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General Information

Indiana Lawyers Present: The CASE for Social Media Earn 2 hrs. of CLE (including 1 hr. of ethics) Date: Time: Location: Registration Fee: Tuesday, Nov. 22 11:30 am to 1:30 pm Barnes & Thornburg (5th Floor Auditorium) 11 S. Meridian St., Indianapolis, IN 46204

$40 - ISBA Members $80 - Non-ISBA Members Tuesday, Nov. 22 2:00 pm to 3:00 pm (Beginner) 3:30 pm to 4:30 pm (Advanced)
Indiana State Bar Association

Hands-On Social Media Training Date: Time: Location: Registration Fee:

Barnes & Thornburg (5th Floor Auditorium) 11 S. Meridian St., Indianapolis, IN 46204 $20 - ISBA Members $40 - Non-ISBA Members

www.inbar.org twitter.com/indianastatebar

facebook.com/indianastatebar linkedin.com/companies/ indiana-state-bar-association

TO REGISTER
PLEASE SUBMIT THE REGISTRATION FORM ON THE REVERSE SIDE BY NOV. 18.

Serving the legal profession and the public

Agenda

Speakers

Registration Form
Indiana Lawyers Present: The CASE for Social Media Tuesday, Nov. 22, 2011
Barnes & Thornburg (5th Floor Auditorium) 11 S. Meridian St., Indianapolis, IN 46204

11:00 am 11:30 am 11:30 am 1:30 pm

Registration & Lunch Indiana Lawyers Present: The CASE for Social Media Earn 2 hrs. of CLE (including 1 hr. of ethics) Lawyers, are you tired of social media scare tactic presentations? Social media is the new word of mouth for lawyers. If youre still in a holding pattern, wondering if the value is there, join us for this one-of-a-kind CLE program featuring keynote presenter Catherine Sanders Reach, director of the ABA Legal Technology Resource Center, who will discuss the benefits and pitfalls to various social networking forums based on specific goals that lawyers might have (e.g., client development and communication) as well as time management tools and ways to measure its success. Immediately following the keynote presentation, the CLE program will showcase a panel of Indiana lawyers who are using social media effectively and ethically to market their practice. Dont miss this unique opportunity to learn from Indiana attorneys on how to use social media to generate clients, connect with legal professionals, validate your area of expertise, drive website traffic and so much more! Keynote Speaker: Catherine Sanders Reach, Director, ABA Legal Technology Resource Center Panel Speakers: Kenan L. Farrell, KLF Legal, Indianapolis Ryan B. Bowers, Barnes & Thornburg, Indianapolis Michele L. Jackson, Harden Jackson, Carmel

Catherine Sanders Reach, of Chicago, is the director of the American Bar Associations (ABA) Legal Technology Resource Center. She has provided practice technology assistance for lawyers for over nine years, including social media training. Reach serves on the editorial advisory board for Law Technology News and Law Practice Today. She spends much of her time traveling to national bar conferences, state and local bar associations and various other legal organizations to provide social media training. Most recently, Reach conducted a hands-on training session for the ABA House of Delegates at its annual meeting in Toronto.

PLEASE PRINT CLEARLY Name: _____________________________________________________________ Address: ___________________________________________________________ City: _______________________________State: ____________ Zip: __________ Telephone:________________ E-maiI: ____________________________________

Kenan L. Farrell, of Indianapolis, is the founder of KLF Legal, an intellectual property law firm. Farrell advises businesses, non-profits and individuals on a range of legal questions related to intellectual property, technology, new media and the arts. He is also an adjunct professor at the I.U. School of Law-Indianapolis, teaching a newlyoffered course titled Art & Museum Law. Farrell writes the awardwinning Indiana Intellectual Property & Technology Blog, and is a regular speaker on social media issues. Find him online: @KLFLegal

Indiana Lawyers Present: The CASE for Social Media


__ $40 ISBA Members __ $80 Non-ISBA Members

Hands-On Social Media Training


__ $20 ISBA Members __ $40 Non-ISBA Members Please choose a session: _____ Beginner 2:00 pm - 3:00 pm _____ Advanced 3:30 pm - 4:30 pm

2:00 pm 4:30 pm

Hands-On Social Media Training Beginner users - 2:00 pm to 3:00 pm Advanced users - 3:30 pm to 4:30 pm Bring your own laptop and connect to provided Wi-Fi network! Each training session is limited to 20 attorneys. Its one thing to learn the principles of successful social media usage. Its a whole different thing to put them into action. If at one time you opened a Twitter or Facebook account, but didnt re-visit either for a long while, or if you simply have not taken that first step to create an account, this session will be of great value to you. In this hands-on training, you will learn how to create and administrate a Facebook page; learn about Facebooks privacy settings; how to customize your Facebook page; how to set up a Twitter account; how to track, follow and interact with potential visitors of your Twitter account; and much more. Trainer: Catherine Sanders Reach, Director, ABA Legal Technology Resource Center

Ryan B. Bowers, of Indianapolis, is an associate at Barnes & Thornburg, focusing his practice on commercial litigation and appeals, with a concentration on construction, environmental liability, insurance coverage, product liability and antitrust matters. Bowers has implemented a successful social media marketing plan to generate clients and has developed a niche blog, LAW under CONSTRUCTION, for professionals who wish to monitor the developing world of construction law.

Deadline to register is Friday, Nov. 18!


METHOD OF PAYMENT
Check (made payable to ISBA): Indiana State Bar Association, Attention: Sherry Allan One Indiana Square, Suite 530 Indianapolis, IN 46204 Credit Card (Fax Credit Card Orders to 317-266-2588): Visa MasterCard American Express Discover Card No._______________________________ Exp. Date___________________ *3-4 Digit Verification Code__________ Signature_________________________________________________________

Michele L. Jackson, of Carmel, is a founding member of Harden Jackson, where she concentrates her law practice in adoption and surrogacy matters and is regarded as one of the foremost legal authorities in Indianapolis in international adoptions and international family law issues. Jackson has spearheaded the integration of her firms website with all of its social media networks, including its family law blog and Facebook and Twitter accounts.