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David Swayne 2045 Alabama St. Loveland, Colorado, 903-353-2415, dsfd4532@westpost.

net Senior Sales & Marketing Executive Passionate, deeply driven, Sales and Marketing Professional with over 20 years o f award-winning, progressive leadership experiences in highly competitive indust ries. Stellar track record of delivering impressive bottom line results. Driven by an attitude of winning with integrity, demonstrates strong leadership talent with professional sales teams while building solid, trusting relationships with senior executive teams and major distribution partners. Core strengths include: * * * * * * * * * * Business Development & Expansion Executive Negotiations & Presentations National & Key Account Management Market Share Magnification Program Improvement & Execution Market Planning & Positioning P&L Management Brand Development & Integration Team Building & Leadership Results Driven!

Professional Experience Wagner SprayTECH Minneapolis,MN November 2005 - December 2010 National Sales Manager 2009-2010 Regional Manager 2005-2009 * National Account Manager - Sherwin Williams 2007 National Sales Manager US Professional Division - multimillion dollar global man ufacture of consumer, professional and industrial spray equipment & accessories. Managed / motivated a diverse sale s team of 112 professionals including Independent Reps, Direct Reps, Specialty Business Manager and Regional Sales Managers. Broad scope of responsibilities include directing all sales and marketing activities, detail ed sales forecasting, marketing mix management, development of national promotions and ultimately delivering forecas ted expectations. Performed collaborative role with the senior executive team and major distribution partner s. * Led the Professional Division to an 18% sales increase (YTD 3rd Qtr. 2010) in part by identifying opportunity categories, developing a sound strategy around our core competencies, effectively communicating the plan and then managing the execution. * Directed divisional sales initiative targeting and penetrating the largest contractor shops in the US resulting in incremental sales of $767,000 in the first year and over $1,500,000 in the first 18 months. Results represent market share growth in the top tier of the contractor market in spite of declining category conditions.

* Co-initiated and worked in concert with senior executive team in the launch of a single brand strategy. Amid resounding applause from distribution, brand strategy brought clarity to the product portfolio and thus a crisp, synergized brand message. As a resul t, the company enjoys a well positioned, unified brand, along with substantial expense reductions via duplication elimination in manufacturing, marketing and advertising. * Conceptualized, researched and brought to market branding tools designed to grab attention and communicate a NEW professional, industry dominating image to both distributors and end users. * Organized and led energized sales conferences. * Privileged to be the guest speaker at the industry's elite contractor peer group meeting in New York. Regional Manager, promotions led to various assignments in the Western and Centr al US regions. Willing to put the company's objectives first, brought a skill se t to the region / position that rendered maximum corporate benefit. Regional responsibilities included directing all sales and regional marketing ac tivities, designing and implementing all promotions, establishing sales and expe nse forecasts and creating an environment where the sales teams could deliver the forecasted expectations monthly - quarterly - annually. Serv ed a vital role as Corporate Account Manager for all major accounts in the regions. * Orchestrated a special edition product around a major west coast distributor's anniversary that shattered all OTD category sales records resulting in an opportunity to negotiate their entire offering. As a result, stocking matrix were expanded generating millions in incremental sales for both companies. Honored as "Vendor of the Year." * Negotiated and secured a 10 show partnership for an exclusive products tour in the Southwestern US with a premier distributor. Results, over $340,000 OTD sales and approximately 2800 end users exposed to the new strategy to market centered around the consolidated brand offering. * Exceeded company sales forecasts and objectives as a Regional Manager by developing a sales team focused on the highest level of service with special attention in creating end user demand thereby increasing distribution inventory turns. This successful strategy broadened the stocking matrix in the regions and thus category share growth. National Account Manager - Sherwin Williams Paints. Served dual role as National Account Manager to SW and Central Region Manager. Co-developed sales strategy w ith our VP of Sales and worked in partnership with Sherwin Williams to bring com bined strategies to market. Conducted all corporate presentations to SW includin g annual business review. Designed, implemented and managed SW national sales pr omotions and in store marketing collateral. * Titan sales OTD outpaced the SW category average. SW DSC's

purchases up 36% and overall purchases up 13.7%. This while the Central Region sales grew over 7%, upwards of $15,000,000. Kelly-Moore Paints - San Carlos, CA 2 - 2005 District Sales Manager 2002-2005 Accounts Manager 1992-2002 199

District Sales Manager, senior management position that started in Houston where performance led to a promotion to manage the largest district in the Southwest Division, Dallas - Ft. Worth. Hired, trained, managed and motivated a sales team of over 26 reps and 20 branch locations. Sales, margins, expense management, fo recasting, credit and collections were all part of the responsibility. * Reversed the underperforming district by implementing workable action plans generating double digit sales gains, margin and collection improvements, while reducing inventory and expenses leading to the highest profit improvement in the Southwest Division. * "Presidents Top Achievement" award - first District Manager ever to receive this award and trip. * As the DSM for DFW with flat sales around $11,000,000 - guided a margin improvement of 3% along with an expense reduction and better collections to achieve a profit improvement upwards of 4% . Accounts Manager, Longview, TX. Directly responsible for the entire sales proce ss: growing sales, enhancing margins, generating new business, maintaining posit ive customer relations, collections, and brand development. * District leader in New Business 6 out of 10 years and the highest profit store in the SW Division 10 years running. * "Presidents Top Achievement" award, Sales Rep 1999 RainSoft of Dallas Ft. Worth - Dallas,TX - 1992 Sales Manager 1991-1992 Sales Representative 1989-1991, Awarded 1990 "US Rookie of the Year" Education Tarleton State University * Stephenville, Texas * Marketing * 1984-1989 Garland High School * Garland, Texas * 1980-1984 Sales Mastery Course * The Power to Influence * Anthony Robbins 1989