0Z0NE hA6 ll I

YOUR FAVORITE RAPPER’S FAVORITE MAGAZINE
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RAY J
MJG
MAINO
FAT
PIMP
DAMM D
DEVIN
THE DUDE
OJ DA JUICEMAN
BRISCO
C-MURDER
& more
3 // OZONE WEST
YOUR FAVORITE RAPPER’S FAVORITE MAGAZINE
YOUR FAVORITE RAPPER’S FAVORITE MAGAZINE
MJG
RAY J
MAINO
FAT
PIMP
C-MURDER
DEVIN
THE
DUDE
OJ DA
JUICEMAN
BRISCO
DAMM D
& more
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PUBLlShERlEÐlI0R-lN-ChlEl ll 1ulla Beverlv
hUSlC EÐlI0R ll Randv Roµer
lEAIURES EÐlI0R ll Erlr N. Perrln
ASS0ClAIE EÐlI0R ll haurlre 6. 6arland
6RAPhlC ÐESl6NER ll Ðavld KA
AÐVERIlSlN6 SALES ll Che’ 1ohnson
PR0h0Il0NS ÐlRECI0R ll hallk Ahdul
SPEClAL EÐlIl0N EÐlI0R ll 1en hrKlnnon
hARKEIlN6 ÐlRECI0R ll Ðavld huhannad Sr.
LE6AL C0NSULIANI ll Kvle P. Klng, P.A.
SUBSCRlPIl0NS hANA6ER ll Adero Ðawson
AÐhlNlSIRAIlVE ll Klsha Snlth
lNIERN ll Karl Bradlev
C0NIRlBUI0RS ll Alex Cannon, Bogan, Charla-
nagne the 6od, Churk I, Clerra hlddlehrooks,
Ðestlne Ca|uste, Edward hall, lellta Knlght,
1arlnta howard, 1aro Varek, 1esslra Koslow,
1 Lash, 1ason Cordes, 1ohnnv Louls, Keadron
Snlth, Kelth Kennedv, K.6. hoslev, Klng Yella, Luls
Santana, Luxurv hlndz, harrus ÐeWavne, hatt
Sonzala, haurlre 6. 6arland, herredes lStrlrtlv
Streets), Natalla 6onez, Rav Ianarra, Rlro Ða
Crook, Rohert 6ahrlel, Rohlt Loonha, Shannon
hrCollun, Sµlff, Stan 1ohnson, Swlft, Ihaddaeus
hrAdans, Wallv Sµarks, Wendv Ðav
SIREEI REPS ll Jrd Leg 6reg, Adan hurµhv, Alex
harln, Al-hv-I, Benz, Blg Brd, B-Lord, Blg Ed,
Blg Iearh lBlg houth), Blgg V, Blark, Bogan, Bo
honev, Brandl 6arrla, Brandon “Sllkk” lrazler,
Brlan Eadv, Buggah Ð. 6ovanah l0n Polnt), Bull, C
Rola, Cartel, Cedrlr Walker, Chad 1oseµh, Charles
Brown, Chlll, Churk I, Chrlstlan llores, Cllfton
Slns, Ðanlelle Srott, Ð1 Ðaµ, Ðellght, Ðerrlrk
the lranrhlse, Ð1 Ðlneµlere, Ð1 Ð’Lvte, Ðolla
Blll, Ðorlan Welrh, Ðwavne Barnun, Ðr. Ðoon,
Ðvnastv, Ed the World lanous, Ð1 E-leezv, Ð1
ElN, Eµlsode, Erlr “Crunkatlanta” haves, Erlk
Iee, l+ Entertalnnent, 6 Ðash, 6-hark, 6eorge
Loµez, 6orllla Prono, hazlq All, hezeleo, h-Vldal,
hotglrl haxlnun, 1ae Sllnn, 1annln’ 1av, 1anlro
hawklns, 1arvon Lee, 1av Noll, 1eron Alexander,
1LN Photograµhv, 1oe Anthonv, 1ohnnv Ðang,
1udah, 1udv 1ones, Kenneth Clark, Klarr Sheµard,
Kool Lald, Kurtls 6rahan, Kvdd 1oe, Lex, Lunµ,
Lutovua Ihonµson, harro hall, harlo 6rler,
harlel har, Ð1 h.0.E., huslr 6 hore, Natalla
6onez, Nlkkl Kanrev, 0srar 6arrla, P Love, Pat
Pat, Phattllµµ, Plnµ 6, ûuest, ûulnton hatñeld, Ð1
Rage, Raµld Rlr, Rohert Loµez, Roh-Lo, Rohskl,
Rohlt Loonha, Srorµlo, Senera, Shauntae hlll, Slr
Ihurl, Southµaw, Sµade Sµot, Stax, Sweethark,
Ieddv I, I1’s Ð1’s, Iln Brown, Ionv Rudd, Ire
Ðuhh, Irll Wll, Irlna Edwards, Irov Kvles, Vlrlous,
Vlrtor Walker, Ð1 Vlad, Voodoo, Wlld Blllo, Wlll
hustle, Wu Chang, Young harlen, Yung ÐVS
SUBSCRlPIl0NS ll Io suhsrrlhe, send rherk or
nonev order for SZù to.
0zone hagazlne, lnr.
Attn. Suhsrrlµtlons Ðeµt
6++ Antone St. Sulte 6
Atlanta, 6A JùJI8
Phone. +ù+-JSù-J88!
lax. +ù+-JSù-Z+9!
Wehslte. www.ozonenag.ron
C0VER CREÐlIS ll Rav 1 µhotos lrover and thls
µage) hv Rav Ianarra, h16 µhoto hv Angela
horrls, Brlsro µhoto hv Klng Yella.
ÐlSCLAlhER ll 0Z0NE hagazlne ls µuhllshed II
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µortlon of thls nagazlne nav he reµrodured
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14 FEEdBack
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I+ ll 0Z0NE hA6
You are the shlt for that 6 Year Annlversarv Ihrowhark artlrlel l ahsolutelv
love lt. Ihose µlrtures hrought lt hark and were verv entertalnlng. hv
favorlte was deñnltelv 6oodle hoh, hut l also loved Boosle, 0utkast, and Rlrk
Ross’s µlrtures. Keeµ lt uµl
– Ð1 Prlnress Cut, µrlnressrutatl©gnall.ron
Ihe new lssue ls reallv doµel Clnque droµµed off a few roµles to ne. Ihat’s
nv dude rlght there. l’n ln Arlzona now hut l was horn ln San hateo and l’n
fron the Bav, fron Alaneda to hllµltas to Redwood Cltv. l was hoµlng vou
rould do sonethlng on Rlrhle Rlrhl l stlll have nv +IS taµe. l had to ronvert
lt to an nµJ herause l rouldn’t ñnd the CÐl Ihanks for reµµln’ the Bav tough,
l aµµrerlate lt. Ihe Clnque feature was doµe. he deserves lt. he’s doµe,
hunhle, and has star µotentlal.
– llo hontana, nvsµare.ronlfodlrt lPhoenlx, AZ)
l loved the Sldeklrk harkln’ artlrle wlth Irev Songz and Shawtv Lo ln last
nonth’s 0Z0NE. lt was hllarlousl Keeµ uµ the good work, herause l was on
the ground laughlng at thatl
– headarhe, nvsµare.ronlhalesheaven lhlsslsslµµl)
Ihank vou for all the love vou show to the West. l ñrst herane a fan of vour
nagazlne when l saw all the µroµs vou gave to the dlrtv South. l’ve llved
ln Atlanta half nv llfe and no one was showlng the South anv resµert. l’n
orlglnallv fron San lranrlsro so when vou droµµed 0Z0NE West l got the
hest of hoth nv worlds. Whatever haµµened to the 6rouµle Confesslons! l
know v’all dldn’t run outta hoes wlth hlg nouths, dld vou!
- Rlrh 1ohnson lAtlanta, 6A)
l reallv llke vour nagazlne. lt’s real rool. Ihe thlngs that nake lt unlque
ronµared to other nagazlnes are the ln-deµth lntervlews wlth uµ-and-
ronlng artlsts to nega-nllllon-dollar artlsts, and also the regular features.
l have a request to nake the lntervlews hetter. Your lntervlews are alreadv
hetter than other hlµ hoµ nagazlnes llke hlµ hoµ Weeklv hut there ls a
rouµle wavs thev ran he lnµroved. Ihls ls not a dlss and not negatlve. When
vou’re lntervlewlng artlsts ran vou µlease ask then nore ahout thelr llfe he-
fore nuslr. We see artlsts llke Puffv wlth thelr Vltanln Water deals, herredes,
Rolex that ran’t tell the tlne herause there are so nanv dlanonds ln lt, glrls
that are so heautlful lt’s llke thev’re not even hunan, nllllon dollar rlothes,
|ewelrv that wavs a ton, and so on. lt’s hard to helleve that half these rats
started off llke us, fron the hood or traller µark or lower rlass. host of the
readers ran’t even sµell |ewelrv, let alone own lt. Ihere ls a nagazlne ralled
hooÐ hagazlne that asks questlons llke “What hood are vou fron!” and
“What was lt llke!” Ihat’s klnda what we as the readers are lnterested ln,
µlus all the other stuff v’all rover. Even ask hlg nlggas llke Blg Bol or Lll
1on, not |ust lll’ nlggas llke Are hood. lt’s real lnµortant to us to know that
thev don’t forget us |ln the hood]. Sone nlggas glve ronstant shout outs,
hut sone don’t. 0ther than that, vour nagazlne ls hella doµe. lt’s one of the
hest nagazlnes out, lf not the hest. lt’s so unlque ln everv wav. lt’s |ust one
of a klnd, va dlg! Also, ran v’all do an lssue on dereased enrees fron the
South! Last vear, we had a lot of rasualtles. You should do an lssue llke the
Ð1 lssue or Sex lssue |ust to renenher those fallen soldlers, fron Plnµ C to
Blg hoe to lat Pat to Blg hello and evervone ln hetween. A µerfert exanµle
of the “what hood are vou fron” questlons ls a rerent lntervlew v’all
dld wlth B.o.B. asklng sone of the hest questlons ahout Ðeratur and the
struggles he had growlng uµ there. lt was fantastlr. Keeµ uµ the good work.
– Ðat Latlno Kldd ‘El Anante’ BKA Nathanlel Purez, dat.latlno.kldd©gnall.
ron
l’n looklng at the lssue wlth Ihree 6 haña and Ðavld Banner on the rovers
and l |ust wanted to glve vou µroµs for featurlng Ierh N9ne. l’ve heen won-
derlng whv he doesn’t get nurh nedla attentlon. lsn’t he fron the hldwest
though! l’n ronfused on whv he’s on the 0Z0NE West rover. 1B sounds a
llttle vlolent ln her Z Cents and navhe a tad hlt arrogant too. Be rareful not
to start feellng vourself too nurh herause then vou lose forus on naklng
vour dreans grow. You ran alwavs he hlgger than what vou are todav. lt’s
|ust a thought, hut navhe thev don’t glve vou the resµert vet herause the
nagazlne has vet to rearh lts µeak. l know lots of µeoµle who have no ldea
what 0Z0NE hagazlne ls hut thev know ahout other hlµ hoµ nagazlnes llke
vour arrh rlvals XXL and Ihe Sourre. Ðon’t take that the wrong wav, l hlghlv
resµert what vou have arronµllshed and vou have a nurh hetter µrodurt. l
|ust hoµe to see vou exµand so that not onlv the artlsts and lndustrv µeoµle
know who vou are, hut also the ronnon folk. Keeµ uµ the hrllllant workl
– Ladv Zane, ladvzane8I©vahoo.ron
1ulla, l feel vou on vour Z Cents. l feel llke 9!% of the entertalnnent ln-
dustrv are rohots and thev don’t know how to he thenselves. l rone arross
a lot of µeoµle who thlnk that |ust herause of thelr status, l’n suµµosed
to klss thelr ass. lt seens llke evervone takes after what thev see on IV,
and thev have no ldea who thev were hefore thelr rurrent µosltlon ln the
lndustrv. A lot of µeoµle sav, “Srholar, vou do not art llke a lot of the artlsts
l neet.” hv resµonse ls, “Before l was Srholar, l was ne.” l an a µart of the
lndustrv, the lndustrv ls not a µart of ne. l an |ust a down-to-earth rat
who loves nuslr. l aµologlze lf lt seens llke l’n hahhllng on and on. l |ust
wanted to ronnend vou on vour words, slster. l an all for genulne µeoµle
vs. rohots.
– hr Srholastlr, nvsµare.ronlnrsrholastlr lPhoenlx, AZ)
Send vour ronnents to feedhark©ozonenag.ron
or hlt us uµ at www.nvsµare.ronlozonenagazlne
0Z0NE hA6 ll IS
Send vour ronnents to feedhark©ozonenag.ron
or hlt us uµ at www.nvsµare.ronlozonenagazlne
B
efore l started 0Z0NE l had a dav |oh ronµlete wlth a hlgh-µavlng
salarv lfor a I9 vear old), heneñts, and an exµense arrount. l used
to slt ln nv ruhlrle on the toµ foor of a hulldlng overlooklng down-
town 0rlando and look down on all the surkers slttlng on l-+ ln trafñr
anazed at the fart that no natter what l dld hetween 9 Ah and S Ph, l
would stlll get µald. Regardless lf l husted nv ass all dav long to get a
|oh done or ronµletelv furked off µlavlng Solltalre and lhlng nv frlends
or µostlng “1ungle lever” ads on Blarkµlanet or rharglng slde rllents S+ùlhour
to deslgn thelr wehsltes whlle l was alreadv on the rlork, as long as l looked
llke l was worklng, nv µavrherk would alwavs he the sane. l loved lt and hated
lt at the sane tlne. lt seened unfalr. l was hored, l wanted a rhallenge.
Now, as an entreµreneur, nv llfe and rareer ls deñnltelv a rhallenge. Ihere’s no
guaranteed µavrherks and nv surress or fallure rests solelv on nv shoulders.
And now that l own nv own nagazlne, a lot of µeoµle who are ln the µosltlon
l onre was ln are hlttlng ne uµ, whlrh nakes ne refert on nv own aµµroarh
hark ln the dav. Iruthfullv, there are onlv a few real hustlers out there. l thlnk
too nanv µeoµle have gotten used to exµertlng steadv µavrherks for nothlng,
and the old savlng “lf vou don’t work, vou don’t eat” should stlll he true todav.
Evervhodv thlnks thev’re owed sonethlng. Snart µeoµle don’t ask for nonev
uµfront. Ihev do free shlt to hulld relatlonshlµs and then let lt develoµ. Irue
hustlers ñnd wavs to lntegrate thenselves lnto vour organlzatlon and µrove
thelr value ñrst.
havhe l’n hlased herause Rlrk Ross ls nv honehov and a fellow llorlda
reµresentatlve, hut l µersonallv thlnk all the hlog rantlng ahout hln helng a
forner C.0. are qulte exaggerated lhloggers are haters hv nature, so lt’s to he
exµerted). R Kellv ran µlss on llttle glrls and vldeotaµe lt and µeoµle stlll huv
hls nuslr. IheSnoklng6un.ron, who dug uµ Ross’s old C.0. µavrherks, also
dlsrovered that Akon harelv sµent a dav ln |all lrenenher “Lorked Uµ”!) and
nohodv even hllnked. Even though lnage and rredlhllltv nean so nurh, at the
end of the dav, as long as artlsts nake good nuslr thev’ll he allght.
lf vou dlg hard enough vou rould µrohahlv rone uµ wlth sone µlrtures of I!-
vear-old 1B worklng as a µortralt artlst at Ðlsnev World lves, l’ve had a lot of
|ohs, thev sav l’n 1analran). Ðlsnev ls artuallv ln a town ralled Lake Buena Vls-
ta, +S nlnutes southwest of downtown 0rlando. Slnre l llved on the northeast
slde, lt was a solld hour and a half drlve to land fron) work everv dav, on a toll
road, SJ.Sù earh wav. 6as wasn’t S+lgallon hark then hut lt stlll added uµ. hlles
and nlles of harkroads and ñnallv vou arrlve at thls glgantlr µarklng lot, walk
a long dlstanre ln the heat, and get on the hus. 0nre vou’re ñnallv on µroµertv,
vou walk through underground tunnels and rhange lnto vour rostune la full-
length, heavv µlnk dress). Ðld l nentlon that nv workstatlon was outslde! ln
llorlda! ln the sunner! heat and hunldltv! Yes, µlrture 1B sufferlng. We got
µald arrordlng to how nanv µortralts we drew ln a dav, so when l dld the nath,
durlng slow weeks ltaklng lnto arrount tolls and gas) a full I6 hour dav would
often net around SZù-ZS ln nv µorket, not exartlv a µronlslng rareer µath.
Also, l dldn’t llke worklng at Ðlsnev herause 9S% of thelr enµlovees are gav.
Sorrv lf l offend anvone, l know thls ls the age of toleranre and we’re suµµosed
to he okav wlth seelng gav rouµles on afternoon televlslon on hIV’s “Ðate
hv hon,” “Next,” “Illa Iequlla” and a dozen other dunh realltv shows, hut nv
µersonal oµlnlon ls that 6od nade dlrk and µussv go together for a reason and
anvthlng else ls unnatural. So lt was sonewhat traunatlzlng to see nv suµervl-
sor arrlve at work everv hondav nornlng wlth shaved evehrows, showlng us
alhuns of µlrtures fron hls drag queen shows over the weekend.
Wav off toµlr, forglve ne. Polnt ls, we’ve alwavs got the µower to relnvent
ourselves. 1ust don’t he ashaned of vour µast llves. Ihev all rane together to
nake vou who vou are todav.
- 1ulla Beverlv, |h©ozonenag.ron
RE’Splaylist
jb’S 2cents
B.6. fl Lll Wavne, 1uvenlle 6 Irev Songz “heard he”
Slln fl Yung 1or 6 Shawtv Lo “So llv lRenlx)”
Nas fl Busta Rhvnes “lrled Chlrken”
I-Paln fl Lll Wavne “Can’t Belleve lt”
1aznlne Sulllvan “Need U Bad”
6vn Class heroes fl Ihe Ðrean “Cookle 1ar”
Charles hanllton “Brooklvn 6lrl”
Wale “Ihe Artlstlr lntegrltv”
randv.roµer©ozonenag.ron
I.l. “What’s Uµ”
R. Kellv “Plavas 6et Lonelv”
Asher Roth “Roth Bovs”
Lll Ru “Ðeeµ Stroker”
Rlrk 6 Rorrett ñghtlng over ne
ln Ðallas
Evervhodv else keµt trvlng to
get ne drunk for nv hlrthdav,
hut, helleve lt or not, that’s
frult µunrh...
Ð
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he and Rav 1 ln L.A.
...and Ð1 B-Lord offered sone
haµµv 1ulre ln llorenre, SC
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he 6 Rlrk Ross gettln’ CRUNK
ln Ðenver
10 THINGS I’M HATIN’ ON
hv ronedlan Klana Ðanrle
nvsµare.ronlklanadanrle
I. Bl6 B0l VS. KlLLER hlKE ÐRAhA
Wasn’t that so vesterdav! Belng fron Atlanta
nvself l understand the hlg dlrk swagger,
hut rhlll outl We’re ahout to have a hlark
µresldent. Ihe last thlng we need ls two raµ-
µers kllllng earh other over a Purµle Rlhhon.
Ihls heef should go to the narket and dle.

Z. hAlR WEAVES
Ihls rhlr ln houston, who thev rall “halr
Ðo,” a.k.a. Iasha ls the haddest halr weaver
ln the state of Iexasl She’s so had, that she
gave ne a µart wlth nv sew ln and l stlll
ran’t ñgure out how she dld lt lnvsµare.
ronlZùZùlnaglng)
J. N’AWLlNS llSh ANÐ ShRlhP IRUCK lN
h0USI0Nl
l never thought the dav would rone that l
would he standlng outslde ln +-lnrh heels
trvlng to get sone dann shrlnµl Ihev are
rude wlth a µlnrh of ghetto, hut hahv…. the
shrlnµ ls worth standlng on the rorner forl
+. N0SY PE0PLE
l’n hatlng on µeoµle that are alwavs asklng
how nurh sone shlt rostl llrst, lf vou’ve
gotta ask, vou ran’t afford ltl Serond, lt’s
rude, and thlrd, lt’s none of vour huslnessl
S. CRUSIY IEEIh
l’n hatln’ on µeoµle wlth thlrk, whlte,
rrunrhv µlaque on thelr teethl Look, vour
teeth are what µeoµle use to ronrlude nanv
thlngs ahout vou. Even lf vou don’t have
dental lnsuranre, foss onlv rosts a dollar.
6et sone nlnt foss and l µronlse vou’ll feel
hetter ahout vourself and vour teeth. And
vou wonder whv vou ran’t get no suga!
6. Klh LEE AI EVERYB0ÐY’S NAlL SAL0Nl
No, l don’t want nv evehrow waxedl No, l
don’t want rhlnestones or llttle fowers on
nv nallsl 1ust ñll nv dann nalls and µalnt
nv toes llke l asked vou tol And when l’n ln
vour rhalr SPEAKA EN6LlShll
!. lL0SSlN’
l’n hatlng on guvs that drlve the hottest
rars, hut don’t have a housel Please tell us
whv vou’re drlvlng a hlg hodv Benz wlth Zù”
rlns hut have no garage to µark lt ln!
8. h0USE ÐAIES
Exruse ne, hut when dld “Cone over nv
house” herone a date!
9. lAKE ASS ChAlNS
Evervone µretends to he a suµerstar, everv-
hodv ls halllngl But reallv, how nurh do vou
nake that vou ran afford to sµend SJùk on
vour nerklarel!
Iù. WAL-hARIl
Whv do vou have Sù lanes ln vour store lf
vou’re onlv gonna keeµ S of then oµen!
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0Z0NE hA6 ll I!
I8 ll 0Z0NE hA6
AUSTIN, TX:
Sunner has gotten off to a good start ln the llve nuslr raµltal of the world.
Slln Ihug, Blg Pokev, Roh 6, ES6, and Blg Iurk all rane through town to
µerforn at varlous venues. Bavu Blakes ls uµ to week Z6 of hls weeklv free
ù8lssogreat.ron fows. Ðonv, a new lndeµendent retall hookstore, oµened uµ
on the East Slde off of Caesar Chavez. Raµld Rlr headed out to New York for a
show. hatt Sonzala rontlnues to hold lt down vla AustlnSurReal.ron.
- 0.6. of Luxurv hlndz lwww.luxurvnlndz.ron)
BALTIMORE, MD:
Ihls nonth we regretfullv reµort the µasslng of a loral Bnore hlµ hoµ heavv-
welght hr. Wllson. hr. Wllson has hlessed our rltv wlth loral hlts over the vears
and he wlll sorelv he nlssed. RlP hlg honle. hullvnan |ust released hls dehut
ÐVÐ Bnore’s Buffalo Soldler and hls new nlxtaµe Ihe Return.
- Ðarkroon Produrtlons lIheÐarkRoonlnr©vahoo.ron)
BIRMINGHAM, AL:
Plles hlt the haglr Cltv and Ðenero Rvans of the houston Iexans rane hone
for the sunner and hosted an event at Cluh I!ù9. Ð1 C. Ross of IùJ.Illreewlll
Rerords droµµed Showtvne Iake Z wlth features fron Bahv Ð, 6urrl hane, 6et
Low Khao, Shawtv Lo, Yung Kllla, Plles, and nanv nore. Ð1 Stlkuhush had nu-
nerous arts on stage at Cluh Elevatlons. hasternlnd 6rouµ ls dolng thelr thlng
everv Ihursdav at Cluh I!ù9. All or Nothlng Pronotlons ls dolng thelr thlng on
lrldavs at Cluh 0nvx wlth Blg Ionv. B-honev of 9S.! 1anz hosted a great event
durlng +th of 1ulv weekend.
- K. Blhhs lAll0rNothlngProno©hotnall.ron)
CHICAGO, IL:
Stretrh I Radlo has enhrared Chlrago nuslr wlth llve lntervlews wlth artlsts,
Ð1s, and µrodurers. Sho has a new slngle “l’n Showlng 0ff.” Arrordlng to
statenents nade hv Luda durlng a rerent Chlrago vlslt, lt seens that Shawnna
nav he headlng hark to ÐIP. IlnhurkZ, 1anal Snallz, and Ð1 Sean har were
rerentlv seen on BEI’s Raµ Cltv wlth Ð1 û+S. Produrer Boogz has started a new
hlog ralled Uran’tfurkwltrhlrago that hlghllghts µast and µresent hlstorv of
Chlrago hlµ hoµ. 0ther sltes surh as E hlz, gowherehlµhoµ, fakeshoredrlve,
and the hlog hv artlst Lungz are also helµlng the novenent. hallk Shahazz
and Ð1 Averl hlnor are at lunkv Buddah Lounge everv other hondav. Ð1
Shotlne |ust droµµed hls new nlxtaµe Ioo hot for IV and Ð1 Shaun I and ÐILR
are hostlng a weeklv showrase.
- 1anal hooks l1hooks©tnall.ron)
LOUISVILLE, KY:
Ð1 IhruÐaRoof hosted hls ñrst Sllµ-N-Sllde Ð1s nlxtaµe wlth Solo,
Kenturkv USA’s Bahe Nelson, and others. hurra-Season has heen on the
road. Naµµv Roots are hark wlth 6reg Street. 1 Sklllz has µrodurtlon on
lork. 6-hark got a hot one for the ladles. Ihe KYhP Kanµ took thelr
show on the road as well. A rouµle of new rluhs oµened, Versatlle and
Cluh Prenlere.
- Ðlvlne Ða lnstagata l0uttaÐaShoµEnt©hotnall.ron)
CINCINNATI, OH:
1YS µrodurtlon has ñnallv done lt – Ihe Shoot ls an exrltlng new vldeo
nagazlne that rovers a wlde range of urhan entertalnnent, sµorts, news
events, terhnologv, and dorunentarles of loral and natlonal artlsts
lwww.|vsµrodurtlons.ron, SIJ-!J9-9ZSZ). Congratulatlons to Blaze and
harnonv for the release of thelr new alhun Ihe Colllslon and the vldeo
for the ñrst slngle “6lrlfrlend.” Ihese whlte hovs have heen grlndlng for
a long tlne and thls shlt ls suµer hot. Ihe Irl-State l0h, KY, lN) has seen
a huge derllne ln nuslr sales due to at least Iù-IS kev store rloslngs.
lt’s so hot outslde that 6-hark’s new slngle “6et Naked” has the fenales
strlµµln’ not onlv ln the rluhs, hut on the streets.
- 1udv 1ones l1udv©11onesent.ron)
CLEVELAND, OH:
Swlsha house has lt wlth Stlll Snokln’ and Evlrtlon Notlre. Both ran
he heard on anv hlork. ShC Rerordlng artlst Klller hlke nade a sµerlal
aµµearanre at thls vear’s Burkeve Connunltv lestlval rourtesv of Ron
Sµauldlng llontana) and Nlkkls huslr. Ihe rltv reµresented and forred a
serond Ierh N9nelPaul Wall show. Ihe Jrd Annual 0hlo hlµ hoµ awards
ls ronlng Seµtenher ZZ. Call hlles “Snowhunnl” vldeo shoot featured
dlnes galore. Peeµ her hvsµare for a µrevlew.
- “X” Allah lX©NuBludhanagenent.ron)
I8 ll 0Z0NE hA6
0Z0NE hA6 ll I9
HUNTSVILLE, AL:
6-Slde ls ahout to droµ Starshlµz and Rorketz. Blµola are work-
lng thelr slngle. CP fron Laµonne has heen µreµarlng hls dehut solo
alhun. Ihe heart Beat IV hegan thelr serond season. Slownotlon
Soundz ls µreµµlng for the Beast of the Streets Car Show. Plxel Pl
graµhlrs has got the CÐ rover gane on lork. 6 hane had the North
Alahana huslr Conferenre over ln the Shoals area. Blork Beataz have
the sound of North Alahana ln a rhoke hold. Natlonal arts that have
heen through town lnrlude Shawtv Lo, Rlrh Bov, 6urrl hane, Unk, and
Bun B. Ihe rluh hattle ls heatlng uµ hetween Ihe 6reen Roon and Cluh
lorus.
- Codle 6 lhuntsvlllegotstarz©gnall.ron)
JACKSON, MS:
Lll Boosle µut on a hell of a show ln front of a wall-to-wall rrowd at
lreelon’s. Boo, a.k.a. Rosslnl, relehrated hls hlrthdav wlth an all-hlark
Affalr. he’s had the streets on ñre wlth hls latest slngles “head Llke
Kush” and “6ood 6ane” off hls latest Ð Bov nlxtaµe. Ð1 Phlngaµrlnt
and Kanlkaze nade a trlµ to Afrlra. JSJS Entertalnnent’s 1 honev and
Ðlesel have another hanger ralled “What lt ls” that has heen lnrreas-
lng ln alrµlav. Roh 6old has the streets huzzlng ahout new nlxtaµe
wlth Ð1 Srrean. Word has lt Blorkwear ls launrhlng a ladles llne.
- Ianhra Cherle lIanhraCherle©aol.ron) 6 Stax lhlorkwear©tno.
hlarkherrv.net)
JACKSONVILLE, FL:
Newest Naµµv Bov Young Cash ñnallv droµµed hls dehut alhun Srared
honev Ðon’t hake honev. lt’s runored that hls hvµe nan hldget har
ls gettlng hls own VhI show. 1arksonvllle’s ñrst lnternet talk show
hohlle Iraµµln IV wlll showrase Ðuval Countv’s hest, fron Neµhew
and the hardheadz, to P.l.I. and Ðlrt Ðlggla. Young 1eezv and Are
hood stoµµed through the rltv thls nonth, and although S-ù has heen
raldlng our rluhs, the entertalnnent srene here ls stlll µunµln’ heavv.
Blgga Rankln, h. 6eezv and nore are rultlvatlng a hrldge fron 1-Vllle
to AIL, whlle Polnt Blank Ent. has heen naklng waves wlth foan and
llngerle µartles.
- Lll Rudv lLllRudvRu©vahoo.ron)
LAS VEGAS, NV:
Ihls ls the tlne of vear for IIù+ degree tenµeratures ln Vegas. Slnre
nanv µeoµle don’t want to he ln the hot ass rluh, an alternatlve
ls Rehah Pool at the hard Rork hotel 6 Caslno. lt goes down everv
Sundav fron II Ah – ! Ph, and vou’ll nost llkelv ratrh all vour
favorlte relehrltles µartvlng and relaxlng. 1ulla Beverlv threw her
Vegas hlrthdav relehratlon at Poetrv Nlghtrluh wlth Ioo Short, hlstah
lAB, and Keak da Sneak. haµµv Blrthdav 1Bl Ihe Annual haglr lashlon
6 Irade Show wlll he here August ZSth – Z!th. Exµert evervone to
lnvade Sln Cltv.
- Portla 1arkson lPortla1©sµrlnt.hlarkherrv.net)
LOS ANGELES, CA:
Young honevlCash honev snatrhed uµ another L.A. artlst and dehuted
Ivga’s slngle “Coronut 1ulre.” Powerhouse Zùù8 was the talk of the
town as Lll Wavne and 6ane rlµµed the honda Center wlth thelr raneo
lared µerfornanres, and an announrenent ronñrnlng a Blood Broth-
ers Iour. Ihe llneuµ ls sald to feature the two stars alongslde Nas, 1av
Rork, Blrdnan, 6lasses halone, Ivga and nore. Nlµsev hussle droµµed
the Bullets Aln’t 6ot No Nane nlxtaµe. Ihe tltle trark got a West Slde
asslst fron none other than 6ane. Ihe ÐUB Car Show Iour ls hark at
the Conventlon Center.
- Ant Wrlght of Swag, lnr. lwww.hvsµare.ronlantsandg)
KANSAS CITY, MO/KS:
hot IùJ 1AhZ Sunner 1an was off the hook. Ihe event had artlsts on
the hlll fron KC to the Bav hark down to AIL. Ihe headllners were the
Klng of the South I.l. and Kansas Cltv’s Klng Ierh N9ne. Blark Walt and
Blork Llfe Ent. also reµresented KC at the Sunner 1an. Underground
heat ls stlll hreaklng nuslr ln KC. Rerentlv added to rotatlon at KPRS
are loral lndeµendent artlsts Leglon the Legend, 1ae Caslno 6 Yung
llash, Chaln 6ang Parolees, and Blork Llfe. ls there heef rooklng
hetween SSP and VBE! Stav Iuned.
- Kennv Ðlanondz lKennvÐlanondz©gnall.ron)
KILLEEN/BELTON/TEMPLE/WACO, TX:
R hark and 6utta of harks on tha Rlse, hvLvfe Rerords, Sµark Ðawg,
and 6reen Cltv nade an aµµearanre and ledtvne Rerords µerforned
at the ñrst annual Iexas Urhan huslr Sunnlt ln Ðallas, IX. Ihe event
was held hv Aleshla Steele, Llnda Rohlns, and Ionva Ierelle. Lll C Ða
COLUMBUS, GA:
Lll Wavne and I.l.P. hoth stoµµed through and dld
the dann thlng. We were the ñrst to learn ahout
8Ball’s addltlon to 6rand hustle. laho was on the
sane show – lf he wasn’t geeked uµ, he nust have
heen ratrhlng the holv 6host for Jù stralght nlnutes.
Pro|ert Rehound hosted lts Znd Annual hlµ hoµ Sun-
nlt, whlrh had a talent showrase, rareer falr, and
µanels. Ihe µanels dlsrussed toµlrs ranglng fron hlµ
hoµ, to other rareers ln nuslr, to fanllv lssues. loxle
IùS’s lanllv Ðav ln the Park hrought hark the Naµµv
Roots, anong others.
- Sllrk Sevllle lSllrkSevllle©gnall.ron)
DALLAS/FT. WORTH, TX:
1ulla Beverlv relehrated her h-dav hash wlth Wehhle
at Rhvthn Cltv. Ð1 Ðroµ’s nlxtaµe Ð1 Ðroµ + Presldent
ls foodlng the rltv. BC fron Southern lrled harket-
lng got thls relaxed heverage ralled ÐRANK ln the
streets. Ihe Iexas Urhan huslr Sunnlt was a surress.
Rlrh hlnd Rerords herane hlg µrono sµonsors for
ÐlW. Ihe North Ðallas hovenent ls rolllng strong.
Ðann Ð fron NlL slgned wlth Raµ-A-Lot. he has the
ladles requestlng “Ðallas 6lrlz” on the radlo statlons.
Cluh Next Level has Aggtown rrunk untll S Ah and Lll
Wlll’s alhun Ðollas, IX ls ln stores now. Pat Bush ls ln
the Yazoo led – stav strong.
- Edward “Pookle” hall lurhansouth©gnall.ron)
DAYTONA BEACH, FL:
Irlna, Blood Raw, Ð1 û-+S, Wehhle, and Are hood
have hlt uµ the hone of Blark College Reunlon.
Bethune-Cooknan Unlversltv launrhed a new radlo
statlon. WRWS 99.I lh. Lorals have heen exµosed to
a new hot sµot on Saturdav’s wlth Ionnle Ion Ent.
and 6-Ivµe Pronotlons at Cluh Xrluslve. Raµµer hr.
Wlllle havs µut out a nlxtaµe entltled Ðoµe hole. hls
teannate R6B slnger Iarvorla gets readv to release
her nlxtaµe Plllow Ialk wlth the 6orllla Iek-µro-
dured slngle “1ulrv,” whlrh ls kllllng the rluh srene
ln Ðavtona and the alrwaves at 99.I lh.
- Ð1 Nallz ld|nallzI©gnall.ron)
DETROIT, MI:
Al Proñt droµµed a nust-have dorunentarv Ihe
hurder Cltv lwww.thenurderrltv.ron) that takes a
look lnto Ðetrolt’s underworld. Blark Lagoon’s slngle
“lever” has taken over hoth na|or radlo statlons. Ð1
Young hase ls now an Aµhllllate Ð1. Ihe new µrodur-
tlon rrew 0lvnµlrks ronslsts of P.C., 1av lah, Knoxvllle,
B.P., and llawless. Chlef |ust shot a vldeo for hls new slngle
“All hlne.” Blg herk also shot a vldeo for hls new slngle. Rork
Botton Ent. has a new slngle “Cannon Ball Run.” I. Ðot of CUl
slgned a deal wlth lrv 6ottl and hurda lnr. Rerords. Ðannv Brown’s
“hot Souµ” ls hanglng. lf vou aln’t uµ on dlrtvnltten.ron, then vou
aren’t lnto Ðetrolt hlµ hoµ. Street 1ustlre’s 0ut + 1ust Us hosted hv W1LB’s Ð1
ÐÐI ls another hanger.
- A1 ltheJIJreµort©vahoo.ron) 6 Erlr tha Crunk lhvsµare.ronlCrunkAtlantahuslr)
FORT MYERS/NAPLES, FL:
Wlrk’s alhun release µartv for Cltv of Wlrks Volune Z went down earller thls
nonth. lrank Llnl rontlnues to nakes the streets huzz wlth hls lvrlral stvle, he’s
deñnltelv Southwest llorlda’s nost unslgned hvµe. Rlskav’s “Who You Creeµln’
Wlth,” µrodured hv IùS.S’s own Ð1 ûuest, rontlnues to rlse ln the rharts. Yes,
lt’s onlv the ñrst quarter of the vear and the IJth grow house ln Lee Countv has
alreadv heen husted. See all the µrettv green!
- 1ae Rae l1aeRaeIùSS©aol.ron)
GAINESVILLE, FL:
Wlth srhool at the Unlversltv of llorlda alnost hark ln sesslon, there ls an
exµerted lnfux of ahout Sù,ùùù students. Ihe lnµart ls nade aµµarent through
a vearlv event known as Blue and Whlte Weekend ln whlrh the rltv was shut
down hv Phl Beta Slgna lraternltv lnr. 0µeratlon Resµert Yourself, a |olnt effort
hetween haglr IùI.J and the Sherlff’s deµartnent set uµ for vouth ln the ron-
nunltv, was a great surress wlth hundreds ln attendanre. Rlrk Ross ls reµorted to
he stoµµlng through the ‘Vllle for a sµerlal ronrert µerfornanre. Cluhs are ñnallv
glvlng loral artlsts thelr oµµortunltv to shlne.
- 1ett 1arkson lgS|ett©gnall.ron)
0Z0NE hA6 ll I9
Zù ll 0Z0NE hA6
a new nlxtaµe hosted hv Ðuhh wlth features hv Nlrrel Nutt, Challe Bov, R
hark and 6utta. Brusler tha Beast and Cool IY won the hlµ hoµ Under-
ground Showdown held hv J6ù hood Ent., Alexander Stand Alone Ent., and
Ð1 Redd at the huslr Vault ln harker helghts. Blg Pokev of S.U.C µerforned
at Cluh Sedurtlon.
- Ire Ðuhh lhvsµare.ronlnarkontharlsererords)
MEMPHIS, TN:
Ihe henµhls huslr loundatlon has |ust oµened a non-µroñt nuslr
resourre renter to helµ µrovlde artlsts wlth lnfornatlon, hands-on learn-
lng, and µrogran workshoµs. lt’s helng dlrerted hv Caneron hann, nore
µoµularlv know as Lord I fron the ronedv raµ duo Lord I and Elolse. Ð1
lreddv hvdro’s artlst Iral’Ð has |ust released a new vldeo ralled “6utta
Chlrk.” Keeµ a look out for thls fella, he’s alreadv rreatlng a heavv huzz ln
the streets. Ðrun Squad teaned uµ ln henµhls at Ihe Sllversµoon for a hlg
relehratlon. Boogaloo, Ðrunna Bov, Ensavne Wavne, and Swlzzo were ln
the hulldlng to helµ tear the rluh uµ.
- Ðeanna Brown lÐeanna.Brown©henµhlsRaµ.ron)
MIAMI, FL:
ln Seµtenher, Zùùù the lnrredlhle duo of Blg Llµ Bandlt and Suµa Clndv lnv-
self) rhanged the radlo gane. Iodav, our show’s fornat has nolded South
llorlda radlo. A nale and fenale duo talklng ahout love, llfe and sex, gosslµ
reµorts, and the energv and fun ls now helng lnltated herause of us. But on
1une I8th we were ñredl Ihe runors are retarded. no, our ratlngs weren’t
ln the tollet – we were #I, no, we were not had enµlovees – we were tean
µlavers. We dld nothlng wrong. Ihe statlon hlred a svndlrated show so we
nove on. l wanted to thank our fans and lndustrv heads that looked out for
us and stlll do. Ihls ls not a sad event, lt’s tlne to shlne.
- Suµa Clndv lwww.hvsµare.ronlSuµaduµe)
MONTGOMERY, AL:
C-hall’s “So hurh honev” ls gettlng so nurh love thev had to shoot the
vldeo. Pronotlons was on thelr |ohs and evervone was there fron hlrhael
London, 6oodfellas Radlo, Ð1 Aarles, Ðeakon Board, Burn’en, hard headz,
6reedv honev, hJ, Chaµµv, Plelhov, Ð1 Who, hlrhelle C l9!.9), haxxlnun
lIù!.I), 1o1o hrIov lIùS.!), Klng Ðavld, South Bovee, and Naµaln the
Bonh. Naµaln’s “UnCannv” got artlsts on thelr toes whlle “Bahv hana
Ðrana” got ‘en µavlng attentlon to wonen ln the gane. Ðen Klng Bovz
and lron Klds held lt down for Klng I6 at Ihe hlnt.
- hot 6lrl haxxlnun lhaxxlnunnµJ©gnall.ron)
NASHVILLE, TN:
Cashvllle ls servlng uµ roffee. Allstar and Young Burk released StarBurks.
Bun B relehrated the surress of hls new alhun at the llrn. lrenan and the
U.N.I. fanllv shut hadlev down wlth thelr vldeo shoot. Ihe Ist Annual Can-
rerlLeo B-Ðav Bash hosted hv Serlous was off the rhaln wlth µerfornanres
hv 1C, Stlx-lzza, and Eneka alongslde Ð1s Whltev, Chlef Rorka, lnfanous,
C-Lo, Slr Swlft, Rage, C-Ðuh, Crlsls, 0utlaw and nore. Van hunt gave a great
show to a full house and Lovenolse Nashvllle µreµares to relehrate S vears
of glvlng nothlng hut good nuslr and entertalnnent to Nashvllle.
- 1anlro l1anlro©southernentawards.ron)
NEW ORLEANS, LA:
CurrenSv leaves Young honev Rerords and Lll Wavne foruses on llv Sorl-
etv. Sµeaklng of Weezv, he rearhed hark to grah Nutt Ða Kld of Sqad Uµ for
“hrs. 0fñrer” on Ihe Carter J. Ra| Snoove ls at Iùùù degrees ln the rluhs
rlght now. Blg Stan and here We 6o have the µartv µronotlons on lork.
Young harlev ls one of the onlv artlsts who llves hls lvrlrs. he went to |all
for dlstrlhutlon of narrotlrs. 9th Ward ls on the naµ wlth So So Ðef.
- Ðerrlrk Iha lranrhlse lwww.hvsµare.ronlÐerrlrkIhalranrhlse)
NORFOLK, VA:
Are hood stoµµed through town and showed love. IùJ 1anz has the
alrwaves on lork, even though evervone ls llstenlng to thelr Carter J CÐ. lf
vou don’t get shot, Cluh hvstlque ls a good µlare to hang on a Sundav. Ð1
L.E.S. alwavs holds lt down there. Ihev even have a SJùù “New 0rleans Shake
that Ihang” rontest. When vou rone to VA, µlease don’t exµert the strlµµers
to get naked, thev don’t. You’ll stlll have a good tlne wlth 1oe Pro at Llquld
Blue lf vou don’t nlnd tlµµln’ a strlµµer ln a hathlng sult. Ihe “relehrltv”
haskethall gane at Bethel hlgh was well-attended.
- Young lane lrontartvoungfane©gnall.ron)
OCALA, FL:
0rala’s own Certlñed ls slowlv taklng the streets hv storn wlth thelr new
slngle “Iurn off the Llghts” featurlng Pleasure P. Ihe Lll Bovs Pushlng Blg
Wheels ruston rar show got ralned out agaln unfortunatelv and wlll have
to walt untll next vear. 6rltsandeggs.ron and rertlñednagandtv.ron are
the µrenler nedla outlets and alwavs keeµ the area lnforned of the latest
events. Certlñed Sundavs at Cluh Zanzahar has herone the loral hot sµot
along wlth Cluhslde on Saturdav nlghts, whlrh surµrlslnglv has gone off
wlthout lnrldent. Artlsts and grouµs to look out for are K.S.B., S.6., Swanµ
Bovz, and Certlñed.
- Ð1 Leezv lÐ1LeezvJSZ©vahoo.ron)
OKLAHOMA CITY, OK:
lnfanous of hasternlnd Entertalnnent ls µushlng welght ln the 0klahona
Cltv netro. Look out for lnfanous headllnlng two shows wlth Blzzv Bone
ln August. Cherk hln out at www.nvsµare.ronllnfanousok. leel ls hlazlng
the alrwaves wlth “She’s Bad” and “0ne Nlght.” See for vourself at www.
nvsµaree.ronlµwll.
- harshlvnn lharshlvnn.Bolden©usrellular.ron)
PHOENIX, AZ:
llorlda lnvaded Phoenlx thls nonth wlth Rlrk Ross and llo Rlda taklng over
the rltv for an ultlnate sunner showrase featurlng loral AZ talent at the
Celehrltv Iheatre. Ihe ÐUB rar show hrought out nore than Iù,ùùù fans and
featured µerfornanres hv Shawtv Lo and Ludarrls, who nade the rrowd
go rrazv. Ihe rltv ls rallvlng hehlnd our honetown favorltes Bonhav, Wlllv
Northµole, Clnque, 1lggalo, C-Ihug, and Ia||l Sharµ all who have srhed-
uled releases ln the next few nonths. Sharµ ls a µrotege and hest frlend
of Kanve West. hls alhun ls sure to he a dlfferent sound for the rltv of
Phoenlx.
- 1asnlne Crowe l|asnlne©nvst|azz.ron)
PORTLAND, OR:
0rean Rerords, the long-tlne Iarona, WA hased rerordlng ronµanv lre-
leased Crlnlnal Natlon’s Resurrertlon ln I998) and rerord store lserved the
6.l.s tons of down-south nlxtaµes at lt. LewlslIllllrun, WA), has relorated
to Rednond, 0regon. lsolated rentral 0regon ls golng rrazv over hlµ hoµ.
6et that nonev, Steve 0. Ihe Blg SùJ ls hostlng nanv shows. RZA and
Snooµ’s West lest lWarren 6, Iha Ðogg Pound, Warzone and Western Unlon),
or nore aµtlv nlrknaned “Crlµ lest,” ls hlttlng the Parlñr Northwest. Ðon’t
nlss Wlllanette Week’s nuslr festlval ln earlv Seµtenher. l’ve heard Cool
Klds, Blue Srholars, and nore nav he ln attendanre.
- Luvva 1 lhvsµare.ronlluvva|)
RALEIGH/DURHAM, NC:
Wednesdav nlght ls sald to he strlµµer heaven at the rlassv Cluh Equator.
lt’s sald that the +ùJù Cluh went fron street rlassv to hood ashv wlth all
the ñghts thev’ve heen havlng latelv. Ð1 lll Ðlglts ls the newest nenher of
Radlo 0ne. he was on K9!.S wlth Ðv-nastv and thev were rlµµlng that shlt
on lrldav nlght. Ihe Iruth ÐVÐ released the new Carollna edltlon ÐVÐ. Now,
who the hell µut together that fake-ass Carollna huslr Award show! Ihev
were glvlng out rereal hox troµhles. l heard lt was 0 Entertalnnent. You’re
naklng us look hadl K9!.S and Brlan Ðawson held a great relehrltv hot rar
and hlke event.
- ÐY lnrnrI©vahoo.ron)
REPUBLIC OF IRELAND:
1lgga rolled lnto town for two dates ahead of hls groundhreaklng 6laston-
hurv glg earller thls nonth. Ðesµlte the hvµe around hls tour, nelther show
sold out, wlth the Ðuhlln ronrert harelv rearhlng Sù% raµarltv. Whlle 1av’s
µorket nlght he arhlng, not so for Chrls Rork who sold out two Ðuhlln
shows wlthln nlnutes. heanwhlle, Snooµ announred he onlv wants the Raµ
lreland rrew to suµµort hls ronrert ln Seµtenher. A new hlµ hoµ radlo show
ralled Ihe Blork klrked off thls nonth on SµlnIùJ8, though lts IZ Ah – J
Ah slot ls not exartlv µrlne tlne. Loral lrlsh raµµer Roh Kellv was featured
ln thls nonth’s XXL nagazlne, the ñrst tlne an lrlsh raµµer has grared an
Anerlran nuslr nagazlne.
- Kev Storrs lkevstorrs©gnall.ron)
Zù ll 0Z0NE hA6
SACRAMENTO, CA:
Ihe hottest song ln thls reglon ls no douht hard Knox’s “She’s ln Love wlth
the Ð1.” lt’s gettlng µlaved on all the urhan statlons ln Sarranento. Where
the hell ls the YouIuhe vldeo! I-Nuttv has a new alhun ronlng out. Bueno ls
worklng on a new alhun and Ðoev Rork ls golng steadv. Also, hunld Rarks
ls µlannlng a huge µronotlon all over Sarranento whlrh ls sure to he the
hlggest hlµ hoµ Event to hlt thls rltv ln a long tlne. lf vou’re feellng left out,
send ne a text or enall and let ne know what’s golng on.
- Zav lzaenal©gnall.ron)
SAN DIEGO, CA:
Power Iù6’s Blg Bov’s Nelghhorhood ñlls the nornlng vold at Z9ù San Ðlego,
and even knorks hlss 1ones of WûhI New York lnto the unenµlovnent llne as
thev take over her nornlng slot. Wlth thls nerger, Southern Call seens to he
nore unlted than ever hefore. lre Cuhe resurfares to the nuslr srene wlth hls
I+th lnstallnent entltled Raw lootage. he’ll he hrlnglng that rlasslr CUBEvl-
slon llve and dlrert wlth a hlghlv antlrlµated ronrert at +th and Bs.
- Ant Wrlght of Swag, lnr. lhvsµare.ronlantsandg)
SEA-TAC, WA:
Seattle’s +th Annual hlµ hoµ lestlval was a great surress on a 9ù-degree
weekend. All resµerts to 1are and Blak of Ihe Sllent Lanhs Pro|ert. 1are
thought lt uµ ln ZùùJ and lt went off wlth the hest of the Parlñr Northwest
reµresented lnrludlng. Alµha P, Butler Bol, Ð1 Connex, 6-Khan, Khlngz, Klttv
Wu, Luvva 1, 0h6l, 0rhltron, Sean hallk, Seasµot, I-Love, Wo|ark, Ihe hlghtv
Zulu Natlon, and nost lnµortantlv the rhlldren were there B-hovlnglglrllng
too. lt’s reallv Ð0PEl, as husalah would sav.
- Luvva 1 lhvsµare.ronlluvva|)
SHREVEPORT, LA:
Rerentlv, another ñln ronµanv hroke ground on a future ñln studlo lorated
ln the rltv. hurrlrane Chrls and Iefon are taklng the rltv’s heartheat to the
nasses wlth thelr on-golng surressful µush of Ratrhet Cltv nuslr. Wehhle and
Slln Ihug tore down the hunlrlµal Audltorlun and Lll Wavne hlew the roof
off of the hlrsrh henorlal Collseun wlth hurrlrane Chrls. S Entertalnnent ls
growlng raµldlv wlth lts strong nuslral harkground rourtesv of Nava|o, one
of the hottest µrodurers ln the huslness wlth rredlts ln ñln and hroadrast.
- Cnar lrnar©runulus.ron)
ST. LOUIS, MO:
RlP to the Rose han who was hrutallv shot down whlle dolng hls |oh sµread-
lng love at the rluhs wlth hls roses. Irllllon Bllllon Ðollar Beats are at lt
agaln, thls tlne wlth Snarknan’s “Whlte Brlrks” and “6angsta.” Ð1 Irarkstar
droµµed Boogle Bang I+ and Ð1 Ð Luv droµµed Blue haglr. SIL’s hot slngles
so far thls vear are ÐerrtvBol hontana’s “Aln’t Wurrled Bout lt,” Rav Ða Kldd’s
“1unµ Stuµld,” Ehonv Evez’ “Ðon’t Iourh,” Phat Pheezv’s “Porkets llooded,”
Unladvllke’s “Slt Ðown,” Eû’s “Reµ’n hv Blork,” huev’s “honev Iall,” 1ung
0Z0NE hA6 ll ZI
Iru’s “hr.hlvagl,” 1 Kldd’s “Exrluslve,” Vlr Ðanone’s “Cherk hv Swag,” and
6ena’s “Look At her 6o.”
- 1esse 1anes l1esse1anesJI+©aol.ron)
TAMPA, FL:
Ihe USl Sun Ðone housed the Sth Annual Ianµa huslr Conferenre hosted
hv Iango and sµonsored hv Street Lared. Rawkus Sù artlst Laws an-
nounred µlans to tour wlth hard Iarget and harµo ln the Czerh Reµuhllr
on WhNl’s Saturdav Nlght Shutdown. After releaslng hls dehut alhun
Ðeath hefore Ðlshonor, Z Plstols sruffed wlth Ðolla ln the BEI Awards
radlo roon ln L.A., settlng off an lnternet gosslµ frenzv. Avrh relehrated
the Z vear annlversarv of Ða Cvµher, the µrenler weeklv oµen nlr event
at Enµlre Nlghtrluh. Ð1 Sµlnatlk released nore Street Runnaz nlxtaµes
lnrludlng rollahs wlth BloodRaw and Alfanega.
- Sllrk Worthlngton lSllrkWorthl8IJ©gnall.ron)
TALLAHASSEE, FL:
Iav Ðlzn of I-Paln’s Naµµv Bov Ðlgltal has a new slngle ralled “Bean he
Uµ” featurlng I-Paln and Rlrk Ross. lt’s heavv ln the streets as Iav Ðlzn
heglns hls new novenent to µronote the slngle. Loral hero and Ialla-
hassee reµresenter h Beezv ls naklng lots of nolse wlth hls long-awalted
nlxtaµe Blark Star Power featurlng Blazln IùZ.J’s Suµa Star 1 Kwlk. Ihrlll
da Plava hlt the road for hls Legends of Bass sunner tour wlth arts llke
Ihe 69 Bovz, 9S South, ûuad Cltv Ð1s, Ð1 Iaz, 6host Iown Ð1s, Ðls N Ðat,
Sµlark Park, and of rourse Ihrlll da Plava and the hB lraternltv.
- Ð1 Ðaµ lÐ1Ðaµ0nllne©gnall.ron)
TULSA, OK
Artlst P.Ð.A., of lat Llµ EntertalnnentlYeah Slan Rerords ls stlll on hls
southwest reglonal tour galnlng nore exµosure for 0klahona. Be sure
to hlt uµ Iulsa’s suµer-µrodurers Ihe Beat haña, whlrh ls ronµrlsed of
three nuslrlans. EnBeatz, Ihe Arsonlst, and Blg Cltv lhvsµare.ronlgeta-
hlt). Starshlµ Rerords has all of the latest nlxtaµes and vlnvl for everv Ð1
searrhlng for the next hlt to sµln. Loral raµµer ledel’s new slngle “Iell a
lrlend” hlt nunher one on IùS.J K1anz rount down.
- Ð1 Clvll Rlghtz lhvsµare.ronlÐ1ClvllRlghtz)
WASHINGTON, DC:
lorner Ror-A-lella V.P. Kennv Burns has heen husv on the nuslr front
ever slnre hls hlgh-end fashlon hrand Rvan Kennv ñzzled. Ihe self-µro-
rlalned “Llfestvle Exµert” ls µushlng hls SRClUnlversal-harked lnµrlnt
Studlo +J. After hurnlng hrldges wlth lntersroµe’s newest slgnee Wale,
who was ñrst slgned as Studlo +J’s renterµlere, Burns went out to ñnd
another voung franrhlse artlst fron the Ð.C. area. he’s µuttlng hls nonev
on harkv and hoµlng that “Shella,” a hlµ hoµ renake of the 8ùs Prlnre
rlasslr, wlll rreate enough huzz to set uµ hls dehut alhun.
- Pharoh Iallh lPtallh©gnall.ron)
ZZ ll 0Z0NE hA6
T
hls artlrle ls dedlrated to hannle lresh, who was klnd enough to glve one of
nv lndle rllents a hlt furklng rerord for a great µrlrel hannle ls ln the µroress
of µuttlng out hls ñrst artlst, Ihe Show. l have rhosen to devote thls artlrle
to glvlng nv frlend sone free advlre, slnre he was klnd enough to glve ne the
annunltlon that l need to wln wlth nv grouµ. A snart reader would eavesdroµ and
aµµlv lt to hls or her own sltuatlonl hannle ls a suµer µrodurer, and l have µroven to
he skllled over the vears at µuttlng out rerords lnot to nentlon negotlatlng deals),
so we all nlght learn sonethlng.
Ðear hannle,
Puttlng out an artlst, elther lndeµendentlv or through a na|or lahel, ls a trenendous
anount of work. Even wlth vour relatlonshlµs and ronnertlons, knowlng who to trust
and who ran reallv heneñt vour release ls dlfñrult. lnaglne lf vou dldn’t have the
arress or nane rerognltlon that vou havel
l understand what vou nean when vou talk ahout the talent and µasslon nlsslng
fron thls lndustrv todav. Whlle l do agree wlth vou ronµletelv, |ust talent alone lsn’t
enough to wln. hurh llke vou, l an a µurlst. l helleve that the heats and rhvnes are
kev and the folks who are dolng thls solelv for the nonev are furklng lt uµ for ev-
ervone. Ihat’s reallv whv the sales are down. So nanv folks treat the nuslr lndustrv
llke lt’s the new llegal) drug gane. Ihose wlthout µasslon, however, won’t he ahle to
wlthstand the llrks that thls wlrked lndustrv doles out. Ihev won’t stand the test of
tlne. You wlll, and havel
But ln addltlon to the drlvlng µasslon, l also reallze the need for an artlst to sell CÐs.
hv favorlte raµµer ls Ras Kass. he’s lvrlral as hell, hut has he heen ahle to sell CÐs!
You’ve heard 1av-Z, Connon, and Iallh Kwell talk ahout dunhlng down the lvrlrs,
and we’ve all watrhed Bun B go fron doµest Southern lvrlrlst to raµ star ahle to sell
CÐs lthank 6odl he deserves ltll). Ihere’s nothlng wrong wlth naklng a llvlng fron
one’s artlstlr rraft. Ihat ls not selllng outl Ihose who helleve that lt ls, need to go
get real |ohs and nake CÐs as a hohhv and µass then out for free.
l llke the Vlrtorv Laµ nlx CÐ that vou and Ð1 Woµ nade for Ihe Show. lt hlghllghts
hls lvrlral ahllltles over sone lnrredlhle hannle lresh heats, and glves the fans Z!
exanµles of what’s to rone. But ln nv oµlnlon, the nlxed CÐ larks slan-dunk-,
hlt slngles. You nost llkelv rhose not to µut then on a nlx CÐ, savlng then for hls
release. ln todav’s envlronnent, lt wlll he dlfñrult to go to narket wlthout a hlt
radlo rerord or two. Ihls ls esµerlallv true lf vou have a na|or lahel hehlnd vou, llke
Ðef 1an, herause thev survlve on that fornula of radlo rerords to drlve sales and
exµosure. lt’s not that lt ls rlght or wrong, lt’s that lt |ust “ls.” lf that’s what thev
have to do to hlow uµ an artlst, anv artlst, then so he lt. lt’s uµ to vou to glve then
the annunltlon that thev need.
hoµefullv, that was µart of vour thlnklng hefore dolng a deal wlth a na|or, and that
vou rhose one that needed what vou rould dellver lsone folks see all of the lahels
as lnterrhangeahle and onlv rare ahout gettlng a rherk, truth ls, the rherks are
snall and the oµµortunltles are shrlnklng evervdav). lf not, vou wlll ñnd that vou
have to hulld a rldlrulous huzz on the streets to get then lnterested ln worklng vour
release. Ihe realltv ls that lf vou want soneone who exrels at rhaslng radlo hlts to
get exrlted ahout vour µro|ert, and vou derlde not to dellver radlo hlts to then, vou
wlll need to show then how to work vour rerords, nake lt aµµear to he rheaµ and
easv, and then let then take Iùù% of the rredlt when lt haµµens.
lt’s llke vou drlvlng that gorgeous new Bentlev. lf soneone was onlv used to hondas,
there nav he sone aµµrehenslon and dlsronfort ln drlvlng surh an artful narhlne.
But onre one ls used to drlvlng µerfertlon and sees how easv lt ls, lt herones easv.
We all herone ronfortahle wlth what we know—vou wlth good nuslr, a na|or lahel
wlth hlt radlo rerords. But, hlt radlo rerords do not alwavs equal sales. Ihere have
heen µlentv of hlt rerords that the lahels µald to drlve uµ the rharts, hut the full-
length CÐs tanked when thev rane out. hv guess ls that thev onlv had one or two
good rerords on the alhun. You are hannle lresh, so l’n not worrled ahout that. You
nake great nuslr. And Ihe Show ls lvrlral and seens ahle to nake great songs.
The Basics | By Wendy day from rap Coalition (WWW.Wendyday.Com)
Slnre he’s
hased ln New 0rleans, l’d
hulld a huzz ln LA, IX, and
southern AL. l’d attend
all of the events ln the
Sunner and lall where
large anounts of µotentlal
fans gather lSunner
1ans, µark µartles, rollege
honeronlngs, nuslr festl-
vals, etr). l’d throw hln ln
a wraµµed van, and hlt a
dlfferent rltv everv dav. l’d
nake sure we went through radlo, retall stores
lrhalns and lndeµendents), rluhs at nlght lµerfornlng lf µosslhle), strlµ rluhs, and
hlµ hoµ gear shoµs. lf vou reallv want to grlnd lt out, l’d also hlt the rhlrken wlng
sµots, kev harher shoµs and nall salons, hlgh srhools and rolleges, and nake sure
vou sµend tlne ln the ‘hoods. Your nane wlll oµen a lot of doors for hln. l’d he sure
to µass out fvers, hang µosters wherever l rould, and slgn as nanv autograµhs as
hunanlv µosslhle. l’d advertlse ahead of tlne the rltles we were hlttlng through hls
wehslte and hls hvSµare µage land vours).
Also, l’d suggest exµlalnlng to Ihe Show that artlsts don’t reallv nake nonev fron
thelr rerord deals. lt’s lnµortant that he knows he’s grlndlng thls out for sonethlng
hlgger down the road, esµerlallv herause of the wav vou, and other artlsts hefore
vou, got |erked out of nonev ln thls huslness. lt’s lnµortant that he understand how
the µavnents work and how the nonev rones fron shows, endorsenent deals, and
other oµµortunltles that fane hrlngs. he’s verv hrlght so he µrohahlv alreadv knows
thls, hut lt’s lnµortant he understands lt fullv to allevlate µrohlens down the road.
After hulldlng the huzz ln that J-state area, hls huzz wlll organlrallv grow. As
rollege students return hone for thelr hreaks and varatlons, thev wlll sµread hls
nuslr. Peoµle wlll naturallv share great nuslr wlth frlends, and the lnternet sµeeds
uµ thls µroress. lt sµreads llke ñre. You ran also start worklng a slngle at radlo. Ihe
Ð1s wlll alreadv he aware of Ihe Show, now lt’s tlne to sµread that awareness to
µrogran dlrertors around the reglon. lorus on the South.
Work the µro|ert for a nlnlnun of + nonths hefore vou droµ the alhun. Slx nonths
ls µreferred and 9 nonths ls even hetter. lf vou aren’t ronlng through a na|or,
nake sure vou rhoose a dlstrlhutor wlth a strong trark rerord of µavlng, and one
that has great relatlonshlµs wlth raµ rerord huvers and stores. Ihls ls N0I the area
to take rlsks. lt’s vour nonevl
A hlt radlo rerord wlll nake the µronoters start ralllng to hook shows faster. A su-
µer hot rerord wlll nake the show µrlre lnrrease qulrklv. When Ihe Show ls naklng
good nonev, lt wlll he easler for hln to work even harder. lt’ll he nore hertlr, hut
hetter. lt wlll save vou nonev too. As he travels to dlfferent rltles on the µronoters’
dlne, vou ran hlt radlo and retall ln those rltles.
Lastlv, nake sure Ihe Show ls the shlt at hone. Be rertaln to glve hark to the loral
ronnunltv, esµerlallv New 0rleans herause lt needs the suµµort nore than anv
other µlare. 0ffer µlrnlrs ln the µark and Klds’ Ðavs. Suµµort the hons and the
srhools that need helµ. Sµeak to the klds and keeµ then fron golng down the
wrong µath. Ihat’s not nandatorv, hut lt ls the rlght thlng to do.
hannle, vou are the shltl You’ve heen down a long, hard road. But vou survlved and
survlved well. No one ran take that fron vou. You have leglons of fans and soldlers,
|ust waltlng for vou to do sonethlng for vourself. Ihe Show ls ltl 6o get lt hahvl And
l an alwavs here when vou need ne. Alwavs. l love vou Chuhhv Bovl
Wlth Love and Resµert,
Wendv
ZZ ll 0Z0NE hA6
0Z0NE hA6 ll ZJ
Z+ ll 0Z0NE hA6
0Z0NE hA6 ll ZS
ùI ll Bohagon reµµln’ Cltrus CRUNKlll Energv Ðrlnk © Studlo !Z lAtlanta, 6A) ùZ ll Parnan 6 Suga Ð © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) ùJ ll Ð1 Sllkk 6 Ð1 harlel har
© Esso for AIL Rerord Pool lAtlanta, 6A) ù+ ll Kellev, 6ahrlelle Unlon, Lorl, 6 Llndsev © Zo’s Sunner 6roove lhlanl, lL) ùS ll Charles Young 6 lentz on the set of Ð1 Khaled’s “0ut
here 6rlndln’” lBrooklvn, NY) ù6 ll Ð1 Ðrana, Il, 6et Cool, 6 Ðavld Banner © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) ù! ll Rav 1 6 Slln Ihug on the set of the Boss hogg
0utlawz “Keeµ lt Plava” vldeo shoot lhouston, IX) ù8 ll hlrhael Watts 6 Ðavld Banner © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) ù9 ll Irlrk Ðaddv, Charles Young, 6 Ð1
Khaled on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) Iù ll I1 Chaµnan 6 BloodRaw © Patrhwerk for BloodRaw’s llstenlng µartv lAtlanta, 6A) II ll Wehhle, Nlrk the
Next 0ne, 1ulla Beverlv, 6 Corev Cleghorn © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) IZ ll Bahv Bov 6 Wehhle © Ihe Venue lNew 0rleans, LA) IJ ll Suµa Chlno 6 Young Cash ©
Cluh Chrlstoµher’s for Young Cash’s hlrthdav hash l1arksonvllle, lL) I+ ll Shawtv Lo 6 ladles on the set of Shawtv Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) IS ll Rorrett, Young
AC 6 rrew © IUhS lÐallas, IX) I6 ll Llovd Banks 6 Lunµ © 9J.J lhouston, IX) I! ll Ðee honev 6 Snlttv © Belvedere lhouston, IX) I8 ll 1 Xavler 6 Blrdnan © Arena Iheater for Lll
Wavne’s ronrert lhouston, IX) I9 ll Ð1 Bonh Shell Boogle 6 Ra| Snoove © Ðlzzv’s vldeo shoot lNew 0rleans, LA)
Photo Credlts. Ben Rose lùI), Edward hall lII), 1 Lash lù+,I+), 1ulla Beverlv lùZ,ùS,ù6,ù8,ù9), Knowledge lù!,I6,I!,I8), harrus ÐeWavne lIZ,I9), hs Rlverrltv lùJ,Iù), Ierrenre Ivson
lIJ), Ire Ðuhh lIS)
lahove L-R). 1 Prlnre 1r 6 Lll Wlll © Arena Iheater for Lll Wavne’s ronrert ln houston, IX, Bootz, Buddha, 6 Burkeev © 1W harrlott ln houston, IX lPhotos. Knowledge), Plles 6 Parnan
© Nokla Iheatre for KIù+ Sunner 1an ln Ðallas, IX lPhoto. 1ulla Beverlv)
0Z0NE hA6 ll ZS
Z6 ll 0Z0NE hA6 Z6 ll
Iù REAS0NS 1ERhAlNE ÐUPRl hUSI
BE A LEPREChAUN a.k.a.
IhE LUCKlESI LlIILE hAN lN hlP h0P

Iù) h0NEY AlN’I A IhlN6 VlÐE0
Ihls vldeo was all the Lurk of the Leµrerhaun.
Uslng hls Leµrerhaun lurk, a µhone hook, and
µedal extenslons, he was lurkv enough to he ahle
to rearh the µedals of those hot ass rars he was
drlvlng ln thls vldeo. Ihls vldeo dld a lot for the
Leµrerhaun’s lnage and had hln nentloned ln the
sane hreath as Sean Conhs, hut onlv when µeoµle
sald, “Ðann, 1Ð trvlng to he llke Puffv.”

9) KRlS KR0SS
Ihls was one of the Leµrerhaun’s ñrst µots of
gold. he was lurkv enough to dlsrover two rhlld-
hood frlends, Chrls Kellv and Chrls Snlth, ln I99I
at an Atlanta shoµµlng nall. Ðuµrl thought the
two “looked llke a raµ grouµ” and µroreeded to
gas these twelve-vear-olds to wear thelr rlothes
harkwards. Ihere dehut alhun Iotallv Krossed
0ut went +x µlatlnun ln the U.S., and to thls dav
nohodv knows whv. l also alwavs wondered lf he
enrouraged then to wear thelr hoxers harkwards!
lf he dld, wlth the hole ln the hark lnstead of the
front, thelr alhun should have heen ralled
Iotallv Assed 0ut.

8) Wh0EVER lNIR0ÐUCEÐ hlh I0 B0W W0W
ln I998 at the age of eleven, Bow Wow was
lntrodured to 1Ð, who sµrlnkled a llttle Leµrerhaun
lurk on hls voung rareer. Now, l don’t know who
lntrodured Bow Wow to the Leµrerhaun, hut half
of thls µot of gold should have gone to then. No-
hodv gave a dann ahout Slow Slow Ðeath ln I998.
l nean, nohodv rares now, hut thev were dann
near dead then. lt was runored that Bow Wow was
a Leµrerhaun, hut nohodv would reallv knew untll
he got older. Ihose runors have heen shot down
now that he’s older herause he’s too tall to he a
Leµrerhaun and has estahllshed hlnself µrettv
well ln the nuslr and ñln lndustrv lwlthout the
Leµrerhaun’s asslstanre).

!) hlS BRAlÐS
1Ð was lurkv enough to wear rornrows vears
after golng hald. Ihls, ronhlned wlth hls natural
Leµrerhaun helght, keµt uµ hls vouthful aµµear-
anre so he dldn’t look llke Bow Wow’s vertlrallv
rhallenged father ln the vldeos.

6) ÐA BRAI
Ihls ls when runors of 1Ð helng a lurkv llttle Leµ-
rerhaun reallv started. he swagger-|arked Snooµ
and relnrarnated hls stvle ln the forn of a fenale
enree, and Ða Brat was horn. Even though nurh
nore talented enrees llke ûueen Latlfah and hC
Lvte rane hefore her and had ronnerrlal and
rrltlral surress, none of then ever went µlatlnun.
Ða Brat was the ñrst fenale solo artlst to ever go
µlatlnun. Ihe Leµrerhaun strlkes agaln.

S) IhE SIREEI SlN6LE
Ihls ls what 6reg Street was talklng ahout when
he sald the Leµrerhaun was a BÐS A6R. he goes
and grahs µots of gold that are alreadv out
there and rlalns then as hls own. lor exanµle.
Bonerrusher’s “Neva Srared,” 1-Kwon’s “Ilµsv,”
the Younghloodz’ “Ðann,” Ðen lranrhlze Bovz’ “l
Ihlnk Ihev Llke he,” and Rorko’s “Unna Ðo he.”
A deaf nan rould hear these were golng to he
hlts, hut 1Ð was lurkv enough to slgn these artlsts
at kev µerlods ln Slow Slow Ðeath’s exlstenre.
Ihese rerords have served as llfe suµµort for a
lahel that should have heen dead vears ago.

+) hlChAEL hAULÐlN
hlrhael hauldln ls the
Leµrerhaun’s father and forner
Presldent of Colunhla Rerords.
What, vou thought 1Ð worked
hls wav lnto the gane! Nol he
was lurkv enough to get handed
hls µosltlon ln the gane. Ihls
exµlalns whv he doesn’t reallv
have an ear for talent. host of
hls artlsts were lntrodured to
hln hv soneone else lsee #8),
had nore of a glnnlrk than
talent lsee Krls Kross, Ða Brat,
and Bow Wow), or thev alreadv
had a slngle huzzlng lsee #S)
and 1Ð |ust stanµed So So Ðef
on lt and ralled lt hls own. Who
needs an ear for talent when
vour father was a µresldent
for a na|or rerord lahel! Lurkv
hastardl

J) IhE EhANClPAIl0N 0l hlhl
harlah Carev’s ronehark rerord
went 6x µlatlnun, fueled hv the
slngles “lt’s Llke Ihat,” “We Belong Iogether,” and
“Shake lt 0ff,” all ro-µrodured and ro-wrltten hv
1Ð. Ihls had to he the lurk of the Leµrerhaun lsee
#Z).

Z) 1ANEI 1ACKS0N
Ihls ls the nonent when µeoµle reallzed 1Ð was
not hunan, hut was an artual real llve Leµrerhaun
llvlng anong us. how dld he hag 1anet 1arkson!
Ihe Lurk of the Leµrerhaunl Ihls ls how we know
the Enanrlµatlon of hlnl was µure Leµrerhaun
lurk. he had two rhanres to hrlng 1anet hark wlth
Zù Y.0. and Ðlsrlµllne and rouldn’t do lt. he used
all hls µlnk hearts, vellow noons, orange stars,
and green rlovers to hag 1anet ln the ñrst µlare.
he had no nore lurk left to nake µots of gold
aµµear at the end of the ralnhows of her last two
alhuns.

I) Ð1s PLAYlN6 SL0W SL0W ÐEAIh REC0RÐS
lf lt wasn’t for the Ð1, not one rerord 1Ð µrodured
or wrote would have ever heen µlavedl lf lt wasn’t
for the Ð1, Ða Brat and Bow Wow would he nohod-
lesl lf lt wasn’t for the Ð1, he would have never
estahllshed the So So Ðef Ð1s even though we
know he dld thls |ust to have a roalltlon of µeoµle
to forre hls latest hatrh of hot garhage down the
world’s throatsl Now slnre hls “the Ð1 ls dead”
ronnents, the Leµrerhaun’s lurk has run out. Ihe
Ð1 has no reason to suµµort a nedlorre talent,
wlth a nedlorre roster of artlst and a verv nedlo-
rre lahel. R.l.P. to the Leµrerhaun’s rareer. Sadlv, lt
was alreadv dvlng a Slow Slow Ðeath.

CHIN CHECK
By Charlamagne tha god
0Z0NE hA6 ll Z!
ùI ll 1anlro hawklns 6 Young Burk © hang Ilne lNashvllle, IN) ùZ ll Pleasure P 6 Slnnona © +th of 1ulv µartv l1arksonvllle, lL) ùJ ll Ð1 Charlle Chan 6 Youvee © Skvhox lSt Louls,
h0) ù+ ll Young Sav 6 1ole handa © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) ùS ll Chrls Ward, Kllla Kvleon, 1anes Prlnre 1r, 6 I0E on the set of the Boss hogg 0utlawz “Keeµ lt Plava”
vldeo shoot lhouston, IX) ù6 ll Redd Evezz 6 Ioro on the set of Shawtv Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) ù! ll Lll Boosle 6 Iû on the set of Ð1 Khaled’s “0ut here 6rlndln’”
lBrooklvn, NY) ù8 ll Bav Bav 6 Plles © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) ù9 ll Boontown 6 ladles © IUhS lÐallas, IX) Iù ll Blrdnan 6 ladles on the set of Shawtv
Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) II ll Ð1 Ð-Strong, Ð1 lnfanous, 6 Ð1 Nastv on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) IZ ll Show, Ðlzzv, 6 nodels ©
Ðlzzv’s vldeo shoot lNew 0rleans, LA) IJ ll 6 Ðash 6 Yung Redd © Rellant Arena for the 9J.J rar show lhouston, IX) I+ ll Ron C, Blgg Ðh, 6 Chlef Rorka lNashvllle, IN) IS ll hldget
har, Young Cash, 6 Vlr © Cluh Chrlstoµher’s for Young Cash’s hlrthdav hash l1arksonvllle, lL) I6 ll Paul Wall 6 ho Bounre © hot 9S.! lhouston, IX) I! ll I-Rov, Ð1 û+S, 6 Suga Ð ©
SeaBreeze for Ierrenre Ivson’s hlrthdav hash l1arksonvllle, lL) I8 ll hallk Ahdul 6 Klsha Snlth © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) I9 ll Wlld Wavne 6 hlke Eµµs © û9J
lNew 0rleans, LA) Zù ll Ðollar Blll 6 hva © Arena Iheater for Lll Wavne’s ronrert lhouston, IX)
Photo Credlts. Edward hall lù9,I8), 1 Lash lù6,Iù), 1anlro hawklns lùI,I+), 1ulla Beverlv lù+,ù!,ù8,II), Klng Yella lùJ), Knowledge lùS,IJ,I6,Zù), harrus ÐeWavne lIZ,I9), Ierrenre Ivson
lùZ,IS,I!)
lahove L-R). Rlrk Ross 6 loxv Brown on the set of Ð1 Khaled’s “0ut here 6rlndln’” ln Brooklvn, NY lPhoto. 1ulla Beverlv), Bun B wlth hls wlfe 6 klds ûueen, Breneshla, 6 Young B © the
6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv ln houston, IX lPhoto. Knowledge), Rorko 6 honlra © hot Iù!.9’s Blrthdav Bash ln Atlanta, 6A lPhoto. 1ulla Beverlv)
0Z0NE hA6 ll Z!
Z8 ll 0Z0NE hA6

I
was horn ln llorlda and l felt that lf l wanted to rearh nv drean and
nv goal, l had to sµread nv nane ln Call, Vegas, and varlous other
µlares. l wanted to have nv nane he nv logo, so l thought taklng
the state |of llorlda] and naklng lt lnto an “l” at the sane tlne
would he µerfert. lf l µut thls logo on a hat or a t-shlrt, lt’ll stand out.
l took lt a steµ further and got Klng 1ohnnv fron Iexas to µut lt on a rhaln
for ne. llrst l went wlth |a rhaln] of nv nane, llo Rlda, whlrh evervone
saw ln the “ln Ihe Aver” vldeo. Ihen when the BEI Awards rane l wanted
to do lt real hlg wlth nv logo for nv hlg televlslon dehut. l knew evervhodv
was gonna he watrhlng so l wanted to reµresent ne, Khaled, Ross, Are, and
evervhodv.
Ihe rhaln ls µrettv heavv so l usuallv |ust hrlng lt out when l’n µerfornlng.
When l go through the alrµort |serurltv] wlth lt, l have a lot of µrohlens. l
have to take lt out and evervhodv wants to rone see lt, and lt rauses a lot of
onlookers. But l’n not worrled ahout sonehodv trvlng to take lt, herause
l worked hard for lt and l aln’t never rohhed nohodv so nv ronsrlenre ls
rlear. l’n alwavs raln and lald hark and l aln’t reallv worrled ahout lt. l have
lnsuranre so l’n good.
When l go to |thlrd world rountrles] l ran’t sµeak thelr language hut l ran tell
thev’re |ust anazed |hv the rhaln]. Ihev sav, “lt’s so nanv dlanonds,” or, “We
rould feed our whole rountrv wlth that.”
l’n deñnltelv gonna keeµ thls µlere for a whlle. he and Ross were talklng
ahout how rrazv lt ls that we’ll get a new µlere and love lt for two weeks,
and next thlng vou know, we want another µlere. lt’s a slgn of surress. l’n
looklng forward to gettlng another µlere real soon. l’ve alreadv got a rouµle
µleres on the wav. ll
As told to 1ulla Beverlv
Photo hv Luls Santana

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FLO RIDA
MADE BY: NICK THE JEWELER WITH KING
JOHNNY’S CUSTOM JEWELRY IN HOUSTON, TX
CARATS: 200 CARATS
WEIGHT: 1000 GRAMS
SIZE: SIX INCHES WIDE
APPRAISAL VALUE (CHAIN & PIECE): $600,000
0Z0NE hA6 ll Z9
ùI ll Ð1 Buddha 6 Roh 6 © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) ùZ ll Ðav Z6 © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) ùJ ll hlke hark 6 Ðann Ð on the
set of Bun B’s “You’re Evervthlng” lhouston, IX) ù+ ll lreda 6 llo Rlda © Ihe Venue lNew 0rleans, LA) ùS ll Boontown 6 guest on the set of “You’re Evervthlng” lhouston, IX) ù6
ll Iun Iun reµµln’ Ðrank © IUhS lÐallas, IX) ù! ll 1as Prlnre 6 guest © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) ù8 ll Plles 6 Cat Ðaddv © Nokla Iheatre for KIù+ Sunner
1an lÐallas, IX) ù9 ll Chrls Ward, Kllla Kvleon, Bun B, 6 Slln Ihug on the set of “Rldlng Wlth No Celllng” lhouston, IX) Iù ll Steve Raze 6 Ionv Neal on the set of Ð1 Khaled’s “0ut here
6rlndln’” lBrooklvn, NY) II ll Rlrhv Rlrh 6 Breneshla © Rellant Arena for the 9J.J rar show lhouston, IX) IZ ll Ð1 Nastv, Ihe Runners, Young 1eezv, Ball, 6 Ð1 Ð-Strong on the set of
Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) IJ ll K1 1lnes 6 Rorrett © IUhS lÐallas, IX) I+ ll Ben Baller, Bun B, 6 Ð1 B-Ðo on the set of the 6rlt Bovs “Now Later Palnt” vldeo shoot
lhouston, IX) IS ll Paul Wall 6 Pookle © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) I6 ll Xtarl © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) I! ll 6u 6 Collne © Rellant Arena for the
9J.J rar show lhouston, IX) I8 ll Ð1 Ðroµ, Ionv Neal, 6 Ire Ðuhh © IUhS lÐallas, IX) I9 ll Slln of IIZ 6 Lurkv © Venue lhouston, IX)
Photo Credlts. Edward hall lIS), 1ulla Beverlv lùI,ùZ,ùS,ù6,ù!,ù8,Iù,IZ,IJ,I6), Knowledge lùJ,ù9,II,I+,I!,I9), harrus ÐeWavne lù+), Ire Ðuhh lI8)
lahove L-R). Lll Boosle 6 hls son on the set of Ð1 Khaled’s “0ut here 6rlndln’” ln Brooklvn, NY, Ihe Ðrean 6 hls daughter © hot Iù!.9’s Blrthdav Bash ln Atlanta, 6A, Young 1eezv 6 hls
son © hot Iù!.9’s Blrthdav Bash ln Atlanta, 6A lPhoto. 1ulla Beverlv)
0Z0NE hA6 ll Z9
Jù ll 0Z0NE hA6
It’s been a long time, shouldn’t have left you…
For the last couple of months the Dollar Menu has been in a
recession, and for that, we apologize. Hopefully, the triple thick
and tasty Tink will make up for the absence of ass in the last few
issues. Hey, we love to see you smile.
This is the story of Tink (short for Tinker Bell), the female equiva-
lent of ten pennies who shakes her fairy tail nightly in a Never-
Neverland called Strokers. And while her name may sound innocent,
the 20-year-old Erie, Pennsylvania product is anything but.
In fact, the former ballet and classical jazz dancer recently
encountered an unwanted 15 minutes of shame when her sex life
was broadcast to millions of viewers on national television last
spring. Fans of the BET show College Hill may remember Tink as
the The Velvet Room Vixen who got caught by the cameras mak-
ing love after the club with College Hill: Atlanta cast member and
aspiring rapper Drew.
“I wasn’t even aware that I was going to be on the show,” she
says. “I was just in the club, and the camera spotted me dancing
with [Drew], and when we went back to the house that night, the
cameras caught us having sex. I was kinda upset about it, but it
didn’t bring me down so I’m not really trippin’.
And while the Stone Mountain resident doesn’t necessarily regret
getting caught, she does feel a bit of remorse about who she was
caught with. “I would never have sex with [Drew] again. First of
all, it wasn’t good, and second, a lot of people tell me he’s gay,
so I would never have relations with him again,” she strongly
asserts.
Though her BET debut was not exactly what she would have
planned, the 36-22-36 boasting Black and Italian blend would
love to reappear on the network one day under her own terms: as
a successful (and clothed) R&B artist and dancer.
“A lot of people know that I’m talented and that I can sing,”
insists the delicious almost-old-enough-to-drink Gemini. “But
most people don’t know that music and dance are my passions;
that’s what I want to do for a living.”
“Stripping is not my mentality,” she continues. “It’s just some-
thing I do because I’m good at it, and I need to pay my bills. It’s
fun, but one day I plan to do a lot more in life.” Hopefully one
day Tink can pull a Paris Hilton and transform from sex tape star
to celebrity singer.
Booking: www.myspace.com/strokersatl 770-270-0350
Website: www.strokersclub.com
Photographer: Sean Cokes 404-622-7733
Make-Up Artist: Mike Mike 678-732-5285
Hair Stylist: Baby Boy 404-396-2739

by Eric Perrin
Jù ll 0Z0NE hA6
0Z0NE hA6 ll JI
ùI ll hallk Ahdul 6 hs Ðvnastv © Cluh Chrlstoµher’s for Young Cash’s hlrthdav hash l1arksonvllle, lL) ùZ ll 6u, Klottl, 6 Paul Wall © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) ùJ
ll hodel honlra C. 6 Currensv © the NV Lounge lNew 0rleans, LA) ù+ ll Lll 1osh, Blg Iearh, hurrlrane Chrls, 6 Ernest on the set of “1lgga 1ulre” lBaton Rouge, LA) ùS ll Ð1 Bonh Shell
Boogle 6 Ð1 Ro © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ù6 ll Poµµv 6 Unlque of the 6rlt Bovs 6 Young B © Rellant Arena for the 9J.J rar show lhouston, IX) ù! ll Ð1 Ðrana 6 Irae
© Rellant Arena for the 9J.J rar show lhouston, IX) ù8 ll 1as Prlnre, Slln, 1 Prlnre, Irae, 6 Bahv © Arena Iheater for Lll Wavne’s ronrert lhouston, IX) ù9 ll Klsha Snlth 6 Wehhle ©
Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) Iù ll llo Rlda 6 Ð1 Chrlstlon © Cluh Skve lIanµa, lL) II ll BloodRaw, Lex, Ð1 Rhvner, 6 Ð1 Cutternan © 9+.J lhlanl, lL) IZ ll Slln
Ihug 6 P1 on the set of the Boss hogg 0utlawz “Keeµ lt Plava” vldeo shoot lhouston, IX) IJ ll Iank, 1 Iweezv, 6 Ðlrtv on the set of “1lgga 1ulre” lBaton Rouge, LA) I+ ll Snook da
Rokkstarr 6 Collard 6reens © Cluh hvµnotlk lllorenre, SC) IS ll Young B 6 Steve Chavez © Rellant Arena for the 9J.J rar show lhouston, IX) I6 ll Chanllllonalre, K1, 6 lanous ©
the 6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv lhouston, IX) I! ll Ð1 Woµ, hannle lresh 6 6rand hussle’s Street Iean lNew 0rleans, LA) I8 ll Ð1 Prlnress
Cut 6 Ð1 Ben © IUhS lÐallas, IX) I9 ll Iodd hosrowltz 6 Lll Boosle on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) Zù ll Ð1 0akrllff 6 Aztek on the set of Bun B’s “You’re
Evervthlng” lhouston, IX)
Photo Credlts. Edward hall lI8), 1ulla Beverlv lù9,I+,I9), Klng Yella lù+,IJ), Knowledge lùZ,ù6,ù!,ù8,IZ,IS,I6,Zù), Lex lII), Luls Santana lIù), harrus ÐeWavne lùJ,ùS,I!), Ierrenre Ivson
lùI)
lahove L-R). Bahv Bash 6 Roh 6 © Rellant Arena for the 9J.J rar show ln houston, IX lPhoto. Knowledge), Plav 6 Sklllz, Slln Ihug, 6 Iun Iun © Plav N Sklllz All Star weekend ln Ðal-
las, IX lPhoto. 6lna Iorres), hurrlrane Chrls 6 Bav Bav on the set of “1lgga 1ulre” ln Baton Rouge, LA lPhoto. Klng Yella)
0Z0NE hA6 ll JI
JZ ll 0Z0NE hA6
Iextln’ ls no longer safe now that 0Z0NE’s
dangerous nlnds have harked the svsten.
OZONE EXCLUSIVE
DAVID bANNER: Ðld U huv nv alhun vet, nlgga!
jESSE jACkSON: Ðann, nv nlggal Your alhun rane out! When dld lt droµ!
DAVID bANNER: U know nv shlt rane out 1ulv ISth, Zùù8.
jESSE jACkSON: l thought that shlt rane out last vear!
DAVID bANNER: Nah, nuthafurka. hv shlt rane out 1ulv ISth, Zùù8.
jESSE jACkSON: l hoµe vour alhun ls as good as Lll Wavne’s shlt. Ihat shlt
was |annln’l
DAVID bANNER: hv shlt ls hetter than Iha Carter lll. lt’s the greatest storv
ever told, nlgga.
jESSE jACkSON: how nanv songs u got Lll Wavne on!
DAVID bANNER: he’s on there twlre, hut he’s on evervhodv’s shlt twlre. But
nv shlt ls hetter than Iha Carter lll, hetter than Readv Io Ðle, hetter than
lllnatlr, hetter than All Evez 0n he, hetter than Ihrlller, hetter than 1anes
Brown’s 6reatest hlts. Better than all those hltrh ass nlggas’ alhuns.
jESSE jACkSON: l nlght rherk lt out as long as that hltrh ass nlgga, Nas,
aln’t on there. l don’t furk wlt’ that nlgga.
DAVID bANNER: Whatl U don’t llke Nas! Ihat nlgga ls alnost as good as ne.
jESSE jACkSON: Nah, l’ll rut that nlgga’s nuts off. how that nlgga gonna
rall hls alhun Nlgger!
DAVID bANNER: l don’t know. But furk that nlgga’s alhun. We’re talklng
ahout the 6reatest Storv Ever Iold.
jESSE jACkSON: how ls vour alhun selllng!
DAVID bANNER: lt rould he hetter. But these hltrh ass nlggas aln’t suµµort-
lng real nuslr.
jESSE jACkSON: Well, U know l downloaded that shlt on the lnternet. But l’ll
go huv lt slnre Lll Wavne’s on there. Keeµ hoµe allve, nv nlgga.
DAVID bANNER & jESSE jACkSON
- lron the nlnds of Erlr Perrln and Randv Roµer lPhotos hv 1ulla Beverlv 6 Chlµ
Sonodevllla)
JZ ll 0Z0NE hA6
0Z0NE hA6 ll JJ
ùI ll Ðorlan lorhes, Shawtv Lo, Snark, 6 Shawtv on the set of Shawtv Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) ùZ ll Sean Klngston 6 guest on the set of Ð1 Khaled’s “0ut here
6rlndln’” lBrooklvn, NY) ùJ ll Aztek 6 guest © Arena Iheater for Lll Wavne’s ronrert lhouston, IX) ù+ ll ûueen, Ashlel, 6 Breneshla © the 6allerla’s Louls Vultton store for Bun B’s
µrlvate alhun release µartv lhouston, IX) ùS ll Ð1 hl-C 6 Lll Kelth © Venue lhouston, IX) ù6 ll Iun Iun, Plav 6 Sklllz, 6 Slln Ihug © Purgatorv for Plav 6 Sklllz’ Sunner 1an after-
µartv lÐallas, IX) ù! ll Rlrk Ross 6 Red Cafe on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) ù8 ll Lll 1osh, 6lorla Velez, 6 Ernest on the set of “1lgga 1ulre” lBaton Rouge,
LA) ù9 ll 6uest 6 Parnan © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) Iù ll Cllµ Ð 6 Irouhlesun on the set of “Nothln’ Io A Boss” vldeo shoot lhouston, IX) II ll Slln Ihug, Ð1
Chlll, 6 Roh 6 on the set of “Nothln’ Io A Boss” vldeo shoot lhouston, IX) IZ ll Unk 6 Ð1 Ðenµ © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) IJ ll 1C, lreddv B, 6 Serlous
lNashvllle, IN) I+ ll Ð1 Chlll 6 Ð1 Rvno © Irae 6 Z-Ro’s llstenlng µartv lhouston, IX) IS ll Ð1 Prlnress Cut 6 Blg Chlef © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) I6 ll Blgg Ðh
6 1anlro hawklns lNashvllle, IN) I! ll 6ll 6reen 6 Kardlnal 0fñshal © Sunnerfest Zùù8 lhlanl, lL) I8 ll Plav 6 Lll Iwlst © Plav N Sklllz All Star weekend lÐallas, IX) I9 ll Breezv 6
lvorv 0rr © +th of 1ulv µartv l1arksonvllle, lL)
Photo Credlts. Edward hall lIS), 6lna Iorres lI8), 1 Lash lùI,I!), 1anlro hawklns lIJ,I6), 1ulla Beverlv lùZ,ù6,ù!,ù9), Klng Yella lù8), Knowledge lùJ,ù+,ùS,Iù,II,I+), Ierrenre Ivson
lIZ,I9)
lahove L-R). Paul Wall 6 IV 1ohnnv © Bar Rlo for 1B’s hlrthdav hash ln houston, IX, Akon, Ð1 Khaled, 6 lat 1oe on the set of Ð1 Khaled’s “0ut here 6rlndln’” ln Brooklvn, NY, Ðavld Ban-
ner 6 Bun B © Rellant Arena for Partv 9J.J’s rar show ln houston, IX lPhotos. 1ulla Beverlv)
0Z0NE hA6 ll JJ
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ùI ll Ðon Cannon, Ð1 lnfanous, 6 Ð1 holldav © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) ùZ ll Ihe Ðrean 6 û9J’s PÐ Ðerrlrk Corhet © û9J lNew 0rleans, LA) ùJ ll Ð1 lahrenhelt, Ð1
Ðenµ, 6 Pastor Irov © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) ù+ ll Ð1 Nastv, Plles, 6 Rlrkv P © IùZ 1anz l0rlando, lL) ùS ll Brandll 6 Ieka © Whlsµers for Pat Nlx
hlrthdav hash l0rlando, lL) ù6 ll Plthull 6 IV 1ohnnv © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) ù! ll Blg Bov, Ðavld Banner, 6 guests © Rellant Arena for the 9J.J rar show
lhouston, IX) ù8 ll CRUNKlll CE0 Ion hahlke 6 Lll 1on © Studlo !Z lAtlanta, 6A) ù9 ll hannle lresh 6 hls slster Irlna © Ðlzzv’s vldeo shoot lNew 0rleans, LA) Iù ll Rlro, hawatha
herd, 6 Ðann Ð © Iexas Urhan huslr Sunnlt lÐallas, IX) II ll Wendv Ðav 6 Iral’Ð © IUhS lÐallas, IX) IZ ll Ð1 Chlll, Chrls 1ohnson, I1 Chaµnan, 6 Bone on the set of Bun B’s “You’re
Evervthlng” lhouston, IX) IJ ll Young Selah © SeaBreeze for Ierrenre Ivson’s hlrthdav hash l1arksonvllle, lL) I+ ll Clav Evans 6 Blg 0onµ © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A)
IS ll 1anes Prlnre 1r, I0E, 6 Ð1 B-Ðo © Belvedere lhouston, IX) I6 ll 6 hark, harlel har, Khadl|ah, 6 Ð1 Ðrlzzle © Esso for AIL Rerord Pool lAtlanta, 6A) I! ll Aztek 6 Bone on the set
of “You’re Evervthlng” lhouston, IX) I8 ll Slln Ihug 6 I1 Chaµnan © IUhS lÐallas, IX) I9 ll hr Lee, Clndv hlll, 6 Charles Chavez on the set of the Boss hogg 0utlawz “Keeµ lt Plava”
vldeo shoot lhouston, IX)
Photo Credlts. Ben Rose lù8), Ð’Lvte lII), Edward hall lIù), 1ulla Beverlv lùI,ù6,I+,I!,I8), Knowledge lù!,IZ,IS,I9), harrus ÐeWavne lùZ,ù9), hs Rlverrltv lI6), Ierrenre Ivson
lùJ,ù+,ùS,IJ)
lahove L-R). Ðwavne Wade 6 hls nother © Zo’s Sunner 6roove ln hlanl, lL lPhoto. 1 Lash), 1-ûue, Rorko, 6 Irae © Irae 6 Z-Ro’s llstenlng µartv ln houston, IX lPhoto. Knowledge), Ð1
Khaled 6 Shawtv Lo on the set of Shawtv Lo’s “loollsh” renlx vldeo shoot ln hlanl, lL lPhoto. 1 Lash)
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Rlrk Ross’ tour Ð1 tells us what lts llke to hustle, hustle, real hard
wlth the Boss and whv vlhe nuslr ls the new sound to llsten out for
fron the JùS.
“l’ve heen down wlth Ross for a nlnute, wav hefore ‘hustlln’ even
|unµed off. l alwavs seen hln out, llke, ‘What’s uµ, how vou dolng,’
and rherklng uµ on hln and stuff llke that. When ‘hustlln’ rane out,
l was Ð1lng at Ðlanonds and l hadn’t seen hln ln a nlnute. l was
hlowlng the rerord uµ, µlavlng lt llke elght tlnes a nlght. l ralled
hln one dav and he was llke, ‘What’s uµ, nan. l’ve heen looklng for
vou. l need to get vou that rerord.’ l was llke, ‘l’ve heen at Ðlanonds
µlavlng lt.’ he sald, ‘0h, that’s vou! Ihev’ve heen telllng ne ahout
vou.’ lt was all love and we |ust keµt ln rontart fron there. l would
alwavs nake sure he was good. Irlµle Cs, Poe Bov, there was alwavs
that love.
Ihe average dav for ne, wlth |Ross]…l go to the studlo, nake
sure Ð1s get thelr droµs, naklng sure he hears heats, nake sure
freestvles are hunµln’, nake sure features are readv for hln. l used
to sleeµ tll IZ, I ln the afternoon. l don’t sleeµ llke that anvnore.
l sleeµ navhe four hours |a nlght]. lt’s dlfferent now. But l stlll go
to the hood. l stlll rherk out the hood rluhs. Ihev show nore love
than anvthlng. Ihev wanna see vou he surressful. Ihere’s haters
evervwhere vou go, hut there’s also love where vou’re at too.
We |ust rane hark fron Euroµe. l’ve heen to Ansterdan, Parls,
lranre, Norwav, 6ernanv, all dlfferent µlares and thev love hln. l
don’t thlnk vou understand. Ihev love Ross, thev love Khaled, thev
love Irlµle Cs, Brlsro. Evervthlng we threw to then, thev love lt. lt’s
llke another world over there. lt oµened nv eves.
ln the hlanl srene, l’ve rone arross a lot of loral artlsts llke Ihe
Ðunk Rvders, Ballgreezv, Under Survelllanre, Blzzle, Brlsro, and Blllv
Blue. Ihere’s a lot of artlsts that l’ve had a tourh ln thelr µro|erts,
helµlng then, µronotlng then and naklng then hlg. 1an Squad,
that’s what we do. We’ve µronoted a lot of lndeµendent artlsts.
l don’t know lf vou heard of what we got out here ralled ‘vlhln’
nuslr.’ Ballgreezv dld hls thlng on lt, Under Survelllanre, vou got
on that Blzzle, vou |ust he vlhln’. Ihat’s that hlanl vlhe nuslr. Y’all
gotta lookout for that. You know how Atlanta got thelr snaµ nuslr,
L.A. got thelr rrunµ nuslr! Well, we got the vlhe nuslr, where we’re
vlhln’, shakln’ and rollln’, he ln the rluh rhlllln’, |ookln’ and all that
stuff. You ran go to anv rluh ln hlanl and l ran guarantee vou
thev’ll µlav a vlhln’ song. Evervhodv got a vlhln’ song, where vou
ran |ust vlhe to lt.
Ihe hlanl novenent ls all the loral artlsts that’s down wlth the
novenent and that’s down wlth suµµortlng one another. What l’n
worklng on ls |ust helµlng loral artlsts get out. Ihat’s what l’n all
ahout. l |ust want loral artlsts to get out there and nake thlngs
haµµen. 1ust nake sure hlanl |ust keeµs dolng what we’re dolng.”
As told to Randv Roµer
DJ SAM SNEAK
homeTown: north miami, fl
weBsiTe: WWW.myspaCe.Com/djsamsneak
Radio: streetfm.Com poe Boy radio
mixTape seRies: kiCks
dJ affiliaTe: jam squad
cluBs: take one lounge (miami, fl)
3 songs in cuRRenT RoTaTion: riCk ross
“here i am,” Ballgreezy f/ BrisCo “i’m da
shit,” Billy Blue “Ball like a dog”
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ùI ll Sho, Ð1 Ðroµ, 6 Nlrk the Next 0ne © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) ùZ ll hs Rlverrltv 6 6rand Prlx © +th of 1ulv µartv l1arksonvllle, lL) ùJ ll harlrla hagana 6
Candv 6lrl © Pashaa Ultar Lounge for harlrla’s hlrthdav µartv lhouston, IX) ù+ ll Ð1 Ðrana 6 6et Cool © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) ùS ll Ð1 Blark N hlld, Ionv Neal,
6 1uggle © Cluh Anµersand for the Aµµle Botton nodel searrh lNew 0rleans, LA) ù6 ll Plav 6 Sklllz © SlZ lhouston, IX) ù! ll Kenvon hartln 6 Irlna © Zo’s Sunner 6roove lhlanl,
lL) ù8 ll Ð1 Strong, Shawtv Lo, Ð1 Khaled, Ihe Runners, 6 Ð1 Nastv on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) ù9 ll Are hood, Ðorlan lorhes, 6 Plthull on the set of
Shawtv Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) Iù ll 1anes hrhlllan 6 Blg Chlef © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) II ll Canar, Blzzle, 6 Shonle © Cluh Elenent
lhlanl, lL) IZ ll Roh 6 6 lanous © the 6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv lhouston, IX) IJ ll Wlllle llsher 6 Svtonnla © Whlsµers for Pat Nlx hlrth-
dav hash l0rlando, lL) I+ ll Steve Nlre, Bav Bav, 6 Sklµ Cheathan © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) IS ll Lll hen, Young Cash, 6 hldget har © Cluh Chrlstoµher’s for
Young Cash’s hlrthdav hash l1arksonvllle, lL) I6 ll BloodRaw 6 Lex © LPh6 ofñres lhlanl, lL) I! ll Randv Roµer 6 Ð1 B-Lord © Cluh hvµnotlk lllorenre, SC) I8 ll Rlrk Ross 6 guest
on the set of Bun B’s “You’re Evervthlng” lhouston, IX) I9 ll lat 1oe 6 Ð1 Nastv on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn, NY)
Photo Credlts. Edward hall lùI), 1 Lash lù!,ù9), 1ulla Beverlv lù+,ù8,Iù,I+,I!,I9), Knowledge lùJ,ù6,IZ,I8), Lex lII,I6), harrus ÐeWavne lùS), Ierrenre Ivson lùZ,IJ,IS)
lahove L-R). Irarv hr6radv, Irae, 6 1 Prlnre © Arena Iheater for Lll Wavne’s ronrert ln houston, IX lPhoto. Knowledge), hldget har 6 Lll Srraµµv © 1W harrlott ln houston, IX lPhotos.
Knowledge), Il 6 Ðavld Banner © Rellant Arena for Partv 9J.J’s rar show ln houston, IX lPhoto. 1ulla Beverlv)
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ùI ll Kllla Kvleon 6 6oldenrhlld on the set of “Rldlng Wlth No Celllng” lhouston, IX) ùZ ll Iun Iun, Slln Ihug, 6 guest © Purgatorv for Plav 6 Sklllz’ Sunner 1an afterµartv lÐallas,
IX) ùJ ll hezeleo 6 Boontown on the set of Bun B’s “You’re Evervthlng” lhouston, IX) ù+ ll Lll 0, 9th Ward, 6 Ð1 Snllev © Rhvthn Cltv lÐallas, IX) ùS ll Ðwavne Wade 6 Ðorell Wrlght
© Zo’s Sunner 6roove lhlanl, lL) ù6 ll Blg Ðu 6 8Ball 6 h16 © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) ù! ll Bun B 6 Ð1 Ðrana © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) ù8 ll
Ð1 Chrlstlon 6 Plthull © Cluh Skve lIanµa, lL) ù9 ll 1ohn the Baµtlst reµµln’ 0Z0NE © IUhS lÐallas, IX) Iù ll Bav Bav 6 6lorla Velez on the set of “1lgga 1ulre” lBaton Rouge, LA) II
ll hlrhael Watts 6 6 Ðash © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) IZ ll Rlrk Edwards, herredes, 6 Rorrett © IUhS lÐallas, IX) IJ ll Ðeñnltlon Ð1s © IUhS lÐallas,
IX) I+ ll Ionv Yavo 6 Blaze © 9J.J lhouston, IX) IS ll Young Cltv 6 Chrlstlna Clark © Whlsµers for Pat Nlx hlrthdav hash l0rlando, lL) I6 ll Ð1 lnfanous 6 San Sneak on the set of Ð1
Khaled’s “0ut here 6rlndln’” lBrooklvn, NY) I! ll 06 Ron C, Slln Ihug, 6 6u © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) I8 ll Ienlesha, llo Rlda, Bahv Bov, 6 hekele © Ihe
Venue lNew 0rleans, LA) I9 ll Blzzle 6 Ð1 ûuest © +th of 1ulv µartv l1arksonvllle, lL) Zù ll Ð1 Ra| Snoove 6 Show © Ðlzzv’s vldeo shoot lNew 0rleans, LA)
Photo Credlts. Edward hall lù+,IZ), 1 Lash lùS), 1ulla Beverlv lùZ,ù6,ù!,ù9,II,I6,I!), Klng Yella lIù), Knowledge lùI,ùJ,I+), Luls Santana lù8), harrus ÐeWavne lI8,Zù), Ierrenre Ivson
lIS,I9), Ire Ðuhh lIJ)
lahove L-R). Ð1 Khaled 6 Plles © Brandsnart for Plles’ ln-store slgnlng ln hlanl, lL lPhoto. 1 Lash), Plav 6 Sklllz 6 hannle lresh © Purgatorv for Plav N Sklllz All Star weekend ln Ðal-
las, IX lPhoto. hark Ðallas), Wehhle 6 llo Rlda © Ihe Venue ln New 0rleans, LA lPhoto. harrus ÐeWavne)
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he µoµularltv of Ð1 Khaled’s “l’n So hood” ls a µerfert exanµle
of hood llfe glorlñratlon ln todav’s raµ nuslr. But as nanv sµend
thelr llves ln searrh of a hood µass, those who dwell ln the ghettos
of urhan Anerlra are ronstantlv seeklng a wav out. hrClvndon
“Ball” Randolµh thought he found an exlt. Ihe lort Plerre, lL, natlve enrolled
at lndlan Rlver Connunltv College and |olned the srhool’s haskethall tean.
After a vear and a half, hooµ dreans and rollege weren’t worklng out and
Ball turned to the streets. Ihe traµ µroved to he |ust that—a traµ. Reallzlng
the dead-end road he was travellng, he derlded to take hls rhanres ln the raµ
gane.
“l had too nanv nlggas falllng out ln the street shlt,” he rerollerts. “l was
llke, ‘Ðann, l gotta ñnd nv wav out.’ l furked around and staved ln the nuth-
afurkln’ studlo.” Uslng the studlo as hls sanrtuarv µald off. After rerordlng
a few trarks ln ZùùZ, Ball’s nuslr ended uµ ln the hands of havne Zane lone
half of the 0rlando-hased µrodurtlon tean Ihe Runners, who are resµonslhle
for a slew of hlts llke Rlrk Ross’s hreakthrough “hustlln’”) and fron there
thlngs hegan taklng off for Ball.
“he, havne and nv whole rllrk nade ahout Zù, Jù songs,” Ball savs. “We shot
then out ln the streets and raught a huzz llke never hefore. So, thls nade ne
helleve that a nlgga rould nake lt.”
Now, wlth Ihe Runners µrodurlng for evervone fron I.l. and Rlrk Ross to
Chrls Brown and R. Kellv, and helµlng rraft the new sound of llorlda’s rurrent
novenent, Ball ls ronfortahlv µosltloned as the ñrst artlst on thelr Runners
huslr 6rouµ lnµrlnt.
“Ball’s dlfferent than nost of these artlsts,” Ðru Brett, other half of the Run-
ners, roslgns. “he doesn’t talk ahout the sane thlngs over and over. You’re
gonna he ahle to see he has sonethlng hlgger than |ust raµ nuslr. lt’s nore
µolltlral, lt’s ahout sonethlng. lt’s nuslr that reµresents sonethlng hlgger
than the sane old stuff evervhodv else ls talklng ahout.”
Ball’s rurrentlv worklng on hls dehut LP, Rehelllon huslr, an alhun where he
looks to send a nessage ronµarahle to late reggae legend Boh harlev. “Boh
harlev |had an] alhun ralled Rehel huslr. So, we rane uµ wlth that ldea, hut
we’re golng to hrlng lt to these davs and tlnes. And |l’n] golng to tell nv
storv, the struggle, the gutter, nv nlgga. And glve a good nessage to the
µeoµle and trv to rhange sone llves of these voung nlggas.”
Words hv Randv Roµer
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ùI ll Brlttanv, Irae tha Iruth, Blork Z Blork nodel, lat B, Punkln, 6 Blg Iurk © Waro Car Show lWaro, IX) ùZ ll Ðr Ieeth 6 Slln of IIZ © Venue lhouston, IX) ùJ ll 6uest, Prlnress,
6 P Brown © Cluh Crurlal for AIL Rerord Pool lAtlanta, 6A) ù+ ll heshah hawklns 6 Ðedra Ðavls © IUhS lÐallas, IX) ùS ll C-Lo 6 Ðolowlte © hang Ilne lNashvllle, IN) ù6 ll Ðavld
Banner, Slln Ihug, 6 Plav 6 Sklllz © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) ù! ll Kevshla Cole 6 6rand hussle © Ihe Crlrket Cluh lNew 0rleans, LA) ù8 ll Yung 1or, 0ddz
N Endz, Candlre, 6 Shawtv Lo on the set of Slln’s vldeo shoot lAtlanta, 6A) ù9 ll Ð1 Chrlstlon 6 Cool 6 Ðre © Cluh Skve lIanµa, lL) Iù ll Snlttv 6 honev harr © Belvedere lhouston,
IX) II ll 1eanlse Chaµlln 6 hallk Ahdul © Plunn for 1B’s hlrthdav hash lNew York, NY) IZ ll 6rlt Bovs 6 Iun Iun on the set of the 6rlt Bovs “Now Later Palnt” vldeo shoot lhouston,
IX) IJ ll Iezz 6 guest © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) I+ ll Shaklr Stewart 6 Shawn “Iuhhv” holldav © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) IS ll Ð1 û+S 6 hs
Rlverrltv © Ienµlo Lounge lhlanl, lL) I6 ll 06 Ron C, Kllla Kvleon, 6 Ð1 hl-C on the set of the Boss hogg 0utlawz “Keeµ lt Plava” vldeo shoot lhouston, IX) I! ll Rorko 6 hanl Chula
© hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) I8 ll I-Rov 6 hls Bust lt Bahles © CÐ Connertlon for Plles ln-store alhun slgnlng l1arksonvllle, lL) I9 ll ûueen 6 Chanllllonalre © the
6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv lhouston, IX)
Photo Credlts. 1anlro hawklns lùS), 1ulla Beverlv lù+,ù6,II,IJ,I+,I!), Knowledge lùZ,Iù,IZ,I6,I9), Kurtls 6rahan lùI), Luls Santana lù9), harrus ÐeWavne lù!), hs Rlverrltv lùJ), Ier-
renre Ivson lIS,I8), Vlnnet Bradshaw lù8)
lahove L-R). Irlrk Ðaddv 6 Young 1eezv on the set of Ð1 Khaled’s “0ut here 6rlndln’” ln Brooklvn, NY, Plthull 6 Roh 6 © Bar Rlo for 1B’s hlrthdav hash ln houston, IX, Ðavld Banner 6
Irae © Bar Rlo for 1B’s hlrthdav hash ln houston, IX lPhotos. 1ulla Beverlv)
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hen vou thlnk ahout Iexas raµ, Ðallas ls µrohahlv not the rltv
that rones to nlnd. Wlth houston’s nuslr srene as deeµ and
vast as the state ltself, Ðallas ronstantlv gets left out of the
equatlon. “l don’t thlnk |µeoµle have] heard the Ðallas sound
hefore,” raµµerlµrodurer lat Plnµ adnlts. “But nv solo µro|ert ls µuttlng the
Ðallas sound out to the world.”

Calllng south Ðallas’ 0ak Cllff hone, lat Plnµ lsn’t exaggeratlng ahout the
long rearh hls nuslr has had so far. Although hls Ball hard Entertalnnentl
Warner Brothers solo dehut Swag Srhool ls hls ñrst solld outlng, radlo dldn’t
hesltate to latrh on to the extroverted raµµer’s sound, esµerlallv “6et honev”
and the uµ-tenµo “Rark Ihat.”

“hv sltuatlon ls dlfferent than nost,” savs the self-µrorlalned rlass rlown,
llstlng off Ð1s, µronoters and radlo statlons who have suµµorted hln. “Ihose
songs |helng hroke] at the sane tlne ls what helµed us seal the deal wlth
Warner Brothers. Ihat’s reallv unheard of for lndle artlsts.”

So ls not even havlng a solo nlxtaµe. Although lat Plnµ has nade aµµear-
anres on other raµµer’s and lahel’s offerlngs, lnrludlng the legendarv Swlsha
house nlxtaµes, hls solo dehut wlll he exartlv that. haklng what he ralls
“feel good nuslr,” lat Plnµ savs that ever slnre he got hls ñrst kevhoard ln
hlgh srhool he’s µrettv nurh heen known as a heatnaker. After gettlng hls
ñrst µlarenent ln Zùù+ on Blg Iurk’s nlxtaµe, he reallzed the gane was wlde
oµen. Alongslde hls µrodurtlon µartner, hr. Lee, he dellvered all of the trarks
for Swag Srhool.

“Produrlng to ne ls an advantage herause hefore l even rreate a heat, l trv
to hear how l would raµ on the song,” he savs. Even though he was naklng
trarks long hefore he started sµlttlng, he was alwavs qulrk to start a freestvle
sesslon anv and evervwhere. Soon, he found out that he had skllls hoth on
the nlr and hehlnd the hoards. A few vears ago, when B.6. µerforned at ISU,
where lat Plnµ was na|orlng ln ronnunlratlons, he reallzed that raµµlng
was sonethlng he wanted to take serlouslv.

Swag Srhool, whlrh features Iexas vets Lll Keke, Bun B, and Paul Wall and Bav
Area raµµer hlstah lAB, anong others, ls a nlxture of the rlasslr houston
sound he grew uµ on, Loulslana hooks, and Atlanta 8ù8s. lat Plnµ savs that
rreatlve nlxture ls artuallv what deñnes Ðallas’ sound.

“Ihe |alhun tltle] ls what nv nuslr reµresents,” he savs. “Ihat what we do ln
Ðallas. Evervthlng we do, we gotta have swag wlth lt.”
1arlnta howard
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ùI ll S Star Entertalnnent, Bulletµroof, 6 1 Prlnre © Arena Iheater for Lll Wavne’s ronrert lhouston, IX) ùZ ll Bun B, Roh 6, 1 ûue, 6 lntl Red © the 6allerla’s Louls Vultton store for
Bun B’s µrlvate alhun release µartv lhouston, IX) ùJ ll Ð1 Blark N hlld 6 Bonose IV © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ù+ ll Ra| Snoove 6 Ð1 1lgga 1I © the Prettv Nastv Nuµ-
µe’s µartv lNew 0rleans, LA) ùS ll 1 har 6 ûueen’s Bunnles on the set of Bun B’s “You’re Evervthlng” lhouston, IX) ù6 ll Blark 1ark 6 Ð1 Srrean © Esso for AIL Rerord Pool lAtlanta,
6A) ù! ll Shawtv Lo 6 Shawtv on the set of Shawtv Lo’s “loollsh” renlx vldeo shoot lhlanl, lL) ù8 ll Ionv Neal 6 6ll 6reen on the set of Ð1 Khaled’s “0ut here 6rlndln’” lBrooklvn,
NY) ù9 ll Ð1 Srrean 6 Ðon Cannon © Phllllµs Arena for hot Iù!.9’s hlrthdav hash lAtlanta, 6A) Iù ll Ð1 Ðrana 6 Ð1 Khaled © hot Iù!.9’s Blrthdav Bash lAtlanta, 6A) II ll EZ, Roh 6,
6 hurrlrane Chrls on the set of “Nothln’ Io A Boss” vldeo shoot lhouston, IX) IZ ll I-Rov, Ierrenre Ivson, 6 Ð1 û+S © SeaBreeze for Ierrenre Ivson’s hlrthdav hash l1arksonvllle, lL)
IJ ll Blg Ranµ 6 Show © Ðlzzv’s vldeo shoot lNew 0rleans, LA) I+ ll Blark 6 Wehhle © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX) IS ll herredes Streets, hs Rlta, 6 Wendv Ðav ©
IUhS lÐallas, IX) I6 ll Lll 1osh, guest, Bav Bav, Ðlanond, guest, hurrlrane Chrls, 6 Ernest on the set of “1lgga 1ulre” lBaton Rouge, LA) I! ll Ðarlus hlles, Nellv, 6 Ð1 ûulnn © Skvhox
lSt Louls, h0) I8 ll Lola Luv 6 Ð1 Ðenµ © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) I9 ll Beelow 6 BK on the set of “1lgga 1ulre” lBaton Rouge, LA) Zù ll Ashlev horton
6 Blgga Rankln © +th of 1ulv µartv l1arksonvllle, lL)
Photo Credlts. 1 Lash lù!), 1ulla Beverlv lù8,Iù,I+), Klng Yella lI6,I!,I9), Knowledge lùI,ùZ,ùS,II), harrus ÐeWavne lùJ,ù+,IJ), hs Rlverrltv lù6,ù9), Ierrenre Ivson lIZ,I8,Zù), Ire Ðuhh
lIS)
lahove L-R). Bahv 6 Lll Wavne © Nokla Iheatre for KIù+ Sunner 1an ln Ðallas, IX lPhoto. 1ulla Beverlv), Lll 1on 6 Shawtv Putt © Studlo !Z ln Atlanta, 6A lPhoto. Ben Rose), Ð1 B-Ðo 6
hezeleo on the set of “You’re Evervthlng” ln houston, IX lPhoto. 1ulla Beverlv)
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on’t tell Shawtv Lo and Klller hlke, hut Atlanta lsn’t the onlv rltv
that has two sldes. ln henµhls, on one slde vou have raµ vets
llke Sµanlsh llv, Plava llv, Ion Skeenask and Sklnnv Plnµ. 0n
the other, there are new srhoolers llke Yo 6ottl and Kla Shlne.
Raµ grouµ 1A6 ñts sonewhere ln the nlddle.
“We started out llstenlng to Ihree 6 |haña], Sµanlsh llv, Plava llv, and Sklnnv
Plnµ that lald the ground for us dolng nuslr,” savs one thlrd of the grouµ,
6ee. “But now our sound ls lnfuenred hv Yo 6ottl and µeoµle llke Pro|ert Pat.
We ronhlne hoth asµerts.”
Ihe theorv has worked well for the three-nan grouµ so far. 6rouµ nenhers
6ee and West handle µrodurtlon dutles, whlle Wlz raµs, though all three are
qulrk to rlarlfv that thev are nultl-talented. 6rowlng uµ ln south henµhls,
thev dann near had to he.
“henµhls has a wav rlrher sound that goes hark to Stax |Rerords],” 6ee savs.
“We grew uµ llsten to a lot of the old µlnµln’ |nuslr] llke Al 6reen and Ðavld
Rufñn. l feel llke we have an advantage over µeoµle that rone fron other
rltles herause so nanv µeoµle rone fron henµhls. Ihat old |soul] nuslr
helµed us develoµ a strong harkground ln nuslr.”
Ihelr rurrent slngle “lurk hv Car” takes the rlasslr U6K ronreµt a hlt further,
and has heen heavv ln the streets. Ihelr uµronlng fall dehut huslr, Power
and Resµert features 8Ball and µrodurtlon work fron another henµhls na-
tlve, suµer µrodurer Carlos Broadv. Ðue out on thelr own lahel, 1A6 Rerords
lnrorµorated, thev hoµe to rearh all klnds of raµ llsteners. “We got the noh
feel to |the alhun],” savs 6ee, referenrlng thelr trark wlth 8Ball, “Young
Plnµln” and “Iraµ Walk” whlrh was µrodured hv Ð1 hontav and features Unk.
“lt has a lot of dlfferent stvles of nuslr. We’re the next hlg raµ grouµ to rone
out of the rltv. We do evervthlng. µrodurlng, wrltlng, and arranglng.”
ln fart, 1A6 savs that thelr alhun wlll he a resune of sorts for µeoµle looklng
to huv trarks or songs fron then. But for now, thev’re lntent on naklng sure
that thev are the next hlg grouµ to rone out of henµhls. Wlth thelr alhun
due out thls fall, and thelr new nlxtaµe 1A6 hoh alreadv naklng rounds ln
the streets, 1A6 ls lnñnltelv forused.
“Evervhodv |ln the grouµ] wrltes, µrodures and arranges,” savs West. “Everv-
hodv does thelr µart to ronµlete the µuzzle. We’re trvlng to he the next hlg art
to rone out of henµhls, the nunher one lndle raµ lahel. We do evervthlng.”
Bv 1arlnta howard
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ùI ll Rorko 6 Irae © Ihe Beat rar show lÐallas, IX) ùZ ll Plthull © Cluh Skve lIanµa, lL) ùJ ll Paul Wall readlng 0Z0NE © hot 9S.! lhouston, IX) ù+ ll lnertla © IUhS lÐallas, IX) ùS
ll 06 Ron C © Bar Rlo for 1B’s hlrthdav hash lhouston, IX) ù6 ll hr lrenrh 6 Chanllllonalre © IUhS lÐallas, IX) ù! ll 1ulla Beverlv 6 Ð1 Prlnress Cut © Rhvthn Cltv for 1B’s hlrthdav
hash lÐallas, IX) ù8 ll Iral’Ð 6 Ð1 Rage lNashvllle, IN) ù9 ll Ionv Yavo © 9J.J lhouston, IX) Iù ll Ihe Ðrean © û9J lNew 0rleans, LA) II ll Ð1 Blgg V 6 Ð1 Ðvnanlte © Cluh hlllenlun
l6reenvllle, hS) IZ ll 1ason 6eter 6 hs Rlverrltv © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) IJ ll Ð1 hella Yella © IUhS lÐallas, IX) I+ ll Lll Wlll © Phllllµs Arena for hot
Iù!.9’s hlrthdav hash lAtlanta, 6A) IS ll 8Ball 6 h16 on the set of Bun B’s “You’re Evervthlng” lhouston, IX) I6 ll 6rand Prlx © Esso for AIL Rerord Pool lAtlanta, 6A) I! ll llrst Ladv,
hlke hee of 6reen Cltv, 6 Ð1 6rlµ © IUhS lÐallas, IX) I8 ll loxx 6 Ð1 Rage lNashvllle, IN) I9 ll Ð1 Chlll 6 6lo helrhlorre on the set of the Boss hogg 0utlawz “Keeµ lt Plava” vldeo
shoot lhouston, IX) Zù ll helvln lolev 6 0Z0NE street tean nodels hekele 6 Ienlesha © Ihe Venue lNew 0rleans, LA) ZI ll Snook da Rokkstarr © Cluh hvµnotlk lllorenre, SC) ZZ ll
Ð1 1uhllee © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ZJ ll La Chat 6 Blgg V lhlsslsslµµl) Z+ ll Ð1 B-Ðo on the set of Bun B’s “You’re Evervthlng” lhouston, IX) ZS ll Ð1 Ro 6 Slnrere ©
Cluh Anµersand for the Aµµle Botton nodel searrh lNew 0rleans, LA) Z6 ll Ð1 C Natze 6 Ð1 Shlzn © Studlo lnr for 0Z0NE nodel searrh lIanµa, lL) Z! ll Ð1 û+S, Ð1 6û, 6 Ð1 Elenent
© Sohe Llve lhlanl, lL) Z8 ll Shawtv Lo 6 Bahv on the set of “loollsh” renlx vldeo shoot lhlanl, lL) Z9 ll Blark Blll 6ates © Phllllµs Arena for hot Iù!.9’s hlrthdav hash lAtlanta, 6A)
Jù ll Ben Baller on the set of the 6rlt Bovs “Now Later Palnt” vldeo shoot lhouston, IX) JI ll Corev Cleghorn 6 Cloud hodels © IUhS lÐallas, IX) JZ ll Irev Prlnre 6 hlke hark © Irae
6 Z-Ro’s llstenlng µartv lhouston, IX) JJ ll Young Sµlff © hIV 1ans’ AIL Week ñlnlng lAtlanta, 6A) J+ ll RawLI © IUhS lÐallas, IX) JS ll Lll Ru © Cluh hvµnotlk lllorenre, SC)
Photo Credlts. Blgg V lZJ), Ð’Lvte lù6,JI), Edward hall lùI,ù+,ùS,ù!,II,J+), 1anlro hawklns lù8,I8), 1ulla Beverlv lZI,JS), Knowledge lùJ,ù9,IS,I9,Z+,Jù,JZ), Luls Santana lùZ), hallk
Ahdul lZ!,Z8), harrus ÐeWavne lIù,Zù,ZZ,ZS), hs Rlverrltv lI+,I6,Z9,JJ), Ierrenre Ivson lIZ,Z6), Ire Ðuhh lIJ,I!)
lahove L-R). Shawtv Lo © Phllllµs Arena for hot Iù!.9’s hlrthdav hash ln Atlanta, 6A lPhoto. hs Rlverrltv), Ðavld Banner on the set of Bun B’s “You’re Evervthlng” ln houston, IX lPhoto.
Knowledge), Wehhle © Ihe Venue ln New 0rleans, LA lPhoto. harrus ÐeWavne)
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lt’s a relehratlon whenever a voung hlµ hoµ artlst rlses to nalnstrean
µronlnenre herause stereotvµlrallv, thev hurn thelr fortune on gas-guzzllng
Esralades and overslzed 1esus µleres that straln thelr nerks.
But lf Zù-vear-old Leland Austln, otherwlse known as Yung LA, earns a heftv
µavrherk, he µlans to µurrhase a rltv. “l wanna save all the houses herause
rlght now, ln Atlanta, thev’re tearlng down all the µro|erts,” he savs. “lf l had
Ðonald Irunµ hurks, l’d huv the hood and renovate lt.”
Ihe asµlrlng landlord hoµes to nake nllllons through sllnglng rhvnes. ln
Zùùù, Yung LA was lntrodured to the art forn when hls aunt wrote hln a
verse – a verse he would rerlte to rlassnates through hls tenure ln nlddle
srhool. Eventuallv, the huddlng raµµer wrote hls own hars, and dlsµlaved hls
talent at rluh events and varlous nelghhorhoods ln Atlanta, 6eorgla.
Whlle the loral µhenonenon worked wlth a handful of snall lndeµendent
lahels ln Zùù+, the µartnershlµ was hrlef. “l would get sold dreans,” he
exµlalns. “Peoµle weren’t alwavs keeµlng lt real wlth ne. Ihev dldn’t thlnk l
had what lt takes to take lt to the next level. So l went through a lot |ust to
get stahle.”
Ihat lnrluded selllng narrotlrs for ñve vears |ust to have sone sort of
l
ong hefore 0.1. Ða 1ulre’s ad-llhs nade hls slngle “6ettlng’
honev,” a reglonal rluh hanger, the raµµer horn 0tls Wllllans
1r. was alreadv llvlng uµ to the song’s tltle.
“l got a |oh ln the !th grade herause l derlded l wanted to start havlng
sone nonev ln nv µorket,” he reralls. “At ahout IS |vears old] l qult
the |oh hut was stlll dolng nv thlng strong. Ihen l got lnto trouhle ln
srhool, so l had to start golng to alternatlve srhool. lron there l klnd
of droµµed out herause l thought lt wasn’t reallv heneñttlng ne. At the
tlne l had to drlve at least +S nlnutes to go to srhool and l was rldlng
around wlth no llrense.”
Ihough 0.1. dldn’t have the drlve to stav ln srhool, nuslr steered hln
down a µath leadlng awav fron destrurtlon. ln ZùùS, he lntrodured
hlnself to the gane wlth hls ñrst nlxtaµe 0n Ihe Cone Uµ wlth Ð1
Burn 0ne. hotlvated hv the llttle attentlon lt rerelved, 1ulre followed
wlth two nore nlxtaµes, 0.1. Ða 1ulrenan. hood Classlrs hosted hv Ð1
Ðuttv Laundrv and the Ð1 Are-asslsted 1ulre World.
ln the µroress 0.1. has drafted an lnµresslve rollahoratlon resune
over the last few vears worklng wlth artlsts llke Prlnress fron
Crlne hoh, laho, 6orllla Zoe, µrodurer Shawtv Redd, and 6urrl
hane. however, 0.1. rlalns that he dldn’t hlt µavdav untll “6et-
tln’ honev” found lts wav lnto rluhs.
“Ihat’s the naln |song] l wanted to run wlth herause when
lt hlt the rluh, the resµonse l get off that |was rrazv],”
savs 0.1. ahout the hlt that’s grew fron out of hls Boul-
derrrest nelghhorhood and lnto dlfferent µarts of the
rountrv. “l got µeoµle hlttlng ne fron Ð.C., Baltlnore,
Carollna, Iennessee, 0hlo, Wlsronsln. l’n llke ‘Wow,
that shlt’s golng rrazv.’”
Unfortunatelv, thlngs got even rrazler earller thls
vear for the huhhllng raµ star. Ihls µast Aµrll reµorts
surfared savlng that the 1ulrenan was shot elght
tlnes. Conµarlng hls strength and ahllltv to heal
raµldlv to X-hen ronlr rhararter Wolverlne, 0.1. left
the hosµltal and was hark on the streets wlthln a nat-
ter of davs.
“l’n |ust glad that l’n llvlng herause a lot of µeoµle
aren’t so lurkv,” nuses 0.1. who now suffers fron a
rhronlrallv µalnful leg ln|urv. “l got shot elght tlnes and
l’n stlll llvlng.”
Plrklng uµ where he left off, 0.1. has µlans to droµ a 6ang-
sta 6rlllz nlxtaµe wlth Ð1 Ðrana whlle rontlnulng to hrand
hls own lahel, JZ Entertalnnent. ln sµlte of hls surress
taklng a shot at hln, 0.1. doesn’t forsee a dav where he’ll
rhange who he ls.
“l’n not a out-of-world suµerstar-tvµe artlst,” he lnslsts.
“l’n ahout keeµlng lt real, keeµlng lt Iùù. Ihat’s all l know,
that’s all l was hrought uµ around. l’n not turnlng no fares on
nohodv. l llke to µlav nv µart and that’s ne.”
hs Rlverrltv
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ùI ll llo Rlda © Ihe Venue lNew 0rleans, LA) ùZ ll Ðruµv 6 Young Chanre lNashvllle, IN) ùJ ll Ð1 Ra| Snoove 6 Ðlzzv © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ù+ ll Nellv © hot 9S.!
lhouston, IX) ùS ll Partners N Crlne © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ù6 ll Plnµ 6 6 Wehhle © Cluh honev lharon, 6A) ù! ll 1 ûue © the 6allerla’s Louls Vultton store for Bun
B’s µrlvate alhun release µartv lhouston, IX) ù8 ll Ð1 Blg Cheese 6 Ð1 E l Cuttln © Ðlzzv’s vldeo shoot lNew 0rleans, LA) ù9 ll Ionva Ierelle, Aleshla Steele, 6 hs Rlta © IUhS lÐallas,
IX) Iù ll 1azze Pha © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) II ll Ð1 holldav © Esso for AIL Rerord Pool lAtlanta, 6A) IZ ll Ð1 ûulnn © Skvhox lSt Louls, h0) IJ ll Ð1
1udgenental © Patrhwerk for BloodRaw’s llstenlng µartv lAtlanta, 6A) I+ ll hl-C 6 06 Ron C © Irae 6 Z-Ro’s llstenlng µartv lhouston, IX) IS ll Ðlzzv 6 nodels © Ðlzzv’s vldeo shoot
lNew 0rleans, LA) I6 ll 1 Boss 6 Ð1 hl-C © Irae 6 Z-Ro’s llstenlng µartv lhouston, IX) I! ll Ð1 Chlll 6 hls son lhouston, IX) I8 ll 1oev ûueens 6 huggsv © Ðlzzv’s vldeo shoot lNew
0rleans, LA) I9 ll Bav Bav on the set of “1lgga 1ulre” lBaton Rouge, LA) Zù ll Sµark Ðawg 6 Ð1 Anno © Ihe Beat !IJ lhouston, IX) ZI ll 6oldenrhlld 6 Slln Ihug on the set of the
6rlt Bovs “Now Later Palnt” vldeo shoot lhouston, IX) ZZ ll Breneshla on the set of the 6rlt Bovs “Now Later Palnt” vldeo shoot lhouston, IX) ZJ ll Irlnl 6 Paro © Ihe Beat rar show
lÐallas, IX) Z+ ll Ionv Neal 6 K1 hlnes © IUhS lÐallas, IX) ZS ll Blg Chlef © Nokla Iheatre for KIù+ Sunner 1an lÐallas, IX) Z6 ll Sù Cent © 9J.J lhouston, IX) Z! ll Slxx hann 6
Young B © Cluh lCP lhouston, IX) Z8 ll Randv Roµer, Ierrenre Ivson, 6 Yanrev Rlrhardson © Phllllµs Arena for hot Iù!.9’s hlrthdav hash lAtlanta, 6A) Z9 ll honlka 0llnµew, 6 hlrha
Porat © Sohe Llve lhlanl, lL) Jù ll Young B on the set of Bun B’s “You’re Evervthlng” lhouston, IX) JI ll Krazv Yogl © Cluh Vovage for Plles’ hvsµare Serret Show l0rlando, lL) JZ ll
havor Rav Nagln © the Essenre lestlval lNew 0rleans, LA) JJ ll Lll Iwlst © IUhS lÐallas, IX) J+ ll Lex © +th of 1ulv µartv l1arksonvllle, lL) JS ll Roh 6, Crlstal Buhhlln, 6 Crlsro Kldd
© the 6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv lhouston, IX)
Photo Credlts. Edward hall lZJ,JJ), 1anlro hawklns lùZ), 1ulla Beverlv lZS), Klng Yella lIZ,I9), Knowledge lù+,ù!,I+,I6,Zù,ZI,ZZ,Z6,Z!,Jù,JS), hallk Ahdul lI!,Z9,JZ), harrus ÐeWavne
lùI,ùJ,ùS,ù8,IS,I8), hs Rlverrltv lII,IJ,Z8), Plnµ 6 lù6), Ierrenre Ivson lIù,JI,J+), Ire Ðuhh lù9,Z+)
lahove L-R). Ihree 6 haña © Sohe Llve ln hlanl, lL lPhoto. hallk Ahdul), Plles readlng 0Z0NE © IùZ 1anz ln 0rlando, lL, Ihe 6ane © Phllllµs Arena for hot Iù! Blrthdav Bash ln
Atlanta, 6A lPhotos. Ierrenre Ivson)
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f
resh off the set of hls new lahel nate Bun B’s vldeo shoot for hls
soon to he Southern anthen “You’re Evervthlng,” Raµ-A-Lot’s fresh-
est fare Ðann Ð ls soaklng lt all ln. 0nlv slgned to the legendarv
lahel for |ust one nonth, Ð ls alreadv standlng alongslde stars llke
Ðavld Banner, h16 and Rlrk Ross. Sav what vou wlll, hut there are µeoµle who
have heen raµµlng thelr entlre llves and ran’t sav thev’ve net one of then.
Ðann Ð ls ahout to he on IV wlth then after |ust raµµlng four vears.
“lt was nv ñrst tlne helng ln front of a ranera and seelng |how] evervthlng
got he organlzed,” savs the shvlv, as lf he |ust reallzed what haµµened all
over agaln. “lt was a real good exµerlenre.”
Slnre hls song “Love he” lnµarted on Ðallas radlo earller thls sunner, Ðann
Ð’s star µower ls rlvallng that of the one that slts ln the nlddle of Cowhovs
stadlun. Sanµllng a Plnµ C llne fron hls raneo on 6urrl hane’s “l Know Whv”
and µalrlng lt wlth rhvne radenre slnllar to Slln Ihug and ES6’s “Ihrow Ya
hands Uµ,” Ðann Ð has rrafted a song keeµlng hls rltv’s rurrent wln streak ln
the hlt rolunn allve.
Reµresentlng the 0ak Cllff sertlon of Ðallas, Ð doesn’t renenher growlng uµ
wlth nanv role nodels. All he ran rerall are oµtlons llnlted to worklng a |oh,
golng to srhool or selllng drugs. huslr dldn’t take a front seat ln hls llfe untll
he derlded that nelther one of those three avenues reallv lnterested hln.
“Anvhodv ran raµ, all vou’ve got to do ls raµ ahout what’s golng on ln vour
llfe,” savs Ð, lnslstlng that hls nuslr wlll he strlrtlv for the hood rather than
trvlng to µrove he’s the ultlnate enree. “l aln’t trvlng to he real lvrlral and
all that, l’n |ust ronlng stralght fron the streets, stralght fron the hood.
l don’t want to he ronµared to nohodv. l |ust want |then] to sav, ‘Ðann Ð
nakes good nuslr.’”
Ð got hls start naklng nuslr as a nenher of the NlL lan arronvn for Never
lorget the LordlLove or Nlggas lor Llfe), a rllque ronµrlsed of hln and hls
frlends. lrustrated wlth how thlngs were golng as a grouµ, thev derlded that
rerordlng solo songs would hrlng the results thev wanted. Ihe µlan worked
to µerfertlon for Ðann Ð as “Love he” raught on lnstantlv.
hoµlng to follow ln the footsteµs of hls rhart-toµµlng lnfuenres Young 1eezv
and Lll Wavne, Ð µlans on µushlng out + to 6 nore slngles hefore he droµs a
nlxtaµe or alhun.
“l want µeoµle to know ne as a µerson hefore l start dolng nlxtaµes and
CÐs,” he savs. “l’n down for the µeoµle, l’n dolng lt for µeoµle, and l’n dolng
lt all for Ðallas.”
hs Rlverrltv
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Its been 11 years sInce MJG came out wIth
a solo album. a lot has changed sInce
then…but has he?
I’m mJG, the nIGGa wIth the versatIle style // CheCk your Calendar realIze that I been here for awhIle
// when I was younG I took the soul up out of rhythm and blues // when hIp hop orIGInated slowly
paId my dues // and take my shoes, and try to walk a mIle In my past // wIthout them salt shaker sheIs-
ters tryIn to Get In that ass // It’s been too lonG, you muthafuCkers fIttIn’ to feel the south // shut
your mouth, no, shut your do’ you lIttle freak ass hoe // I’m bout tIred of all thIs damn east and west
Coast shIt // espeCIally when other nIGGas tryIn to work In thIs bItCh // I paId my dues to the fullest,
worked too God damn hard // for you to kIll the Industry and leave me out of a Job // you nIGGas
traIn yourself, to maIntaIn yourself // and now you playIn wIth enouGh rope to aCtually hanG your-
self // but you don’t Care, hell, you Constantly fallIn’ deep In the plot // mesmerIzed from all the
bItChes and the money you Got // you must of forGot they saId that rap would never last ten years //
and If you’re selfIsh to the faCt, I’m tryIn to have a Career // now lIsten here, what do we have, we Got
probable Cause // to keep the pen on the paper and the GloCk In your drawers, nIGGa
---mJG, “reason for rhyme,” from the reason for rhyme soundtraCk, 1997
W
hlle a generatlon gaµ has heen µrevalent ln
sorletv at large for the last derade, nowhere
does lt nake ltself nore known than ln hlµ hoµ
nuslr. Sure, NBA All-Star Chrls Paul nav he slngle-handedlv
redeñnlng what lt ls tµ he a µolnt guard, hut vou ran het
vour hotton dollar that he’ll glve µroµs to lslah Ihonas and
0srar Rohlnson when glven the rhanre. When 1anle loxx
won an 0srar, he nade sure to nentlon how Sldnev Portler
oµened doors for hln to walk through. But sonetlnes, ln
hlµ hoµ, we don’t offer the sane rourtesv.
Raµµers who µaved the wav for others often wlnd uµ get-
tlng looked at as “old” hv the new srhool. Ihese are the
sane artlsts who fought for our rhanre to esraµe rensor-
shlµ, land novle roles, get sµonsorshlµs and rontlnue to
ñnd new wavs to generate lnrone and lnrrease hlµ hoµ’s
value. Ihe dlsresµert has herone evldent, wlth new artlsts
hunhllng well-known lvrlrs at trlhute shows and other raµ-
µers naklng YouIuhe vldeos rldlrullng those who µaved the
wav for then.
ln all falrness, nanv of the veterans are gulltv of look-
lng down at thelr vounger rounterµarts as well. When thev
aren’t dlsrredltlng thelr rlght of artlstlr exµresslon or thelr
dlrert ronnertlon to thelr ahllltv, thev sroff at thelr ahllltv to
raµltallze on hlµ hoµ helng a na|or outlet for hlark nales
to nake legal nonev and µrovlde for thelr fanllles.
lortunatelv, there are stlll artlsts llke h16 around.
Slnre rrawllng onto the raµ radar as a nenher of the lronlr
Southern hlµ hoµ duo 8Ball 6 h16 ln the earlv I99ùs, h16
has herone of the nost resµerted artlsts of hls tlne. hls
tradenark fows and dlstlnrt volre ls one that wlll nake
vou slt through an entlre song fron an artlst vou nav not
even llke, |ust to get to hls raneo aµµearanre.
After startlng off µlavlng serond ñddle to 8Ball’s donl-
natlng voral and µhvslral µresenre, h16 energed ln the
nld-to-late 9ùs as one of the ñerrest enrees on the nlr.
hls I99! solo effort No hore 6lorv µroved that he rould
hold down an entlre alhun hv hlnself. Iwo vears later, ads
for a follow-uµ µoµµed uµ ln varlous nagazlnes and got
nentloned ln a rouµle lntervlews, hut wlth Ball 6 6’s status
on thelr forner lahel hone Suave house rerords falllng,
the µroµosed µro|ert never saw llght of dav.
Now, after µlt stoµs wlth 1C0R and Bad Bov rerords, h16 ls
hark on the solo trall µronotlng hls new solo effort Ihls
hlght Be the Ðav. Iodav, the trall starts ln fanlllar sur-
roundlngs…
0Z0NE hA6 ll SI
SZ ll 0Z0NE hA6
Where are vou rlght now! Are vou on the road
worklng!
l’n ln henµhls. l’ve heen hark and forth hetween
here and Atlanta. l’n worklng a lot ln the studlo,
worklng on future uµ-and-ronlng µro|erts and
stuff llke that.
6o ahead and tell us a llttle ahout thls new solo
µro|ert that vou’re ahout to rone out wlth.
lt’s ralled Ihls hlght Be Ihe Ðav. l’n reallv sav-
lng that thls nlght he the dav l’n ahout to droµ
sonethlng fresh, new and hot ln hlµ hoµ. l’ve al-
wavs heen known fron 8Ball 6 h16. lt’s not noth-
lng hrand new ln that sense hut lt’s |ust sonethlng
new fron h16. l’ve heen dolng a lot features wlth
8Ball 6 h16 stuff, so, thls nlght he the dav rlght
here. Ihat’s how the tltle rane. lt’s a |olnt venture
wlth h16 huslr, 6rown lolk huslr and +ù+ huslr.
l llke the dlrertlon hlµ hoµ ls golng ln rlght now
and evervhodv’s exµresslng thenselves ln a whole
hunrh of dlfferent wavs. l feel llke thls ls a good
tlne for ne to glve then a llttle nore h16.
What do vou llke ahout the dlrertlon that hlµ hoµ
ls golng rlght now! lt’s rare to hear an 06 ln the
gane sav that herause a lot of rats are alwavs
ronµlalnlng ahout how voung rats are nesslng
lt uµ.
l llke that lt ls oµen now for dlfferent tvµes of
stvles and how µeoµle ran exµress thenselves. l
ran’t exµert for a voung nan now to do the sane
thlng that l dld when l was hls age. l had to do
what nade sense to ne. lt would he real hlased of
ne to sav that l don’t llke |sone of the new klds].
hv gane µlan nlght not neressarllv work for
the next nan and vlre versa. how ran vou knork
surress! l ran’t knork surress. l ran’t he nad at
thls nan lf he’s feedlng hls fanllv, lf he’s eatlng, lf
he’s dolng thlngs that he ran nake an lnvestnent
wlth, dolng thlngs and go µlares that he’s never
heen hefore, vou know! Ihat’s real llfe. how ran
vou stoµ that! how ran vou knork the hustle!
You’ve heen ahle to see raµµers go fron |ust havlng
rerord deals to now naklng nllllons and tourlng the
world and dolng novles and all that stuff. how nurh
of a role do vou thlnk vou µlaved ln oµenlng uµ
those doors for µeoµle!
l’ve µlaved a hell of a role. l helleve ln thls hlµ
hoµ englne, l’n llke the hatterv. l’n llke the no-
tor, vou ran’t run wlthout lt. l thlnk l µlav a hlg
role herause at the tlne |8Ball 6 h16] rane along
the South wasn’t hot llke lt ls now. Ihe sµotllght
wasn’t on the South llke lt ls now. Evervhodv
was talklng ahout the South hut wasn’t nohodv
talklng ahout henµhls as far as raµ. We |ust keµt
grlndlng and dolng our thlng. lt wasn’t no hatred
on another roast or another area or nothlng llke
that, we |ust dld us. Ihat’s whv lf the sound was
on the East roast or West roast, lt dldn’t natter.
lt’s a genulne love for what vou do. You shouldn’t
let none of that rloud lt herause we rane lnto the
gane when eves weren’t on the South llke that. We
deñnltelv µlaved a na|or µart ln naklng hlµ hoµ
and raµ nuslr nore aµµeallng to the nasses.
lt’s lronlr that vou sald “the nasses” herause a lot
of vour fans have heen down slnre dav one when
llke vou sald, no one was reallv rherklng for the
South. As hoth a raµµer and a fan, dld vou en|ov
helng a µart of thls Southern novenent nore
hefore lt herane a µhenonenon, or have vou
en|oved lt nore slnre lt herane the µoµular thlng!
l guess vou’ve got to have a llttle hlt of hoth to
nake lt all work. l llke lt hoth wavs. l llked when
lt was a serret herause l knew we had heat here
all the tlne, so of rourse l’n golng to feel that
wav herause l was horn and ralsed ln the South.
Nowadavs the sµotllght ls on the South, whlrh ls
rool too. But at the sane tlne, now all eves are
on vou and vou’ve got to outdo what vou thought
vou rould do. Evervhodv’s watrhlng now. When
lt was a serret vou rould navhe get awav wlth a
stunhle or a trlµ, hut now vou know that wlth all
eves on vou, vou’ve got to alnost he µerfert.
how have vou welroned that rhallenge!
We |ust keµt dolng us. We |ust felt llke lf vou ran
aµµeal to a rertaln fan hase then vou should he
ahle to work µrettv nurh anvwhere. We |ust dld lt,
nan. l know lt sounds klnd of slnµle, hut lt reallv
was |ust hard work, nan. lt was |ust how lt was
and when lt got rough, lnstead of harklng out and
runnlng awav fron the rhallenge, we |ust dug ln
deeµer. Ihat’s how we fared the rhallenge. We
were |ust worrled ahout dolng us. We weren’t get-
tlng off lnto the negatlve stuff. No nane-ralllng
and talklng shlt.
lor the longest, and even now, we hear harkhand-
ed ronµlenents savlng that “h16 ls the doµest…ln
the South.” 0r “h16 ls doµe…for a Southern raµ-
µer.” how do vou feel when vou hear that! Ðo vou
take lt as a ronµllnent!
A lot of lt ls egos. Ihe ronµllnents are true hut
the lntentlons are for another reason. A lot of
tlnes µeoµle glve vou ronµllnents to nake
thenselves look good or to he µolltlral Sonetlnes
thev feel lt’s the rlght tlne or the rlght µlare to
glve vou a ronµllnent. 0ne of the naln reasons
l’n dolng thls alhun now ls herause l feel llke l’n
µrettv nurh the roldest ln the gane rlght now.
No dlsresµert to anvhodv hut l don’t thlnk no one
ran hold ne rlght now, voung or old. l don’t thlnk
thelr rreatlvltv level ls there. lt’s good hut l thlnk
nlne ls hetter.
how do vou feel ahout the rurrent rreatlvltv level
ln hlµ hoµ rlght now! As a fan, lt |ust seens that
evervhodv ls raught uµ ln who µuts out the nost
lnstead of the hest.
l llke the hov I-Paln, lt’s llke evervthlng he
tourhes turns gold. You’ve got to renenher at the
sane tlne, whlle thev’re uslng the nan llke that,
lt’s not then who naklng those hlts. You’ve got to
resµert I-Paln herause that nan ls naklng those
hlts and wlthout hln on a lot of these songs those
songs wouldn’t have heen hlts. Bovs don’t llke to
glve rredlt llke that where rredlt ls due. l know lf
I-Paln got on one of nv songs lt’s gonna nake
lt +ùù% nore than what lt rould’ve heen wlthout
hln. he’s hot rlght now. he’s alwavs heen hot
llke that hut folks |ust ñgured lt out. You have to
glve rredlt where rredlt ls due. Ihls gane ls reallv
|ust llke the NBA or hasehall or anvthlng. You’ve
got a whole hunrh of µlavers, and evervhodv’s
good, hut there’s onlv a few that µlav and l’n one
of those. lt’s onlv a few who ran sell a nllllon
rerords. You ran rone out wlth all the all the hllng
and have a hlt for a sunner or two hut that does
not nake vou one of the greatest. l’n not trvlng
to he rorkv or arrogant, hut that’s true, lt’s onlv
a few greats. When hlrhael 1ordan was µlavlng lt
wasn’t ten hlrhael 1ordan’s ln the league at the
sane tlne and a lot of these rats, vou know thev
rone out, thev sell a lot of rerords, thev nake a
lot of qulrk nonev and that don’t nake vou the
greatest though.
what does It take to be ConsIdered the
Greatest? Is It ComInG out wIth seven
Group albums In a Career that spans
over 15 years? Is It havInG an entIre
GeneratIon of people able to reCIte more
than 10 of your rhymes on the spot
when asked? Is It havInG random people
Come up to you In the Club sayInG your
musIC defIned a part of theIr lIfe? or Is
It beInG able to Capture a poInt In tIme
wIth every word you Jot down, or every
thouGht you express?
baCk In 1993 I went natIonwIde, I’m Get-
tIn’ tIred // of playInG the underdoG
whIle most of the other artIsts rIde for
freeeee // stuff I have seen In a Industry
that fInIsh other people but It aIn’t Gone
fInIsh me // you Got them one hItter
quItters, flowIn’ wIth the maIn straIn //
your next hItter quItter, soundInG lIke
the same thanG // a plaIn shame, I be
droppInG them hIts when you least ex-
peCt It // and all the Group stuCk In the
trends they Get eJeCted // wIth the quICk-
ness, thIs has happened to many I’ve been
a wItness // at one tIme It bumped, but
now you wonder what Is It? // It’s that
breakbeat, the one that he use the one
that they use // the one that she use, one
of them thInGs that’s been abused // by
a few mo’ you feel me, you know? // or
else you too slow, up here lIke you all
that or somethIn’ // lIke maaan forGet a
new flow, now you know // I’m mJG I tell
the other sIde of the story // for those
who don’t hear me no more Glory
-mJG, “no more Glory,” from 1997’s no
more Glory
how has lt heen worklng solo agaln! And lf vou
ran ronµare to how lt was when vou were work-
lng on No hore 6lorv, µlease do.
Worklng solo to ne ls llke, reallv fun. l’n alwavs
dolng stuff, l’n alwavs ln the studlo. You know l
µrodure and wrlte, so l stav ln the studlo a lot. So
ne worklng solo ls klnd of llke a nornal thlng to
ne and lts reallv the sane µroress l use when l’n
dolng the 8hall 6 h16 stuff. But as far as ronµar-
lng lt to No hore 6lorv l would sav lt’s reallv no
ronµarlson herause thev’re reallv hoth on thelr
own, hut l stlll trv to nake sure that the rontent
ls sonethlng vou ran understand. l’n |ust trvlng
to stlrk to what nakes sense and shlt llke that. l
guess ln that sense thev would he the sane hut
thev’re reallv two totallv dlfferent µro|erts.
how dld the derlslons rone ahout to do solo
alhuns!
We were |ust trvlng to stav fresh. We alreadv had
done a few grouµ alhuns so we were |ust trvlng to
hreak off and do a llttle solo thlng, a alhun and
nake a llttle extra rhange. lt reallv wasn’t a long
drawn out µlan. We |ust rane to a µolnt where we
derlded to do solo µro|erts.
What was vour nlndstate when vou nade the alhun
0Z0NE hA6 ll SJ
where the rover art ls a hurnlng Confederate fag!
You sµoke ahout a few thlngs that were µolltlral
hut the rest was |ust stralght uµ real llfe shlt. What
were vou golng through at that tlne that resulted
ln that klnd of nuslr!
At the tlne, lt was µrettv nurh the sane ol’ voung
nlgga shlt. l wasn’t reallv µolltlral or nothlng llke
that. We were havlng a dehate ahout the fags ln
6eorgla. l µrohahlv was looklng at lt ln the news,
vou know l’n a news head, l stav uµ on the head-
llne News and CNN. lt was a lot of µolltlrs on that
stuff. lt was |ust one of those thlngs that rrossed
nv nlnd, lt reallv wasn’t nothlng.
Ihat sald, do vou thlnk that nuslr should he ex-
µerted to refert what’s golng on rlght now, esµe-
rlallv ln tlnes llke these! l know a lot of µeoµle sav
that nuslr ls suµµosed to he entertalnlng and thev
don’t have to talk ahout what’s golng on, hut...
l thlnk that lt alwavs wlll. Berause lt’s so nanv
µeoµle dolng nuslr, l don’t thlnk lt should he
anvhodv’s ohllgatlon to nake sure that thelr nuslr
referts |µolltlrs]. l don’t thlnk nost nuslrlans
µlrk uµ an lnstrunent to rhange what’s golng on
ln the world. l |ust don’t helleve lt. lt nlght |he-
rone] that, hut lt’s not generallv the reason that
vou would start µlavlng nuslr. Evervhodv nakes
a rollertlve effort to at least do sonethlng llke
that. Sonetlnes that’s enough, hut l don’t thlnk
anv artlst or nuslrlan should even he µressured or
feel llke that herause that’s not thelr sklll, that’s
not thelr |oh. Ihat’s not what nuslr ls for. huslr
ls a µart of llfe. You got nuslr at funerals, nuslr
at weddlngs, nuslr when vou ñght, nuslr when
vou rrv, there ls nuslr for all thlngs. l don’t thlnk
l should µressure anv other artlst or look down
on anv other artlst herause thev’re |ust dolng
nuslr for nuslr and lf that nuslr haµµens to have
a nessage ln lt, rool. l thlnk that hv the nunher
of µeoµle dolng nuslr, overall, nuslr wlll alwavs
refert the tlnes herause vou have those tvµe of
µeoµle that wlll alwavs nake those tvµe of songs.
But l don’t thlnk lt should a ohllgatlon herause lt’s
|ust not falr. Ihere are µeoµle that have rareers
and |ohs where that reallv ls thelr ohllgatlon. Ihev
get µald to do stuff llke that. Let a rerordlng artlst
he a rerordlng artlst.
Can vou tell us sone detalls ahout vour alhun,
llke sone of the µrodurers vou worked wlth, and
sone of the rontent!
0ur µrodurtlon was done hv ne and nv µrodur-
tlon tean, Eh Beats. We’re golng to he dolng a lot
of stuff on nv uµ and ronlng µro|erts, the 8Ball
6 h16 µro|ert, and hoµefullv worklng wlth a lot
of other artlsts ln the near future. l’ve got one
song ralled “You Can’t 6et Rld of he.” You ran
trv all vou want, hut vou ran’t rount ne out. You
ran sav l aln’t good enough or vou ran sav, “he’s
heen here too long,” hut vou ran’t get rld of ne. l
got a |olnt wlth 8Ball ralled “What Would You Ðo”
that’s haslrallv talklng ahout what would haµµen
lf vou husted ln and vour glrl was wlth another
dude. l’ve got another one ralled “6angster,
6angster” that’s real hot. lt’s on sone gangster,
gangster shlt. l got one wlth Slln fron IIZ, nan,
lt’s hot. lt’s llke one of those sunner |olnts that
evervhodv’s gonna he rolllng to. Llke l sald, l ran
go on and on, nan. l got vou fron the sunner
|olnts to the gangster, gangster to the shlt ahout
the hltrhes. lt’s all on there, nan. l’n not savlng
l’n the greatest, l’n |ust savlng l’n one of then.
ln the last lntervlew vou had wlth us, we asked
vou ahout the Bad Bov sltuatlon and lf vou were
satlsñed wlth the nuslr ronlng out. You sald vou
stlll had rreatlve rontrol hut vou |ust had to work
wlth dlfferent µrodurers and what not and l no-
tlred vou’re worklng wlth dlfferent µeoµle on thls
one as well. Ðoes lt ever hother vou when vour
fans stlll exµert evervthlng to he llke a I-hlx heat
fron the Suave davs!
lron a fan’s µersµertlve, l would llke all nv
favorlte grouµs to stlll he together and use the
sane heats. But ln realltv and esµerlallv fron
the lndustrv slde, vou know that doesn’t haµµen
herause dlfferent µeoµle rhoose dlfferent µaths
at dlfferent tlnes. Ihls µrodurer or thls artlst
go dlfferent wavs or trv sonethlng dlfferent or
navhe thev feel thev ran nake nore nonev. lt’s
|ust lnµosslhle. Yeah, vou get those rare grouµs
sonetlnes that’s all the wav down through tlne,
even hark ln the Ienµtatlons davs. You get those
rare grouµs sonetlnes who were lurkv enough
to work wlth the sane µrodurer for thelr whole
rareer, hut lt’s dlfferent reasons for that tvµe of
stuff. You understand that µeoµle hond llke that.
he and 8Ball have heen together for so long
herause we’re frlends. We’re real genulne frlends,
we was frlends ñrst. A lot of these rats |ln grouµs]
were horn and ralsed dlfferent µlares. Ihev llved
dlfferent tvµe of llves, thev got dlfferent tvµes
of µersonalltles and thev don’t know earh other
untll thev get wlth earh other |as a raµ grouµ].
You ran’t exµert for that to work forever. Sone
nlght work and that’s |ust the realltv of lt. You
don’t have honds llke Run ÐhC and 1an haster 1av
herause vou know lt aln’t llke that no nore. You
have to have thls hond and sonethlng genulne to
reallv nake lt and stlrk together.
As an artlst, how was lt ad|ustlng to worklng wlth
new µrodurers even datlng hark to the Sµare Age
lorever alhun!
lor nost of our rareer, overall we stlll have heen
ln rontrol of our µrodurtlon. 0ur ñrst two or three
µro|erts l µrettv nurh µrodured all of that nvself
and then fron that µolnt we worked wlth another
µrodurer, lt was onlv through ne. So stlll, lt was
|ust onlv ne and hln ronlng uµ wlth heats and
ronreµts and stuff and after that µolnt, after
Suave, we dld the lndeµendent thlng and l µro-
dured half of the Sµare Age lorever alhun. When
we went to Bad Bov, l dldn’t reallv get no µrodur-
tlon on that. l got on nv wrltlng rraft herause
the nore l µrodured, l nade hlts. But l’n known
as a wrlter and raµµer so l ran’t get lnto a µool
of µrodurers and start ñghtlng wlth then. l had
to forus on nv wrltlng herause l know ln the end
l stlll have rreatlve rontrol. Ihere’s no use ln ne
hurklng the svsten llke, “Naw, l ran µrodure too,
nan,” and throwlng nv ego around. lt was alreadv
unµteen µrodurers trvlng to get thelr work ln. We
went that route hut lt was rool herause we were
haslrallv klrklng and µulllng what we wanted and
stlll ronlng uµ wlth our own ronreµts. 0n thls new
solo |olnt, l trled to go hark hands-on wlth the
µrodurtlon as far as ne and nv tean and |ust do
lt llke that, herause overall nost of our alhuns
are µrodured ln-house.
ln naklng thls solo CÐ, dld vou ever lnaglne
vourself not onlv helng around for thls long hut
also helng a solo artlst!
Yeah, l rould klnd of lnaglne. Reallv, that’s all
a nlgga rould do hark then. llaughs) Ihat was a
µart of a nlgga naklng lt thls far. A nlgga rould
lnaglne lt, a nlgga rould see lt, a nlgga was trvlng
to hrlng that shlt to llfe. Ihe tvµe of energv we
were µuttlng lnto thls thlng ls what got us here.
Berause we rould see thls dav then and we dldn’t
let nothlng ln hetween deter us.
When do vou thlnk vou started to energe nore
as a solo lvrlrlst! Berause earlv on, when a 8Ball
6 h16 µro|ert would droµ, µeoµle would |ust sav,
“Ihat new 8Ball ls tlght.” lt seens llke µeoµle
dldn’t start savlng the whole grouµ’s nane untll
0n Ioµ 0f the World rane out.
l sav around Zùùù. Even lf lt nlght have heen
hefore then, l’n |ust savlng that’s how l felt.
Reallv! What was golng on ln Zùùù that nakes vou
reallv thlnk vou started ronlng lnto nore of vour
own!
l reallv sunned uµ evervthlng l dld through the
9ù’s. l reallv ralrulated evervthlng that l had done
through µrodurtlon, to wrltlng, to how l rerord
and evervthlng. l trled to take what l had learned
and µollsh lt to nake lt even hetter. You know l
had to go hark and reevaluate who l had herone
and how l rould take thls lnage and sound and
the wav l sµeak and fow to another level. Ihat
was evaluatlon tlne. l looked hark on the stuff
that l nade and trled to analvze then. 0n earh
one, l had to he llke, “What dld l do on thls one!
how dld l lnµrove on thls one! What dld l learn
hv dolng thls!” l trled to add lt all uµ. Slnre then
untll now lt’s heen a whole new nlsslon, stralght
ahead, Sµare Age. l know there’s stlll nore nls-
takes to he nade hut l feel llke the ones as far as
nv raµµlng and nv rreatlvltv that l alreadv nade,
l helleve that l learned fron those and helµed ne
rreate nv shlt hetter.
host of vour fans onlv know vou through vou nu-
slr slnre vou rane out at a tlne when fans weren’t
all uµ ln thelr favorlte raµµer’s huslness. ln a tlne
when artlst vlrtuallv sell thelr llves, real or fake,
do vou aµµrerlate the fart that not a lot of µeoµle
know anvthlng ahout vour µersonal llfe!
l aµµrerlate that shlt and at the sane tlne lt’s
ahout how vou deal wlth lt when µeoµle trv to get
ln vour huslness. Peoµle love vou, hut thev have
resµert vou too. A lot fans don’t understand, hut
lt nlght he a tlne or a µerlod or whatever that l
|ust want to llve nv regular llfe. l nlght not want
to he a suµerstar llke that. Sonetlnes, how the
suµerstar rones off to µeoµle deternlnes how
thev wlll treat hln hark. Sone µeoµle want to he
the suµerstar that’s ln the sµotllght all the tlne,
or vou ran he the suµerstar that’s not ln the sµot-
llght all the tlne. lt’s reallv uµ to the suµerstar on
whlrh llfe he wants to µlrk or when he rhooses to
walk that road. l helleve the raneras are aµµro-
µrlate for sone thlngs hut not vour whole llfe.
As a grown nan ln thls huslness do vou sonetlnes
slt hark and elther laugh or |ust nod vour head
when vou see artlsts, voung and old, ñghtlng for
fare tlne! Puttlng nore forus on helng known for
what thev do and not helng good at what thev do!
Yeah, herause lt’s llke, what do vou want to do!
Ðo vou want to he an artor or a nuslrlan! Ðo vou
want the nuslr to µut vou ln a µosltlon to he ahle
to art sonetlnes herause vou’ve got these skllls,
or do vou want to he a nuslrlan who started out
to he a nuslrlan and the artlng µavs so good that
now vou onlv art! he, l want to he a nuslrlan
who’s known for helng a nuslrlan, or an artlst
or raµµer or whatever vou want to rall lt. lf l do
a novle or two or three or four, l |ust want to he
known for helng the nuslrlan who’s dolng the
novle, not the artor who used to he a nuslrlan
who’s dolng a novle. lf l’n artlng or µlavlng
hall or dolng whatever, l’n stlll a nuslrlan and a
wrlter. Ihat’s what got ne ln a µosltlon to he ahle
to do anv of that other stuff and that’s what lt’s
stlll all ahout. l’n not trvlng to take over another
nan’s µrofesslon. 0ther rats out there are glfted
ln thelr ñeld |ust llke l’n glfted at what l do. ll
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ùI ll Rlrk Ross on the set of Ð1 Khaled’s “0ut here 6rlndln” lBrooklvn, NY) ùZ ll Irae © Rellant Arena for 9J.J rar show lhouston, IX) ùJ ll Wendv Ðav © IUhS lÐallas, IX) ù+ ll
Raheen © the Prettv Nastv Nuµµe’s µartv lNew 0rleans, LA) ùS ll Ð1 Slln © Ihe Edge for 0Z0NE µartv lIallahassee, lL) ù6 ll 6 hark © Cluh Crurlal for AIL Rerord Pool lAtlanta, 6A)
ù! ll 6uest, Kevln Weekes, 6 Yanrev Rlrhardson © Phllllµs Arena for hot Iù! Blrthdav Bash lAtlanta, 6A) ù8 ll Sklllz 6 Slln Ihug © IUhS lÐallas, IX) ù9 ll Seventeen, I0E, 6 Ð1 B-Ðo
on the set of Bun B’s “Ihat’s 6angsta” lPort Arthur, IX) Iù ll Ð1 Nastv 6 Rlrkv P © IùZ 1anz l0rlando, lL) II ll Llndv © Vllla lontana for 6-hark’s µartv wlth Bun B lLoulsvllle, KY)
IZ ll hs Rlrh 6 lanous © SW 6eorgla Radlo 6 huslr Conferenre lAlhanv, 6A) IJ ll Lll Shlne 6 Rorrett © IUhS lÐallas, IX) I+ ll llva © IUhS lÐallas, IX) IS ll K1 hlnes 6 1awar ©
SW 6eorgla Radlo 6 huslr Conferenre lAlhanv, 6A) I6 ll Ionv reµµln’ YV © KYhP Awards lLoulsvllle, KY) I! ll Ð1 ElX © 6rldlron lhouston, IX) I8 ll hurµhv Lee © Skvhox lSt Louls,
h0) I9 ll Ð1 1lgga 1I © the Prettv Nastv Nuµµe’s µartv lNew 0rleans, LA) Zù ll Ð1 Ben, Ist Ladv, Sµark Ðawg, Prlnress Cut, 6 guest © Rhvthn Cltv for 1B’s hlrthdav hash lÐallas, IX)
ZI ll Krls Letlow © SW 6eorgla Radlo 6 huslr Conferenre lAlhanv, 6A) ZZ ll Ð1 Caµone © Cluh Iroµlx lhlranar, lL) ZJ ll Blark 6loss 6lrls © 0nvx lhouston, IX) Z+ ll Blg Blnk, Veda
Lora, 6 Llovd © Ihe Beat lÐallas, IX) ZS ll Bahv Bash © Rellant Arena for Partv 9J.J’s rar show lhouston, IX) Z6 ll Solo © SW 6eorgla Radlo 6 huslr Conferenre lAlhanv, 6A) Z! ll
Crlstal Buhhlln wlth her artlrle © the 6allerla’s Louls Vultton store for Bun B’s µrlvate alhun release µartv lhouston, IX) Z8 ll P Brown, Ð1 1udgehental, 6 Chlq Ðlva © Shonuff Studlos
lAtlanta, 6A) Z9 ll hlrhelle hunter 6 Klsha Snlth © Rellant Arena for the 9J.J rar show lhouston, IX) Jù ll Ð1 1udgenental © SW 6eorgla Radlo 6 huslr Conferenre lAlhanv, 6A) JI ll
Sµeed Knot hohstaz 6 1esse 1anes lSt. Louls, h0) JZ ll Klnfolk Ihugz © Raµ-A-Lot Rerords lhouston, IX) JJ ll Lavlsh nodels Yunnv 6 Barhle lhouston, IX) J+ ll Plnµ 6 6 I-Paln’s
nother lharon, 6A) JS ll Ð1 Radlo © hldwest Ð1 6 huslr Conferenre lClnrlnnatl, 0h)
Photo Credlts. Ð’Lvte lIJ,Z+), Edward hall lùJ,IZ,IS,Zù,ZI,Z6,Jù), 1ohnnv Louls lZZ), 1ulla Beverlv lùI,ù8,ZS), Klng Yella lI8), Knowledge lùZ,ù9,I!,Z!,Z9,JZ), Kurtls 6rahan lZJ), hallk
Ahdul lJJ), harrus ÐeWavne lù+,I9), hs Rlverrltv lù6,Z8,JS), Plnµ 6 lJ+), Iannle Whlte lJI), Ierrenre Ivson lùS,ù!,II), Ire Ðuhh lI+)
lahove L-R). 9th Ward © Rhvthn Cltv ln Ðallas, IX lPhoto. Edward hall), B0B © Phllllµs Arena for hot Iù! Blrthdav Bash ln Atlanta, 6A lPhoto. Ierrenre Ivson), Lll Boosle 6 Yo 6ottl ln
henµhls, IN lPhoto. Klng Yella)
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W0RÐS 1ULlA BEVERLY
Ph0I0S RAY IAhARRA
Ihanks to a honeañde hlt slngle,
Rav 1 has gone full rlrrle. fron
R6B star to µorn star hark to R6B
star. But lt lsn’t all fun, ganes,
and lrunored) Ðanltv Kane three-
sones. Brandl’s lll’ hrother ls serl-
ous ahout hls huslness. Who else ls
selllng a nllllon rlngtones on an
lndle lahel!
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l see vou’ve heen gettlng a lot of love arross the rountrv wlth vour new alhun.
Crazvl lt’s a hundred tlnes nore than last tlne. l would sav we’re elevatlng and
we’re on a good roll.
What’s vour ultlnate goal ln terns of where vou want to he! Are vou golng ln a lot
of dlfferent dlrertlons, or |ust foruslng on the nuslr rlght now!
l want to |ust keeµ nv entreµreneur gane on toµ, nake sure l’n forused on nuslr, the
artlng, the new realltv show, and nake sure l’n ahle to µut nv tean and artlsts on.
What’s the realltv show ahout! ls lt |ust raneras followlng vou around ln vour evervdav
llfe or ls there a thene to lt, llke a llavor llav-stvle ronµetltlon!
l ran’t reallv talk ahout the thene of the IV show untll l lnk the deal, hut shout out to hIV
and VhI. lt’s a rrazv ronreµt. lt’s sone haller shlt. lt’s |ust heavv nonev and na|or rontro-
versv.
Wlth the nuslr lndustrv helng ln a slunµ llke lt ls now, do vou thlnk artlsts are forred to go dlffer-
ent routes to get nonev outslde of |ust selllng rerords!
lt’s stlll nonev ln selllng rerords. l’n naklng nonev hut l’n lndeµendent. Ihat’s whv l’n seelng the
nonev l’n seelng. l would sav for artlsts that’s on na|or lahels, veah, vou’ve gotta nake sure vou
have a few dlfferent hustles on the slde to keeµ vour hank arrount lnrreaslng.
You have a |olnt venture deal wlth Shaq’s lahel, rlght!
Yeah, l’n slgned to nv lahel Knork 0ut. l µartnered uµ wlth Shaq. hls ronµanv ls ralled Ðe|a J+ and we
got a dlstrlhutlon deal through Korh.
Ðo vou thlnk helng wlth an lndeµendent ls a hetter sltuatlon for vou than helng wlth a na|or lahel where
vou’ll get a lot of µronotlon hut not as nurh nonev!
Yeah, slnre l was ahle to rone out wlth “0ne Wlsh” and glve nvself that nurh exµosure and that nurh hvµe, l
felt llke l rould do lt agaln. l |ust needed a hungrler lndeµendent ronµanv and sonehodv that was alreadv ln
the gane as oµµosed to a new dlstrlhutlon ronµanv that’s never done lt hefore. Ihat’s what l was deallng wlth
last tlne and we stlll hroke the lre. Ihls tlne around wlth Korh, we toµµed the rharts heavv. We sold a nllllon
rlngtones |of “Sexv Can l”] and two nllllon dlgltal slngles alreadv. We’re rllnhlng.
You and Berg seen lnseµarahle now. how dld v’all llnk uµ!
Ihat’s the honle. We hung out ñrst. We net earh other through a nutual frlend. We |ust got real rool and herane
frlends, then we started dolng rerords. he a good dude. We had a good tlne thls vear. We had a good run.
Ihe alhun ls ln stores, rlght!
Yeah, the alhun ls out – All l leel.
You’ve heen gettlng a lot of features, rlght, llke the new Boss hogg rerord!
Yeah, shout out to Boss hogg, Slln Ihug. l dld a feature wlth then, Buhha Sµarxx, Ð1 Khaled, and that Z Plstols
rerord too.
You’ve µrettv µoµular on the hlogs latelv. Lots of Rav 1 runors. Ihev sald vou got klrked out of a hotel ln Ð.C.
herause thev found vou wlth drugs.
Ihat shlt at the hvatt hotel was sone hullshlt. Ihev thought thev rould ruln nv rareer hv µuttlng out all that
false shlt ln the µaµers. lf we were raught wlth drugs ln Ð.C., the Ð.C. µollre would not have let us walk out |of
the hotel]. We would’ve gotten arrested and taken to |all and then we would’ve had to deal wlth the µrohlen.
We left the hotel. We were loud. We asked then to glve us a warnlng, thev sald, “No. 6et out.” So l got
loud and started trlµµln’. llftv µollre rane and esrorted us out. Ihat was lt. Ihe next dav thev |rlalned]
we had drugs and all that. Ihev onlv dld that ‘rause thev dldn’t know what artlons l was gonna take
agalnst the hotel and what klnd of µress l was gonna µut on the hotel, so thev trled to resµond
qulrklv wlth sone false hullshlt. lt ls what lt ls. lt’s the huslness. We |ust gotta learn how to deal
wlth lt and nove forward and stav µosltlve.
What’s uµ wlth vou and Whltnev houston!
Ihat’s the honle. Ihat’s nv µeoµles. We |ust went to that ñght. l sang the Natlonal Anthen at
the Bernard hoµklns ñght. She rane through and suµµorted, gave ne sone tlµs on how to
do the Natlonal Anthen. lt was all love. Ihat’s all lt ls. lt aln’t nothlng hut love. As far as
us helng together, lt’s lnµosslhle ‘rause l’n worklng, she’s worklng, and we don’t have
tlne to ronnert llke that. Ihe work ls overshadowlng evervthlng.
You seen llke an odd rouµle |ust herause of the age dlfferenre.
lt’s a gang of +J, +S, +! vear old sexv wonen out there, and a gang of Jù vears
and older wonen. Belleve that. l love ‘en. Even though l’n stlll ln nv Zùs, l ran
see heautv fron Sù nlles awav. lt’s Rav 1, a.k.a Klng Plnµl
You have to get µald to he a µlnµ terhnlrallv, rlght! Ðo vou get µald!
Nah, vou |ust gotta he on toµ of vour gane wlth a µersonal lnterest ln
neetlng µeoµle.
What’s golng on ln vour love llfe rlght now!
honev. Everv dav we wake uµ, lt’s |ust nore nonev to get. Ihls lnde-
µendent run ls lntense, lt’s fun. lf vou reallv wanna stark rhlµs vou
gotta get uµ earlv and µrettv nurh don’t go to sleeµ – ratrh those
flghts, do those features, ñnd those rherks, nake sure vour µuhllsh-
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lng ls lntart, nake sure Korh ls sendlng those rherks ASAP everv nonth. lt’s a
real deal out here. We gotta get lt.
Your non ls vour nanager. Ðo vou thlnk lt’s easler to trust soneone ln vour
fanllv, llke vour non, wlth vour huslness as oµµosed to hlrlng an outslder as
vour nanager!
Yeah, l don’t trust nohodv ln thls huslness. Ihls huslness ls shadv as hell. l
never reallv rollahorated wlth a lot of µeoµle ln the lndustrv or a lot of nuslr
exers. l’ve alwavs heen on nv own nlsslon wlth nv own tean. hv non and
then have alwavs heen ln the µlrture and l trust ‘en. Even though l’n out
here ln the ñeld dolng nost of the huslness and hrlnglng nv non the work,
naklng sure the rontrarts are lntart, and stuff llke that – that’s all l reallv
need. l want her to en|ov llfe. l want to nake sure l µut nonev ln her µorket
so she ran have fun and en|ov her davs too. l’n reallv the one on the grlnd ln
the forefront and nv µeoµle around ne suµµort ne ln anvthlng l need.
Ðld vour entreµreneur sµlrlt rone fron vour uµhrlnglng! Ðoes lt run ln the
fanllv!
l don’t slt hark and walt for sonehodv to do sonethlng for ne. l don’t hlane
the µeoµle around ne, or nv µrodurer, or nv agent, or nv nanager. l don’t
ask then whv l’n not dolng thls. l |ust do lt and hrlng then hark what l’n
dolng, as oµµosed to sone artlsts that walt on sonehodv to hook ‘en uµ wlth
sonethlng. l go out and hook nvself uµ.
Ihat’s a good attltude.
Ihat’s the onlv wav to go.
Another good runor was the one ahout vou havlng a threesone wlth two of
the glrls fron Ðanltv Kane.
0h nanl lf lt aln’t one thlng, lt’s another. l was shorked when l seen that on
the lnternet. l don’t renenher us gettlng lt rrarkln’ and l deñnltelv don’t re-
nenher taµlng lt. All that shlt was not true. l rleared that uµ on nv hvsµare
µage, and the hvatt lnrldent too, ‘rause those were two thlngs that µeoµle
were reallv startlng to helleve. l felt llke l needed to klll the hvµe on all that.
All the runors ran’t he had for huslness though, rlght!
When thev’re talklng ahout vou, lt’s a good thlng. But sone thlngs thev talk
ahout, even the µerson thev talklng ahout |ran] get deterred hv lt when lt’s
had or lt’s sonethlng l don’t helleve ln.
What’s vour thoughts on thls whole Yung BerglBrlsro nlnl-heef! l know vou
trled to steµ ln the nlddle to snooth thlngs over.
Berg’s nv honle. Brlsro and then was rool as hell. l |ust hollered at hln on
the µhone when l went to hlanl. Rlrk Ross, Khaled, then nv dudes. he and
Rlrk Ross got a song ralled “6o hard” that’s ronlng out real soon. l hlt hln
on the µhone llke, “l need thls fron vou, hlg honle,” and he sent lt rlght hark
to ne. l got love for all of then. l was trvlng to hrlng evervhodv together and
squash the shlt so we rould all keeµ µushlng. Ihat’s |ust the tvµe of µerson
l an. lf l’n rool wlth hoth sldes, l’na trv to hrlng hoth sldes together and
nake lt rlght. But lt aln’t nv ñght so l’na |ust keeµ µushlng, keeµ dolng nv
thlng. l got love for all of ‘en. Shout out to Berg, Brlsro, Rlrk Ross, evervhodv.
Ðo vou thlnk that ln hlµ hoµ todav there’s too nurh µressure for artlsts to
have surh a hardrore lnage that lt’s lnµosslhle to he real and hellevahle!
l thlnk ln nuslr vou want to he hellevahle. You want µeoµle to llsten to vour
shlt and helleve lt. Ihat’s the nost lnµortant thlng so sonetlnes that gets
raught uµ lnto other sltuatlons. lt’s welrd sonetlnes. But nuslr ls nuslr. Ihat
should he lt, hut at the end of the dav lt’s raµ, lt’s hardrore. lt’s the streets.
You gotta take lt how lt ls.
Ðld vou ever have a dav |oh hefore vou got lnto the lndustrv! l guess vou
never reallv had to ‘rause vou were klnda horn lnto an entertalnnent fanllv.
l aln’t never even went to srhool. l went through !th grade and that was lt.
You stoµµed golng to srhool after !th grade! You had tutors or sonethlng!
l would |ust rhlll and nv tutor would rone through. She was llke I9. She
would rone through everv dav and lt was rurtalns fron there. llaughs)
Your tutor turned vou out, huh!
She was fron Atlanta. her nane was 1ovre.
So vou had fun ln srhool!
0h veah. l learned a lot. Belleve that. llaughs) Klng Plnµl lf l had sone
exµloslon sounds l would hlt lt rlght there, llke |lunknaster] llex.
Are vou gettlng lnto the µrodurtlon slde of thlngs too!
Nah. l’ve alwavs heen lnto µrodurlng, hut l’ve heen lettlng a lot of talented
µrodurers do the heats and l go ln and wrlte the songs. l feel llke lt’s easler
to do that. l’n |ust on a rreatlve run rlght now. l need to hear the sane
ronslstent heats that l hear ln nv head and l know a few dudes that ran do
that for ne.
Ðo vou thlnk there’s a µartlrular µart of the rountrv that vou get nore love
ln! A lot of µeoµle don’t know that vou’re artuallv fron hlsslsslµµl hut vou
seen llke a West Coast artlst. lt seens R6B slngers have a llttle nore freedon
than raµµers, who lt seens llke alwavs get µlgeonholed lnto a µartlrular
rategorv or reglon.
l’n West Coast all dav hut nv nuslr ls ln everv narket. lt’s µrettv nurh on
everv radlo statlon fron Urhan to Rhvthnlr to Ioµ +ù. l’n µrettv nurh all
around unlversal. l would love to raµltallze nore on the West roast and trv to
take R6B nuslr, even on the West, to a whole other level. l’n worklng on that
rlght now. hot 9!, hlanl, down South, Atlanta, evervhodv ls reallv hangln’ lt.
Ðo vou feel the West has heen ln a llttle hlt of a slunµ ever slnre Iuµar! And
what do vou thlnk lt’s gonna take for the West to he hark on toµ llke lt was
ten vears ago!
A lot nore West roast artlsts ronlng together and hulldlng a novenent, |ust
rreatlng that entertalnnent that the whole world wants to see agaln. l thlnk
that’s all we’re nlsslng. We had a hlg run though. Ihe East roast also had
a rrazv run as well. lt’s seens llke the South ls reallv on toµ rlght now. Ihe
South ls hot. Ihev’re ronlng wlth the heats, the fows, and the ldeas. Everv-
hodv |ust needs to rollahorate and hulld together. As far as the West, thev
need to throw that unltv ln there a llttle nore.
Who do vou see ln L.A., or the West ln general, ronlng uµ on the raµ slde! Who
are sone µeoµle vou’re worklng wlth out there!
lt’s a lot of new artlsts out here. Ihe honle Lunrh ls tlght. 6lasses halone ls
tlght. Ihe 6ane ls rlght at the forefront of the West. When vou thlnk of West
Coast raµ rlght now, vou thlnk of Snooµ Ðogg and Ihe 6ane. Ihe 6ane ls stlll
voung and fresh. Snooµ’s stlll ln the hulldlng. l know thev got a lot of new
artlsts thev worklng on too so we’ll see what haµµens.
You got vour own artlsts too, rlght, llke Shortv hark!
Yeah, Shortv hark the Purµ han. Let ne tell vou, thls dude ls ahout to have a
snash wlth thls song ralled “Ralnlng Wonen.” Ihat’s ronlng out ln llke two
nonths. We |ust lnked a deal wlth Knork 0utlKorh. Shout out to the Purµ han.
Shortv hark ls ronlng. Anvhodv out there who llkes to hlow µurµ and ls down
wlth that µurµle novenent, lf vou know what l nean, then v’all are gonna
dlg thls Shortv hark the Purµ han alhun and the new slngle.
Anvhodv else ronlng that we should look out for!
We got a few nore artlsts hut rlght now we’re foruslng on Rav 1 and Shortv
hark the Purµ han. Ihen we’ll get lnto sone other stuff. And nv slster’s ron-
lng hark out too. Crazv.
What ahout the hook vou were worklng on! ls that stlll ronlng out!
l µut lt on hold. l aln’t wanna tell nv storv vet. l turned down the deal. lt was
a lot of nonev hut l aln’t feel llke l need lt. l’n gettlng nonev so l wanted to
walt to tell nv storv later.
You had a rhange of heart or vou wanted to keeµ lt a llttle hlt µrlvate!
Ihev were trvlng to glve ne llke a nllllon hurks to do lt and l was tenµted. l
was llke, “l’na rone hark, and when l rone hark, v’all gotta glve ne ten nll-
llon.” Ihe storv ls gonna he even nore lntense.
how do vou feel ahout seelng vour ex-glrlfrlend Kln Kardashlan on a ron-
stant µrono run wlth Reggle Bush!
lt’s all good. l want Reggle Bush and the New 0rleans Salnts to rone hark
thls vear and nake sone nolse. All nv µeoµle are fron hlsslsslµµl and New
0rleans. l |ust want hln to get hls work done and rone hark and shlne llke
he started ln the heglnnlng, and not get rlouded wlth all of the µress and
all of the hvµe. As far as her, l rongratulate her on all her surress. We had a
good run and now we’re hoth |ust taklng lt to another level. hurh surress and
nurh µroµs to her.
Ihat’s a good µolltlral answer. You’re llke a µolltlrlan.
Yeah, hut l’ve ran nv nouth, l’ve talked shlt. l trled to exµlaln and exµress
nvself, sone of nv enotlons, and l don’t thlnk that was µrofesslonal. A lot
of µeoµle read thls and tune lnto what l sav so l |ust wanna nake sure l’n on
µolnt and not let nv enotlons rloud nv µrofesslonallsn.
You nade Suµerhead’s ñrst two hooks, rlght!
l dld.
ls there gonna he a Rav 1 rhaµter ln hooks three, four, and ñve!
She’s got nore hooks ronlng!
l would assune so. l’n |ust talklng hvµothetlrallv.
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Ðann, she’s got a trllogv! l nean, l don’t thlnk so. l don’t know what she got
rooklng uµ. She’s rreatlve. She alwavs rones uµ wlth sonethlng entertalnlng.
Ihere’s a lot of uµ-and-ronlng glrls who nlght he asµlrlng to he the new Suµer-
head. Who do vou have vour eve on as far as sexv new vldeo nodels!
Sahla ls hot. She nodels too. She’s out of hlanl. She dld nv “Sexv Can l” vldeo.
lt’s rrazv. her hodv ls out of rontrol. She got a hot fare. l see her naklng sone
nolse as a new vldeo nodel. You’ve alreadv got the Vlda 6uerras and Suµerheads
and so on. We need sonethlng new and fresh. l would sav Sahla or Ðolllrla. She’s
hot too. She was on the rover of a nagazlne rerentlv. Ihat’s two rhlrks on the
grlnd that’s on thev wav to another level. l don’t know lf a lot of µeoµle reallv
know what l’n talklng ahout hut thev ran deñnltelv log on and see.
Who else ls on the alhun hesldes Yung Berg!
Ihe 6ane, Stvles P, and Shortv hark. l got Rodnev 1erklns on the µrodurtlon,
Irarknasters. Ðetalls dld “6lfts” and “Sexv Can l.” We got a new renlx for “6lfts”
wlth Lll Wavne, Ihe 6ane, Shortv hark, and Ðetalls that’s out rlght now.
“Sexv Can l” sounds llke a nlre frlendlv R6B song wlth a nlre hook, hut at the sane
tlne, the lvrlrs rould rone arross as helng a llttle hlt dlsresµertful. lt’s llke, after
l have fun wlth vou vou’ll never hear fron ne agaln. Ðo vou feel that attltude ls
degradlng to wonen or how would vou exµlaln lt!
lt’s |ust raw and edgv hut lt has a feel-good, µosltlve sound to lt. lt has a
great, µosltlve sound. lt’s sexv, hut at the sane tlne lt’s edgv. l reallv
was lnsµlred hv the strlµ rluh. When ne and nv hov Shanel out
of Brooklvn rane uµ wlth the song we were ln a strlµ rluh
nlndstate. lt was sexv wlth a feel-good, sµrlngtlne feel to
lt. Sone µeoµle llke golng to the strlµ rluh, sone µeoµle
don’t.
havhe vou ran glve sone advlre to sone of vour
vounger fenale fans. how ran thev ñnd that hal-
anre of helng ahle to “have sone fun” hut stlll
he resµerted as a wonan!
lt |ust deµends on how old vou are. lf vou’re
voung and |ust readv to wll’ out, then l’n
gotta resµert that vou |ust wanna have a
good tlne and en|ov llfe. Anvthlng goes at
that tlne. Ihen, hoµefullv, vou’ll grow out
of that. You ran llsten to a song llke “Sexv
Can l” and not reallv µav attentlon to what
l’n savlng herause vou |ust hear “sexv” and
the feel-good nuslr. Ihat’s what we wanna
rreate for the llsteners that don’t reallv hear
the words. 1ust tune the words out and tune
lnto the nelodv and the vlhe. Ihat’s how
hlt rerords hlt vou. Ihe nelodv and rhorus
are solld. lor evervhodv that ran relate to
lt, lt’s out of rontrol.
ls there anvthlng else vou want to talk
ahout!
We |ust want to nake sure that our entreµre-
neurlal forus ls ln the na|or forefront ‘rause
that’s all we’re dolng. We’re hreaklng harrlers
ln R6B and nuslr ln general. Evervhodv wants
to hoµ on thls lndeµendent trall, hut lt’s harder
than µeoµle thlnk. Evervhodv that’s lndeµendent
goes through na|or struggles as far as gettlng
on the radlo, gettlng vour ronnerrlals on, get-
tlng µeoµle to take vou serlouslv, as oµµosed
to havlng a na|or lahel µush lt. l want µeoµle to
understand that we’re worklng real hard to he on
toµ of our gane. havlng the #I rerord ln the rountrv
on all fornats ls sonethlng we feel µroud ahout.
havlng the hlggest rerord ln Korh hlstorv ln Zùù8 savs
a lot ahout us and R6B nuslr. l want µeoµle to know
that we reallv rare ahout what we do. Rav 1 ls out on
the grlnd evervdav. Nohodv’s handlng thls shlt to us.
We’re not gettlng thls shlt on a sllver µlatter. We want
that resµert as hosses, as artlsts, as voung, lndeµendent,
hlark nen naklng nllllons. Ihat’s what we wanna he
looked at for, as oµµosed to artlsts that |ust want to do
ronrerts and go to the rluh at nlght. Ihls ls a huslness.
We’re on tlne and verv µrofesslonal. We want to he here +ù
or Sù vears fron now. Knork 0ut – Klng Plnµl ll
6ù ll 0Z0NE hA6
0Z0NE hA6 ll 6I
6Z ll 0Z0NE hA6 6Z ll 0Z0NE hA6
0Z0NE hA6 ll 6J
lor µeoµle who aren’t fanlllar wlth Brlsro, hreak
lt down for ‘en. Where are vou fron and what do
vou reµresent!
l’ve heen dolng thls for llke twelve vears. Ihe ñrst
rat that ever µut ne on a rerord and let ne go ln
the studlo was Rlrk Ross. l was slgned to a lahel
ralled Sllrk Salt hut that aln’t work out, so l got
wlth Poe Bov. hv heart was alreadv here wlth nv
fanllv. l’ve nade ahout ñve alhuns. l had |fea-
tures on] hoth of Khaled’s alhuns, hoth of Rlrk
Ross’s alhuns, Blrdnan’s alhun, and Lll Wavne’s
Carter J alhun. host of those alhuns went gold
or µlatlnun.
You sald vou’ve heen dolng thls for IZ vears. Were
vou alwavs serlouslv ronslderlng lt as a rareer, or
when dld lt herone serlous!
l was alwavs serlous ahout µoetrv, that’s whv l
rllng to Iuµar a llttle hlt. When lt rones to µoetrv
or nv raµs l alwavs |look at] Iuµar Shakur. l’ve
alwavs heen notlvated to raµ. l alwavs knew what
l wanted to do.
Belng around µeoµle llke Wavne and Ross, do vou
thlnk lt’s a rhallenge for vou to he ahle to hreak
out and estahllsh vourself as an artlst and not |ust
a sldeklrk!
Ihe rhallenge for ne ls |ust waltlng nv turn. l’n
|ust groonlng nvself untll l get sharµ, and that’s
where l feel llke l’n at now. l’n at a µolnt where
l’n sharµer than the rest, and that helµs ne a lot.
Are vou slgned to Young honev!
Nah lt’s Poe BovlCash honev, hut slnre Weezv ls
the Presldent of Cash honev lt’s all reallv the
sane thlng.
What have vou learned fron helng on the road
wlth Wavne or ln the studlo wlth Ross!
Ðon’t go to sleeµ. 1ust keeµ worklng, µut 6od ñrst,
and µerfert the rraft. Be one of a klnd, he vour
own nan.
What µart of hlanl are vou fron!
0µa-Lorka, Choµµalorka. lt’s ln the nlddle of ev-
ervthlng, ln the nlddle of Carol Cltv, ln the nlddle
of Llhertv Cltv.
1arkl-0 dld a radlo lntervlew savlng that vou ran’t
rone hark to 0µa-Lorka anvnore. ls that true!
l’n here |ln 0µa-Lorka] now.
What’s the real storv hehlnd the L.A. lnrldent
hetween vou and 1arkl-0! l heard vou had a llttle
alterratlon on the set of the Lll WavnelI-Paln vldeo.
She rouldn’t get lnto the vldeo shoot herause lt
was rlosed off. l told serurltv to let her ln onlv
herause she was |onre] slgned to Poe Bov. When
she got ln she was sort of µoutlng so l went uµ to
her and extended nv hand, llke, “how vou dolng,
hahv, what’s uµ wlth vou!” She aln’t even glve ne
hark daµ so l was llke, “Shlt, furk vou, hltrhl” She
should alreadv know that slnre we’re ln Callfornla
and we alreadv had µrohlens and l’n trvlng to
squash lt or nake anends, she shouldn’t art llke
that herause she knows what tvµe of nlgga l an.
She knows l don’t glve a furk. She started talklng
shlt so l slaµµed that hoe. And add thls. l do have
nad resµert for her, feel ne, hut l’n not Lll Brlsro
no nore. l’n grown uµ. l’n not the sane llttle
hov l was when she ñrst net ne. l’n a grown nan
wlth a ñve vear old son, so vou’re gonna glve ne
resµert. And veah, she’s a glrl, hut l wlll slaµ the
furk out of her. l heat the furk out of her. She
knows the deal. 0ther glrls nlght not know, hut
she knows a nlgga don’t µlav that shlt. All that
extra talklng around these out-of-town nlggas
and shlt wlll transµlre.
You felt llke she was trvlng to enharrass vou ln
front of outslders!
Yeah, and hv ne gettlng her lnto the vldeo shoot
and extendlng nv hand to her, l thlnk that |her
reartlon] was totallv dlsresµertful. hv resµert for
her went out the wlndow, so l started goonlng. lf l
see her agaln l’ll do the sane thlng.
Ðo vou thlnk lt slows the hlanl novenent to have
that klnd of lnternal anlnosltv!
No, she’s through. She had her rhanre. She never
unlted wlth the hood. She never unlted wlth Irlna
or the other glrls that rould’ve helµed her. She’s
out of tlne. She’s dann near fortv vears old.
She rlalns that Poe Bov tells Ð1s not to µlav her
rerords.
Ihat’s totallv untrue. Peoµle know 1arkl-0’s
attltude. lf vou’ve ever rane lnto rontart wlth
her, vou know her attltude. lf she doesn’t get her
wav she’s trlµµln’. lf lt’s a hlt rerord, no one ran
tell |a Ð1] not to µlav the rerord. She ran’t nake
hlt rerords now herause she’s not wlth the sane
nlggas. She aln’t got that Brlsro stroke of the µen
now, feel ne!
You used to wrlte for her!
l helµed her wrlte rerords. 0ne thlng ahout Poe
Bov Entertalnnent ls that we all work together.
When vou hear a Rlrk Ross rerord llke “here l An”
or a llo Rlda rerord llke “ln Ihe Alr,” lt’s all of us
ronlng ln the studlo worklng together. We’re self-
rontalned, that’s whv we love earh other so nurh.
Ðo vou have a release date vet for vour solo dehut!
You know how Bahv and E-Class are. Ihev’re on
the µhone all dav and that’s how thev work, lt’s
on sone real nlgga shlt. Unllke other CE0s and
other hosses, l ran go holla at nv nlgga. l ran go
stralght to thelr houses and he llke, “E-Class, thls
ls the µrohlen,” or “Bahv, thls ls the µrohlen,” or
“Slln, thls ls the µrohlen,” or, “l need a rouµle
dollars for thls.” lt’s a llttle hetter worklng wlth
then rats. Rlght now l’n |ust grlndlng waltlng for
the streets. We got the streets rlght now wlth “l’n
he” and “1ust Know Ihat.”
Who are vou µlannlng on havlng featured on vour
alhun !
Wavne, Rlrk Ross, 1eezv, Ludarrls, I-Paln, the usual
novenent. We the hestl
lor out-of-towners, what’s sone ran’t-nlss sµots
when thev rone to hlanl!
l’n on nv wav to Whlte Ðlanonds rlght now.
You’ve got to hlt the Rollexx uµ. lt’s ln 0µa-Lorka.
You’ve got to hlt all the strlµ rluhs ln the sane
nlght herause lt’s ahout seven of then. You nlght
have to go hv hanslon, Crohar, 0µlun, the usual.
ls there anvhodv else ln the Young honev or Poe
Bov ranµ we need to he looklng out for!
Blllv Blue and nv llttle rousln Brlanna. She was
slgned to hlssv at one µolnt. You need to get uµ on
her now. lf vou hear her stuff vou’ll herone a fan.
We furk wlth 6un Plav and Iorrh hard, shout out to
the whole Irlµle Clhavharh huslr novenent.
Ðo vou thlnk vou overrearted to Yung Berg’s
YouIuhe ronnent that hls alhun got µushed hark
“llke llo Rlda’s halrllne”!
Noµe. l’n stlll gon’ heat hls ass. l’n stlll gonna
µunrh hln ln hls nuthafurkln’ nouth when l
see hln. l had hln standlng uµ the whole |BEI]
Awards show. And l knew hln hefore he sald that,
l had |ust done a song wlth hln two weeks hefore
he sald that.
he aµologlzed, though. Ihat wasn’t good enough!
Ihat’s |ust a wav outl Ðon’t he talklng ahout nv
hrother. Watrh what vou sav to µeoµle ln hlanl.
We don’t µlav llke that.
he sald he’s heen to hlanl a rouµle tlnes slnre
vou threatened hln and nothlng haµµened.
he knows. l talked to Rav 1 for ahout an hour on
the Cash honev hus. he knows |Yung Berg] has to
µav ne.
how nurh does he have to µav vou!
l told hln SISù,ùùù.
SISùk to he left alone when he rones to hlanl!
You know he’s lndeµendent, rlght! he nlght not
have that klnd of nonev.
he’s golng to µav lt. l guarantee lt.
Well, we don’t want to he resµonslhle for anv
vlolenre here at 0Z0NE hagazlne.
Shout out to 0Z0NE hagazlne, thev had noth-
lng to do wlth thls, hut when l ratrh hln l’n stlll
golng to knork hls µussv ass out. So do not droµ
llo Rlda’s nane ln anv rhvnes. Ðon’t droµ llo
Rlda’s nane, don’t droµ Rlrk Ross’s nane, don’t
trv E-Class, don’t trv ne, and don’t even trv that
stank-ass hoe 1arkl-0.
So vou’d stlll defend 1arkl-0 lf sonehodv dlssed her!
Ihat’s rlght. lt’s stlll fanllv. Ihls ls llke the noh.
When vou’re ln the noh vou’ve got to get kllled to
get out. You ran’t |ust walk out.
So lf vou saw Khla wearlng a lurk 1arkl-0 t-shlrt,
vou would heat her ass!
No, l would glve that hoe daµ herause she knows
sonethlng. ll
B
R
I
S
C
O
0Z0NE hA6 ll 6J
Words. 1ulla Beverlv Photo. Klng Yella
6+ ll 0Z0NE hA6
S
lnre he entered the raµ gane as a nenher of Ihe 0dd Squad ln I99+,
Ðevln the Ðude has traveled at hls own sµeed, whlle nost of hls µeers
have oµted to drlve ln the fast lane trvlng to keeµ uµ wlth everv trend
and fad. Now, after leavlng hls longtlne rerordlng hone Raµ-A-Lot Rerords,
Ðevln ls trulv dolng “what the furk he wants to do” as he returns to the streets
vla the lndeµendent route and learns nore ahout hlnself along the wav.
You were slgned to Raµ-A-Lot Rerords for over IS vears. After all that tlne,
what nade vou want to leave and go lndeµendent!
l guess lt was |ust that tlne. hv rontrart was uµ wlth Raµ-A-Lot. l’ve heen
wlth then for IS vears and l |ust felt llke lf lt was anv tlne to nake lt lnde-
µendentlv l guess thls was golng to he the tlne.
Ðld vou en|ov vour tlne at Raµ-A-Lot! Was a ronslstent deal! Ðld vou exµerl-
enre a lot of hunµs and hrulses that nade vou want to ñnallv leave!
lt was sone hunµs here and there hut that’s a µrohahlv how lt was wlth anv-
hodv. lt’s llke havlng a fanllv, there’s alwavs golng to he µrohlens. lt wasn’t
anvthlng drastlr that haµµened that nade ne |want to leave]. After vou get
a rertaln nunher of vears under vour helt, lt’s tlne to elther rontlnue to do
what vou’re dolng or hroaden vourself. So l rhose to |ust go to lndeµendent.
l have an lndeµendent ronµanv, nv own ronµanv of hrothers dolng the
nuslr thlng, µeoµle that’s heen worklng wlth ne that helµed ne throughout
the vears. Now l ran glve then a rhanre to rone out lndeµendent too.
Raµ-A-Lot µrettv nurh oµerates llke an lndle anvwav. So does lt reallv feel
dlfferent! And wlll we see hetter µronotlon for vour alhuns now!
Yeah, that was one of the thlngs. lt’s |ust a natter of µronotlng and narketlng
other than lettlng lt llnger so long after the alhun ls out. We’re trvlng to µro-
note the slngle a nonth and a half hefore and nonth after lt’s out, |ust trvlng
to µush, trvlng to nake sone noves to get thlngs arronµllshed wlth that.
Iell us a llttle hlt ahout the new alhun.
Ihe alhun ls ralled Landlng 6ear.
What ls that suµµosed to nean!
When l land ln dlfferent µlares to work or do show, µeoµle alwavs trv trv to
hook ne uµ wlth sone good “roughee.” Ihev ask, “Ðo vou need anvthlng!”
and l sav, “No, not vet, l got a llttle landlng gear.” Peoµle would trlµ llke “l’ve
never hear lt sald llke that hefore.” Ihev sald that should he the tltle, so for
the rover l got µhotos wlth µararhutes on and shlt. We slgned wlth Razor and
Ile for a one |alhun] deal. We’re gettlng the µrono together rlght now.
how dlfferent ls lt headlng vour own lahel, Coughee Brothers huslr, and
µlavlng the CE0 role ln addltlon to the artlst role!
lt’s a totallv dlfferent feellng. You klnda |ust gotta |unµ out there and faµ. l
learned a lot fron the guvs uµ there at Raµ-A-Lot. lf vou µut sonethlng out
vourself, there ls no one else left to hlane hut vou lf lt don’t go rlght.
What do vou aµµrerlate ahout vour status ln the gane so far! You nav not
sell nllllons of rerords, hut vou have µeoµle who genulnelv love vou.
lt’s rool. lt’s a wonderful feellng neetlng fans and µeoµle who llsten and
aµµrerlate the nuslr. Ihat’s a hlesslng. lt feels good to |ust walk around,
walk to the store or walk to nall and do anvthlng |ust hv vourself. l guess
lf l was huge negastar lt µrohahlv wouldn’t he µosslhle l wouldn’t get a
rhanre to aµµroarh µeoµle or have µeoµle aµµroarh ne ln a rertaln wav to
talk ahout the nuslr and other thlngs llke that. l llke the µrlvarv |l have], lt’s
llke havlng the hest of hoth worlds. Peoµle rone uµ to vou that aµµrerlate
vou, hut |l] also have µrlvarv when µeoµle rone uµ llke, “hev, vou look llke
sonehodvl”
What klnd of stuff do µeoµle tell vou when thev aµµroarh vou!
0ne of the hlggest ronµllnents thev glve ne ls, “han, l got all vour alhunsl”
1ust to have sonehodv sav that to ne ls llke, “0h, shltl” lt’s |ust a µrettv rool
feellng. Ihev tell ne, “You’re so down to earth ln vour nuslr and vou don’t
he talklng ahout thls or that, vou |ust talk ahout what l he golng through at
tlnes.” Ihat klnda nakes lt feel rool too, hut l llke assorlatlng nvself wlth
what’s artuallv golng on and not sonethlng far-fetrhed!
Whv have vou alwavs rhosen to keeµ a level head and stav ln that nlddle
ground wlth vour nuslr! lt’s easv for artlsts to sllµ lnto fantasv land wlth
thelr lvrlrs.
l nade a µart to nvself when l rhose to do a solo alhun. l derlded to |ust
rall nvself Ðevln and that’s what l’n golng to raµ ahout. l’n golng to |ust do
ne and talk ahout what l go through. lt nlght sound dull or horlng to sone
µeoµle, hut lt nlght sound funnv and rrazv to other µeoµle. When l ñrst rane
out wlth nv ñrst solo alhun l rerorded under the nane Ðevln and the alhun
was ralled Ihe Ðude. After that when µeoµle rerognlzed ne thev would sav,
“You Ðevln!” l’n llke, “Yeah,” and thev’d sav, “Ðevln the Ðude!” llaughs) So lt
klnd of sturk wlth ne, hut other than that, l |ust wanted to he nvself. l dldn’t
want to µretend to he sonehodv else or µretend to have thls or µretend not
to have that. Whatever l go through or what surrounds ne and nv frlends and
fanllv, l klnd of µut lt all together and hrlng lt out |ln nv nuslr].
When vou were a nenher of larenoh, vou stood out herause ‘lare, Ðh6 and
then would he on sone gangster shlt, hut vou klnda rane fron the, “hev, l
saw what haµµened” angle. What was lt llke worklng on a alhun llke that and
havlng to ñnd vour ñt lnto a sltuatlon llke that!
Yeah, l’d raµ llke, “l don’t know what then nlggas dolng over there, thev trlµ-
µln’.” llaughs) Artuallv lt was an easv µroress ln ltself too. When lare started
hls ronµanv thev were all solo artlsts. Ðh6 was an artlst he was ahout to
hrlng out, JSù was ahout to rone out wlth an alhun, Chl-Rav, evervhodv was
|ust solo artlst hut we was vlhlng lndlvlduallv together ln the studlo. ‘lare
thought of an ldea to |ust rone uµ wlth thls grouµ µro|ert hefore our alhuns
started ronlng out one at a tlne and l thought lt was a rool ldea. lare was
llke, “You don’t have to get out of rhararter. 1ust do vou.” So that was µrettv
easv ln ltself, herause we all alreadv had a µrettv rool relatlonshlµ.
A lot of µeoµle seen to thlnk vou 0NLY raµ ahout “P.W.A.” Ðo at all feel dlsaµ-
µolnted when µeoµle onlv µav attentlon to the “µussv, weed, and alrohol”
lvrlrs and overlook the songs where vou do have a nessage or slnµlv raµ
ahout real-llfe sltuatlons!
l tend to |he dlsaµµolnted] sonetlnes. l µlan on golng out wlth a nessage
though. l do have a few nore songs to do wlth nessages ln then and how
l feel ahout sltuatlons and l hoµe µeoµle ran relate. l llke trlµµlng out and
havlng fun, and a lot of tlnes weed, alrohol and wonen are around. But for the
not-so-sunnv tlnes of vour llfe vou’ve got to have songs for that too. l’n not
savlng l’n gonna µut down the P.W.A. all the tlne, hut l won’t hold lt uµ all the
tlne elther.
As raunrhv as vour rhvnes ran get, dld vou know that vou had a lot of fenale
fans! Ðo vou ñnd that at all odd!
llaughs) l |ust llke to have fun. l don’t thlnk l dlsresµert wonen ln nv nuslr. l
used to feel funnv naklng sone of the nuslr l do, esµerlallv when l was havlng
a daughter. l was thlnklng ahout rhanglng lt uµ. l renenher a glrl aµµroarhed
ne onre llke, “Ðevln the Ðude! You do that song ‘lurk lares,’ don’t vou!” l was
thlnklng, “Aww, shlt, here lt rones.” But she sald, “Ihat’s nv |anl” ll
Words hv haurlre 6. 6arland
6+ ll 0Z0NE hA6
0Z0NE hA6 ll 6S 0Z0NE hA6 ll 6S
66 ll 0Z0NE hA6
0Z0NE hA6 ll 6!
I
t’s heen a long S vears slnre C-hurder
released a full length alhun. But after
vears of legal woes and negatlve news
headllnes, C ls hark to µrove that he ls
stlll IRU to the gane.
Srreanln’ + Vengeanre ls the ñrst studlo alhun
vou’ve released ln a whlle that vou’ve heen ahle
to µronote. Conlng out of the No Llnlt sltuatlon
where gold and µlatlnun rerords were the stan-
dard, what goals have vou set for vourself ln thls
rurrent nuslr lndustrv rllnate!
hv goal was to get sone fresh C-hurder nuslr
out there, herause l was gone for a nlnute and
thev aln’t know how l was rorklng. Ihls alhun
was to let ‘en know how l’ve steµµed nv lvrlral
gane uµ.
Belng “lvrlral” lsn’t sonethlng nost fans would
exµert fron vou. What nade vou want to trv that!
l’n |ust keeµlng uµ wlth the tlnes. 0n everv
alhun, vou have to hetter vourself. 0f rourse
the nurleus of nv nuslr ls the sane, hut l had
to rhange lt uµ a llttle hlt. lt wasn’t nothlng that
l had to reallv work on elther. Ihat’s |ust what
haµµens when l get a ñre trark.
ln keeµlng uµ wlth the tlnes, what ronvlnred vou
that there was stlll a thlrst for C-hurder nuslr!
l got sone rore fans that know what to exµert
fron ne. l’ve heen through a lot of thlngs, hut
thev know nv nuslr wlll never rhange. lt’s
alwavs golng to he gutter, gangsta, talklng ahout
real thlngs that go on ln the streets. Even when
l rhanged nv nane to C-hlller and rhanged lt
hark. “C-hurder” ls ne, we rhange for sltuatlons.
l wlll alwavs he C-hurder. Ihat’s how l rane lnto
the gane.
how dld vou deal wlth the negatlve ronnotatlons
that rane wlth that nane!
Peoµle trv to |udge a hook hv lts rover, hut thev
don’t know ne. l’ve heen µortraved as helng a
rertaln wav ln the nedla so l reallv ran’t trlµ on
that. All l ran do ls do thlngs to hetter nvself, nv
hood and nv lahel.
What are sone of those thlngs!
l started nv µuhllshlng ronµanv and µut out nv
own hook, Ðeath Around the Corner. lt got great
revlews ln the µaµer, Anazon.ron, all of that.
l’n wrltlng sone rhlldren’s hooks too. l’n uslng
these hooks to get lnto a lot of the srhools,
rolleges and µuhllr llhrarles, hut vou never hear
ahout stuff llke that. When l’n at these srhools,
l trv to tell klds how lnµortant eduratlon ls.
l nvself was an honor roll student. But at the
sane tlne, l get to tell these klds ahout nv trlals
and trlhulatlons so that lf thev rone to a µolnt
ln thelr llfe where thev have to nake a derlslon,
hoµefullv what l told then wlll nake then
nake the rlght one. l started helµ he helµ You,
a non-µroñt organlzatlon to helµ sone of these
klds too. We’re verv nurh ahout the ronnunltv
around here, hut thev’re not gonna µut that ln
the nedla.
As nurh as sone nedla outlets nav not µuhllrlze
those tvµes of efforts, whv don’t raµµers dolng
those tvµes of thlngs µuhllrlze lt as nurh as thelr
nuslr or huslness endeavors!
l don’t know. lor ne, the thlngs l do are sµur of
the nonent. Ðurlng srhool tlne l glve suµµlles
to the grouµ hones, durlng Chrlstnas tlne l
send µresents. l don’t reallv have tlne to rall the
µuhllrlst to µut lt out there herause lt haµµens
so qulrk and lt rones fron the heart. havhe the
other raµµers go through the sane thlng, l don’t
know.
As far as vour nuslr ls ronrerned, glven vour
sltuatlons wlth the trlals and the |all tlne and
vour reµutatlon, dld vou ñnd vourself helng rau-
tlous ahout the rontent vou’re µuttlng out now!
Yeah, l had to tone lt down a tad hlt, sllghtlv. l
rouldn’t go all the wav out there, l had to he real
wlth nvself ln naklng the nuslr and resµert-
lng nv sltuatlon. Ihere ls a tlne and µlare for
evervthlng.
Ihere are stlll sone thlngs loonlng over vou
legallv. Ðld vou or do vou fear vour rhvnes helng
used agalnst vou!
lt’s alwavs a µosslhllltv for that to haµµen, hut
here’s how l look at lt. huslr ls entertalnnent
too, |ust llke novles. Ihat’s how l’n rorklng wlth
lt.
Well, wlth nost raµµers stresslng how “real” thev
are, the llnes tend to get hlurred. how do vou
feel when raµµers that nav not have llved that
llfestvle glorlfv lt ln thelr nuslr!
l |ust hrush lt off. l slt ln the gaµ and watrh
and |ust do nv nuslr. What the next nan does
doesn’t worrv ne. l |ust slt hark and nake sure l
µut out qualltv nuslr. All l rare ahout ls µuttlng
out good nuslr for nv fans. l |ust gotta feel llke
l’n ronnerted to nv rore fans.
Who ls a tvµlral C-hurder fan!
lt wlll surµrlse vou. l’ve got fans overseas that
are verv loval. Blark, Whlte, hexlran. l hullt qual-
ltv relatlonshlµs wlth µeoµle over the vears. When
l got letters when l was lorked uµ, that showed
ne that l have ronnertlons wlth µeoµle ln real
llfe. Ðudes, fenales, nons, µoµs, and grandµar-
ents sav what’s uµ to ne all the tlne.
What ls vour rurrent status rlght now! Are vou
allowed to leave the house at all!
Nah, not rlght now hut l’n looklng to hlt the road
sonetlne ln Novenher or Ðerenher to start do-
lng shows. Peoµle should exµert a real ronµlete
show. l’ve heen thlnklng ahout lt a lot.
ln vour No Llnlt davs, vou got to work under
vour hrother, haster P. What are sone rhallenges
vou’ve enrountered helng ln a role that he onre
held!
l wear a lot of hats and have to nake a lot of
derlslons. l |ust ñnd nvself helng nore husv, do-
lng a lot of ronferenre ralls. l have to he ln the
studlo wlth nv artlsts and keeµ then on the rlght
trark. l take one-on-one tlne wlth then to show
then the rlght µath and tearhlng then ahout
havlng the rlght attltude. A lot of then are real
exrlted |ust llke l was hark then. So l’n showlng
then thev aln’t gotta art a rertaln wav, |ust raln
down and en|ov the rlde.
Ðld vou en|ov vour rlde durlng the No Llnlt era!
lt seens llke vou guvs dld so nurh work ln the
studlo that vou dldn’t have tlne for nurh else.
l reallv en|oved nv tlne. We traveled a lot and
went overseas. We dldn’t hlt the road as nurh as
other artlsts, hut we dld enough. A lot of doors
oµened uµ herause of that sltuatlon. lt was fun
for ne, l don’t know ahout the next nan, hut lt
was |fun] for ne.
0ut of all the artlsst on the lahel, vou were µrettv
nurh the ñrst to hreak off and do vour own thlng
when vou started IRU Rerords and released the
Bossallnle alhun. What hrought ahout that derl-
slon! Ðld lt rause anv µrohlens!
lor ne lt was a dallv routlne. l was alwavs
around a lot of huslness µeoµle durlng that
tlne. What l took awav fron that era was a good
huslness sense ahout evervthlng and hulldlng
relatlonshlµs. Ihe whole tlne l was worklng, l
was hulldlng relatlonshlµs, whlrh has nade lt
easler for ne to do what l’n dolng now. l alwavs
had the huslness nlnd and l was deñnltelv loval
to the gane nore than anvone else on the lahel.
l ran the ldea through the rhaln of ronnand to
get the okav |to do nv own µro|ert]. l wouldn’t
have done lt anv other wav.
Slnre vou are stlll resldlng ln New 0rleans, ran
vou glve us an uµdate on what vou’re seelng
down there, µost-Katrlna!
lt’s a lot of µeoµle stlll golng through a lot rlght
now, thev haven’t heen ahle to get hark lnto
thelr hones. We have an 8ù% lnrrease ln hone-
lessness, µeoµle stlll llvlng under hrldges. You
ran see all of then when vou drlve hv. lt aln’t use
to he llke that. Ihe urhan areas are stlll nessed
uµ. Ihev haven’t rehullt those areas, hut the
suhurhs are stralght. Ihe µoor are gettlng µoorer
and the rlrh are gettlng rlrher and the µoor don’t
have no wav to get hark on thelr feet. But l ran
sav that lt’s a llttle hetter than lt was, though.
l was lorked down when the levees hroke, so l
wasn’t wlth nv fanllv. But three weeks later l
found out thev were okav so that took a lot of
stress off ne.
Ðo vou feel a rertaln wav when µeoµle sav that
raµµers fron New 0rleans aren’t savlng enough
ahout how lt reallv ls down there! lt’s alnost
as lf thev exµert vou all to nake nothlng hut
rerords ahout Katrlna.
lf thev’re genulne ahout lt, vou ran entertaln
then for a llttle whlle, hut lf thev’re |ust trvlng to
rone uµ off a had sltuatlon, l have to shut then
down. l ran tell lf thev’re µhonv ahout lt.
Before we wraµ thls uµ, would vou llke to talk
nore ahout vour hooks!
Evervhodv needs to rherk out nv new hook
that’s ahout to droµ under IRU Puhllshlng, Ihug
Polltlrs. lt’s ahout a navor whose rouslns were
drug dealers. Ihe three of then saw an oµ-
µortunltv to own the rltv. Ihe µlan was to nake
sure the streets nade hln wln the navoral rare
so thev rould get nonev, hut along the wav thev
run lnto sone sltuatlons.
Ihat sounds a llttle fanlllar. We rerentlv ran a
storv ahout 1arkson, hS navor lrank helton.
Peoµle have arrused hln of slnllar artlvltles. Was
vour hook looselv hased off that!
As soon as the hook was ronµleted, we heard
ahout the navor ln Ðetrolt |Kwane Kllµatrlrk]
and the navor |ln 1arkson]. 0ur hook was
alreadv ñnlshed though. So that’s a µlus for us,
herause lt wlll nake readers wonder and thlnk lf
we were talklng ahout then. But no, the ldea for
the hook was all ours.
Ðo vou have anv words of advlre or enrourage-
nent for µeoµle or even other raµµers thlnklng
ahout delvlng lnto the ñrtlon novel world! how
long does lt usuallv take to ronµlete a hook!
lt deµends on how dedlrated vou are. l get dls-
trarted easllv and l nlght slt a hook l’n wrltlng
on the shelf for a few nonths. But lf l’n forused,
l ran knork lt out ln J nonths. lor ne wrltlng
a hook was a µersonal goal l set for nvself.
You feel good ahout vourself when vou set and
arronµllsh goals. But, to wrlte hooks, the talent
has to he there. You have to he true to vourself.
lf the talent aln’t there vou nlght want to trv
sonethlng else. But lf vou reallv want to do hut
vou’re not qulte good at lt vet, vou |ust have to
keeµ at lt lf vou’re serlous ahout lt. ll
haurlre 6. 6arland
0Z0NE hA6 ll 6!
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0Z0NE hA6 ll 69
You’re fron Brooklvn rlght! Can vou start hv tell-
lng ne vour harkground!
l grew uµ llke evervhodv else dld that rones fron
anv tvµe of ghetto or dvsfunrtlonal sltuatlon. l’n
fron Bed-Stuv Brooklvn. l rone fron the streets,
nan. hv household wasn’t anv dlfferent fron anv
other household ln the late 8ùs, earlv 9ùs when
rrark was reallv µoµµln’ off. You know, lt was a
lot of thlngs ln nv household that µushed ne lnto
the street and nv llfe’s heen rrazv ever slnre.
When dld vou turn to raµ nuslr!
l dldn’t turn to raµ untll l was ln µrlson. When l
was there that’s when l started raµµlng.
You dld ten vears ln µrlson, rlght! So dld raµµlng
helµ vou get through those ten vears!
l dldn’t even start raµµlng when l ñrst went to
|all. lt was after a rouµle vears when l was ln |all,
l was gettlng ln trouhle. l was suµµosed to he uµ
for µarole ln ñve vears hut l was gettlng lnto a
lot of hullshlt, so thev would keeµ ne lorked ne
ln the hox for ZJ hours a dav. l was ln the hox for
ZJ hours a dav for a rouµle vears stralght and l
started raµµlng. l started raµµlng herause l was
hored. Aln’t too nurh vou ran do when vou’re
lorked ln one rell for ZJ hours a dav. l would
wake uµ and wrlte a rhvne, everv rouµle of davs,
|ust for nvself, for nv own en|ovnent.
how dld vour rareer develoµ after vou got out of
µrlson!
After l started raµµlng, l started to thlnk of a wav
to take lt serlous. Ihls was the tlne when B.l.6.
was dolng hls thlng, llke when Blg was all the
wav out the there, and l lnstantlv related to that
herause he rane fron the hood. l felt llke, there’s
a dude that rones fron the hood, sµeaklng a
language l understand. he’s savlng thlngs l ran
relate to. So, lt was deñnltelv an lnsµlratlon to see
hln rone uµ. l was llke, lf l’n trulv a hustler and
trulv a real nlgga, navhe l ran use thls raµµlng
thlng as a steµµlng stone. havhe l ran go hone
and glve thls a trv. Ihat’s what l dld. l trled to
learn as nurh as l rould ahout the huslness. l
trled to lnvest ln readlng hooks. l |ust trled to
µreµare nvself to rone hone and get lnto raµ.
Even hefore l rane hone ne and nv µeoµle rane
uµ wlth the nane hustle hard. When l got hone,
we |unµed rlght lnto lt.
You were seen a lot wlth Lll’ Kln ln the heglnnlng
of vour rareet. What’s vour relatlonshlµ wlth Kln!
We’re fron the sane hood. lt was a tlne that we
dld a lot of work together. A lot of µeoµle assorl-
ate ne wlth her herause when µeoµle dldn’t reallv
know ne l was |ust ronlng on the nlxtaµe srene
and µeoµle would see ne out wlth her or hear ne
on rerords, l was on her last alhun Naked Iruth.
We’re rool.
Naked Iruth rane out three vears ago. how vou
heen ahle to renaln µatlent!
lf l ran glve these rrarkers ten vears of nv llfe, l
ran do anvthlng ln the world. lt’s nothlng ln the
world l ran’t do. l had to slt uµ there and walt to
go hone, walt to he fed, walt to he rlothed. l had
to walt for letters, l had to walt for evervthlng.
Now that l’n free, lt’s nothlng ln the world l
ran’t do. What l dld, l took everv oµµortunltv as
lt µresented ltself. l staved husv, l staved on nlx
taµes, l staved on ÐVÐs. l’n a YouIuhe gangsta. l
staved dolng whatever l rould to keeµ nv nane
ln the street, herause at the end of the dav, that’s
all l had.
l’ve seen vou ln a lot of vldeos. l was watrhlng a
vldeo rerentlv where vou were talklng ahout a lot
of raµµers ln the gane not helng real. how do vou
thlnk nost raµµers llves ronµare to vour llfe!
l don’t thlnk l had the nost rrazv llfe. l don’t
thlnk nv llfe wlns the award for the nost furked
uµ or the nost rrazv, hut evervhodv has sone
trlals and trlhulatlons thev went through. l rone
fron a household where nv fanllv used drugs and
shlt llke that hut lt’s µlentv of other µeoµle who’s
had fathers who was on rrark and nothers on
rrark. Ihe thlng ahout ne, what l had develoµed
lnto hefore l herane a nan ls deñnltelv a true
storv. l reallv µlaved a µart ln the street. l reallv,
reallv µlaved a µart ln the street and what l nean
hv that ls, that vou have sone raµµers that thev
thlnk |ust herause vou rone fron the hood that
don’t nean vou was lnvolved ln the hood. 1ust
herause vou rone fron the hood doesn’t nake
vou a µart of what’s golng on ln the underworld
of the hood. 1ust herause vou sold a rouµle drugs
don’t nean vou was reallv runnlng lt. 1ust herause
a µerson rane fron a rertaln µro|ert doesn’t
nean he’s got street rred wlth ne.
“Runors” klnda klrked off vour street huzz.
At the tlne l was trvlng to nake nv wav onto
the nlxtaµes and l started to notlre l was |ust
an average nlgga on the nlxtaµe. So, l needed
sonethlng to seµarate ne fron these other nlg-
gas herause l’n nothlng llke nohodv else. l dldn’t
wanna he assorlated |wlth average nlggas], l
dldn’t wanna he looked uµon as the sane klnd of
average nlgga. Ihat was nv wav of naklng nv
nark at the tlne, and lt worked. lt shone sone
llght on ne. Peoµle ln the lndustrv, |ust as well
ln the street, started to notlre ne. lt’s two klnds
of huzzes. street huzzes and lndustrv huzzes. l
needed hoth. l needed then to know who halno
was, and that’s what “Runors” dld for ne
What haµµened to vour deal wlth Unlversal!
“Runors” ls what lead to nv deal wlth Unlversal.
Ihat was a learnlng exµerlenre hut l don’t thlnk l
was even readv or µreµared the wav l an todav.
I.l. was lnstrunental wlth vou gettlng slgned,
rlght! how dld vou neet hln and hook uµ!
l was alreadv slgned. l had known I.l. for a whlle.
lt’s a real frlendshlµ, real hrotherhood. lt aln’t
even so nurh ahout huslness wlth hln. l reallv
got love for dude. 6rand hustle, that’s all fanllv.
he’s a real dude.
how dld vou end uµ wlth Atlantlr!
l had relatlonshlµs at Atlantlr. hv nan 1ean
Nelson was lnstrunental ln nv whole rareer, fron
nv Unlversal davs. he had herone the Exerutlve
A6R at Atlantlr. l was stlll slgned to Unlversal hut
l had hetter relatlonshlµs at Atlantlr. So, when l
was gettlng out of nv deal at Unlversal, lt was
onlv rlght that l wanted to he wlth nv µeoµle. l
felt llke lf l had a rhanre ln thls gane, l’d rather
take a rhanre wlth µeoµle that reallv rared ahout
ne. So, that’s what vou’re hearlng rlght now, the
affert of deallng wlth µeoµle who reallv glve a
furk ahout halno.
Let’s talk ahout the “hl haters” slngle.
l was |ust rldlng around vlhlng to the heat and
that’s where the heat lead ne. l guess lt was |ust
neant to he. l don’t even wrlte nv rhvnes, l thlnk
then. l went to the studlo and that’s what rane
out. Ihls ls the tvµe of rerord that evervone ran
relate to.
Ðld vou ever thlnk “hl hater” would he the one to
µut halno on the naµ!
l knew l was onto sonethlng when nv µeoµle
rane to the studlo and were llke, “Yo, thls rerord
ls rrazv.” So, l started to feel llke l was on to
sonethlng.
So that slngle µut the nonentun hehlnd vour
alhun. Can vou talk to ne ahout vour alhun!
0f rourse, lts settlng off the novenent herause
µeoµle know ne fron the ÐVÐs, nlxtaµes and
helng afñllated wlth Lll’ Kln at one µolnt, hut now
onre vou have all that, vou have to µut a rerord
out that wlll glve vou attentlon natlonallv. Ihls ls
the rerord, and vou’re ahout to wltness a nove-
nent llke vou aln’t never seen ronlng out of New
York. Ihat’s a guaranteed fart.
Whv do vou thlnk New York hasn’t heen µoµµlng
latelv llke lt was ln the µast!
l don’t know, nan. l don’t know the µrohlen wlth
a lot of nlggas, nan. l nean, l |ust feel llke we
need to get to the nuslr. A lot of these nlggas got
gav qualltles. l reallv ran’t exµlaln lt. All l ran do
ls do what works for ne. A lot of the older dudes
wanna keeµ ronµetlng. l don’t know, lt’s no one
answer for that. l |ust ñgure that the onlv wav to
µroµel New York hark lnto the rare ls to rone wlth
sonethlng new and fresh. l don’t thlnk a raµµer
that was out Iù, IS vears ago ls golng to relnvent
hlnself to hrlng New York to how lt was hefore.
We |ust need to nove forward wlth thls new shlt.
What klnd of new shlt are vou hrlnglng on vour
alhun!
lt’s |ust real talk, fron a real dude. lt’s nv llfe,
nv nlgga. lt detalls a µortlon of nv llfe after l
rane fron µrlson and wanted to he an artlst. lt
detalls that whole transltlon. After l rane fron
µrlson l was on µarole, so l was stlll dahhllng ln
the street. l had |ust had a hahv and l was trvlng
to he a raµµer. l had to deal wlth a lot |ust trvlng
to he a raµµer, so lt was hard for ne to even trv
to nake that transltlon. l thlnk trvlng to nake
that transltlon fron the nlgga that l an at heart
to heronlng a raµµer was harder than ne dolng
µrlson herause l was enterlng sonethlng l had
no ldea ahout. l was so used to nv lgnorant llfe,
l thought µrlson was an extenslon of nv llfe. You
grow uµ ln the street, vou selllng drugs, hustln’
vour gun, shootlng uµ shlt, gettlng shot, shootlng
hark, gettlng nonev, loslng nonev. When vou llve
llke that, vou know µrlson ls gonna rone. lt was
a tlne ln nv llfe when l rouldn’t walt to go to |all.
l swear to 6od l grew uµ thlnklng that |all was a
µart of sonethlng we had to do. 6olng fron that
|nentalltv] to trv to he an artlst was a harder |oh
for ne.
So what do vou sav to µeoµle that sav halno ls
|ust a street nlgga, he’s |ust known for knorklng
out Lll Cease and he aln’t reallv a raµµer!
Well, the µroof ls ln the µuddlng, nv nlgga. Look
at how nv rerord ls sµreadlng llke a dlsease. l’n
|ust gonna let the nuslr sµeak for ltself. lor anv
hater, l’n |ust gonna denonstrate. l’n not gonna
talk hark, l’n not gonna arknowledge hullshlt,
l’n not gone sav nothlng at all. Real rerognlze
real, l don’t glve a furk lf l’n fron Bed-Stuv and
0Z0NE ls a Southern-hased nagazlne. Real nlggas
rerognlze real. We all have the sane struggles
fron all over. Who l an and nv nuslr ls gonna
sµeak for ltself. l wlll have the last laugh. Llke l
sald, vou’re hout to wltness sonethlng hlg ronlng
out of New York. ll
!ù ll 0Z0NE hA6
0Z0NE hA6 ll !I
!Z ll 0Z0NE hA6
pRoducTion cRediTs: lil wayne “a milli,” Tay dizm f/ T-
pain & Rick Ross “Beam me up,” dem franchize Boyz “Talkin
out The side of Ya neck,” Kelis “Bossy”
“l |ust zone out to nake heats. lt’s reallv no nethod. l rollert sounds and
rreate. l wasn’t naklng |“A hllll”] for Wavne, l was |ust naklng lt. lt |ust
ended uµ helng for Wavne after l nade lt. l got to hln through a frlend
naned Shanell, thls fenale l µrodured for. he worked wlth her and she |ust
µlaved lt for hln.
Io he honest, fron a µrodurer standµolnt, |ust ne knowlng the µotentlal of
the nuslr, l dldn’t thlnk he strurtured lt rlght |and] sequenred lt µroµerlv.
Ihat’s |ust a natter of oµlnlon. l feel llke he’s a suµerstar, so |l ran’t] rldlrule
hln wlth anvthlng. l alwavs llked the fart that he freestvled that shlt. l thlnk
the ñrst ten hars are |ust nonster to ne. |he rould have] µut a hook on lt.
Where’s the hook! 0r ahout the suh|ert of what’s the heat talklng ahout. 1ust
real slnµle shlt. “A nllll, A nllll”’ l guess whatever nakes vou feel rlrh and
wealthv. lt aln’t neressarllv got to he ahout nonev lf vou want to talk ahout
nonev. l thought he should talk ahout that.
|havlng a µoµular heat] feels good, that’s what l do lt for. Not reallv for the
arrolades or to have the hest heat of the vear, hut |ust to he rerognlzed and
esµerlallv herause l’n trvlng to do sone na|or shlt. When vou’re dolng shlt
that’s sonetlnes ahead of the nasses lt gets frustratlng. l renenher one
tlne |Kanve] sald sonethlng llke, ‘he ran’t get hls ldeas out’ herause that’s
how l he feellng. l’ve heen naklng hot shlt for a long tlne and lt’s |ust now
µavlng off to the µolnt where nore nuthafurkers are ronlng to furk wlth ne.
l thlnk wlth the |“A hllll”] heat lt’s ñnallv µavlng off. l’ve heen dolng thls
shlt for a long tlne and l keeµ trvlng to relnvent nvself. Peoµle nlght not
even hear a stvle. l done noved on to a whole ‘nother stvle that µeoµle aln’t
even heard. l rouldn’t get the ldeas out, herause µeoµle don’t want to trv to
get on the heat. You |ust got to µrove too nurh to µeoµle and now thev’re
arreµtlng lt nore. l go lnto a sesslon and thev’re nlxlng lt that’s all l’ve heen
talklng ahout, gettlng to that µolnt and lt’s ronlng full rlrrle. lt feels good,
nan.
Prohahlv one of the hardest heats l’ve done was ‘RPh’ wlth Shawnna and
Iwlsta and Ludarrls on lt. lt was sone underground shlt, lt was llke µeoµle’s
favorlte shlt. l dld ‘Vlhrate’ wlth Rasheeda and Petev Pahlo. l thlnk that heat
was real hard. l dld ‘What’s Your lantasv’ for Ludarrls. l dld half of hls ñrst
and serond alhuns. And l dld 8Ball 6 h16’s ‘You Ðon’t Want Ðrana,’ ‘Ðon’t
hake,’ and ‘lorever,’ whlrh had Llovd on lt. l dld Kells ‘Bossv,’ two other
songs on her alhun ralled ‘Aww Shlt’ and ‘handful.’ l’ve worked wlth hlssv,
Clara, hotllne, Ðogg Pound, Paul Wall, Busta Rhvnes, Chlngv, and 1lhhs. l |ust
dld sonethlng for I-Paln’s artlst Iav Ðlzn. hls song ‘Bean he Uµ’ features
I-Paln and Rlrk Ross, so l thlnk that’s golng to he hlg. 1ust look out, µav at-
tentlon to Bangladesh. lt’s alwavs golng to he sonethlng sµertarular.”
!Z ll 0Z0NE hA6
0Z0NE hA6 ll !J
!+ ll 0Z0NE hA6
INDUSTRY 101
ryan Cameron
lor the last I! vears, Atlantans have µartled,
woke uµ, worked and drove hone to the tune of
Rvan Caneron’s volre. Ihe fagshlµ µersonalltv on
Atlanta’s V-IùJ µrohahlv has a hlgger µresenre
than the navor and µollre rhlef ronhlned. Peoµle
have grew uµ llstenlng to hln for vears, deñnlng
evervdav of thelr llfe fron thelr ñrst dav of srhool
to thelr ñrst rhlld. 0Z0NE raught uµ wlth the
“Rvan Klng” to have hln talk ahout hls heglnnlngs
and trlals ln radlo as well as hls extenslve ron-
nunltv outrearh.
Where are vou fron and how dld vou wlnd uµ ln
hroadrastlng!
l’n fron Atlanta. l’n fron Bankhead. Bark when
l was a kld, l had a sµeerh lnµedlnent and l had
to go to Clark Atlanta Unlversltv, where thev had
a rlass whlrh haslrallv was hooked on Phonlrs ls
now. Ihev µlaved the results on the radlo on Clark
radlo statlon and when we heard that on the radlo
l was slttlng ln nv grandaddv’s llvlng roon wlth
the headµhones on. lron that dav forward l knew
l wanted to he on the radlo
You got started as an lntern, rlght!
Yeah, l dld rollege radlo at West 6eorgla College
and then got an lnternshlµ at V-IùJ ln I99ù. l was
at the statlon everv dav and µeoµle keµt gettlng
ñred. l was alwavs readv to steµ ln, µart tlne or
whatever and then ñnallv ln ‘9I l got nv shot
dolng nlghts. l left and went to WKYS ln Ð.C. for
ahout a vear, and then l rane hark |to Atlanta]
ln ‘96 worklng at what was hot 9!.S whlrh turned
ln to Iù!.9. l worked there for 9 vears dolng the
nornlng show, left and rane hark to V-IùJ ln ’ùS.
how was vour ñrst stlnt at V-IùJ!
Bark then vou rould onlv µlav raµ nuslr after 6
Ph, and slnre we were on fron Iù to nldnlght ev-
erv lrldav, we had the lndustrv on lork. l had a +ù
share at nlght, whlrh was llke hevond hellef, we
had all the whlte klds and hlark klds llstenlng to
V herause that was the onlv tlne thev rould hear
raµ nuslr. When l left 6reg Street rane ln and
herane surh a world wlde µhenonenon known for
hreaklng nuslr thev had to oµen uµ the µlavllst..
Whv dld vou leave VIùJ for Ð.C.! lt seened ahruµt.
lt was an oµµortunltv to do nore than drlve tlne
for ne. Bark then all the real, real hlg nonev was
|dolng nornlng shows] llke the Ðonnv Slnµsons
and the Ion 1ovners. ÐC at the tlne was narket
nunher + or S. So lf vou’re golng to go sonewhere
then vou nlght as well trv out ÐC. When Radlo 0ne
derlded thev wanted to trv to hrlng ne hark to
Atlanta, who wouldn’t want to rone hone!
0n vour show vou do nore than |ust µlav nuslr.
You talk ahout ronnunltv lssues as well. Whv!
We rall lt “edutalnnent.” l ronµare nvself to
what l watrh on the loral news, then l watrh the
Entertalnnent Ionlghts and the IhZs. l trv to have
one of those elenents ln nv show everv dav. lf
there’s sonethlng golng on ln the rltv, llke when
the older wonan got kllled hv the µollre, we ran
talk ahout that. Ihen on a natlonal level we ran
talk ahout thlngs llke Sean Bell or the 1ena 6. You
trv to do sonethlng that’s entertalnlng hut at
the sane tlne vou want µeoµle to thlnklng ahout
what vou’re savlng, or gettlng nad and ralllng ln
|to the statlon] wlth thelr own oµlnlon.
how do vou feel ahout free sµeerh on the radlo!
You have one extrene llke howard Stern, and then
vou have another llke Ðon lnus.
l llsten to Xh Radlo hut the onlv thlng thev ran
do ls rurse. lt aln’t llke lt’s anvnore free’er |than
tradltlonal radlo]. lf vou ran walk the llne and
not rross lt, vou ran stlll sav whatever. l’ve got
a hrush, l’n µalntlng the µlrtures, and lt’s uµ to
vou what rolor vou see. l |ust sav what l thlnk.
lt’s all ahout the µeoµle’s oµlnlons, l’n |ust trvlng
to nake µeoµle thlnk, and understand that we’re
here for the long run.
What affert do vou thlnk satelllte radlo has had on
terrestrlal radlo! A lot of µeoµle thought lt would
dle out.
Evervhodv’s alwavs afrald. Ihat’s what thev
thought ahout weh streanlng, Ihat’s what thev
thought ahout CÐs. But µeoµle don’t want to µav
for sonethlng that thev ran get for free. Satelllte
ls great hut who wants to µav for sonethlng that
vou ran get for free! lf vou llsten to Xh Radlo and
a tornado ls ronlng down Pearhtree, vou aln’t
golng to know ahout lt.
Iell us ahout the ronnunltv outrearh vou’ve heen
dolng through vour Rvan Caneron loundatlon.
l was dolng rharltahle fundralsers hefore l was on
the alr full tlne. We started off dolng the Celehrltv
Bowllng event, guaranteelng µeoµle SS,ùùù a
vear |would he glven to rharltv] no natter how
nurh nonev we nade. ln ZùùI there was a hlg
srandal wlth a na|or rharltahle organlzatlon and
µeoµle keµt savlng, “how do we know that the
nonev ls golng where we want lt to go!” Ihe
easlest wav to do lt ls to have a foundatlon. Now,
evervhodv’s got a foundatlon. 0ur foundatlon ls
µuhllrlv funded so l ran’t use vour donatlon to
helµ sonehodv that needs a wheelrhalr. l ran helµ
other foundatlons. We have klds on srholarshlµs
that are na|orlng ln hroadrastlng or entertaln-
nent. We glve out S to Iù grants a vear to other
SùICJ organlzatlons. ln the sunner nv leadershlµ
aradenv hrlngs ln klds fron µartnershlµ hlgh
srhools and when thev graduate thev get a laµtoµ
and S+,ùùù. Io get that rherk everv fall, thev have
to rone hark and work ln the sunnertlne. lt aln’t
|ust llke vou get the nonev and run. We trv to
nake µeoµle rontlnue to glve hark. We’re dolng a
µartnershlµ wlth AEINA, a dlahetes lnltlatlve were
we’re golng out wlth overwelght klds, talklng
ahout how great lt ls to have a healthv llfestvle.
We’re seelng a lot of |uvenlle dlahetes rases so we
got a whole health lnltlatlve were golng to klrk
off ln the fall. Peoµle are startlng to rerognlze ne
nore for nv ronnunltv stuff then nv radlo thlng.
how does lt nake vou feel!
Ihat’s µerfert, herause after the radlo ls gone l
want to stlll he ahle to do nv ronnunltv stuff
hased on nv hrand. When vou got Nlke ralllng
vou fron hlanl savlng, “We heard vou’re dolng
hlg thlngs. Let’s get together,” that’s hlg. Bark ln
the dav we rouldn’t do that klnd of stuff herause
µeoµle wanted to go antl-raµ. Now, rorµorate
sµonsorshlµs are na|or ln µuttlng these events
on. Even when l do the lather-Ðaughter danre l
dldn’t want to start off ln the Enhassv Sultes. We
started off at the Rltz Carlton. l want hlark µeoµle,
whlte µeoµle, whoever to feel llke lt’s a µron
for the fathers and thelr daughters. Ihev hulld a
relatlonshlµ so the daughters ran see how a nan
ls suµµosed to treat then. ll
Words hv haurlre 6. 6arland
0Z0NE hA6 ll !S
ryan Cameron
!6 ll 0Z0NE hA6
0Z0NE hA6 ll !!
!8 ll 0Z0NE hA6
C-MURDER/SCREAMIN’ 4
VENGEANCE/TRU/ASyLUM
Wlth hls No Llnlt glorv davs far
hehlnd hln, C-hurder’s latest
effort Srreanln’ + Vengeanre
µroves he ls stlll raµahle of µuttlng together an en-
tertalnlng alhun. Barked hv ruston-nade heats fron
hls Ðeadlv Soundz µrodurtlon tean, C dlsµlavs hls lnµroved song-wrltlng
and radenre, and even steµs outslde the rrlnlnal-nlnded naterlal he’s
known for. 0n “Stav lresh” he hohs-and-weaves over srattered svnths
and druns whlle “Posted 0n the Blork” has hln lnµresslvelv keeµlng
uµ wlth fast-µared guest sµots fron Kravzle Bone, hla X and Paµoose.
Unfortunatelv, those sane ruston-nade heats also eventuallv allow C
to sllµ too far lnto hls ronfort zone, turnlng ln a hevv of lazv soundlng
songs that µrohahlv won’t nake vou want to hlt the reµeat hutton. Ihe
hulk of Srreanln’ + Vengeanre leaves a lot to he deslred. — haurlre 6.
6arland
Wlth Young Burk out srurrvlng on hls own,
Banks, Burk, and Sù are hark on thelr own hunt.
Wlth none of the trlo helng safe fron rrltlrlsn,
6-Unlt sets out to ronvlnre evervone that thev
haven’t gone soft. Iernlnate 0n Slght ls a no-
love-song alhun that ls drenrhed ln a lvrlral
servlng of a verv resound “don’t furk wlth ne”
attltude, whlrh ls shared hv earh nenher of
Curtls’ gang. Whlle the three rraft ronnendahle
dellverles and an overall en|ovahle alhun, the
lvrlrs fall short and Yavo’s talent has vet to he
found. — Rohlt Loonha
ûB’s ñnest ls hark wlth an untltled alhun wlth
enough lvrlral rontent to nake uµ for the seen-
lnglv endless suµµlv of I6s ahout dlanonds,
rlns and ass. Nas ls ln ñne forn on trarks surh
as “Slv lox” on whlrh he targets lox News and
questlons whv he’s alwavs arrused of µronotlng
vlolenre whlle hollvwood lsn’t. Ihls alhun goes
ahove and hevond todav’s alhuns, forrlng fans
to thlnk and go hevond the nuslr on trarks surh
as “Iestlfv.” Ihere’s ñnallv a true hlµ hoµ alhun
agaln, and lt’s no surµrlse that Nas ls the one
who dellvered lt. — Rohlt Loonha
6earlng uµ for hls soµhonore alhun, lS0UL1AB0Y,
the orlglnal “Crank Ðat” suµerstar releases Ihe Ieen
0f Ihe South nlxtaµe, hosted hv Ð1 Srrean. Ihe
lntro rreates a dlsrusslon for hls µosltlon ln hIVZ’s
Ioµ enrees. he attenµts to µrove hls longevltv hv
enhanrlng hls wordµlav and uµgradlng hls µrodur-
tlon. Irarks llke “l Know You hate he” and “6urrl
Bandanna” dlsµlav hls lvrlral deµth, however, “6o
hard” shows hls glft for lnstrunentals. lan or not,
vou’ve gotta love Soul|a Bov’s µlavful llnes and
resµert hln as an artlst that glves the µeoµle what
thev want. — lsahelle Ahanotu
“lf thev tell vou, ‘han,
vou ran’t rone uµ’
vou hetter go agalnst
evervthlng thev sav.”
Klller hlke suns uµ hls
storv slnµlv on “Can
You hear he,” one of
a handful of strong
trarks on l Pledge
Alleglanre Io Ihe 6rlnd
ll, a solld alhun wlth
few faults. hlke’s lvrl-
ral ahllltles are at the
level of the hest sto-
rvtelllng enrees and
he keeµs on the gas,
raµturlng hls lntensltv
to the fullest on alnost
everv trark. lndeµen-
dent hut stlll golng
strong, Klller hlke lsn’t
showlng slgns of hark-
lng uµ anvtlne soon.
— Rohlt Loonha
Brlsro has heen naklng
nore news latelv for heeñng
wlth Yung Berg than for hls
nuslr. But on thls nlxtaµe,
the 0µa-Larka goon µroves
hls nane helongs ln the llst
of llorlda enrees next to
hlow. Ihe nlxtaµe’s lntro,
along wlth trarks llke “l 6et
honev” and “l’n Bark” are
notahle, hut Brlsro’s llnlted
suh|ert natter grows tlrlng
throughout the I! trarks.
Stlll, wlth Ðrana dolng what
he does and Brls sµlttlng
that goon nuslr, Under-
world Rlse ls a 6angsta 6rlllz
nlxtaµe worth rherklng out.
— Randv Roµer
G-UNIT/ T.O.S.: TERMINATE ON
SIGHT/G-UNIT RECORDS
NAS/UNTITLED/DEf jAM
Dj SCREAM & SOULjA bOy/
THE TEEN Of THE SOUTH
kILLER MIkE/I PLEDGE
ALLEGIANCE TO THE GRIND
II/GRIND TIME OffICIAL/SMC
Dj DRAMA, bRISCO & E-
CLASS/UNDERwORLD RISE
DAVID bANNER/THE GREATEST
STORy EVER TOLD/SRC
After three µrevlous efforts
Banner has ñnallv nade the
deñnltlve alhun of hls rareer, raµturlng the hest of
hls talents as a µrodurer, raµµer and artlvlst. 0n the
oµenlng trark “So Long” Banner sµeaks on ln|ustlres,
urglng street soldlers to ñght µeoµle other than thenselves. lron there
he takes a reallstlr |ournev, tourhlng on hoth the µolltlral l“B.A.N.”) and
µrlnltlve l“A 6lrl”) sldes of hls llfe. ln hetween, the hlsslsslµµl enree
µrovldes lnterludes and nuslr heds that µlav uµ to hls growth as nusl-
rlan, naklng the alhun a ronµlete exµerlenre. Whlle adnlttlng to nuslral
nlstakes on µast releases he does have a rouµle nlssteµs l“lurk You
hoes,” “K.0.”) hut soulful trarks llke “l 6et Bv,” “hold 0n” and the self-
exµlanatorv “lalth” nake vou forget ahout then. lt nav he uµ for dehate
whether Ðavld Banner’s latest alhun ls artuallv Ihe 6reatest Storv Ever
Iold, however, lt ls the greatest storv he’s ever told. — haurlre 6. 6arland
THREE SIX MAfIA/LAST 2 wALk
HyPNOTIZED MINDZ/SONy
After wlnnlng a 6rannv and
llterallv golng hollvwood, Ihree
6 haña nakes a derent attenµt
to return to thelr roots wlth thelr latest alhun Last Z
Walk. Whlle the µrodurtlon stlll has thelr tradenarked
fuslon of soul sanµles over heat narhlne drun klrks and hl-hats, lt larks
that feellng that vou used to get fron llstenlng to thelr nuslr. lt rould he
unhellevahle drug esraµades llke “Iraµ Boonln’” or overt sexraµades llke
“l’d Rather,” hut sonethlng ls nlsslng. however, there ls enough naturltv
ln songs llke “hv 0wn Wav” featurlng 6ood Charlotte and “hood Star”
featurlng Lvfe 1ennlngs to nake vou look forward to what dlrertlon thelr
nuslr wlll take ln the future. — haurlre 6. 6arland
RICH bOy/bIGGER THAN THE
MAyOR
Alahana’s favorlte son, Rlrh Bov,
returns wlth another 8ù8 shakln’
rlde through hls world of rash, hoes and rlothes
on hls new nlxtaµe, Blgger Ihan Ihe havor. halnlv
stlrklng to telllng tales of the haller llfe, Rlrh Bov
dellvers ln hls slgnature drawl, I6-trarks of trurk-shaklng nuslr sure to
satlsfv untll hls soµhonore set droµs. Iltles llke “Wrlst 0ut Ihe Wlndow”
and “Chevv’s A honsta” let vou know thls ls µerfert sunner stuntln’ nuslr
to rlde out to. Wlth aµµearanres fron Yo 6ottl, 6urrl hane, Shawtv Lo, and
Irae, the onlv thlng nlsslng ls a lark of rontent seen ln last vears µronls-
lng “Let’s 6et Ihls Paµer.” — Anthonv Burgos
0Z0NE hA6 ll !9
8ù ll 0Z0NE hA6
0Z0NE hA6 ll 8I
1. DJ Chuck T “Down South Slangin’ 50” www.djchuckt.com
2. DJ Teknikz “If You Buyin’ We Sellin’ 18” www.myspace.com/djteknikz
3. DJ Scream & MLK “Hoodrich Radio 9” http://www.myspace.com/4045405000 www.myspace.com/mlkng
4. The DBoy Movement & Young Money Records “Life On Weezy Street Volume 2” djkillak@tmail.com
5. DJ Smallz “The Usual Suspects 2” www.djsmallz.com
6. DJ Bobby Black “Crack Addiction: The Game & Bun B” www.myspace.com/theoffcialdjbobbyblack
7. DJ 31 Degreez “Georgia Bulldogs Pt. 10”
9. DJ Scream, MLK & DJ Spinz “Hoodrich Radio 11” http://www.myspace.com/4045405000 www.myspace.com/mlkng
10. Evil Empire “Interstate Traffcking Volume 6” www.myspace.com/evilempire
11. DJ Spinz “”Rhythm Swag” www.myspace.com/dj_spinz
12. DJ Spinatik “Street Runnaz 16” www.djspinatik.com
13. DNA, DJ Scream and DJ Rob “Get On My Level 7” Hosted by Shawty Lo www.myspace.com/wildchilddna www.myspace.com/targetsquad
14. DJ Delz “D187 Hood Radio Volume 23” www.djdelzonline.com djdelz@tmail.com
16. Gamespitta Entertainment “Legends In The Making Vol. 1” Hosted by JiJi Sweet www.myspace.com/gamespittaent
15. DJ Chief Rocka “Throwin’ Bows Volume 5” www.myspace.com/djchiefrocka2
17. DJ Scope “Street Certifed 27” www.myspace.com/infareddjscope
18. Chilly C. The Paperchaser “Never A Drought Volume 1” www.myspace.com/chillycthepaperchaser
19. DNA & DJ Drama “Motion Picture Shit Volume 3” www.myspace.com/wildchilddna www.myspace.com/djdrama
8. DJ Black Bill Gates “King Shit Radio V.3” www.myspace.com/
DCHARLAMAGNE THA GOD & Dj
fROSTy.COM
HEAVy METAL HOOD SHIT
WWW.hYSPACE.C0hlCIhA60Ð
WWW.hYSPACE.C0hlÐ1lR0SIYÐ0IC0h
When arguahlv the hlggest raµ star on the
µlanet lKanve West) and one of the gane’s toµ
µrodurers lSwlzz Beatz) host vour nlxtaµe, that
alone ls enough rause for hlx of the honth
honors. ln addltlon to thelr negastar hosts,
Charlanagne Iha 6od and Ð1 lrostv ronµlle a
nlxtaµe loaded wlth sone of the newest street
hangers llke Ðavld Banner featurlng Lll Wavne
“Shawtv Sav,” Rlrk Ross “Ihls ls Ihe Llfe lre-
nlx)” and exrluslves fron lndeµendents Natlon
Bov “l’n Pald” and hlsta Iavlor “hlrror Ðanre.”
heavv hetal hood Shlt ls a Caffelne Suhstltute
that’ll keeµ vour head noddlng all the wav to
houston for the 0Z0NE Awards.
Ð1s, send vour nlx CÐs lwlth a rover) for
ronslderatlon to.
0zone hagazlne
6++ Antone St. Sulte 6
Atlanta, 6A JùJI8
0Z0NE hA6 ll 8I
20. DJ Bobby Black “Crack Addiction: Jay-Z & Barack Obama” www.myspace.com/theoffcialdjbobbyblack
When arguahlv the hlggest raµ star on the
µlanet lKanve West) and one of the gane’s toµ
µrodurers lSwlzz Beatz) host vour nlxtaµe, that
alone ls enough rause for hlx of the honth
honors. ln addltlon to thelr negastar hosts,
Charlanagne Iha 6od and Ð1 lrostv ronµlle a
nlxtaµe loaded wlth sone of the newest street
hangers llke Ðavld Banner featurlng Lll Wavne
“Shawtv Sav,” Rlrk Ross “Ihls ls Ihe Llfe lre-
nlx)” and exrluslves fron lndeµendents Natlon
Bov “l’n Pald” and hlsta Iavlor “hlrror Ðanre.”
heavv hetal hood Shlt ls a Caffelne Suhstltute
that’ll keeµ vour head noddlng all the wav to
houston for the 0Z0NE Awards.
Ð1s, send vour nlx CÐs lwlth a rover) for
ronslderatlon to.
0zone hagazlne
6++ Antone St. Sulte 6
Atlanta, 6A JùJI8
8Z ll 0Z0NE hA6
Plles
Venue. Cluh Vovage
Event. hvsµare serret show
Cltv. 0rlando, lL
Ðate. 1une !th, Zùù8
Photo. Ierrenre Ivson
end zone

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