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Brand Building - CS Spots on Leading Television and FM Radio Channels - 21st May 2011 onwards

With a view to creating Media Visibility for the CS Course & Profession, the Institute of Company Secretaries of India (ICSI) will telecast / broadcast Spots on Company Secretaries Course on Zee TV- Network / NDTV / E TV-Network / DY 365 / Asianet News / Sun News / RADIO City 98.3 FM / MY FM 94.3 for brand building.
The existing TV / Radio Spots of 20 seconds have been planned to be repeated, so as to register it in the minds of viewers / listeners. The schedule for telecast of Spots from 21st May 2011 onwards has been chalked out with a view to coincide with the declaration of CBSE Results & College admissions. Beginning from 21st May 2011 and continuing till 06th June 2011, the CS Spots will be aired on the following TV/ Radio Channels for an activity period of 15 days:

TV/ FM Channel

Date (s)

Timings

Value Addition (s)

Zee Network (7 Channels) Zee News

Zee Business

Zee 24 Ghante 36 Garh (Hindi News)

Zee 24 Ghanta (Bengali News)

Zee 24 Tas (Marathi News)

Zee News UP (Hindi News)

Zee Punjabi NDTV 24x7

21st May 2011 12 Spots will be aired daily to 04th June spread over between 7.00 AM 2011 to 10.30 PM. (15 Days) Total 180 Spots. st 21 May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. st 21 May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. st 21 May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. st 21 May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. 21st May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. 21st May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 7.00 AM (15 Days) to 10.30 PM. Total 180 Spots. 21st May 2011 to 16 Spots will be aired daily 04th June 2011 spread over between 7.00 AM

 Associate Sponsorship of 2 Evening & 2 Morning Programmes for Zee News,24 Ghanta,Zee News 36Garh & Zee Punjabi for 4 Weeks.  2 Evening & 2 Weekend Programme for Zee UP,Zee Business & Zee 24 Tas for 4 Weeks.

 Sponsorship
Entitlement for 4 weeks

Total 220 Spots.3 (15 Days) 1100 Hrs .00PM. 23rd May 2011 to6 Spots will be aired daily spread over between 6. 21st May 2011 to 10 Spots will be aired daily 04th June 2011 spread over between 7.1200 Hrs 1800 Hrs . 21st May 2011 to 6 Spots will be aired daily 04th June 2011 spread over between 6.30 Pm Associate Sponsorship of our Prime Time Programme Supati @ 11 am FM RADIO 21st May 2011 to 2 Spots each between 04th June 2011 0730 Hrs .30 / Motiba 20.00Hrs. ETV Urdu (67Spots) (15 Days) ETV Network .00PM.00PM to 10.0930 Hrs (15 Days) 1100 Hrs .  Associate Sponsorship of 2 Weeks Kalakaar 19.  Associate Sponsorship for 15 days in News at 0700/0730/1300 Hrs  15 Scrolls in News at 7AM  Scroll with Logo. ETV (Urdu) 21st May 2011 to 4-5 Spots will be aired daily spread over between 6.2000 Hrs Total 90 Spots.30PM. st 21 May 2011 to 12 Spots will be aired daily 04th June 2011 spread over between 6. Total 90 Spots.  Banner Presence for One Month on Planet Radio City Website. (15 days) Total 90 Spots. RADIO CITY 91.  Five Additional spots .30PM.1 21st May 2011 to 2 Spots each between 04th June 2011 0730 Hrs .0930 Hrs MY FM 94. 23rd May 2011 to5 Spots will be aired daily spread over between 6.00 AM and between 6. Total 90 Spots.00 PM 06th June 2011 to 11.Asianet News (Malayalam) SUN News (Tamil) Associate sponsorship of to 10.00 PM (15 Days) to 10.30 PM. 21st May 2011 to 12-17 Spots will be aired daily 04th June 2011 spread over between 7.600 Nos.30PM.00PM to 11.00 PM Total 150 Spots.00 PM (15 Days) to 11.00 AM and between 6.00 AM (15 Days) to 11.2days (7AMto 10PM)  Associate Sponsorship of 2 Weeks at 0700Hrs/ 0730Hrs/ 1800 Hrs News ETV (Kannad) ETV2 News (Telugu) ETV.  Brand Builder.00 AM (15 Days) to 10.00 Hrs & 21. (15 Days) Total 67 Spots.00 Hrs.  RJ mentions about the ICSI  Sponsorship for 1 program (6-8 tags of 5 sec.00 AM (15 Days) to 11. / Super Star Superline 21.00 PM Total 180 Spots. each which will repeat the brand punch line and or a customer care helpline no. (ETV (Gujarati) Total 75 Spots.1200 Hrs 1800 Hrs . (15 days) Total 75 Spots.2000 Hrs  RJ mentions during the ad campaign in all stations.00 04th June 2011 PM to 11.5 Channels 21st May 2011 to 5 Spots will be aired daily 04th June 2011 spread over between 7. 3.Oriya DY 365  Associate Sponsorship of Prime Time Programme -Beyond the Debate @ 9.30 PM. for queries). We the People Total 240 Spots.30  30 Scrolls at 19.00 PM 06th June 2011 to 11.

Amita Ahuja Senior Director (Public Relations & Corporate Communication) Telefax.com/watch?v=xbLOfcoMCM0 http://www. Mob.for 15 days on Web Radio (All the above Channels have National / International viewership) The Spots are also hosted on the Homepage of ICSI website.Radio City) Dr.youtube.com/watch?v=HOa7R8a-8qs (TV Spot) (Radio Spot.youtube. Links for TV/Radio Spots: http://www.011-24604756 .9717196255 Email-dprpp@icsi.edu .