CHENNAI 9042211051 GOTA Programe Details Name of the country visited : Singapore NEWater.NTU.STUDENT DETAILS Name Batch Section Email ID Phone Number : : : : : V.Vivek Koushik UGP10-13 Sumer Spring v.HP 5 days 27-04-2011 02-05-2011 Names of the companies visited : Duration Starting Date Ending Date : : : .

137 kilometres (85 mi) north of the equator. led by the Workers' Party. mechanical engineering and biomedical sciences sectors. it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the Singapore Strait to its south. made significant gains and increased its representation in the House to 6 elected Members of Parliament Geography Singapore consists of 63 islands. In the 2011 parliamentary elections. high humidity. the opposition.5 km2 (224. The highest natural point is Bukit Timah Hill at 166 m (545 ft). Singapore has four official languages: English. Along with Hong Kong.Abstract Country : Singapore The Republic of Singapore. Jurong Island. The Constitution of Singapore establishes representative democracy as the political system. especially in manufacturing. The country is highly urbanised with very little primary rainforest remaining. This principle translates into the culture. and Air force. chemicals. Singapore is one of the Four Asian Tigers. and the Tuas Second Link in the west. which have increased its land area from 581. and Tamil Government and politics Singapore is a parliamentary republic with a Westminster system of unicameral parliamentary government representing constituencies. although more land is being created for development through land reclamation. The government spends 4. Malay. and abundant rainfall. petroleum refining. The nation's philosophy of defence is one of diplomacy and deterrence. There are ongoing land reclamation projects. The economy depends heavily on exports and refining imported goods.9% of its GDP on the military .2% of Singapore's GDP in 2010 and includes significant electronics. is a Southeast Asian city-state off the southern tip of the Malay Peninsula. The Singaporean military is the most advanced in Southeast Asia. which constituted 27. South Korea and Republic of China (Taiwan).5 sq mi) in the 1960s to 704 km2 (272 sq mi) today. Navy. widely known as Singapore Island but also as Pulau Ujong. uniform temperature and pressure. Singapore has a tropical rainforest climate with no distinctive seasons. including the main island. involving all citizens in the country's defence. Temperatures usually range from 23 to 32 °C Economy Singapore has a highly developed market-based economy. Pulau Ubin and Sentosa are the largest of Singapore's smaller islands. There are two man-made connections to Johor. It is divided between the Army. Pulau Tekong. An island country made up of 63 islands. Mandarin. it may grow by another 100 km2 (40 sq mi) by 2030. It is seen as the guarantor of the country's independence. based historically on extended entrepôt trade. Malaysia: the Johor Singapore Causeway in the north.

In 1974. managed by port operators PSA International and Jurong Port. This was the precursor of today's NEWater factories. and Singapore Changi Airport hosts a network of 80 airlines connecting Singapore to 200 cities in 68 countries. There are 8 total airports in the country. private and public. PUB built a pilot plant to turn used water into potable water. the port is the world's busiest for transshipment traffic and the world's biggest ship refuelling centre.Education Education for primary. . In addition. English is the language of instruction in all public school. The Port of Singapore. the first NEWater plant was completed. NEWater is projected to meet 50% of Singapore¶s future water demand. Company :NEWater NEWater may sound like an overnight success for Singapore. was the world's second busiest port in 2005 in terms of shipping tonnage handled. In 1998. Currently. which was opened in February 2003. The costs were astronomical and the membranes were unreliable. It is also the world's second busiest in terms of cargo tonnage. coming behind Shanghai with 423 million tons handled. secondary. But it was ahead of its time. Singapore's first water masterplan was drawn up in 1972. Singapore is an aviation hub for the Southeast Asian region and a stopover on the Kangaroo route between Sydney and London. NEWater now meets 30% of Singapore¶s total water demand. All institutions. With this addition. The fifth and the largest NEWater plant at Changi with a capacity of 50mgd was opened in May 2010. and in terms of containerised traffic. By 2060. is the focal point of PUB¶s public education on NEWater.2 million twenty-foot equivalent units (TEUs). Visitors are able to view firsthand the operation of the advanced dual membrane and ultraviolet technologies used to produce NEWater. and tertiary levels is mostly supported by the state. .and all subjects are taught and examined in English except for the "Mother Tongue" language paper. the necessary technology had matured and driven production costs down. Transport Singapore is a major international transportation hub in Asia.15 billion gross tons. must be registered with the Ministry of Education. at 23. The centre highlights the importance of water and how Singapore leverages on advances in technology to reclaim water. there are 5 NEWater plants in Singapore. coupled with the expansion of the existing plants. But its evolution is a journey that spanned 3 decades. so the idea was shelved to await further technological advancement. In May 2000. positioned on many sea and air trade routes. at 1. The NEWater Visitor Centre.

Raja Krishnan and the gota faculty member Ms.Suprity Mandal and Ms.Acknowledegements Iam Vivek Koushik vemaraju studying in the Indian Institute Of Planning and Management was very great full and thank full to the our dean Mr.I think what Ithe topic done is correct according to my knowledge By (v.vivek koushik) .Sonal Malik and other faculty members of the institute and lastly my Parents who joined me in this prestigious institute and my friends who supported to do me in this work. I sincercly does this work and presented with full efficiency .

Table of contents .

This was the precursor of today's NEWater factories. Singapore's first water master plan was drawn up in 1972. NEWater may sound like an overnight success for Singapore. More specifically. But it was ahead of its time. The costs were astronomical and the membranes were unreliable. In May 2000. the first NEWater plant was completed. . The water is potable and is consumed by humans. In 1974. But its evolution is a journey that spanned 3 decades. but is mostly used for industry requiring high purity water. it is treated wastewater (sewage) that has been purified using dual-membrane (via microfiltration and reverse osmosis) and ultraviolet technologies.INTERDUCTION TO THE ORGANISATION Company: NEWater NEWater is the brand name given to reclaimed water produced by Singapore's Public Utilities Board. so the idea was shelved to await further technological advancement. the necessary technology had matured and driven production costs down. PUB built a pilot plant to turn used water into potable water. In 1998. in addition to conventional water treatment processes.

our water resources and our people. and we ensure value for money in everything we do Ownership We do not merely represent PUB . We provide service to our customers with Professionalism & Integrity.Mission & Vision Our Mission To ensure an efficient. adequate & sustainable supply of water. Our Values Value Conscious We value our environment. Value. we motivate our staff to develop their highest potential.Together WE ARE the PUB. Our Vision Water for All: Conserve. Excellence . Caring Through respect and a positive work environment. Enjoy. Innovation We relentlessly pursue knowledge and innovate to create value.

Underpinning the above are the 3Cs. and with other countries in order that people understand us. Enjoy Competence Connections Creating Value The twin thrusts ± ³Water for All´ and ³Conserve. especially in our plants and networks. technology and creating an environment where our staff can be innovative. and to keep abreast with technology and best practices. Value. we also have to connect with the world to help bring about more business for our water companies. Value. highly committed. but increasingly. which drive how PUB formulates policies and programmes to fulfill our mission and vision: Competence is about getting our people to be technically competent. responsible and always daring to try new ideas. with the community. . Connections is about connecting with our customers. reliability and sustainability of our water supply. so a key challenge of Creating Value is to find better ways to manage our assets. Creating Value is the essence of price-minus that PUB embarked on since training. Connecting with Singapore residents is the key part of our mission. Water for All represents our commitment to ensure the robustness. PUB¶s work is very capital intensive. PUB¶s ability to remain a leading water agency depends on us making sure we keep on developing our competence as an integrated water resource agency with excellent people at all levels of the organisation. and work with us. Enjoy projects PUB¶s 3P approach in reaching out to our stakeholders and involving the community in our work. with the industry. Value. It is about investing strongly in our people -. Conserve. Enjoy´ encapsulated in PUB¶s vision statement.Strategic Thrusts PUB has ensured a diversified and sustainable supply of water for Singaporeans through five strategic thrusts: y y y y y Water for All Conserve. It is about making sure we give value and ensure the sustainability of our water resources in the most costeffective way. It is not about cost cutting to save money for the short term.

water services. Elements of the Logo (A) Symbol The three swirls that form an elliptical shape represents the water cycle. PUB prefers to be acknowledged as PUB. the national water agency and not Public Utilities Board in public communication materials. The elements should not be used separately. seawater. About PUB Logo The PUB corporate logo has been specially designed as one unit.e.e. . It is the national water agency that manages Singapore¶s water supply. Singapore¶s national water agency or PUB. water catchment and used water in an integrated way. The three swirls represent the three major functions of PUB i. The three different shades of blue in the swirl represent three different types of water i. reclaimed water (NEWater) and catchment water. which is an integral part of PUB¶s business. sewerage and drainage.Report Of The Data Pest analysis Political and Management Factors About PUB PUB is a statutory board under the Ministry of the Environment and Water Resources. with the relationship of the elements locked in.

(C) Tagline The tagline Water for All: Conserve. Economical factors The PUB of Singapore has given the major economic importance. Social factors This factor is most important factor To this factor the whole project is constitute of for the beneficial of water This project is completely run by the government of Singapore. It has passed more than thirty thousand scientific tests and surpasses the World Health Organization s requirements. NEWater is high grade reclaimed water produced from treated used water.D. NEWater has made the significant change in the social apporach of the people by saying and implemnting their project as for the people and to the people. A demo treatment plant was built. It leverages on the fluid and efficient water resource management of which the organisation is well known for. The major share of country G. Membranes. Value. Singapore looked at recycled water again. PUB also plans and manages Singapore s water resources. key to water recycling. And in 2002. We wil see how this is done with the help of technology. Technological factors In the late 1990s. NEWater was born. were cheaper. By then. . Besides NEWater.(B) Namestyle The typeface for PUB is specially designed as one unit.P is spent on its industry for the beneficial of the people of Singapore. Enjoy calls upon all Singaporeans to take ownership of our water resources. technology had stabilized.

. reverse osmosis process. In every individual unit there will be 6 UV lights that gives out the temperature of 800 degrees. and making it possible. And this treated effluent will then channeled to newater factory. membranes. With a pore size of 0. cos in the search for new sources of water that's a very impt avenue. at reverse osmosis we are no longer using vacuum. the early experiments were in fact picking up water that is already treated to a high quality.04 micron. The UV disinfection unit comes from UK. the quality of this water is so good it has exceeded the guidelines set by the world health organization. reverse osmosis. We are using pressure. The very first stage is what we call ultrafiltration. This pores is about 0. technology has improved. it contains very very small pores. Comparing to an average human hair size. After this. micro organism and salts and minerals. After this stage reverse osmosis. contaminants. What is ultrafiltration all about? After we collect all the used water from homes from industry. So what happen is through the hollow centre we are using vacuum to draw up the water molecule. Technology has come a long way since the whole idea of using purified recycled water came into being. We have to have a safety barrier just to make sure everything goes right. And then at this stage ultrafiltration we will only managed to block away the larger size of contaminants and impurity. We have the third one ultra violet disinfection. this will be known as the treated effluent. But the very unique thing about this is on the body. Then from there they go through the first stage of ultrafiltration. bacteria. over time. so when that came along it was a very natural choice that we look very seriously at highly purified recycled water as another source of a water supply. What we have done over the last few yrs was to invest and spend a lot of time on R&D. so that's how newater was born. Then the water move to next stage. that are very cost effective.The main consideration is to have resilience and a diversity of a water source. To force the water through the membrane. and we purify it further. For newater it comes in 4 different process. We call it the microscopic pores. So how do we prevent the water from having direct contact with the light? We are going to encase the water in a quartz casing. Reverse osmosis we are using different type of membrane. Why is it up because the vacuum is from the top. That was done 15 years ago. Just imagine they look like straws.0001micron. At this stage it will even block away the remaining smaller size of virus. At ultrafiltration we are using membranes from Canada. Now we do know the boiling point of water is 100. all this water will be channeled to the water reclamation plant to process for treatment. comes from US. is about 1 thousand times smaller.

we are going to add in sodium hydroxide so this will bring back the pH level. It is like a Monopoly. SWOT Analysis Strengths : This is the only project present in Singapore for the water purification. To prevent corrosion for the pipe. It is the only project present in Asia. And this is newater. It is run by the government with full term qualified and experinced scientists. It is there for the purification of water.After the water has been through the first second and 3rd stage the pH level of the water will drop to acidic level due to the lack of minerals and salt. .

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