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Project Brief Theme Color/Season Market Inspiration Visuals Designs Product Specifications

L if e s t y le i s s o m e t h i n g w h ic h a n i n d iv id u a l li v e s a c c o r d i n g t o h is o w n t e r m s a n d c o n d it i o n s . A cc e sso rie s h a v e b e co m e a n im p o r t a n t p a r t o f o u r d a i ly s t y le a n d fa s h io n w i t h o u t w h i c h it is a lm o s t in c o m p l e t e . F r o m b e lt s ,b a g s sh o e s to th e j e w ll e r i e s , b a n d s , h e a d g e a r s e v e r y t h in g i s a p a r t o f o u r s t y l e w h ic h e v e n in c l u d e s t h e l if e s t y le p r o d u c t s a n d f u r n is h in g s . T h e se a d d a n e w ze al to a li fe s t y le li k e c u s h io n s , p h o t o fr a m e s s h o w p ie c e s , w a l l h a n g in g s , s o f a s n co u ch e s, ..

P r o je c t - T o d e s ig n lif e s t y l e p r o d u c t s fo r a c e r t a in g r o u p o f c u s t o m e r s a c c o r d i n g t o t h e ir b u d g e t ,t h e ir t a s t e a n d p r e f e r e n c e o f c o l o r a n d o t h e r s t y le e le m e n t s b a s e d o n t h e m a t ic p r o c e s s .

O b je c t iv e - t h e o b je c t i v e o f t h e p r o je c t is t o m a k e a r a n g e o f li fe s t y le p r o d u c t s f o r li v in g r o o m d if f e r e n t s t y l iz e d p h o t o f r a m e s , la m p s h a d e s , c u s h i o n s , w a l l h a n g in g s , m a g a z i n e h o ld e r s d e co ra tiv e e tc

B u d g e t- th e b u d g e t re v o lv e s a r o u n d a b u d g e t ra n g e f o r th e h ig h e r , m id d le c la s s o f p e o p le w h o l ik e s t o li v e a l a v i s h li fe s t y le a n d c a n s p e n d o n p r o d u c t s t o d e c o r a t e t h e i r l iv i n g .

C lie n t - p e o p le a r o u n d t h e m id 3 0 s t o m id 4 0 s w h o l o v e t o d e c o r a t e d t h e ir h o m e s w it h lo a d s o f l if e s t y le p r o d u c t s , y o u n g a t h e a r t , lo v e s t o k e e p t h e i r h o m e b e a u t if u l a n d i n f a s h io n .

N a t u r e is t h e o r ig in a l b e a u t y o f g o d t h a t h a s n o t e c h n o lo g ic a l e f f e c t s in it . N a t u r e is t h e p o w e r w i t h o u t w h i c h h u m a n e x is t e n c e w o u ld n t h a v e b e e n p o s s ib l e .

T h e S p ir it o f th e A u t u m n / W in te r 2 0 0 9 /2 0 1 0 S e a s o n o b s e rv i n g / ta k in g / u p s e tti n g a ttr a cti n g / jo k in g / s a tu ra t in g / re b o u n d in g / in te r p re ti n g to re v iv e a co m b at iv e co n fi d e n c e a n d c re a ti v e b o ld n e s s f e a rl e s s l y e x p e r im e n tin g f la u n ti n g f a n t a s y w it h o u t g u i lt b e in g m o v e d b y r e ck le s s h a n d le s p ro v o ki n g u n u s u a l b e h a v i o r s ru n n i n g a w a y w i th h e av in e s s a b an d o n in g co n s e n s u s e lu d in g c o d e s / i n t e rs e cti n g re fe re n ce s s h u f f li n g a e s th e t ic b o u n d a rie s li n k in g te c h n o lo g y a n d a n e n v ir o n m e n ta l c o n s cie n c e s e t tin g d if f e r e n c e s a b la z e d ra w i n g o n f a b ri c a n d co lo r a s g e n e ra to rs o f e n e rg y s tr e n g t h e n in g th e p o s i tiv e te n s i o n s w i th in th e f as h i o n w h i rl w in d

T h e C o lo r T r e n d s f o r A u t u m n / W in t e r 2 0 0 9 / 2 0 1 0 Se as on - - S e iz in g o n c o l o r a s a p o w e r s o u r c e t o j o lt c o l o r f u l t e n s io n s . - - M a in t a in in g e q u a l p r e s s u r e o n l iv e li n e s s a n d n e u t r a lit y a n d e n c o u r a g i n g lu m i n o s i t y . - - H e i g h t e n in g in t e n s it y , a n d c i r c u l a t in g e n e r g y i n a p o s it iv e , r i p p li n g o r a lt e r n a t in g c u r r e n t . E le c t r i c S h o c k s D e e p ly c o lo r e d d a r k s c o n t r a s t in a b in a r y a n d h i g h - v o lt a g e c a d e n c e w it h s u b v e r s iv e a n d g r a t i n g b r ig h t s . F la m b o y a n t R e s o n a n c e V o lc a n ic c o n d e n s a t io n s in t e r s e c t , i n a n u n d u la t in g a n d e x p lo s i v e h a r m o n y , w it h v o lu p t u o u s i n c a n d e s c e n c e . S i le n t A g it a t i o n s

A ll n a t u r a l a n d e a r t h y s h a d e lik e g r e e n s o liv e s , b ro w n m a r o o n s, b rick r e d s , o ra n g e , s a n d sto n e o r a n g e , b lu e s ,y e l lo w s . .

Im ag in e th e so o thing silv er-gr een o f pr air ie g rassland . O r t he deep sh im m e rin g blue o f an oc ean b ay. C olor s ev ok ing calm an d a sen se o f co nn ec tio n to nat ur e w ill b e o n t he lead in g edg e o f ho m e des ig n th is y ear. E xp erts say the in fluen ce of n atur e o n t he late st c olo r s and sty le s is an atte m p t to co u nte rb alan ce th e s tro ng effect o f tec hn o lo gy in o ur eve ry day lives. "Th ere is a str o ng de sir e to balan ce the sen sor y o ver lo ad fro m tech n o log y w ith t h e nee d fo r h um an s ens or y ex per ien ce," say s Tod d Im h o lte, p residen t o f E nv ir on m en tal G raph ic s. "M any o f t he new est m o tifs and c olor s are autumn-winter-09/10 in sp ir ed b y the bo tan ic al an d o r gan ic q ualities o f p lan ts, fru it s, v eg etables an d g rain s," For in stan c e, flo ral pr in ts in u ph olster y, d rap es an d w all c o ve rin g s hav e m ade a c om e-bac k t his y ear, and br o cade d silks and ja cq uar ds evo ke w arm th an d lu xu ry . So ft er n atu re-bas ed t on es ar e sh ow in g u p at tex tile and h om e d eco r at in g sh ow s all o ver the w o rld. V ar io u s sh ad es o f

The most important thing in Italian culture is their simplicity. Yet they are one of the most delicate fashions in the whole world. So the furnishings in an Italian home is also very simple yet delicate. The different rooms of the houses are looked after with enough attention. Italians take their kitchens as one of the most vital portions inside the homes, whereas, the bathrooms are taken by them as the places of restoration, and possibly even meditation. The windows and the floors are particularly taken care of. The architectural patterns of the houses are also of utmost importance. All the houses represents the individuality of the taste of the owners. Italians use their sensitivity to design their art crafts. The accessories are widely ranged and available at a high demand in the market. The furniture is one of the most important things inItalian home dcor. Italian home dcor accessories are not only popular in Italy, but they are becoming very popular in all the other countries worldwide

Italy, slightly larger than Arizona, is a long peninsula shaped like a boot, surrounded on the west by the Tyrrhenian Sea and on the east by the Adriatic. The economy of Italy was in 2008 the seventh-largest economy in the world and the fourth-largest in Europe. The country also is home to 6 of the world's 100 biggest companies According to the W orld Bank, Italy has high levels of freedom for investments, business and trade. Italy has the world's 6th (7th including the European Union) highest exports that of US$ 546,900,000,000 (est.) in 2008. Italy, also, has the world's 24th highest oil exports, which was US$ 521,400 in 2004, surpassing even Germany and France Also, the country exports and produces the highest level of wine, exporting over 1,793 tonnes. Italy was responsible for producing approximately one-fifth of world wine production in 2005.Tourism is one of the fastest growing and most profitable sectors the national economy: with 43.7 million international tourist arrivals and total receipts estimated at $42.7 billion, Italy is the fifth major tourist destination and the fourth highest tourist earner in the world. Italy 's highest quotas on world exports in 2003 were concentrated in traditional sectors where competition of low cost countries is higher, and the growth rate of world turnover is lowerchemical products (12.8%), transport equipment (11,4%), and raw materials (10,8%). Main trade partners in 2004 in percentage on total flows : Italian Exports : Germany (23%), France (20,8%), Spa in (12,2%), UK (11,7%) Italian Imports : Germany (30%), France (18,2%), The Netherlands (9,9%), Spain (7,6% ), UK (7,1%).

Although Art Nouveau took on distinctly localized tendencies as its geographic spread increaseddiscussed belowsome general characteristics are indicative of the form. A description published in Pan magazine of Hermann Obrist's wall-hanging Cyclamen (1894) described it as "sudden violent curves generated by the crack of a whip,", which became wellknown during the early spread of Art Nouveau. Subsequently, not only did the work itself become better-known as The Whiplash, but the term "whiplash" is frequently applied to the characteristic curves employed by Art Nouveau artists. Such decorative "whiplash" motifs, formed by dynamic, undulating, and flowing lines in a syncopated rhythm, are found throughout the architecture, painting, sculpture, and other forms of Art Nouveau design.

lamp shade
measures 14X8 each of the 4 sides. motif measures 11X 6 materials chrome finished sheep leather(orange) printed white fabric ,metal base frame adhesive, etc..

cut and patch work has been done for the motif at first the motif is cut out from the leather and then patched y a light colored printed fabric .The fabric area forms the main light emitting portion for the lamp giving the product a glowing effect.

design is inspired from the basic shapes and simplicity

double sided photo frame


materials leather fabric in printed light brown and dark brown), card board, wooden frame, adhesive, etc...

measurements outer frame- (8X3 1/2X8) inner frame- (7X5) thickness of cardboard frame-1/2 thickness of photo frame-1/2 area of the photograph-(3X5) This photo frame is a decorative show piece which can be used both in portrait and landscape viewing. The inside frame is rotatable on its own axis with the outer frame

decorative wall clock


materials leather fabric in printed light brown and dark brown. cotton lining, card board, wooden frame, foam, adhesive ,etc...

measurements outer frame- (11X10X1/2) wooden frame in between squares-(1X1/2) each square-(3X3) no of squares-9 the leather fabric sourced is inspired from nature(rock ,pebbles ..).

NATURE