Parle Products has been India's largest manufacturer of biscuits and confectionery for almost 80 years.

Makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception. Many of the Parle products - biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company. While to the consumers it's a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance. Available Anywhere Today, the great strength of Parle Products is the extremely widespread distribution network. Even at the remotest places, you can buy Parle biscuits and sweets from the local grocer. It has taken years to create this extensive network. Parle’s sales force started with one salesman in Bombay and some agents in few other cities. Gradually, Parle Products expanded. Soon sweets and biscuits were being sent by rail to Calcutta, Delhi, Karachi, Madras and other major cities. As production increased, distribution was amplified. Full time salesmen were appointed in different areas. Currently, Parle Products has over 33, 00,000 distribution outlets.

History Parle Product’s fame and familiarity is undeniable. Considering its extensive reach, the brand Parle is known and recognized by everyone. Over the years, Parle’s sweets and biscuits have become a household name. From kids to adults, everyone loves and cherishes these treats. It gives us great pleasure to see our consumers enjoy and embrace Parle products on daily basis. Our confectioners and chefs have the utmost authority at Parle. Had it not been so, the beginning of Parle would have been quite different. In 1929 a small company by the name of Parle products emerged in British dominated India. The goal was to spread joy and cheer to children and adults alike, all over the country with its sweets and candies. Although, the company knew that it wouldn’t be an easy task, they decided to take the brave step. A small factory was set up in the suburbs of Mumbai to manufacture confectionery products. A decade later this factory was upgraded to manufacture biscuits as well. Since then, the Parle name has spread in all directions and has won international fame. Parle has been sweetening the lives of people all over India and abroad.

We had come of age. From husking the wheat and melting the sugar to delivering the final products to supermarkets and store shelves nationwide. Parle also has 10 manufacturing units for biscuits and 75 manufacturing units for confectioneries on contract. care is taken at every step to ensure the best product of long-lasting freshness. An in-depth understanding of the Indian consumer psyche has helped Parle develop a marketing philosophy that reflects the needs of the Indian masses. Hygiene is the precursor to every process at Parle. Haryana and Neemrana. This ensures consistent and perfect quality across the nation and abroad. Karnataka. confectioneries & snacks are thoroughly checked by expert staff. Parle products equally appeal to fun loving kids & youth.Apart from the factories in Mumbai and Bangalore. 1974:Here was the first evidence of Parle as it is today. The factories at Bahadurgarh. Parle also has factories in Bahadurgarh. Parle Products have been shining with golds and silvers consistently. Every batch of biscuits. Concentrating on consumer tastes and preferences. the great tradition of taste and nutrition is consistent in every pack on the store shelves. . Since the first entry at the Monde Selection in 1971. using the most modern equipment. Our only assets were hard work and hope. And we tried even harder. the Parle brand has grown from strength to strength ever since its inception. Rajasthan. The factory in Mumbai was the first to be set up. it is the oldest and most respected organization in the field of selecting quality foods worldwide. These are the largest biscuit and confectionery plants in the country.The Decades of Progress • • • • 1929:The first year of operation. 1939:Ten years of determined effort brought results. 1949:The formative years were over. Even today. Rajasthan are the largest biscuit and confectionery plants in the country. With products created bearing in mind both health and taste. Parle Products also has 10 manufacturing units and 75 manufacturing units on contract. Haryana and Neemrana. Things began to take shape. Currently. followed soon by the one in Bangalore. Monde Selection is an international institute for assessing the quality of foods. The value-for-money positioning allows people from all classes and age groups to enjoy Parle products to the fullest. Milestones . Additionally.

to work as a dusting boy at a silk merchant’s. speaks volumes about the state of our planet. birds and animals. A cleaner. he was deeply conscious of his duties towards society and the community. Parle's products have been trusted by mothers and children across age groups as a nutritious snack that has helped them grow healthy and strong. Parle Products feels this is the best gift that we can give our kids. He built the Shri Mohanlal Dayal Prasuti Graha and General Hospital in Pardi. the accent was on self-sufficiency. which is maintained through charity trusts set up by him. Many of them date back to the last decade of the 19th century. Parle is keenly involved in the overall development of the younger generation. He never gave in to the sense of indifference that often comes with the commercial outlook. The world is a home not just to human beings but also to a wide variety of animals and plants. Imagine a world full of trees. with a focused endeavor to build the New Face of India and spread happiness and joy all over. in the district of Surat. Always. are also our oldest. As part of its Corporate Social Responsibility Policy. It was in the 1880’s that the late Mohanlal Dayal came to Bombay from his village Pardi. All through his life.Imagine a world that's clean and fresh as the way we inherited it. as we said. The fact that we have to imagine it. with its wide platter of biscuits and sweets is also actively engaged in changing and uplifting the social face of India. the new business in confections and biscuits. we face consequences like global warming. All of them are dependent on each other for survival. Parle Products. The Shri Mohanlal Dayal Sanatorium and Hostel at Matunga in Bombay is another such institution. greener planet that they can treasure for generations to come. Mohanlal Dayal was not just a progressive and astute businessman. his sons have donated significant sums to set up the Chauhan Institute of Science at Vile Parle. In his memory and after his example. It is but natural that Parle Products would like to return the favour to a generation that has helped it grow. What a long way that bright little boy came! First. the hard apprenticeship and the graduation to Master Cutter. . When we take these natural resources for granted or disturb the natural harmony of things. Since 1929. then the elite tailoring establishment that eventually developed into a wholesale business to finally. Some of our best habits.

Thousands of families participate and celebrate the occasion on a grand scale.Parle Centre of Excellence. These events give us a chance to interact with children on a one-to-one basis. Every year. The involvement in cultural activities has seen the inception of Golu Galata in Tamil Nadu. The event is one of much fanfare and celebration. It provides all the members of a household a platform to showcase their creativity and be judged by eminent personalities. Parle organizes Saraswati Vandana in the state of West Bengal during the festival of Saraswati Puja. keeping alive the culture and traditions. held during Navratri. . and promote our belief of fun and health for the whole family. as an institution. inviting schools from all across the state to participate. is dedicated to enriching the lives of people by conducting various cultural programs across all regions to facilitate the all round development of children.