Launch Pad Impact Report

IMPACT REPORT
2020
TABLE OF CONTENTS
PAGE 03. YEAR IN REVIEW

PAGE 07. IMPACT BY THE NUMBERS
PAGE 13. CULTURE OF ENTREPRENEURIAL SUCCESS
PAGE 28. CREATING COMMUNITY AT SCALE
PAGE 37. ACTIVATING ECOSYSTEMS
PAGE 44. WHAT’S NEXT
2
YEAR IN REVIEW
A NOTE FROM CHRIS AND ANNE:

In 2017 we set out to quantify the impact of Launch Pad Every day at Launch Pad locations there are events
on the New Orleans ecosystem. It was a laborious project, supporting entrepreneurial growth—helping companies
but important to demonstrate the potential impact we raise money, offering mentorship, providing training,
could have as we opened our location in Newark in the and supporting overall wellness. We create community
historic Hahne & Company building. Launch Pad had been through programs, connections, and a sense of
operating in New Orleans for nearly a decade and had belonging that helps every Launch Pad member be
played a key role in the city’s resurgence. Yet, the results more successful. We started the Launch Pad Foundation
of our impact analysis surprised even us. Jobs created, to eliminate barriers to access for underrepresented
capital raised, office space leased—they make a clear case groups through scholarships and career readiness
for the value of supporting entrepreneurs. experience through our Ambassador Program.
Since then, we’ve expanded to four more locations: Community impact cannot be reduced to numbers
Newark, East Nashville, Memphis, and Stockton. We’re alone—no matter how proud of them we are. Launch Pad
building a network of spaces to support entrepreneurship members support each other and learn from their shared
in momentum markets throughout the U.S. As business experiences in our spaces. They’re building connections
creation and investment concentrate on the coasts, that will come in handy at an unexpected time. This is a
automation eliminates jobs, and cities face real brain drain, team effort. All members of #LPnation
the time for this work is now. Supporting entrepreneurship are helping catalyze their local ecosystems and we are
is the only way forward. grateful to be on this journey together.
3
YEAR IN REVIEW
COMMUNITY
& CONNECTIONS
Community is the core of growth for cities and
regions. Neighborhoods thrive when residents
can start and grow businesses. The increasing
number of people working flexibly strengthens
this vitality.
Key to this success and growth is community

—connecting with others and building
relationships. Launch Pad is dedicated to
helping build networks and relationships and
ensuring they are open to everyone.
Together with local partners, we are helping

renew local connectedness and creating
stronger communities so more people and
more places can thrive.
4
YEAR IN REVIEW
COMPANY
MILESTONES
Launch Pad is on a mission to catalyze and
support entrepreneurial ecosystems across
the country and we’re proud to have joined
the entrepreneurial communities in Newark,
East Nashville, Memphis, and Stockton over LP NEWARK LP EAST NASHVILLE LP MEMPHIS
Grand Opening JUNE 2018 Grand Opening SEPTEMBER 2018 Grand Opening MARCH 2019
the last year and a half.
In 2019, we launched the Launch Pad

Foundation to offer exposure, education,
and support for entrepreneurs. We aim to
remove barriers and provide an onramp to
entrepreneurship.
Anne Driscoll accepted the position of CEO,

replacing Chris Schultz, who moved into the
position of Chief Community Officer. LP STOCKTON, CA LP FOUNDATION ANNE DRISCOLL
Grand Opening JUNE 2019 GRANT AWARDED ACCEPTS CEO POSITION
in partnership with Huddle OCTOBER 2019 NOVEMBER 2019
5
TABLE OF CONTENTS

6
IMPACT BY THE NUMBERS
MEMBER MARKERS
Research finds that coworking spaces enhance
social and professional networks. For individuals
and organizations, they boost productivity.
Job creation, financing, graduation dates, and

event production are all integral components
to our member community and key markers
we use to measure our success.
Launch Pad provides a network of resources

to help entrepreneurs, startups, and creatives
excel. With community collaborations and
professional partnerships, we provide members
with the tools to succeed and help their
businesses soar.
Together our community of members has

an outsized impact on local economies.
7
9,000 +
JOBS
CREATED
OUR MEMBERS
have created over 9,000 jobs through their
companies. Employment at early stage
and small businesses is the key driver of
economic health for communities. By
creating jobs locally, Launch Pad graduates
and current members are creating greater
opportunity for residents.
8
$230,000,000
IN CAPITAL
RAISED
OUR MEMBERS
are fueling the growth of their businesses
through fundraising. The investment capital
comes from venture capitalists and angel
investors around the country who believe
in these Launch Pad companies and are
betting on their success. That funding
boosts local economies through salaries,
capital investment, supply chains, and taxes.
9
2
1,150,000 ft COMMERCIAL
REAL ESTATE
LEASED
OUR GRADUATES
are helping develop their local communities by
leasing office space when they graduate from
Launch Pad. As they grow, Launch Pad graduates
require more square footage and help develop new
areas of cities. Multipliers estimated by government
statistics imply that Launch Pad graduates have
created upwards of $5 million in local economic
impact through office leasing alone.*
* Multipliers used from Bureau of Economic Analysis
10
232 MEMBER-LED
EVENTS
17,000 + EVENT ATTENDEES

NATIONWIDE
251
OUR EVENTS
COMMUNITY
EVENTS
and meetups are a powerful platform of

engagement between members and the
community at large. We offer a chance to
create, learn, meet new people, and have
fun at our events. Our platform highlights
the powerful skills and unique talents of our
members and this wide array of programming
offers something for everyone.
11
TABLE OF CONTENTS
PAGE 13. CULTURE OF

ENTREPRENEURIAL
SUCCESS
12
CULTURE OF ENTREPRENEURIAL SUCCESS
CORE VALUES
Our Core Values drive our actions daily and inform
our “why.” They are part of our community culture
and feed our ecosystem of success.
OUR VALUES:
WE ARE FIRST BELIEVERS

OUR MEMBERS ARE OUR MAGIC
WE GO LONG
START WITH YES
DIVERSE & INCLUSIVE NOT EXCLUSIVE
13
WE ARE
FIRST
BELIEVERS
Everyone needs a first believer. In a world where we hear
“that won’t work” more often than “count me in,” Launch
Pad prides itself in being there at every point in your
entrepreneurial journey. From thinking through the latest
challenge to being a first customer to betting on your city,
Launch Pad knows the value of being a first believer.
14
SUPPORTING
ENTREPRENEURSHIP
Our members represent a cross-section

of industries and entrepreneurial
disciplines. Each Launch Pad location
boasts a strong community where one
can tap into a network of supporters,
customers, and cheerleaders wanting
each other to succeed.
WE ARE
FIRST SIXTY EIGHT PERCENT ONE IN FOUR
68% of Launch Pad members own 25% of our members started their
BELIEVERS their own business or are founders

of a business.
business at Launch Pad. Our members
join to grow their business network.
15
WE ARE FIRST
BELIEVERS
2019 LAUNCH OF OUR
MENTORSHIP NETWORK
We launched our Mentorship Network this year to share
the expertise of our members across Launch Pad Nation.
Within the first month of this new program, 18 mentors
in 10 cities signed up—committing a collective of 75
hours of direct mentorship.
ONE : CONNECT
In 2019, Anne Driscoll & Chris Schultz hosted weekly
Instagram Live sessions for founders to ask business
questions, receive feedback on their pitch, and get
connected to someone in Chris and Anne’s personal
network. This engaging format gave entrepreneurs a
chance to connect directly with Launch Pad’s leaders.
16
OUR MEMBERS
ARE OUR
MAGIC
Our members are the architects of our communities. They create
the magic that exists at every Launch Pad and the sense of
belonging that is so important to the entrepreneurial experience.
The Launch Pad platform allows members to share their message,
connect with others, and transform our spaces into entrepreneurial
hubs that reflect the cities in which we operate.
17
OUR MEMBERS
ARE OUR MAGIC
MEMBER SPOTLIGHT:
RentCheck
RentCheck, a tech startup focused on
simplifying the housing rental process,
joined Launch Pad New Orleans in October
2018. Since then, cofounders Lydia Winkler
and Marco Nelson have grown their team
from 2 to 6, placed first in the 2019
Techstars Atlanta Accelerator, and closed
a pre-seed funding round. About their
Launch Pad experience, Lydia says,
“Launch Pad is the place to be in New Orleans!

We’re incredibly grateful to grow as a company
here. It’s this community that inspires us and
makes coming to work every day fun and
enjoyable.”
18
THE COWORKING DIFFERENCE

According to global research by Deskmag and Deskwanted,
since working in a coworking space:
- 74% of coworkers are more productive
- 86% have a larger business network
- 93% have a bigger social network
- One third reported an increase in income*
- Over two thirds feel more creative and
collaborate more on projects
* Busininess.com, “Coworking: 74% of Coworkers Are More Productive”
251 CURRENT
MEMBER COMPANIES
905 CURRENT MEMBERS
952 GRADUATED
COMPANIES
OUR MEMBERS ARE OUR MAGIC 19
WE
GO
LONG
In a transactional world, building relationships for the long haul seems a thing of the past. At Launch Pad, we
realize the importance of investing in ourselves, our communities, and our relationships. A conversation at
the water cooler may result in a friendship today, which could become a customer or even a cofounder
tomorrow. We believe that the most valuable thing we can give is our time and enthusiasm and that starts
by showing up and building relationships that stand the test of time.
20
WE GO LONG
INVESTING IN CITIES
Launch Pad started in New Orleans in 2009.
Since then, we’ve been shaping the local
entrepreneurial ecosystem. In May 2019,
we celebrated our ten year anniversary with
a panel of speakers who started in the space
and have now successfully grown their
organizations. This impact is what we strive
to create in every Launch Pad city.
“Launch Pad became a place for a community who

cared about each other, who hustled hard together.
Almost every one of those early Launch Pad tenants
have become leaders in the Greater New Orleans
entrepreneurial ecosystem over the past decade.”
Rob Lalka / Tulane UnIversity / Executive Director at the

LePage Center for Entrepreneurship and Innovation
21
START
WITH
YES
To achieve big things you have to dream big—to be open to the possibility of
success and to see opportunity in every challenge you face. When you approach
life with a “yes” mentality, you learn to embrace new experiences, expand your
perspective, and meet new people. We believe in being creative problem solvers
and having strong principles. Our community imbues this positive spirit through
helping each other and celebrating the wins along the way.
22
OUR
AMBASSADOR
PROGRAM
84 AMBASSADORS
ACROSS ALL LOCATIONS
We believe in bringing people into our
community and making them feel like they
belong. One way we do that is through our
Ambassador Program. Started at Launch Pad
Newark, this program has since expanded to
all locations where entrepreneurs and
students work to support the space in
exchange for a coworking membership. It’s a
way to build community with local universities
and new founders while also making the
space more accessible. We have had 84
participants in our Ambassador Program
across all locations.
START WITH YES 23

DIVERSE &
INCLUSIVE,
NOT EXCLUSIVE
Diversity makes communities more vibrant and resilient. Within organizations,
diversity of background and experience leads to stronger and higher-performing
teams. We also know our members want to be part of a community that reflects
their respective city. From day one, we work hand in hand with local leaders and do
outreach with the goal of fostering a truly diverse and inclusive space. As a team,
we at Launch Pad practice inclusivity, not exclusivity, as a core value, and reflect
that in our service to members and how we support growing communities.
24
DIVERSE & DIVERSITY OF BUSINESSES
INCLUSIVE
From traditional startups to corporate teams,
service providers to nonprofits, Launch Pad member
companies represent a range of industries, which
creates knowledge-sharing and collaboration.
9% CORPORATE
COMPANIES
12% NONPROFIT
ORGANIZATIONS
17% PROFESSIONAL
SERVICE PROVIDERS
62% STARTUPS & SMALL

BUSINESSES
25
DIVERSE &
INCLUSIVE
OF OUR MEMBERS
41% IDENTIFY AS
BLACK OR LATINX
54% OF OUR MEMBERS

IDENTIFY AS FEMALE
68% OF OUR LEADERSHIP

TEAM IS FEMALE
26
TABLE OF CONTENTS

PAGE 28. CREATING

COMMUNITY AT SCALE
27
CREATING COMMUNITY AT SCALE
A PLATFORM TO CREATE
COMMUNITY AT SCALE
The Launch Pad Commons have
become the community hubs in each
of our locations and we’ve witnessed
firsthand the power of this kind of
connection. We believe strongly in this
community level collaboration and
knowledge-sharing and are also able to
build community at scale by connecting
Launch Pad locations virtually through
social media, live streaming, and by
using community building tools like our
member network and Slack.
28
BUILDING COMMUNITY
Through direct engagement and by telling our story
through print, digital, and audio platforms we are reaching
an audience of millions.
6,258 NEWSLETTER READERS

We send out monthly newsletters from each location with
open rates exceeding industry average by 70 percent.
12,602 LIVE STREAM VIEWERS

In 2019, we hosted weekly Instagram live sessions for founders to
ask business questions and make connections. We also streamed
our town halls live to connect members across all locations.
156,129 PODCASTS LISTENERS

We participated in 7 different podcasts in 2019, averaging over
22k downloads per episode.
118M MEDIA REACH

In 2019 alone, we were featured 30+ times across 26
publications and outlets, including the New York Times.
29
FROM LOCAL TO NATIONAL

We work with partners in each of our cities to ensure that
our spaces reflect the pride and soul of the local community.
At the same time, we’re building a national network of
ecosystems to ensure that communities benefit from
exchange and interaction with each other. Local communities
get stronger when they leverage their own strengths while
learning from other places.
MATTY AMEN BRITTNEY WILLIAMS ANDIE MORGAN CASSANDRA DAMASCUS ANDREA MCLEAN
“Stockton has momentum after “Our member community in “Launch Pad is helping ensure “After 10 years, our commitment “In Newark, we’re building on
decades of hardship. Launch Pad Memphis constantly shows their that Nashville’s boom not only to New Orleans has only deeply held community values
is stoking excitement in the devotion to each other through continues but also reaches all strengthened. We’re excited to and contributing to a local
community by bringing programs our dynamic and well-attended types of people and communities.” be part of the city’s next chapter.” entrepreneurial revival.”
such as Global Entrepreneurship events.”
Week to the city.” 30
Our original Launch Pad location continues to bring together the
NEW ORLEANS, local entrepreneurial ecosystem. This year, Launch Pad partnered
with Lyft during New Orleans Entrepreneur Week, became a home
for the new NOFAB (New Orleans Food and Beverage) meetup,
LOUISIANA
brought in expert speakers, and more!
Member Profile:
Programming Spotlight: ADELE TIBLIER
WINO IZIEFY
In 2019, the meetup group known as WINO

Adele Tiblier launched her business in 2019 with Cofounder
(Women in New Orleans) was started by
Christine Iglesias and joined Launch Pad
Launch Pad New Orleans and hosts monthly
soon after. Since then, she’s been able to increase her
meetups. From workshops to vision boards
workshops, secure international clients, and plan more
to career advice, women come together each
offerings for the year ahead.
month to learn from one another and
connect.
“It’s been really inspiring to be around people with such
positive energy. It feels like everyone at Launch Pad is
excited to be here and be part of something.”
31
Located in the historic Hahne & Company building, Launch Pad
NEWARK, Newark has become a hub of startups, corporate innovation

centers, creatives, and nonprofits. Its bustling Commons hosted
the governor of New Jersey, a New York Times photoshoot, and
NEW JERSEY
countless events and opportunities for connection in 2019.
Member Profile:
Programming Spotlight: TARA WILLIAMS-HARRINGTON
WORKSHOPS AT LP BRICKZ 4 KIDS, ESSEX COUNTY
A new program, Workshops by LP, includes

Since joining Launch Pad in July 2018, Brickz 4 Kids has
masterclasses on topics from branding to
grown their team, increased revenue, and added new
sponsorship and complements the robust
clients. Tara also participated in an accelerator program
programming provided by our members in
and engaged with and learned from the supportive Launch
Newark.
Pad community.
“We love the relationships that we have fostered with the

other business owners in Launch Pad. I’m just grateful to be
part of the community.”
32
Located in the heart of downtown next to Autozone Park, Launch
MEMPHIS, Pad Memphis has had an impressive first year. The space attracts
all types of startups and creatives. The Commons is a true hub for
community—always busy with a networking event, radio or podcast
TENNESSEE
recording, or coaching session. There’s never a dull moment at LP
Memphis!
Member Profile:
Programming Spotlight: JT MALASRI
MEMPHIS ON THE MOVE MALASRI ENGINEERING
Launch Pad kicked off its monthly collective,

Malasri Engineering is building on the potential of
Memphis on the Move (MOTM). Each MOTM
Memphis. In the last year, the firm has tripled in size
has a different focus—from women to youth
while continuing to support all employees. JT sees
to community development. Together with
Memphis as a city of opportunity.
organizations such as LITE Memphis, Launch
Pad Memphis has sparked a recurring event
“Memphis—welcome to our city of soul. Don’t forget to bring
series that brings innovators in the
yours. We are a city of doers, dreamers, and believers. That’s
community together. what drives this unstoppable city. For those who change the
world, welcome home.”
33
Launch Pad East Nashville occupies a niche in the city—it’s a true
NASHVILLE, neighborhood coworking space. Most members walk or bike to the

office. They know one another and they support one another, and
that’s what makes them excited to come to work each day.
TENNESSEE
Member Profile:
Programming Spotlight: SCOTT HUTCHESON
GLOBAL ENTREPRENEURSHIP THE STRATEGIC WEB
WEEK
This year, Launch Pad East Nashville As one of its founding members, Scott has been integral
partnered with QI Labs to host an event to building the tight-knit community at Launch Pad East
for women in business. Nashville. He’s also been able to spend more time growing
his consulting business, supporting clients, and building
“Entrepreneurs of all backgrounds were relationships.
able to talk about a topic that is typically
reserved for personal time: vulnerability.
“Our Nashville office is small but tight with community.
Many people asked if there would be
I get to see the same Launchpadders day after day and
similar events in the future!”
this makes for a comfortable and friendly place to work.”
— Tiffany, LP Ambassador
34
In June 2019, Launch Pad completed the acquisition of Huddle
STOCKTON, Cowork, creating the newly branded “Huddle x Launch Pad” space
in downtown Stockton. The acquisition has allowed Stockton to
be connected to the larger LP network and the coworking space
CALIFORNIA
community has continued to grow.
Member Profile: MARTIN

Programming Spotlight: SANCHEZ
ARTS & ENTREPRENEURSHIP AMÓR KOMBUCHA
In November 2019, Huddle x Launch Pad

Amór Kombucha aims to bring health and wellness to
brought together a group of talented
underrepresented populations. It is the fuel for those
female artists to talk about creativity,
that endure, conquer, and inspire while leading with love!
gender disparities in arts, and how to
collaborate to bring more arts to the city.
“The space offers a symbiotic culture and energy to
produce relationships and business.”
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PAGE 37. ACTIVATING

ECOSYSTEMS
36
ACTIVATING ECOSYSTEMS
COMMUNITY CATALYST
IN MOMENTUM MARKETS
Every community has a desire for growth. The
right type of catalyst can help build on existing
momentum. Every year, Launch Pad helps catalyze
ecosystem momentum in different ways, working
in communities everywhere.
That momentum is not reserved for just a lucky ECOSYSTEM SUMMIT

few. Everyone deserves a shot at entrepreneurial
opportunity. Our Activating Ecosystems work seeks
to help close gaps in access to that opportunity,
LEADERSHIP RECOGNIZED
leveraging public and private resources to do so.
In 2019, we engaged with 74 unique momentum

OPPORTUNITY ZONE EVENTS
markets across the United States and 24 in Europe.
We made in-person visits to 46 of those markets and
spent time in close to 250 unique Opportunity Zones
LAUNCH PAD FOUNDATION
across the country.
.
37
ECOSYSTEM SUMMIT
We created Ecosystem Summit to
bring together community leaders,
entrepreneurs, and policy heads to
offer a platform for learning,
connections, and open dialogue.
Through the engagement of global
community, we showcase that though
startup ecosystems face many of
the same challenges, active cross-
pollination can lead to greater
understanding and opportunity.
2017: LISBON, PORTUGAL 2018: NEW ORLEANS, LA 2019: VOSS, NORWAY
PARTNERSHIP WITH WEB SUMMIT PARTNERSHIP WITH COLLISION PARTNERSHIP WITH STARTUP EXTREME
• 150 attendees • 60 attendees • 66 attendees
• 70 cities represented • 24 cities represented • 24 cities represented
• 28 roundtable discussions • 15 roundtable discussions • Workshops and discussions held on
a train from Oslo to Voss 38
LEADERSHIP RECOGNIZED
Launch Pad has been featured in 30+ publications across all markets in 2019. CEO Anne Driscoll
was selected to serve on the Forbes Opportunity Zone (OZ) Advisory Board and the EIG OZ Coalition.
Both Anne and Chris were featured speakers at 15+ events and our leadership around the future of
work, ecosystem activation, Opportunity Zones, and the importance of entrepreneurship took us to
Capitol Hill to offer real perspectives from our network.
39
LEADING THE
CONVERSATION
Launch Pad continues to lead the
conversation on topics like the future
of work, Opportunity Zones, and the
importance of supporting entrepreneurs.
36|86 & Nashville INNO Conference Ascent Conference
Grand Opening
Hosted OZ Track Keynote Speaker on OZs/Future
Through podcasts, media, and events, Opening Party, OZ Panelists of Work
Launch Pad helps educate the market on
these important topics facing the nation.
In addition, we served as part of the EIG

Coalition, the Forbes OZ Advisory Board,
and the US Conference of Mayors
Business Council.
Opportunitydb Podcast Global Startup Summit Forbes & OZ Catalyst

Featured on the OZdb Podcast to Hosted OZ Track Speaker on Ecosystem Impact
discuss startup investment in OZs
40
INFORMING THE
FUTURE OF WORK
The Future of Work is happening right
now across the country, and Launch Pad
is leading the national conversation.
Through our support for momentum
markets we strive to make a huge impact
Andrew Yang Mayor Greg Fischer Mayor Michael Tubbs
2020 Presidential Candidate Louisville, KY Stockton, CA on the U.S. economy.
In partnership with civic and national

leaders, we are elevating the importance
of entrepreneurship on local economies.
Launch Pad is on a mission to support

cities, retain talent, and attract capital.
Together we can create a sustainable
future.
Michael Bloomberg Governor Phil Murphy Scott Turner, Alfonso Costa

Former NYC Mayor, Newark, NJ Washington, DC
2020 Presidential Candidate
41
LAUNCH PAD
CONNECTEDNESS
BUILD AND BROADEN SOCIAL AND PROFESSIONAL NETWORKS
FOUNDATION
Launch Pad Foundation, our 501(c)(3) arm,
began operations in 2019. It enables us to
enhance the work we do around education,
events, and entrepreneurship support. In
KNOW-HOW
THE TOOLS PEOPLE NEED TO SUCCEED
each market, we partner with the civic
and business community to provide
SUPPORT
scholarships to underrepresented groups
and subsidize the use of Launch Pad space
for community events and convenings.
INCREASE ACCESS TO CAPITAL AND RESOURCES
Through our curriculum, scholarships,

and Ambassador Programs, the foundation
provides an onramp to opportunity and
the tools to support all entrepreneurs.
SCHOLARSHIPS AMBASSADOR PROGRAM
For low- and moderate-income recipients Job training and career readiness program
to gain access to networks, resources, and offering work experience, coaching, and
mentorship at LP locations and other exposure. In 2020 we will expand the number
independent coworking spaces. of ambassadors and formalize the programs.
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PAGE 44.
WHAT’S NEXT
43
WHAT’S NEXT
OPEN OR IN DEVELOPMENT MARKET ROADMAP

WHERE WE’RE GOING
Launch Pad is expanding across the U.S. to what
we call momentum markets: midsize cities that
recognize the importance of retaining talent and
building momentum as the American economy
shifts, but are often underserved by other national
ecosystem players. We work closely with mayors,
community leaders, and entrepreneurs to go where
our impact will be most effective.
When we enter a new market, we’re thoughtful about

working within the existing local ecosystem and
collaborating with other accelerators, workspaces,
and like-minded community organizations.
A NETWORK
We selectively partner with real estate developers
OF INDEPENDENTS
who share our values and believe in our mission to
Through our goal to expand Launch Pad’s support of entrepreneurial
support entrepreneurs. They see firsthand the value of ecosystems, we are creating a new way to bring independent
bringing Launch Pad to their developments and the coworking spaces onto the Launch Pad platform. We will use the
importance of our impact on a place-based strategy. Launch Pad Network to enable other coworking operators to provide
the best support possible to their entrepreneurial communities.
44
WHAT’S NEXT
2020 AND FORWARD
LAUNCHING A VENTURE FUND

to serve entrepreneurs in momentum markets across the U.S.
EXPANDING SCHOLARSHIPS
to all Launch Pad cities including independent spaces.
KICKING OFF THE 365 DAY

ACCELERATOR PROGRAM
because supporting growing businesses is a year-round job.
INITIATING AN INVESTOR
MATCHING PROGRAM
syndicating investments in Launch Pad companies to national investors.
GROWING THE
MENTOR NETWORK
to increase knowledge sharing and member growth across all locations.
CULTIVATING PARTNERSHIPS
starting with our Ambassador and Job Training Programs.
45
WHAT’S NEXT
A MENTOR
HOW TO GET INVOLVED
BECOME A MEMBER
AN AMBASSADOR
SPONSOR A SCHOLARSHIP
BRING TO YOUR CITY
LAUNCH PAD
INVEST IN OUR FUND

PARTNER WITH US
HELP US TELL OUR STORY
CONTACT IMPACT@LP.CO
TO GET INVOLVED 46
FROM US
WITH
THANKS
47
WITH THANKS
OUR IMPACT IS MADE POSSIBLE BY OUR MEMBERS
48
WITH THANKS
49
WITH THANKS
50
APPENDIX
51
APPENDIX
IMPACT STATS METHODOLOGY

This report referred to Launch Pad’s internal software systems, Proximity (current) and QuickBooks
(archived), in order to create a comprehensive list of all current and past Launch Pad member
companies across Launch Pad’s five locations (location’s opening year shown in parentheses): LP
NOLA (2009); LP Newark (2018); LP Nashville (2018); LP Memphis (2018); LP Stockton (2019).
JOB CREATION
For LP member companies with fewer than 100 employees, we referred to LinkedIn data to determine
their current employment counts. For companies with more than 100 employees or for those lacking
LinkedIn employment data, we referred to our internal audits and incorporated the average number of
LP members per company (2.07) to avoid our large corporate members disproportionately skewing
the total. The overall job creation estimate (9,008) is the result of aggregating the total employment of
LP companies within these parameters.
EARLY-STAGE CAPITAL
We segmented the list of LP member companies into a subgroup of the companies eligible to have
received early-stage capital. We then used public online resources, such as Pitchbook, Angellist, and
press releases, to determine the quantity of capital (if any) raised by each eligible company. In the
aggregated total, we evaluated each company individually and only included the capital raise amounts
of companies for which Launch Pad represented a meaningful step on their growth trajectory.
SQUARE FOOTAGE
To determine overall square footage currently occupied by Launch Pad’s graduate companies, we
used the employment totals (see above) for each former member company as a proxy to estimate
the company’s physical footprint. Data from our 2017 internal survey of LP graduates showed that
our companies went on to occupy additional office space by an average of 159.35ft2 per employee,
which aligns with national averages. We multiplied each graduate company’s employment count by
the square footage statistic (159.35ft2) and aggregated across all graduates to estimate the total
square footage that LP graduate companies currently occupy.
MEMBER DEMOGRAPHICS
The demographic statistics shared in this report come from an internal survey of our members,
conducted in Q3 2019. Members responded to a variety of qualitative questions around ethnicity,
gender, and employment characteristics. 52
APPENDIX
MANAGEMENT TEAM SEASONED

ANNE DRISCOLL - CEO
Anne Driscoll has 15+ years experience in Silicon Valley

scaling technology companies and finding product-market
EXPERTS
IN HIGH-
fit. As an early employee at Google, she drove global
expansion and cemented its legacy as one of the world’s
best companies. She has held leadership roles at Ning,
Dwolla, GoDaddy, and advisory roles at BBVA & Flutterwave.
GROWTH
She is the founder of the Ecosystem Summit, an exclusive
global gathering of investors and community leaders.
CHRIS SCHULTZ -
CHIEF COMMUNITY OFFICER
STARTUPS
Chris Schultz has 15+ years experience growing startups
and working with entrepreneurs. As an early-stage investor,
Schultz served as a Lucid board member after writing the
first check to Lucid as it grew from 1 to 400+ employees
and, most recently, raised $60mm. His investment track
record has generated 19x portfolio return with five exits.
53
APPENDIX
THE
LAUNCH PAD
TEAM
SCOTT SHALETT VIRGINIA BEARD DANE STANGLER KENDALL JENKINS ELLA SIMMONS
DREW CARLSON JORDAN MITCHELL ARIEL BARRINGER SERENA DEUTCH JONAH BAER ALEC D’ALELIO
CASSANDRA DAMASCUS ANDREA MCLEAN BRITTNEY WILLIAMS MATTY AMEN ERIC BODARY ANDIE MORGAN 54
APPENDIX
HELP
US
TELL
OUR
STORY
CONTACT VIRGINIA@LP.CO
FOR MORE INFORMATION
AND / OR PRESS INQUIRIES
55

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IMPACT REPORT

PAGE 03. YEAR IN REVIEW

PAGE 13. CULTURE OF ENTREPRENEURIAL SUCCESS

PAGE 28. CREATING COMMUNITY AT SCALE

PAGE 37. ACTIVATING ECOSYSTEMS

PAGE 44. WHAT’S NEXT

A NOTE FROM CHRIS AND ANNE:

Key to this success and growth is community

Together with local partners, we are helping

In 2019, we launched the Launch Pad

Anne Driscoll accepted the position of CEO,

PAGE 03. YEAR IN REVIEW

PAGE 07. IMPACT BY THE NUMBERS

PAGE 28. CREATING COMMUNITY AT SCALE

PAGE 37. ACTIVATING ECOSYSTEMS

PAGE 44. WHAT’S NEXT

Job creation, ﬁnancing, graduation dates, and

Launch Pad provides a network of resources

Together our community of members has

* Multipliers used from Bureau of Economic Analysis

17,000 + EVENT ATTENDEES

and meetups are a powerful platform of

PAGE 13. CULTURE OF

PAGE 37. ACTIVATING ECOSYSTEMS

PAGE 44. WHAT’S NEXT

WE ARE FIRST BELIEVERS

Our members represent a cross-section

BELIEVERS their own business or are founders

“Launch Pad is the place to be in New Orleans!

THE COWORKING DIFFERENCE

* Busininess.com, “Coworking: 74% of Coworkers Are More Productive”

905 CURRENT MEMBERS

“Launch Pad became a place for a community who

Rob Lalka / Tulane UnIversity / Executive Director at the

START WITH YES 23

DIVERSE & DIVERSITY OF BUSINESSES

62% STARTUPS & SMALL

54% OF OUR MEMBERS

68% OF OUR LEADERSHIP

PAGE 03. YEAR IN REVIEW

PAGE 28. CREATING

PAGE 44. WHAT’S NEXT

6,258 NEWSLETTER READERS

12,602 LIVE STREAM VIEWERS

156,129 PODCASTS LISTENERS

118M MEDIA REACH

FROM LOCAL TO NATIONAL

Our original Launch Pad location continues to bring together the

In 2019, the meetup group known as WINO

Located in the historic Hahne & Company building, Launch Pad

NEWARK, Newark has become a hub of startups, corporate innovation

A new program, Workshops by LP, includes

“We love the relationships that we have fostered with the

Located in the heart of downtown next to Autozone Park, Launch

Launch Pad kicked off its monthly collective,

Launch Pad East Nashville occupies a niche in the city—it’s a true

NASHVILLE, neighborhood coworking space. Most members walk or bike to the

In June 2019, Launch Pad completed the acquisition of Huddle

Member Proﬁle: MARTIN

In November 2019, Huddle x Launch Pad

PAGE 03. YEAR IN REVIEW