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48 Free Social Media Monitoring Tools

Author: Priit Kallas | Filed under: Facebook, Social media, Tools, Twitter | Tags: Buzz Monitoring, Digg, Facebook, facebook monitoring tool, facebook monitoring tools, forum monitoring, free social media monitoring, free social media monitoring tools, free social media tracking, Google alerts, message board tracking, social media Monitoring, social media monitoring tools, social media tools, social media trends, Social Web Analytics, Twitter monitoring, twitter tools | 23 Comments

If you want to know whats happening in the social web you need monitoring tools. Before you get out your credit card and start to spend money try out some of the free social media monitoring services. This way you get a taste of what is available and if you need paid services.



I have collected 48 free social media monitoring tools. In the Group A are the services that I use regularly or seem interesting to check out immediately. The Group B is an alphabetical list of tools for you to play with. Here we go:

Group A

Twitter account: seesmic Seesmic is a suite of social media management and collaboration tools that provide everything to build their brands online. Seesmic has applications on every platform, including mobile, and a marketplace of third-party plugins. Seesmic gives you social media monitoring, updating and engaging in real time.

Twitter account: HootSuite Monitor and post to multiple social networks, including Facebook and Twitter. Create custom reports from over 30 individual report modules to share with clients and colleagues. Track brand sentiment, follower growth, plus incorporate Facebook Insights and Google analytics. Draft and schedule messages to send at a time your audience is most likely to be online. HootSuite has the dashboard for your iPhone, iPad, BlackBerry and Android.

Twitter account: postrank Postrank has two tools. The PostRank Analytics ( gives you insight about your sites engagement scores and. Social engagement analytics covers over 20 of the top social networks. Find out who are your influencers, which content drives engagement, what posts are most impostant. And the best part is that you can also monitor your comperirors. You can connect PostRank with your Google Analytics to get even better results. PostRanks top ranked content ( helps you to find most important blogs on any topic, use it to monitor your competition

Social Mention
Twitter account: socialmention Social Mention is a social media search and analysis platform that aggregates user generated content into a single stream of information. It allows you to track and measure what people are saying about you, your company, a new product, or any topic across the webs social media landscape in real-time. Social Mention monitors over one hundred social media sites.

Twitter account: socialpointer SocialPointer is a real-time social media marketing platform for marketing agencies and individuals, It enables them to track, monitor and respond in real-time to relevant social mentions and user conversation. SocialPointer lets you monitor, listen, respond and engage.

Twitter account: socialseek Get all the latest tweets, news, videos, photos, and more on any topic you want in one place. Theres a Socialseek site for everything and you can even make your own. I found some of the news sources other tools missed.

Twitter account: twazzup Twazzup is real-time news platform. It allows you to filter the news out of live Twitter content. Its useful for understanding who are the influencers on a given topic and what are to trending sources.

Twitter account: Twitter Twitter Counter is the number one site to track your Twitter stats. Twitter Counter provides statistics of Twitter usage

and tracks over 14 million users. Twitter Counter also offers a variety of widgets and buttons that people can add to their blogs, websites or social network profiles to show recent Twitter visitors and number of followers.

Wildfire Social Media Monitor

Twitter account: wildfireapp Measure your performance. Glean insights about the growth of your social media fanbase on the leading social networks. With daily tracking, you have visibility into growth trends small and large. Gauge your social media success against others in your industry by comparing your follower bases across the leading social networks. Alert system will inform you of meaningful trends and activity thats relevant to your social presence.

Group B

Twitter account: addictomatic Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images. Its a tool to keep up with the hottest topics, perform ego searches and get info on whats up, whats now or what other people are feeding on. You can personalize your results dashboard and keep coming back to your personalized results dashboard for that search. News pages provide the latest headlines on topics such as entertainment, politics, shopping, sports and more.

Twitter account: blogpulse BlogPulse is an automated trend discovery system for blogs. BlogPulse applies machine-learning and natural-language processing techniques to discover trends in the world of blogs. Different searches include basic, advanced, trend, URL

and conversation tracker.

Twitter account: boardreader BoardReader allows users to search multiple message boards simultaneously, allowing users to share information in a truly global sense. Boardreader is focused on creating the largest repository of searchable information for our users. Users can find answers to their questions from others who share similar interests. Our goal is to allow our users to search the human to human discussions that exist on the Internet.

Twitter account: BoardTracker Discover the influencers, monitor and protect your brand and reputation, find and engage your customers and critics. BoardTracker is a forum search engine, message tracking and instant alerts system designed to provide relevant information while ensuring you never miss an important forum thread no matter where or when it is posted.

Twitter account: cotweet Free version is for individuals and organizations that manage a small number of Twitter accounts and need only basic features to engage and manage their conversations. Free version includes scheduling, conversation history, email notifications containing your latest mentions, team collaboration tools and access to Twitter follower profiles.

Facebook Search
Twitter account: facebook Facebook search is notoriously bad and will not find much, but if you have nothing else to do then give it a shot. It relies heavily on your social graph so the results you get may not be meaningful for your target audience.

Google Alerts
Twitter account: Google Google Alerts are email updates of the latest relevant Google results (blogs, news, etc.) based on your searches. Enter the topic you wish to monitor, then click preview to see the type of results youll receive. Some handy uses of Google Alerts include: monitoring a developing news story and keeping current on a competitor or industry.

Google Blog Search

Twitter account: Google Whether youre looking for Harry Potter reviews, political commentary, summer salad recipes or anything else, Blog Search enables you to find out what people are saying on any subject of your choice. Your results include all blogs. The blog index is continually updated, so youll always get the most accurate and up-to-date results.

Google Trends
Twitter account: gtrendz

Trends allows you to compare search terms and websites. With Google Trends you can get insights into the traffic and geographic visitation patterns of websites or keywords. You can compare data for up to five websites and view related sites and top searches for each one.

Twitter account: howsociable Free monitoring tool for measuring your brands or keywords using 32 social networking sites. HowSociable provides a simple way for you to begin measuring your brands visibility on the social web.

Twitter account: icerocket Blog Tools, create your own Trend Graphs with the IceRocket Trend Tool. Enter keywords to see mentions trended over time. Trend Tool, enter items to see mentions trended over time. Enter up to five queries under Trend Terms. Type in the label you would like associated with each query under Display Labels. Search tool for blogs, web, Twitter, Facebook, news, and images.

Twitter account: klout Klouts mission is to help every individual understand and leverage their influence. Klout measures influence in Twitter to find the people the world listens to. It analyzes content to identify the top influencers.

Twitter account: asterisqdataviz Explore your Twitter network. Discover which people interact the most and what theyre talking about. Its also a great way to find relevant people to follow. The visualization runs right in your browser and displays data from Twitter. Mentionmap loads users tweets and finds the people and hashtags they talked about the most. In this data visualization, mentions become connections and discussions between multiple users emerge as clusters.

Twitter account: monitter Its a twitter monitor, it lets you monitor the twitter world for a set of keywords and watch what people are saying. Just type three words into the three search boxes and within seconds youll start seeing relevant tweets streaming live.

Twitter account: NutshellMail NutshellMail lets you organize, monitor, and interact with all your social networks from a consolidated email digest delivered directly to your favorite inbox on a schedule that you choose. Nutshellmail supports Facebook, Twitter, LinkedIn, MySpace, and Ning.


Twitter account: omgili Omgili Buzz Graphs let you measure and compare the Buzz of any term. The Buzz is the percentage of the term out of the total number of discussions Omgili covered on a specific date.

Twitter account: quarkbase You can find out how good a site is, get comprehensive website details, discover competitors and analyze them. One can call Quarkbase whois on steroids or imdb for websites, which provides detailed website information like people, traffic, similar sites, social comments, description, social popularity and much more.

Twitter account: samepoint tracks millions of conversations, taking place across in blogs and social media sites. SamePoint converts discussions into web pages, or permalinks, and organizes them within a tag cloud. SamePoint can serve as the nexus where the conversations meet, providing a single place for all discussions on a specific topic.

Twitter account: yahelc Track your shares, likes, tweets, and more. Enter a web address of a page and find out how much it has been shared in different social networking and bookmarking sites. Currently includes Facebook, Twitter, Digg, LinkedIn, Google Buzz and StumbleUpon.

Twitter account: socialoomph Schedule tweets, track keywords, extended Twitter profiles, save and reuse drafts, view @mentions and retweets, purge your DM inbox, personal status feed your own tweet engine, unlimited accounts.

Twitter account: steprep StepRep provides an overview of the conversations people are having about your business online. Anytime your business is mentioned, anywhere on the web, youll hear about it. Sources are scanned continuously to bring you the most complete and up-to-date data on how your business is perceived. The data is broken down and analyzed in reports that can help you target your marketing and increase your online customer engagement.

Twitter account: surchur Surchur is the ultimate dashboard to right now. The surchmeter shows you how popular a keyword is on different sources: surchur, blogs and twitter.

Technorati Blogsearch
Twitter account: technorati

Search Technorati and note the authority and rank of the blogs listed in the results. Authority measures the sites standing and influence in the blogosphere. Rank shows what position this authority gives the site. It is not a very good tool for lesser known blogs as it misses a lot of great sites.

Twitter account: tinker Tinker helps you stay on top of your favorite events by showing you the latest buzz from Twitter and across the social web. Create or follow an event stream by choosing a keyword. An event could be anything: the Oscars, a new iPhone release, a movie premiere, a book launch, or a Superbowl party. Tinker also lets you search for the top news, topics and places people are talking about.

Twitter account: twittiptop TipTop Search is a Twitter-based search engine that helps you discover the best and most current advice, opinions, answers for any search, and also real people to directly engage and share experiences with. A search on any topic reveals peoples emotions and experiences about it, as well as other concepts that they are discussing in connection with the original search.

Twitter account: topsy Topsy is a real-time search engine. Topsy indexes and ranks search results based upon the most influential conversations millions of people are having every day about each specific term, topic, page or domain. Topsys algorithms identify influencers for any searchable criteria, using these influence calculations to rank results. It displays results for related terms and articles, trending topics, identifies experts (influencers) and shows you trackback pages for everything in its index.

Trendistic (formerly Twist)

Twitter account: trendistic Trendistic allows you to track trends on Twitter, similarly to what Google Trends does for Google searches. It gathers tweets as they are posted, filters redundant ones and compiles the rest into one-hour intervals. This way, it shows how the frequency of one to four-word phrases fluctuate over time. The result is a visualization of whats popular Twitter users. You can enter a phrase in the search box to see how its frequency varies over time, or several different topics separated by commas to see how they relate: try comparing skype and microsoft(, to see how powerful it can be.

Twitter account: tweetbeep Keep track of conversations that mention you, your products, your company, anything, with hourly updates. You can keep track of whos tweeting your website or blog, even if they use a shortened URL, Great for online reputation management, catching all your @replies and @mentions.

Twitter account: TweetPsych TweetPsych uses linguistic analysis algorithms (RID and LIWC) to build a psychological profile of a person based on the content of their tweets. The service analyzes your last 1000 tweets. It works best on accounts that are operated by a single user and use Twitter in a conversational manner, rather than simply a content distribution platform. Created by Dan Zarrella.

Twitter account: tweetreachapp TweetReach measures the impact of social media conversations. Use it to understand how many people were reached by tweets about a topic on Twitter.

Twitter account: waggeneredstrom The twendz Twitter-mining Web application uses the power of Twitter Search, highlighting conversation themes and sentiment of the tweets that talk about topics you are interested in. Using the twendz application gives a glimpse into whats on peoples minds and their emotional reaction. Mining Twitter conversations alerts you to brewing trends, conversation topics and points of view.

Twitter account: Twitalyzer Analytics for social relationships. Twitalyzer knows who is in your social network and where they live, allowing you to be more targeted in your outreach efforts. Twitalyzer provides Twitters most robust benchmark reporting, ranking Twitter users ten different ways. Authored by Eric T. Peterson author and blogger.


Twitter account: twitrratr Twitrratr built a list of positive keywords and a list of negative keywords. It searches Twitter for a keyword and the results are cross-referenced against adjective lists, then displayed accordingly.

Twitter Grader
Twitter account: grader Twitter Grader lets you check the power of your Twitter profile compared to millions of other users that have been graded. Just enter your Twitter username and youll get an instant grade and report. It looks at a variety of factors including the number of followers, power of those followers and the level to which you are engaging the community.

Twitter Search
Twitter account: twitter Use Twitter Search if you need to find out whats happening in the world beyond your personal timeline. Twitter Search lets you search, filter, and otherwise interact with the volumes of news and information being transmitted to Twitter every second. Twitter Search helps you filter all the real-time information coursing through our service. Advanced Search allows you to create your queries using many advanced operators.

Twitter StreamGraphs
Twitter account: JeffClark A StreamGraph is shown for the latest 1000 tweets which contain the search word. You can also enter a Twitter ID preceded by the @ symbol to see the latest tweets from that user.

Twitter account: twitturly Twitturly tracks the URLs flying around the Twitterverse and provides a real-time view of what people are talking about on Twitter. When someone tweets a URL, Twitturly applies it as a vote for that URL. The more votes a URL has in the last 24 hours, the higher it ranks on Twitturlys Top100.

Twitter account: whathashtag WhatHashtag is service that allows you to find the most used Twitter hashtags for the keywords you enter. Search for the keyword and you will automatically get the most popular hashtags used worldwide to discuss your topic. The result retrieves the last 1.000 tweets related to your keyword, and orders hashtags by frequency of use. Using WhatHashtag you will gain visibility when tweeting your opinions, being read beyond your followers in the most effective way.

Twitter account: whounfollowedme is a service that helps you track your unfollowers, in real time, without waiting for a DM, or email. It allows you to check your unfollowers on your schedule, every 15 minutes, without waiting for an email or a direct message. Thats all folk. If you know of a great free tool then please let us know in the comments.

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23 Comments on 48 Free Social Media

1. 1 4 Free Facebook Landing Page Creation Tools | DreamGrow Social Media said at 8:37 am on May 17th, 2011: [...] out the related posts: 48 Free Social Media Monitoring Tools. I have collected 48 free social media monitoring tools for you to try out and get a taste of what [...] [WORDPRESS HASHCASH] The comments server IP ( doesnt match the comments URL host IP ( and so is spam. 2. 2 How to Create Your Social Media Strategy? | DreamGrow Social Media said at 8:53 am on May 17th, 2011: [...] the conversations taking place you can use a plethora of free tools. Here are just a few of them 48 Free Social Media Monitoring Tools. Start with the free tools and you will see if you need to spend money on paid ones. Remember 90% of [...] [WORDPRESS HASHCASH] The comments server IP ( doesnt match the comments URL host IP ( and so is spam. 3. 3 norma serrano said at 7:00 pm on May 17th, 2011: Priit, Thanks for sharing such valuable information. Im def going to check out many of these sites. Greatly appreciate you putting the work. Norma 4. 4 Ramy Ghaly said at 3:06 pm on May 18th, 2011: Great post and thank you for sharing. I would like to add to your rich list of free social media monitoring tool the Facebook Like Page characteristics and demographics of users. A great tool for especially professionals in the field of marketing, digital marketing, branding, search marketing, and social media community mangers. Have a play Another tool that is free as well is an intelligent news filtering service powered by ctrl semantic search engine. Have a play http:/// Cheers, ConsultRamy 5. 5 Priit Kallas said at 3:16 pm on May 18th, 2011: Thanks Ramy! Interesting tools. 6. 6 Romona said at 2:31 am on May 19th, 2011: Wow! This is an eye-opener. 7. 7 iliyas said at 11:17 am on May 19th, 2011:

Great list, thanks. 8. 8 Inge said at 12:12 pm on May 19th, 2011: Thank! So many new tools to try and find out which work best for my purpose. 9. 9 Sofia said at 12:02 am on May 24th, 2011: Hello! Thanks for such a complete collection, but Im still betting on payment tools ultimately provide refined information that streamlines the work of the monitoring. And I could recommend to you and all readers makes monitoring on all channels, ie blogs, forums, twitter, video, photos, facebook and powerful graphics. Greetings 10. 10 Priit Kallas said at 9:23 am on May 24th, 2011: Thank you for your comment, Sofia. It would be very useful to have a trial offering. 11. 11 Jami Crane said at 6:43 pm on June 2nd, 2011: Hi there, This is a fantastic post, thank you. Any recommendation for my situation- I work for a global company with sites in many languages. We have a presence on Facebook, mobile apps, etc and we have approval to move forward with Twitter. I would like to find a tool that will allow us to centralize our monitoring of all these sites to manage this process more efficiently. Are any on the list appropriate and do you have any preferred fee-based companies? Thank you!! 12. 12 Priit Kallas said at 8:11 pm on June 2nd, 2011: Hi, Jami! If you manage social media for large organization then I suggest you look this way. 13. 13 Tom said at 10:19 am on June 6th, 2011: Also check out Netvibes, this can act as your social media dashboard. 14. 14 Jami Crane said at 9:57 pm on June 6th, 2011: @ Tom and Pritt, many thanks. 15. 15 James Lee said at 10:11 am on June 10th, 2011: Thank you, Priit Great n amazing info Love your site! Greetings from Singapore! Looking forward to more great articles from here! 16. 16 Priit Kallas said at 12:18 pm on June 10th, 2011: Thanks, James! Im glad you find it useful.

17. 17 patrick said at 5:50 pm on June 15th, 2011: Great! I recently wrote an article about social media monitoring ( Your article helped me a lot. The thing is the tools presented here can help in devising a coherent social media strategy. I mean, monitoring, in an enterprise context, should be part of a wider project: that of communicating coherently on multiple channels with your customers. And the tools listed can help achieve this. 18. 18 Priit Kallas said at 6:15 pm on June 15th, 2011: Great article, Patric! 19. 19 Phiblue Who Is Talking About You? said at 4:00 pm on June 16th, 2011: [...] For a more complete list of tools visit 48 free social monitoring tools. [...] 20. 20 Simeon said at 9:08 am on June 22nd, 2011: You should check also I think they have quite an interesting approach to social media monitoring. They are building kind of a hybrid of micro-blogging platfotm and social media monitoring tool. I spotted it from this article: 21. 21 patrick said at 11:43 am on June 22nd, 2011: Thanks for the link Simeon. 22. 22 Healthcare Marketing - 3 Steps to Maximize Your Content Curation said at 6:36 pm on June 27th, 2011: [...] tracking weekly spikes and assessing month-over-month trends, start now. There are plenty of free measurement options to provide you with a good foundation centralized through Google Reader as a monitoring hub. [...] 23. 23 Social Media Monitoring said at 9:56 pm on July 11th, 2011: You can also check out Social Insights by Fuseware, which has a great focus on social CRM and engagement. 10 pitfalls of using social media monitoring:

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Dan: This article has great information and I like the whole blog. If you do any marketing for it or any company... Maria Hayes: Online video marketing is the key business differentiators for web companies wanting to communicate... Social Media Monitoring: You can also check out Social Insights by Fuseware, which has a great focus on social CRM... Nina: Great post although whenever you are running contest and trying to get new targeted followers, it is important... Galen Rodgers: Its so easy to get caught up in the numbers and how many followers one gets. I absolutely agree...

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