2011

Business Studies
& Economics
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BUSINESS 14–16
Edexcel GCSE Business .................................................. 2–4
GCSE Business Studies ....................................................... 5
Edexcel GCSE in Applied Business .................................. 6–7
IGCSE Business Studies ..................................................... 8
Other 14–16 Business ....................................................... 8
BUSINESS 16+
A Level Business Studies .................................................... 9
Revision Express Business Studies ..................................... 10
A Level Applied Business .................................................. 11
BUSINESS SOFTWARE
World of Work Business Levels 1 and 2 ............................. 12
eCase Studies .................................................................. 13
Active Business ............................................................... 13
BUSINESS, ADMINISTRATION AND
FINANCE DIPLOMA
Edexcel Business Administration and Finance Diploma ........ 14
WorkSkills ........................................................................ 15
Projects/Extended Projects ................................................ 15
BTEC BUSINESS
BTEC Business: overview ................................................... 16
BTEC Entry 3/Level 1 Business Administration .................... 17
BTEC Level 2 First Business ............................................. 18
BTEC Level 3 National Business ........................................ 19
BTEC Apprenticeships ....................................................... 20
Functional Skills ................................................................ 20
OCR NATIONAL BUSINESS
OCR National Business ..................................................... 21
NVQ/SVQ
NVQ/SVQ: overview ........................................................... 22
Level 2 NVQ/SVQ Customer Service ................................... 23
Level 2 NVQ/SVQ Business and Administration ............. 24–25
Level 3 NVQ/SVQ Business and Administration ............. 24–25
BUSINESS ACCOUNTING
Business Accounting ................................................... 26–27
OTHER BUSINESS
Applied Leisure and Tourism ............................................. 28
Other Business .......................................................... 28–29
ECONOMICS
OCR GCSE Economics ...................................................... 30
IGCSE Economics ............................................................. 31
A Level Economics ..................................................... 32–33
Edexcel GCE Economics ................................................... 34
OCR A Level Economics..................................................... 35
Other Economics .............................................................. 36
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Contents
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Unbeatable teaching, learning
and assessment resources
from Heinemann.
Also features Edexcel’s own
resources to provide even
greater flexibility and choice.
Look out for the logos
at the top of each page as a guide!
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Level 1 Level 2 Level 3
GCSE Business

GCSE Applied Business

IGCSE

A Level Business

A Level Applied
Business

BTEC

Edexcel Diploma

OCR National

NVQ/SVQ Business
and Administration

OCR Certificate
in Administration

MyBusSpace

WOW: World of Work

Active Business

eCase Studies

The BIGGEST choice of Business
and Administration resources for you!
Alain Anderton š Ian Gunn
AndrewAshwin consultant editor
Student Book
Business:
Introduction to
Small Business
Edexcel GCSE

Edexcel’s own resources to cover
the different pathways
Edexcel GCSE Business delivers complete flexibility for you and your students,
with published materials to cover the compulsory unit and three optional units
– giving you resources for each of the different business pathways.
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O Deliver engaging lessons with the Student Books, Teacher Guides and ActiveTeach
CD-ROM, providing you with tools to motivate and interest your students.
O Plan lessons with ease – ActiveTeach includes interactive activities and suggested answers,
plus a host of teaching resources linked to the electronic version of the specification.
O Support exam preparation with Edexcel’s brand new Unit 1 Exam Preparation CD-ROM
as well as its exclusive ResultsPlus and examzone features, fully integrated throughout the
Student Books and ActiveTeach.
O Prepare students for the new controlled assessment Unit 2 with our Controlled
Assesment Workbook, packed with ‘good practice’ examples to show students how
to succeed.
Edexcel GCSE Business
Edexcel GCSE Business:
Introduction to Small Business
Student Book
978 1 846904 96 7 £15.99
Teacher Guide
978 1 846906 05 3 £77.50 (+VAT)
Edexcel GCSE Business ActiveTeach CD-ROM
978 1 846904 95 0 £300.00 (+VAT)
Edexcel GCSE Business Controlled Assessment
Workbook
978 1 846906 92 3 £3.99
Edexcel GCSE Business Unit 1 Exam Preparation
CD-ROM
978 1 846909 45 0 £150.00* (+VAT)
December 2010
*Prices are provisional until publication.
Alain Anderton š Ian Gunn
AndrewAshwin consultant editor
Student Book
Business:
Introduction to
Small Business
Edexcel GCSE
Alain Anderton š Andrew Malcolm
AndrewAshwin consultant editor
Student Book
Business:
Building a Business
Edexcel GCSE
AndrewAshwin š Nicola Walker
AndrewAshwin consultant editor
Student Book
Business:
Business Communications
Edexcel GCSE
Johathan Sheilds š Keith Hirst
AndrewAshwin consultant editor
Student Book
Business:
Introduction to Economic
Understanding
Edexcel GCSE
Active Teach
Business
Edexcel GCSE
Compulsory Unit Optional Units Other Support
Edexcel GCSE Business:
Building a Business
Student Book
978 1 846904 97 4 £15.50
Teacher Guide
978 1 846906 06 0 £77.50 (+VAT)
Edexcel GCSE Business:
Business Communications
Student Book
978 1 846904 98 1 £15.50
Teacher Guide
978 1 846906 07 7 £77.50 (+VAT)
Edexcel GCSE Business: Introduction
to Economic Understanding
Student Book
978 1 846904 99 8 £15.50
Teacher Guide
978 1 846906 08 4 £77.50 (+VAT)
ActiveTeach is not a stand-alone
resource and needs to be used in
conjunction with the Student Books.
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Edexcel’s GCSE Business resources
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Business 14–16
Edexcel GCSE Business
Authors
Alain Anderton
Andrew Ashwin
Ian Gunn
Keith Hirst
Andrew Malcolm
Johnathan Shields
Nicola Walker
Consultant editor:
Andrew Ashwin
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ActiveTeach is a powerful electronic learning resource that combines innovative teaching
materials with the flexibility to introduce your own resources – providing you with the perfect
solution for seamless lesson planning and exciting whole-class teaching.
O Interactive activities, animations and simulations support your explanation of key
processes and concepts.
O ‘Create your own lesson’ facility allows you to draw upon material in the electronic
Student Book and Teacher Guide to compile your own lessons.
O ResultsPlus interactives help students to really understand and improve their exam skills.
O examzone caters for all your students’ revision needs with interactive multiple choice
questions, topic checklists, mobile phone flashcards and much more.
ActiveTeach
The ultimate front-of-class teaching tool!
BBC video clips linked to case studies
further illustrate key points and bring
the study of business to life.
eSpec links directly to the electronic
version of the specification when it’s
uploaded onto your computer.
Display the ActiveBook,
a digital version of
the Student Book,
on a whiteboard and
launch materials such
as video clips, activity
worksheets, answers
and much more direct
from the page.
ResultsPlus combines real
exam performance data with
examiner insight, matching
examiner commentary
to student answers and
identifying how to improve
answers.
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For further information on the
specification or our new resources,
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edexcelgcsebusiness.
Active Teach
Business
Edexcel GCSE
Sample screenshots from Edexcel GCSE
Business ActiveTeach CD-ROM.
Business 14–16
4
Edexcel GCSE Business
Unit 1 Exam Preparation CD-ROM
Help to prepare your students thoroughly for the exam
Controlled Assessment Workbook
Helping you to approach Controlled Assessment
with confidence
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Edexcel GCSE Business Unit 1 Exam Preparation CD-ROM is written by examiners and will
prepare your students for the Unit 1 exam.
O A PowerPoint tutorial with audio voice-over explains how to approach multiple-choice
questions and the skill behind getting to the right answer.
O End-of-topic interactive tests enable your students to test their knowledge and
understanding of the Unit 1 content.
O Two Edexcel-style exams are available as interactive tests or as paper versions to provide
exam skills practice.
O PowerPoint revision notes for each topic cover all of the key concepts and ideas so that
your students are fully prepared.
Developed in partnership with Edexcel and written by a senior examiner, this structured
Workbook leads students through the assessment criteria to ensure complete coverage of the
specification requirements.
O Unpicks the mark scheme and provides practice and guidance at every stage, so
students can complete each part of the controlled assessment with confidence.
O Fill-in templates provide structure and guidance for research, presentation, analysis and
evaluation tasks.
O Packed with ‘good practice’ examples and ResultsPlus activities to help students to
understand their learning.
Edexcel GCSE Business
Unit 1 Exam Preparation CD-ROM
978 1 846909 45 0 £150.00* (+VAT)
December 2010
*Prices are provisional until publication
Edexcel GCSE Business
Controlled Assessment Workbook
978 1 846906 92 3 £3.99
Chapter 5 The research period
You should now know that you have up to six hours to carry out your research. This is not a long
time and so it is essential that you plan your research carefully. It is useful for your centre to
carry out a practice run of the CA with a different title to the one you will actually submit for
assessment. This is an excellent opportunity for you to practise some of the skills in researching,
as well as experiencing and solving some of the problems.
This chapter will go through the main issues that you need to think about when researching. You
can use the ideas and templates here for the practice run and for the real CA to help you
organise your research better.
Types of research
There are two ways in which you can gather information. Primary research involves gathering
information that is new and which does not already exist. Primary research methods include:
• interviews
• questionnaires/surveys
• observation
• work experience
• visiting businesses.
Secondary research involves gathering information that is already available. Secondary
research methods include using:
• newspapers
• magazines
• books
• the Internet
• television
• data sources such as the Office for National Statistics, Bank of England and business websites.
You may decide to do all your research using secondary data – that is perfectly OK. If you
choose to use primary research as well as secondary research, make sure that your primary
research gives you useful information. You do not have to cover all the methods above. Choose
carefully, depending on the information that you want to find.
Activity: On the right is a checklist that you can use to help you decide which methods of
research are appropriate for the question you are investigating.
Chapter 5 The research period
26
Primary
Interviews I
Questionnaires/surveys I
Observation I
Work experience I
Visiting businesses I
Other I
Secondary
Newspapers I
Magazines I
Books I
The Internet I
Television I
Business/information websites I
Other I
A write-in format
enables students’
materials to be stored
in one place as part
of the specification’s
‘controlled’ conditions.
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Business 14–16
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GCSE Business Studies, 3
rd
edition
Alain Anderton’s best-selling case study approach
These best-selling GCSE Business Studies resources from Alain Anderton take his popular case study
approach to provide all-round support for AQA, Edexcel, OCR and CCEA.
Student Books
O Provide coverage of the specifications, with separate editions to match the AQA, Edexcel,
OCR and CCEA objectives.
O Powerful and easy-to-use ICT resources with engaging multimedia material link seamlessly
to a digital version of the Student Book.
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Author
Alain Anderton is a best-selling GCSE
Business Studies author and examiner.
Best-selling resources for GCSE Business Studies
AQA Student Book with FREE ActiveBook
CD-ROM
978 1 405864 50 3 £22.60 (+VAT)
Edexcel Student Book with FREE ActiveBook
CD-ROM
978 1 405864 49 7 £22.60 (+VAT)
OCR Student Book with FREE ActiveBook
CD-ROM
978 1 405864 51 0 £22.60 (+VAT)
CCEA Student Book with FREE ActiveBook
CD-ROM
978 1 405864 52 7 £22.60 (+VAT)
AQA Teacher Guide
978 1 405867 51 1 £87.00
Edexcel Teacher Guide
978 1 405867 53 5 £87.00
OCR Teacher Guide
978 1 405867 54 2 £87.00
CCEA Teacher Guide
978 1 405892 32 2 £79.99
Sample pages from GCSE Business Studies AQA Student Book.
Fresh and modern design with accessible
features to motivate students of all abilities.
Relevant and
contemporary contexts
with up-to-date case
studies that students can
relate to.
Business 14–16
6
Edexcel’s own resources for GCSE in Applied Business help you to deliver the concepts
and theory that your students need in an engaging, accessible and – above all – strongly
applied way.
Student Book
O This full-colour book covers all the course content so students can focus on what they
need to know.
O Up-to-date case studies from a range of sectors and companies bring a work-related feel
to lessons and support students in relating theory to practice.
O A dedicated assessment section for each unit provides tips on planning and revision, along
with exam questions with model answers to help students to maximise their potential.
Edexcel GCSE in Applied Business
(Double Award)
The complete solution for applied learning from Edexcel
Edexcel GCSE in Applied Business
Authors
Carol Carysforth
Rob Dransfield
Mike Neild
Cathy Richards
Consultant Editor
Andrew Ashwin,
Chief Examiner, Edexcel
Student Book
978 1 846903 77 9 £20.99
Sample pages from Edexcel GCSE Applied Business Student Book
‘Take it Further’ features
develop and stretch students’
thinking and encourage them
to take their learning further.
‘Remember it’ boxes are useful
for revision and help students to
remember key knowledge.
‘Apply it’ features
encourage students to apply
what they’ve just learnt to
a real-world scenario.
contents
1 Investigating how businesses
work
2 Financial records
3 Investigating people, business
and change
4 Financial planning and
forecasting
Teacher Guide with ActiveTeach
CD-ROM
978 1 846903 78 6 £199.00 (+VAT)
Sample pages from Edexcel GCSE Applied Business Teacher Guide
Teacher Guide with ActiveTeach CD-ROM
O Provides complete support for teachers with a strong focus on applied learning,
differentiation, assessment and planning.
O The ActiveTeach CD-ROM contains customisable teaching material, PowerPoint
presentations and a range of student activities to spice up your lessons.
O ActiveTeach includes an interactive Student Book with activities to apply the learning,
giving you an engaging way of bringing the theory to life.
Sample screenshot from
Edexcel GCSE Applied Business
ActiveTeach CD-ROM
Practice activities develop
examination skills.
Catherine Richards
Series editor: Andrew Ashwin
Applied
Business
CD-ROMinside
Edexcel GCSE
Teacher Guide
Edexcel GCSE
Applied
Business
Written by Carol Carysforth, Rob Dransfeld,
Mike Neild and Catherine Richards
Series editor: Andrew Ashwin
Business 14–16
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Teacher Guide
Differentiated activities let you
stretch your most-able students,
while giving you time to support
those who need it.
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If you need help with planning to
teach GCSE Applied Business,
telephone our hotline on 01865
888012 or visit our website at
www.edexcel.com/appbus.
Feedback in electronic
activities helps students to
identify areas of strength
and areas for improvement.
7
Heinemann IGCSE Business Studies
Author
Rob Jones is a business studies author of
long standing and an experienced teacher
trainer. His works include GCSE texts in
Business Studies and Applied Business.
Student Book
978 0 435991 20 3 £17.99
Teacher’s CD
978 0 435045 86 9 £50.00 (+VAT)
Heinemann IGCSE Business Studies
Heinemann IGCSE Business Studies provides complete coverage of the latest Cambridge IGCSE
Business Studies syllabus.
O Includes an innovative FREE Exam Café student revision CD-ROM to support students’ revision needs.
O Differentiated core and supplementary material ensures the resource is suitable for all levels.
O Up-to-date and relevant case study material is placed in context to bring theory to life.
O The Teacher’s CD provides an array of materials such as worksheets and lesson plans to support your
teaching.
Business 14–16
ExamCafé CD-ROM inside
Rob Jones
IGCSE
Heinemann
Part of Pearson
4UVEJFT
#VTJOFTT
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Student Book
6
Fishing s , which involves netting, trapping, angling and trawling fish.
It also includes catching or gathering other types of sea food such
as mussels, prawns, lobsters, crabs, scallops and oysters. China is the
world’s largest fish producer.
Forestry s , which involves managing forests to provide timber for wood
products. It also involves protecting the natural environment, providing
access and facilities to the public and managing wildlife habitats.
Agriculture s , which involves a range of farming activities. This is
probably the most important primary sector activity for most countries.
Most agriculture is concerned with food production, but other examples
include ornamental or exotic products such as cut flowers, nursery
plants and tropical fish.
Secondary sector
In the secondary sector business activity involves converting raw materials
into finished or semi-finished goods. Examples include metal working,
car production, textile production, chemical and engineering industries,
aerospace manufacturing, energy utilities, engineering, food processing,
construction and shipbuilding. In many countries this sector has declined
in recent years.
Tertiary sector
The tertiary sector involves the provision of services. There is a wide
variety of services and some examples are given below:
Professional services s such as accountancy, legal advice and medical care.
Transport s such as train, taxi, bus and air services.
Household services s such as plumbing, decorating, gardening and house
maintenance.
Leisure services s such as television, tourism, swimming pools and
libraries.
Financial services s such as banking, insurance, and pensions.
Commercial services s such as freight delivery, debt collection, printing
and employment agencies.
Jill and Ronnie Sanchez have owned a farm for 40 years. They grow a range of root vegetables such as carrots,
swedes, turnips and parsnips. They have a contract to supply two local supermarkets and also sell to other
shops in the area. In the 1970s, Jill and Ronnie employed up to 12 workers; however, because of mechanisation
they now just employ three.
De-industrialisation – the
decline in manufacturing.
Primary sector – production
involving the extraction of raw
materials from the earth.
Secondary sector – production
involving the conversion of raw
materials into finished and semi-
finished goods.
Tertiary sector – the provision
of services in the economy.
Key terms
QUESTION 1
What is business activity?
5
Primary sector
Business activity is classified into three sectors. In the primary sector
business activity involves extracting raw materials from the earth.
Examples include:
Mining and quarrying s where raw materials such as coal, iron ore,
copper, tin, salt and limestone are dug out of the ground. This sector
also includes the extraction of oil and gas. Saudi Aramco, the largest oil
producer in the world, is an example of a business that extracts oil.
Getting started…
Businesses operate in different sectors. In developed countries, such as the US and the UK, most businesses
provide services. They may be fitness centres, insurance brokers or retailers, or provide services for businesses
such as market research or IT support. In some countries, such as China, there are large numbers of
manufacturers. Finally, in less developed countries most businesses will concentrate on producing agricultural
goods. Look at the businesses below.
(a) Which of the businesses above are concerned with (i) agriculture; (ii) manufacturing; (iii) services?
(b) Which of the above businesses are most likely to be common in (i) Africa; (ii) Western Europe?
Business classification
Chapter 2
Figure 2.1
Examples of business activity in
different sectors
Other resources
Longman Business
Studies for IGCSE
• Develops knowledge and understanding of real
business issues with up-to-date case studies.
• Offers lots of practice opportunities with exam-
style questions and end-of-unit assessments.
Longman Business Studies for IGCSE
978 1 405802 07 9 £17.85
Textbook of Commerce,
5
th
edition
Endorsed by the University of Cambridge
International Examinations, this is the ideal
companion for students studying the CIE O Level
in Commerce.
Textbook of Commerce, 5th edition
978 0 435982 25 6 £13.95
Business Case Studies
• Provides detailed case studies from well-known companies
interpreted for classroom use.
• Written specifically around the key themes of the GCSE and
Applied GCSE specifications.
• Gives students guidance on exam technique.
Business Case Studies for GCSE
978 1 405864 47 3 £102.00 (+VAT)
Sample pages from Heinemann IGCSE Business Studies
8
Getting started sections at the
beginning of each chapter set the
scene for students and put them in
charge of their own learning.
Questions throughout reinforce
learning and test students’
knowledge and understanding.
Key terms are highlighted and explained
so students can quickly grasp what they
are reading.
9
AS and A Level Business Studies,
4
th
edition
Best-selling textbooks, revised for the latest GCE specifications
The fourth editions of these market-leading texts have been completely updated for teaching the
latest AS and A Level Business Studies specifications. Each edition incorporates the changes to
the GCE specification, including the reduction in the assessment burden from six to four units. Business
Studies gives you more choice and targeted coverage of the specifications with an edition suitable for
OCR, IB, WJEC, CCEA and SQA, and an AQA edition.
Student Books
O Written by an experienced and respected team of authors and examiners – and now including the
expertise of Alain Anderton.
O Help students to achieve the best results with full coverage of the new assessment objectives.
O Include short answer, data response and case study questions that follow the new assessment style,
with guidance on how to achieve the highest marks in examinations.
Teacher Guides
O Photocopiable resource to save you valuable preparation time.
O Provide exemplar answers to all questions in the Student Book.
O Include a comprehensive grid outlining which units from the Student Book can be used with
particular specifications.
A Level Business Studies, 4
th
edition
Suitable for OCR, IB, WJEC, CCEA and
SQA boards
Student Book
978 1 405892 31 5 £28.99
Teacher Guide
978 1 405892 32 2 £79.99
Business Studies for AQA AS Level,
4
th
edition
Student Book
978 1 405892 20 9 £18.99
Business Studies for AQA A Level,
4
th
edition
Student Book
978 1 405892 21 6 £28.99
Business Studies for AQA Teacher
Guide, 4
th
edition
978 1 405892 23 0 £79.99
Authors
Dave Hall, Rob Jones, Carlo Raffo,
and Alain Anderton
Edited by Ian Chambers and Dave Gray
Business 16+
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Student Book
Sample pages from Business Studies, 4
th
edition
Provides the latest theory and practice,
coupled with case studies and statistics, that focus
on today’s business issues to ensure students are
able to apply the theory to real-life situations.
Questions throughout reinforce learning and
test students’ knowledge and understanding.
10
Revision Express Business Studies
AS & A2
Covers AS and A2 in one book, making revision fast and effective
If you’re looking for a fast, focused and effective way for your students to revise for their AS or A2 exams,
Revision Express is the answer.
O Each chapter is broken down into two-page topic sessions, packed with information, top tips and
unique features to help students carefully organise their revision and gain vital extra marks.
O All the information is presented in short, memorable chunks for quick and simple revision.
O Students can check progression with short ‘checkpoint’ questions and answers.
O Sample exam-style questions help students to develop and practise their exam techniques, and
A-Level examiners reveal the secrets to getting top grades.
Business 16+
Student Book
Revision Express Business Studies
AS & A2
978 1 408206 50 8 £14.99
Short checkpoint questions
and answers allow you to
check your progress.
Sample pages from Revision Express Business Studies AS & A2
Real exam questions help
to check learning and provide
thorough exam preparation.
11
AS and A2 Level Applied
Business for Edexcel
Comprehensive coverage of the Edexcel Applied Business
specification for AS and A2 Level
These materials from Causeway Press for AS and A2 Level Applied Business for Edexcel are endorsed
by Edexcel and written by examiners.
O Flexible materials cover the single and double awards at AS Level and A2 Level.
O Examples show how to achieve success in internal and external assessment with valuable
examiner guidance.
Applied Business 16+
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AS and A2 Level Business for Edexcel
Authors
John Evans-Pritchard
Dave Gray
Margaret Hancock
Rob Jones
Alan Mansfield
Best-selling resources for A Level Applied Business
AS Level Applied Business for Edexcel
(single award)
978 1 405821 14 8 £20.99
AS Level Applied Business for Edexcel
(double award)
978 1 405821 15 5 £25.99
A2 Level Applied Business for Edexcel
(single and double award)
978 1 405821 16 2 £24.99
Applied Business for Edexcel Teacher
Guide (photocopiable)
978 1 405821 13 1 £80.00
A Level Applied Business
Comprehensive coverage for AS and A2
Colourful and engaging textbooks from Heinemann written for both the Single and Double Award of the
AS and A2 Level Applied Business for Edexcel and OCR.
O The strong author team comprises Rob Dransfield, Dave Needham, Karen Hough, Catherine Richards
and Neil Richards.
O ‘Think it over...’ features encourage students to think more deeply about what they have learnt.
O ‘Key terms’ help students to develop their business vocabulary.
O Up-to-date case studies have differentiated questions to allow students to work at their own level.
OCR: AS Single Award
978 0 435401 15 3 £19.99
OCR: AS Double Award
978 0 435401 16 0 £23.99
OCR: A2 Double Award
978 0 435352 91 2 £24.99
Edexcel: AS Single Award
978 0 435401 13 9 £19.99
Edexcel: AS Double Award
978 0 435401 14 6 £23.99
Edexcel: A2 Double Award
978 0 435352 90 5 £24.99
12
Business Software
World of Work Business
Levels 1 and 2
DVD and Learning Resource File
Authors
Linda Bickel
Beth Gray
978 0 435812 26 3 £199.00 (+VAT)
authors
Linda Bickel is an Edexcel specification
writer and experienced teacher. She has
worked closely on the new BAF Diploma
for Edexcel.
Beth Gray is an experienced Business
teacher who has taught applied and
vocational Business for 20 years. She
has worked as part of the Hertfordshire
Consortium for the BAF Diploma.
Business, Levels 1 and 2
DVD and Learning Resource File
Engaging DVD footage and practical learning activities
for Business courses
O Engaging DVD footage of real businesses, accompanied by practical learning activities,
give students a valuable insight into the workplace with a clear learning focus.
O The Learning Resource File includes teaching ideas, activities and homework for 30 lessons,
to ensure that you and your students are getting maximum benefit from the DVD.
O Ideal for use alongside a range of Level 1 and 2 courses, including the Business, Administration
and Finance Diploma qualification, with mapping and guidance on how to use the resource with your
particular course as well as support for work experience in different settings.
Learning Resource File
Sample page from World of Work:
Business Levels 1 and 2
Screenshot from World of Work:
Business Levels 1 and 2 DVD
Student resource sheets provide
stimulus for discussion before, during
and after watching, as well as problem-
solving scenarios for group work.
DVD
Interviews and DVD footage in
different settings enable students to
develop an understanding of a variety of
different work environments.
www.
Find out more and see samples at
www.pearsonschoolsandfecolleges.co.uk/
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Sample screenshot from
Active Business
www.
View sample material at
www.pearsonschoolsandfecolleges.co.uk/
bussoftware.
Active Business
Authors
Phil Guy
Catherine Richards
978 0 435464 16 5 £210.00 (+VAT)
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A flexible e-solution for teachers of any
Level 3 Business course
Designed especially for whole-class teaching using interactive whiteboards or projectors, this electronic
resource helps you to deliver a wide variety of business courses at Level 3 in an engaging and visual way.
O Thirty key business topics
delivered by animated
lesson presentations
enhance teaching.
O Video and audio clips bring
key concepts alive.
O Interactive group activities
give students the opportunity
to become more involved and
work together.
O Customisable lesson plans
and student worksheets
support and extend
delivery of the electronic
presentations.
O An invaluable syllabus
mapping grid shows
exactly where each topic fits into
specific courses, to help you cover everything.
www.
View sample video clips and
assignments online at
www.pearsonschoolsandfecolleges.co.uk/
bussoftware.
eCase Studies for Business
Authors
Helen Coupland-Smith
Steve Richardson
Catherine Richards
with Karen Hough
978 0 435812 19 5 £210.00 (+VAT)
CD ROM
for Business
eCase?Studies
for Business
eCase?Studies eCase?Studies
for Business for Business
Video-based case studies exactly mapped to Level 2 qualifications
eCase Studies for Business addresses the problem of schools and colleges struggling to get their
students access to real businesses. Student understanding is developed through a series of in-depth case
studies drawn from today’s business world.
O Video case studies enable
learners to see theory in action.
O Assignments exactly mapped
to Level 2 business courses
and to separate exam boards
help with lesson planning.
O Activities are included to
reinforce student learning.
O Easy to install onto school/
college networks, stand-alone
PCs and VLEs.
Sample screenshot from
eCase Studies for Business
14
Business, Administration
and Finance Diploma
Level 1 Foundation Diploma
Student Book
O A bright and engaging textbook covers all the Principal Learning at Level 1 and brings
learning to life through links to the real business world.
O Embedded activities for functional skills and personal, learning and thinking skills ensure
learners develop these skills as they progress.
Assessment and Delivery Resource with CD-ROM
O Contains a PDF of the Student Book so you have everything you need to plan your lessons.
O Delivery plans, model assignments and a bank of ready-made and customisable activity
sheets support your teaching.
Level 2 Higher Diploma
Student Book
O Brings learning to life with strong links to the business world, with lively snapshots of the
workplace and enterprise activities to engage learners.
O Covers the Principal Learning at Level 2 and provides a variety of differentiated activities to
encourage learners to apply their skills and knowledge to real-life settings.
O Functional skills and personal, learning and thinking skills features are included in each
unit to ensure learners are developing these essential skills in context.
Assessment and Delivery Resource with CD-ROM
O Specific guidance on functional skills, personal, learning and thinking skills, the Project
and working with local employers, helps practitioners to feel confident delivering every part
of the Diploma.
O The CD-ROM provides a bank of ready-made and customisable planning and delivery
resources including case studies, worksheets, lesson plans, schemes of work and PowerPoint
slides, to cut down your planning time dramatically.
Level 3 Advanced Diploma
Assessment and Delivery Resource with CD-ROM
O Contains the unit specification and delivery plans, as well as a range of activity sheets
for each unit, providing opportunities to develop practical skills, personal, learning and
thinking skills, and functional skills.
O Assessment guidance gives you peace of mind about seeing your learners through
assessment, with model assignments for each internally assessed unit.
Edexcel Diploma in Business,
Administration and Finance
Edexcel’s own resources to help ensure Diploma success
Level 1 Foundation Diploma
Authors
Linda Bickel, Gillian Dale,
Bernie Fishpool, Pat Lovell
Student Book
978 1 846905 10 0 £19.99
Assessment and Delivery Resource
with CD-ROM
978 1 846905 11 7 £140.00 (+VAT)
Level 2 Higher Diploma
Authors
Linda Bickel, Sarah-Jane Clark,
Linda Fitzmaurice, Alan Mansfield
Cathy Richards, Conrad Tetley
Student Book
978 1 846904 14 1 £19.99
Assessment and Delivery Resource
with CD-ROM
978 1 846904 15 8 £160.00 (+VAT)
Level 3 Advanced Diploma
Authors
Linda Bickel, Andrew Ashwin
Gillian Dale, Pat Lovell
Assessment and Delivery Resource
with CD-ROM
978 1 846905 12 4 £199.00 (+VAT)
www.
Download samples and see units
covered at
www.edexceldiplomas.co.uk/baf.
CD-ROM inside
Linda Bickel, Gillian Dale,
Bernie Fishpool, Pat Lovell
Assessment and Delivery Resource
Level 3 Advanced Diploma
Business, Administration
and Finance
15
t 0845 630 33 33 f @ customer.orders@pearson.com w www.pearsonschoolsandfecolleges.co.uk 0845 630 77 77
Business, Administration
and Finance Diploma
O Written to support the WorkSkills from Edexcel framework at Levels 1 and 2, WorkSkills
Activators guide learners through their work placement over three 10-hour WorkSkills units.
O Each write-in workbook includes activities to challenge different learning types,
can apply to any work sector and provides a place for learners to record evidence
of their own work placement.
O Assessment templates are provided, including employers’ reports and visiting tutor
reports.
O An accompanying Teacher Resource Disk provides further assessment support
at Levels 1 and 2.
WorkSkills Activators
Authors
Judith Ball, Eileen Cox
Level 1 Workbook
978 1 846903 36 6 £4.99
Level 2 Workbook
978 1 846903 35 9 £4.99
Teacher Resource Disk
978 1 846903 37 3 £130.00 (+VAT)
WorkSkills Activators
Guiding learners through their work placement
O Supporting learners doing a Project as part of their Diploma or as a stand-alone
qualification, these resources cover all the skills needed at Levels 1–3.
O Student Guides enable students to develop essential skills needed for success.
O Teacher Resource Disks offer guidance and support on developing learners’ skills.
Levels 1 and 2 Project and Level 3
Extended Project Guides
Help your learners gain the skills they need!
Projects and Extended Projects
Co-ordinating editors:
Elizabeth Swinbank, John Taylor
Level 1 and 2 Student Guide
978 1 846903 64 9 £10.00
Level 1 and 2 Teacher Resource Disk
978 1 846903 62 5 £130.00 (+VAT)
Level 3 Student Guide
978 1 846903 63 2 £11.00
Level 3 Teacher Resource Disk
978 1 846903 61 8 £160.00 (+VAT)
www.
Find out more and view samples
at www.pearsonschoolsand
fecolleges.co.uk/vocational.
Sample page from Level 1 and 2 Projects Student Guide
Level 3 Extended Project
Teacher Resource Disk
Coordinating editors: Elizabeth Swinbank and John Taylor
A teacher resource CD to accompany the
Level 3 Extended Project Student Guide
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BTEC’s own Business resources
to accompany the 2010
specification – by the BTEC team,
for BTEC learners
BTEC and Heinemann have joined forces to bring you BTEC Entry 3/Level 1,
BTEC Level 2 First and BTEC Level 3 National Business Student Books and
accompanying Teaching Resource Packs, to support you every step
of the way to BTEC success.
Inspire all learners. Raise attainment.
Teach BTEC.
course structure
BTEC Level 3 National
BTEC Entry 3/Level 1 BTEC Level 2 First
* Prices are provisional until publication.
978 1 846906 34 3
£21.99
978 1 846906 20 6
£19.99
978 1 846909 21 4
£17.99
978 1 846906 35 0
£21.99
978 1 846906 36 7
£199.00 (+VAT)
978 1 408259 39 9
£199.00* (+VAT)
March 2011
978 1 846906 21 3
£199.00 (+VAT)
978 1 846909 34 4
£65.00 (+VAT)
Student Book 1 Student Book Student Book Student Book 2
Teaching
Resource Pack
Assessment
Resource Pack
Teaching
Resource Pack
Teaching
Book
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BTEC Entry 3/Level 1 Business
Administration
Student Book
978 1 846909 21 4 £17.99
Teaching Book and Resource Disk
978 1 846909 34 4 £65.00 (+VAT)
BTEC’s own resources for Entry 3/Level 1 Business Administration are tailored to the needs
of Entry 3 and Level 1 learners – providing engaging content that helps learners achieve their
potential and progress to employment or BTEC Level 2 First.
Student Book
O Designed for the needs of the Entry 3/Level 1 learner in full colour, with a spread-based
approach, and topics broken into clear, bite-sized chunks to retain learners’ attention.
O Covers 11 units at Level 1 and two units at Entry Level 3, so you can be confident your
learners have the content they need to achieve their qualification.
O Activities mapped to the assessment criteria in each unit provide support and clear
direction for learners, helping them to work towards the criteria.
O Edexcel’s own Assignment tips, written by BTEC experts, help learners to achieve their
potential in assessments.
O Help your learners progress to employment or BTEC Level 2 First with a focus on
employability skills, and introducing learners to BTECs.
Teaching Book and Resource Disk
O Your copy of the Student Book, with tailored introduction notes to help you get the most
from BTEC’s own resources.
O Save your planning time with schemes of work, unit introductions and delivery guidance –
including advice on covering Functional Skills – to help you plan and prepare for lessons.
O Covers all the units from the Student Book – with clear references to the activities and
content – plus delivery resources for an extra Entry 3 unit.
O Teaching ideas for each unit help to get you started on each topic.
BTEC Entry 3/Level 1
Business Administration
BTEC’s own resources
UNIT 19 CREATING BUSINESS DOCUMENTS UNIT 19: Creating Business Documents UNIT 19 CREATING BUSINESS DOCUMENTS
Sending documents
As shown in the case study about Moorcroft Golf and Leisure Club,
businesses need to choose carefully how to communicate information
through business documents. Choosing how to send a business
document is important in order to make sure the information gets to
the right person in an effective format. Some of the most common
delivery options for communicating business information and the
purpose of each document are in the table below.
Document type Purpose of document
Letter - Letters can be Iormal.
- Letters are used to communicate with people and organisations outside oI your
business.
- Letters come in many Iorms, however their main purpose is normally to advise a
business, customer, supplier or business contact that an event has happened or is
about to happen or to conñrmagreements and contracts.
Memo - A memo IIull name memorandumJ is an internal document used within a business
to inIormemployees that an event is about to happen.
- Memos are not usually written in the same Iormal manner as letters.
Emails - Email is a now very popular as it is quicker and cheaper to send complex
Activity: 0roup discussion
As a group, discuss what you think Charlie Statham should
do to solve the problems at Moorcroft Golf and Leisure club.
Think about how long standing members may have felt if they
believed the business had just ignored them. How might this
have affected the business? How could Charlie ensure this
could never happen again?
Business documents
0ocuments either in paper
or electronic Iormwhich
are used in business Ior
a number oI diIIerent
purposes. For the document
to be useIul, it must be
completed with accuracy.
Purpose of document
Each type oI document
perIorms a speciñc Iunction.
Ìt is important that the
correct document is used
Ior the correct process iI an
administrative systemis to
work eIñciently.
Key terms
LO1
BTEC’s own resources
Effective communication is important for the smooth running of a
business. People within the organisation need to be able to choose
and use appropriate business documents to communicate important
information to internal and external customers.
Business documents can be used to request and provide information,
give instructions, attract potential customers and confirm
agreements. You will learn about the different types of document
that businesses use for these purposes later in the unit.
Different types of business
documentation
BTEC’s own resources
LO1
Case study:
The Moorcroft Golf
and Leisure Club
The Moorcroft Golf and Leisure Club
on the outskirts of Leeds is an exclusive
5-star hotel that boasts an 18 hole
championship golf course and a luxury
health spa. This hotel, golf and leisure
club was opened in 1990. Since then
l b i i d h d f
Sample page from BTEC Entry 3/Level 1 Business Administration Student Book
Key terms give learners clear
and concise descriptions of
industry terms.
Case studies put learning into
a real-world context, helping
learners to see how their
learning relates to business
environments.
contents
Entry Level 3 units covered
Unit 2 Managing your health at
work
Unit 5 Working in business
administration
Unit 6 Professional behaviour
in an office environment
(Teaching Book only)
Level 1 units covered
Unit 14 Working in business
administration
Unit 15 Communicating
electronically
Unit 16 Making and receiving calls
Unit 17 Welcoming visitors
Unit 18 Handling mail
Unit 19 Creating business
documents
Unit 20 Recording business
transactions
Unit 21 Supporting business
meetings
Unit 22 Business administration
group project
Unit 23 Ideas for small business
Unit 24 Job opportunities in
administration
BTEC Business
Activities help stimulate learners
to think about their work, and
explore the topics in more detail.
18
These resources provide in-depth coverage of the four mandatory units and 11 most popular
optional units, giving you more than enough units for the full Diploma so you can tailor
the course to your learners’ needs and interests. Written by best-selling, tried-and-trusted
authors, you can be confident the materials are written at the right level and provide
sufficient depth.
Student Book
O Assessment activities give practice for all grading criteria for the units covered, with
Edexcel’s own assessment tips to help learners achieve their potential.
O WorkSpace case studies put the learning into a real-world context, giving exclusive access
to real businesses, motivating learners by linking their learning to their future careers.
Teaching Resource Pack
O Schemes of work and lesson plans help to save you planning time so you can spend more
time supporting your learners.
O A bank of @t work resources puts engaging videos, interactive activities and PowerPoints
at your fingertips – full of vocational relevance and designed for those who learn better
by doing.
O Stretch and support guidance helps you to differentiate your delivery, helping all learners
to achieve their potential.
O VLE-ready CD-ROM and a separate disk for your own computer contain all resources for
easy upload.
Assessment Resource Pack
A true lifesaver for those who are new to BTEC, and a
great source of ideas for those already delivering the
course!
O Ready-made assignments, approved by BTEC’s leading experts, so you can get straight
into delivery.
O Examples of learner work that has been graded by BTEC experts to help you assess with
confidence, and demonstrate to learners how they can raise their attainment to Merit and
Distinction.
O Tried-and-tested ideas and fully worked examples to showcase what you can do
with BTEC.
O All materials available in ring-binder with VLE-ready CD-ROM containing all resources for
easy upload.
BTEC Level 2 First Business
Everything you need for BTEC success at your fingertips!
BTEC Level 2 First Business
Authors
Carol Carysforth
Mike Neild
Catherine Richards
Student Book
978 1 846906 20 6 £19.99
Teaching Resource Pack
978 1 846906 21 3 £199.00 (+VAT)
BTEC Business
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BTEC Level 2 First Business
Assessment Resource Pack
978 1 408259 39 9 £199.00* (+VAT)
March 2011
*Prices are provisional until publication
www.pearsonfe.co.uk/atwork.
Interactive learning with
t 0845 630 33 33 f @ customer.orders@pearson.com w www.pearsonschoolsandfecolleges.co.uk 0845 630 77 77
19
BTEC Business
BTEC Level 3 National Business
Unparalleled support from the BTEC team
for the Level 3 specification
BTEC Level 3 National Business
Authors
John Bevan, Helen Coupland-Smith,
Rob Dransfield, John Goymer,
Carlo Mencattelli, Catherine Richards,
Neil Richards
Student Book 1
978 1 846906 34 3 £21.99
Student Book 2
978 1 846906 35 0 £21.99
Teaching Resource Pack
978 1 846906 36 7 £199.00 (+VAT)
BTEC and Heinemann have joined forces to bring you BTEC’s own resources for BTEC Level 3
National Business – by the BTEC team, for BTEC learners – to support you every step of the
way to BTEC success.
Student Books
O Student Book 1 includes all four mandatory units plus eight popular optional units –
providing complete coverage for the BTEC Level 3 National Certificate, BTEC Level 3
National Subsidiary Diploma or BTEC Level 3 National Diploma qualifications.
O Student Book 2 comprises eight optional units, giving additional unit choice.
O Assessment activities in each unit give practice for all grading criteria, with Edexcel’s own
grading tips to help learners achieve their potential.
Teaching Resource Pack
O Covers 12 units including all four mandatory units with differentiation built into activities,
schemes of work and lesson plans to stretch the most able towards Distinction grades.
O A bank of @t work resources puts engaging videos and PowerPoints at your fingertips –
putting the theory into a vocational context and designed to support experiential learning.
O Stretch and support guidance helps you to differentiate your delivery to challenge the
most able and provide scaffolding and guidance where necessary, helping learners achieve
their potential.
O VLE-ready CD-ROM contains all resources for easy upload.
Sample page from BTEC Level 3 National Student Book
Unit 5 Business accounting
1.4 Capital expenditure
Expenditure is money spent by a business and can
be split into two categories: capital expenditure and
revenue expenditure. We are going to start by looking
at capital expenditure. This is used to buy capital
items, which are assets that will stay in the business for
a long period of time. Capital items are fxed assets
and intangible assets, as explained below.
Fixed assets
Fixed assets are items owned by a business that will
remain in the business for a reasonable period of
time. These are shown on a business’s balance sheet
and include land and buildings, offce equipment,
machinery, furniture and fttings, and motor vehicles.
These are sometimes referred to as ‘tangible assets’
because they can be touched.
Most fxed assets lose value over time and for this
reason they are depreciated. This means that each year
their value in the balance sheet is reduced in order to
give a fair value of the asset.
Intangibles
An intangible asset is something owned by the
business, that cannot be touched but adds value to the
business. Here are three common intangibles that exist
within businesses.
• Goodwill – when you buy an existing business, its
name and reputation will already be known, and
it may already have an established customer base
or set of clients. This increases the value of the
business and therefore increases the selling price of
the business. A sum of money is added to the value
of the business to refect the value of this goodwill.
However, goodwill is diffcult to place a fgure on –
Key term
Capital items – assets bought from capital expenditure such
as machinery and vehicles
• Trademarks – a trademark is a symbol, logo,
brand name, words or even colour that sets apart
one business’s goods or services from those of its
competitors. Trademarks can be a key infuence on
consumer choice and build a strong brand loyalty.
A trademark therefore is of value to a business and
consequently recorded as an intangible asset.
How do you decide upon the monetary
value of a trademark?
1.5 Revenue expenditure
Revenue expenditure is spending on items on a
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• check the post for incoming money received
• check the bank account online for incoming money received.
I have to input all the details accurately on to the computer. At the end of
each week, I check through all the invoices that have not yet been paid. We allow our
customers 30 days to pay, so if the invoice was issued more than 30 days ago and has not
yet been paid, I have to chase the customer. Most of the time they apologise and say they will
authorise payment there and then. If, however, I think there might be a problem, I have to tell my
manager.
Do you also deal with the money going out of the business?
No, that is Tanya’s job – she is the Purchase Ledger Clerk. She has to record all the purchases made by
the business and authorise payment for these. For example, all our drivers have a petrol card for BP
service stations. So each month Tanya will authorise the bank to pay the month’s fuel costs to BP.
Why is your job important to the business?
If I don’t issue an invoice and chase payment, then we would be providing a service for free!
The invoice asks the customer to pay and is the frst step towards getting cash into the
business. If there is not enough money coming in, even if sales are being made,
Christian has worked for eight
months as a sales ledger clerk at Vamous Vehicles,
a small independent courier business. The business operates
a feet of four delivery vans providing next-day courier services to and
from anywhere in the UK.
What does your job involve on a daily basis?
I am responsible for keeping the sales ledger up to date. This is a record of all of the
sales made by the business and of the payments received from customers. In effect,
it lets the boss know how much is being made in sales and how much money is
still owed. On a daily basis this means I have to:
• collect job sheets from drivers for the previous day’s deliveries
• issue invoices to customers requesting payment
for the delivery made
Sales Ledger Clerk
Christian
Key terms are highlighted throughout
so learners can quickly grasp the
meaning of what they are reading.
WorkSpace case studies link each unit to real-world
business decisions, helping learners to see how the
theory is put into practice in industry and to relate
their learning to their future careers.
www.pearsonfe.co.uk/atwork.
Interactive learning with
Functional Skills Teaching and Learning Disks
Practical support and resources to deliver the new functional skills
qualifications across English and mathematics at Entry 3, Level 1 and Level 2.
● Support with delivery: Activity-based delivery plans offer total support that can
easily be used with all post-16 learners, whether they are following an apprenticeship,
NVQ, vocational course or taking functional skills as a stand-alone qualification. The
packs offer practical support and guidance for different models of delivery across
varied learning environments.
● Complete solution: The packs cover all the functional skills standards, with guidance
on: helping learners to apply problem-solving skills; assessing learners’ underpinning
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for assessment.
● Interactive learning: Bring learning to life with integrated interactive activities that
encourage learners to apply their functional skills in different contexts and situations.
The activities help learners to make decisions and solve everyday problems using their
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● Personalise to your own needs: A wealth of teacher resources sit alongside ideas
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Entry 3 Mathematics
978 0 435048 66 2
Level 1 Mathematics
978 0 435048 67 9
Level 2 Mathematics
978 0 435048 68 6
Entry 3 English
978 0 435048 63 1
Level 1 English
978 0 435048 64 8
Level 2 English
978 0 435048 65 5
All disks priced at £300 (+VAT)*
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*Prices are provisional until publication.

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Apprenticeships
BTEC Apprenticeships –
More support for more successful apprenticeships
● Integrated knowledge and competence elements
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● A market-leading solution for functional skills
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OCR National Business
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OCR National Business
Engaging resources written to match
the specification
These textbooks for Levels 2 and 3 really engage your students and offer full coverage of the OCR National
Business specifications.
Level 2
O The Student Book for Level 2 is the only resource to cover both the mandatory and optional
units.
O Written to match the specifications and covers all the assessment so tutors can be sure that
students have everything they need.
O Activities and case studies hold students’ interest and provide the opportunity to see how
businesses operate in the real world.
Level 3
O The Student Book for Level 3 covers four mandatory units and four of the optional units.
O Assessment objectives are defined in each unit so students have a clear outline of the knowledge,
understanding and skills needed to pass.
O Case studies with questions and interesting activities encourage students to learn to put theory into
context with links to actual business practice.
O Knowledge checks at the end of each unit enable candidates to assess their own progress.
OCR National Business
Authors
Karen Hough
Jackie Tye
Nick Colburn
Level 2 Student Book
978 0 435401 22 1 £19.99
Level 3 Student Book
978 0 435449 80 3 £24.99
Student Book
Sample pages from OCR National Busieness Level 2 Student Book
Students study real
businesses which
makes their learning
more meaningful.
Questions encourage
students to absorb and
reflect on their learning.
Case studies help students to link
theory with real business practice.
www.
Download sample material at
www.pearsonschoolsandfecolleges.co.uk/
business.
21
22

Let Heinemann serve
your business needs
Heinemann offers a total solution for those taking the new
2010 NVQ/SVQ standards for Customer Service at Level 2
and Business & Administration at both Levels 2 and 3.
Candidate Handbooks
Feature a range of engaging activities and portfolio tasks to
encourage candidates to achieve their best. Assessment advice
allows them to focus on exactly what they need to know and
show they can do.
Companion website
Offers coverage of further optional units, answers for Student
Book questions, sample forms for activities and additional
coverage of the Technical Certificate to give your candidates
complete support.
NVQ/SVQ
NVQ/SVQ
Level 2 Customer Service
Levels 2 and 3 Business & Administration
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Candidate Handbooks
Level 2 NVQ/SVQ Customer Service Candidate
Handbook (and companion website)
978 0 435046 89 7 £19.99*
March 2011
Level 2 NVQ/SVQ Business & Administration
Candidate Handbook (and companion website)
978 0 435046 90 3 £19.99*
March 2011
Level 3 NVQ/SVQ Business & Administration
Candidate Handbook (and companion website)
978 0 435046 88 0 £24.99*
May 2011
*Prices are provisional until publication.
23
www.
For a full list of contents, visit our
website at
www.pearsonschoolsandfecolleges.co.uk/
customerservice.
NVQ/SVQ
Level 2 NVQ/SVQ Customer Service
New materials to support the 2010 standards
This brand new, full-colour Candidate Handbook with accompanying website supports the new
Customer Service standards at Level 2.
O Written in line with the revised QCF Framework to offer authoritative coverage of the new
Level 2 NVQ/SVQ Customer Service standards.
O Covers the mandatory, most B-category units, and the most popular optional units, with
additional support for the Technical Certificate and Functional Skills.
O Highly illustrated units and varied activities mean that candidates are kept engaged and can access
the information they need quickly.
O Office Life case studies show learners how the qualification supports their working life and provides
practical best-practice tips for making the most of their career.
O Assessment guidance features throughout offer advice on how to prepare for assessment, and how
candidates can achieve their best.
t
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T
.
Level 2 NVQ/SVQ Customer Service
Candidate Handbook (and website)
978 0 435046 89 7 £19.99*
March 2011
*Prices are provisional until publication.
contents
F1: Communicate using customer
service language
F2: Follow rules to deliver customer
service
A3: Communicate effectively with
customers
A4: Give customers a positive
impression of yourself and your
organisation
A10: Deal with customers face to face
B2: Deliver reliable customer service
C1: Recognise and deal with customer
queries, requests and problems
C4: Deliver customer service to
difficult customers
D1: Develop customer relationships
A5: Promote additional services or
products to customers
A8: Make customer service personal
A11: Deal with incoming telephone calls
from customers
A12: Make telephone calls to
customers
A13: Deal with customers in writing or
electronically
C3: Resolve customer service
problems
Plus coverage of the technical certificate
units.
Candidate Handbook
Sample pages from Level 2 NVQ/SVQ Customer Service Candidate Handbook
104
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NVQ/SVQ Level 2 Customer Service
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F
1
The types of customer your organisation does
business with
Here is a definition of customer service from The Institute of Customer Service.
“Customer service is the sum total of what an organisation does to meet
customer expectations and produce customer satisfaction. It usually involves
service teamwork and service partnerships.”
A customer service practitioner might simply see it as “helping people”.
Who are your customers?
Just as you have many different friends and colleagues, so too will there be a
variety of customers for you to deal with. Good customer service depends on
fully understanding the needs of your customers so that you can provide a good
product or service.
A customer is someone who receives customer service from you. It’s usually
easier to think of customers as living breathing people. However, sometimes your
customers will be other organisations.
If a customer is an individual or works in another organisation he or she is known
as an external customer. If a customer comes from another part of your
organisation he or she is known as an internal customer.
Both internal and external customers require the same great level of service from
you. Your internal customers are working with you to provide an overall level of
service which supports the needs of customers wherever they are. If the chain
breaks down, service suffers. So, everyone where you work is responsible for
service somewhere along the line.
Key terms
The Institute of Customer
Service: a professional body which
deals with developing customer
service people and systems.
Key terms
External customer A customer
who does not belong to your
organisation. An individual or
organisation using, or considering
using, your organisation’s products
or services.
Internal customer A customer
who works for your organisation.
An individual or department drawing
on the function or service that you or
your department provides to
your organisation.
Portfolio Task F1.1.1; F1.1.2; f1h
Find out who some of your internal customers are.
Complete this sentence:
My internal customers are
Now think about your external customers and
complete this sentence
My external customers are
Thinking about customer types – who are your
organisation’s customers? Complete this sentence.
My organisation’s customers are
Make a list here of any other customer types you deal with.
Indicate whether they are internal or external customers.
Keep the lists for your portfolio.

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Sample web page from the supporting Level 2 NVQ/SVQ
Customer Service website
Key terms help to aid
understanding of important
concepts and theory.
Portfolio features provide opportunities for
learners to undertake activities and gather
evidence that can be used in their portfolio.
Companion website offers coverage
of further optional units, answers to
questions in the Candidate Handbook
and forms to use with portfolio tasks.
NVQ/SVQ
24
n
e
w
!
n
e
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Level 2 NVQ/SVQ Business &
Administration
Candidate Handbook (and website)
978 0 435046 90 3 £19.99*
March 2011
Level 3 NVQ/SVQ Business &
Administration
Candidate Handbook (and website)
978 0 435046 88 0 £24.99*
May 2011
*Prices are provisional until publication.
Levels 2 and 3 NVQ/SVQ Business
& Administration
Brand new resources to support the new standards
These new, full-colour Candidate Handbooks with accompanying website support the new
Business & Administration standards at Levels 2 and 3.
O Written in line with the revised QCF Framework to offer authoritative coverage of the new 2010
NVQ/SVQ Business & Administration standards.
O Cover the mandatory, most B-category units, and most popular optional units with additional
support for the Technical Certificate and Functional Skills.
O Highly illustrated units and varied activities mean that candidates are kept engaged and can access
the information they need quickly.
O Assessment guidance features throughout offer advice on how to prepare for assessment, and how
candidates can achieve their best.
contents
Level 2 NVQ/SVQ Business & Administration
Candidate Handbook
Q201: Manage own performance in a business
environment
Q202: Improve own performance in a business
environment
Q203: Work in a business environment
Q204: Solve business problems
Q205: Work with other people in a business environment
Q227: Respond to change in a business environment
Q212: Produce documents in a business environment
Q107: Make and receive telephone calls
Q208: Use a diary system
Q211: Provide reception services
Q256: Meet and welcome visitors
Q219: Store and retrieve information
Q220: Archive information
Q221: Use office equipment
Q113: Use occupational and safety guidelines when
using keyboards
Q122: Spreadsheet software
Q126: Word processing software
Plus coverage of the technical certificate units
Level 3 NVQ/SVQ Business & Administration
Candidate Handbook
Q312: Design and produce documents in a business
environment
Q322: Plan and organise meetings
Q328: Deliver, monitor and evaluate customer services
to internal customers
Q218: Research information
Q301: Manage own performance in a business
environment
Q302: Evaluate and improve own performance in a
business environment
Q303: Work in a business environment
Q309: Communicate in a business environment
Q305: Work with other people in a business environment
Q329: Deliver, monitor and evaluate customer services
to external customers
Q208: Use a diary system
Q226: Support the organization of meetings
Q212: Produce documents in a business environment
Plus coverage of the technical certificate units
www.
For a full list of contents, visit our
website at
www.pearsonschoolsandfecolleges.co.uk/
business.
Sample web page from the supporting Level 2 and 3 NVQ/SVQ
Business & Administration website
Companion website
offers coverage of further
optional units, answers to
questions in the Candidate
Handbook and forms to
use with portfolio tasks.
t
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0845 630 77 77
@
customer.orders@pearson.com w www.????.co.uk
25
NVQ/SVQ
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f
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@
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Candidate Handbook
Sample pages from Level 2 NVQ/SVQ Business & Administration Candidate Handbook
Manage own performance in a business environment
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105
Purpose of planning work, and being
accountable to others for own work
There is a well-known saying that is oen used in business: ‘Failure to plan is
planning to fail’. This means that if you do not plan your work properly, you will
not succeed in making the best of your working day and will not achieve the best
results. Let’s take a closer look at what this means in practice.
Why do I need to plan my work?
Planning your work is a vital part of your job. At the planning stage, you will take
time to:
consider all of the tasks that you need to complete
estimate the time needed to complete each one
work out which tasks need to be completed before others can be started
list the deadlines by which the tasks need to be completed
identify any urgent tasks which you need to attend to
identify any tasks where you will need help from someone else.
By taking a little time out at the beginning of your day to plan your work, you
will dramatically improve your productivity and work efficiency and you will also
have an at-a-glance checklist of your tasks for the day, which you can then check
off as you complete each one. This will help you monitor your own progress.
Productivity productivity refers to
the rate at which you work. So, if you
are more productive, that means you
get more done.
Efficiency – efficiency refers to the
speed and the quality of your work,
so if you complete a task efficiently
you not only do it quickly, but also to
a good standard.
Key terms
Accountability
At work, you will have a job description that sets out all of the things for which
you are responsible, or accountable. For example, an Administrative Assistant
may be responsible for making sure that the minutes of team meetings are
accurately taken and then circulated to the whole team aerwards. This means
that the Administrative Assistant is accountable for these tasks. They will be
directly accountable to their line manager for making sure these tasks are
completed on time and without errors.
Checklist
When planning out your work tasks for the day, remember to include the
following information for each task:
• The deadline for completing the task
• The time needed to complete the task
• Whether any help is needed from another person
• Whether it is urgent
• When you will begin each task
Urgent – a task which is urgent
needs to be completed as soon as
possible, otherwise there will be bad
consequences.
Key term

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NVQ/SVQ Level 2 Business & Administration
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Q
2
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1
The Health and Safety Executive (HSE) in the UK has published a code of
practice for first aid in the workplace. It lets employers know what they must do
and what first aid provision they must have available for their staff.
Figure 1.3: What does the HSE Code
of Practice on first aid at work mean
for your workplace?
Guidelines, procedures Main purpose Why you think it is
or codes of practice important to help
you carry out your
job effectively
1
Portfolio Task 1.1
For this task, you need to find and list 3 of the guidelines, procedures or
codes of practice which relate to your job. Think of all of the tasks which you
carry out each day. Which of these have you received training for? Locate any
documents which you were given at this time as they may contain important
information on guidelines or procedures.
Ask your line manager to help you locate information on any other
guidelines, procedures or codes of practice which relate to your job.
For each one that you choose, say what it is for and say why you think it is
important to help you carry out your job effectively. It may help you to use
the table format below to collect all of the information to complete this
Portfolio Task.
Links to 1.1
«
Industry body – an industry body
is an organisation set up to monitor
and regulate the activities of its
members.
Voluntary – some industry bodies
set voluntary codes of practice.
Businesses do not need to sign up to
these, but if they do, their customers
can know what standards of service
to expect.
Key terms
You can find a link that will take
you to the full code of practice at:
www.contentextra.co.uk/NVQ
BusinessAdmin.
Codes of practice
Codes of practice are widespread in business these days and can be produced by
a business, or by an industry body.
Codes of Practice are voluntary codes setting out the minimum standards which
customers can expect from businesses for such things as customer service,
quality assurance and respect for privacy of personal data, among other things.
Activity 1
See how many different codes of practice there are that are relevant to
your job and your organisation. Ask colleagues and managers to help you
identify these.
A version of this table, ready for
you to complete, is available to
download from www.content
extra.co.uk/NVQBusinessAdmin
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Manage own performance in a business environment
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107
1 Why is it important to have guidelines and
procedures at work?
a. To ensure everyone feels under pressure
b. To ensure everyone follows the same methods
to carry out certain activities
c. To keep the boss happy
d. Because it is illegal not to
2 What is the main reason for planning your work?
a. To make sure you can leave early
b. To ensure you make the most effective use
of your time
c. To reflect on your mistakes
d. To keep yourself busy
3 What does the term ‘accountable’ mean?
a. In trouble
b. Financial
c. Responsible
d. Irresponsible
4 What is a benefit of working to realistic targets
at work?
a. The work will never be completed on time
b. You can recognise all your mistakes
c. It allows you to complete your tasks properly
and to a good standard
d. You will fall foul of legislation
5 Why is it important to keep other people informed
when work targets need to be changed?
a. It is none of their concern
b. They need to know about changes as this
may affect their other work and it allows them
to make alternative arrangements if necessary
c. So that they can do the work themselves
d. They need to know about changes so that they
can discuss them in meetings
6 What is the main reason we need to learn frommistakes?
a. To keep doing the same thing in future
b. To make sure we do not make the same mistake
again
c. To get a pay rise
d. To reduce our performance
7 What does it mean to ’reflect’ on a situation?
a. To decide never to do it again
b. To think back over an event and consider how
you might do things differently next time
c. To copy your behaviour
d. To make future cost savings
8 Why should we set ourselves high standards at work?
a. Because achieving high standards gives
us a tremendous sense of achievement
b. Because our boss says we must
c. Because low standards mean we will lose our job
d. Because high standards are impossible to achieve
9 Why is your own behaviour at work so important?
a. Behaviour at work does not really matter
b. Behaviour is not part of your job description
c. Our behaviour tells other people a lot about our
personality and whether we are responsible or not
d. Our behaviour can be bad as long as no-one gets
injured
10 Which of these types of behaviour shows honesty,
respect and consideration?
a. Laughing behind someone’s back
b. Taking a day off work to go to a football match
c. Listening to a colleague who has a problem and
trying to suggest a solution for them
d. Listening to music on your headphones while the
boss is away at a meeting
Check your knowledge

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106
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NVQ/SVQ Level 2 Business & Administration
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Dean’s story
My name is Dean Hunter. I’m 24 and have been working as
an Administrative Assistant for Excelsior Merchandise for 18
months. During that time, the company has grown
significantly and we have taken on a large number of new
field sales staff. I am the central contact point for them,
being office based, and it is my job to keep a track on their
appointments during the working day and to process the
orders which they send in from customers.
All of this tracking and order processing is carried out manually using a
paper-based system. This worked fine when we only had 4 sales reps.
However, we now have a sales force of 20, and keeping abreast of all the
paperwork which is generated in any one day is becoming almost impossible,
with the result that problems are beginning to arise with missed appointments,
lost order sheets, and ultimately lost business for the company.
Office life
There are advantages and disadvantages to both paper and electronic diary
systems. However, when there are a large number of staff to administrate,
and a large volume of paperwork being generated, it is oen better to use an
electronic diary system. First, for the management of the sales reps’
appointments, an electronic calendar system will be much easier to
administrate than a paper version; second, for the processing of orders, using
an electronic system will allow for a much more streamlined process and will
eliminate the possibility of lost orders as a result of missing paperwork.
T
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Ask the expert
Q
I have to look aer the diary management for a large number of sales
reps. I also have to process the orders which they send in. I am
overloaded with the paperwork which this generates and am starting to
worry, as orders are being lost due to missing paperwork.
A
In such a situation, it is recommended that you move over to an
electronic system. This will offer a much easier way for you to ensure
accuracy in administration. Microso Outlook allows you to run a
calendar service and it allows you to share calendars, so you can keep
on top of the sales reps’ schedules. Also, by equipping your sales team
with laptops, they could then email in all orders for customers, which
you can then process electronically.

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Key terms help to aid understanding of
important concepts and theory.
Link features provide
guidance on where
the learner can find
more information
about a particular
topic in the Candidate
Handbook.
Office life features include a personal account of
a practitioner’s experience in a setting; sometimes
inspirational or uplifting, other times sharing a problem.
Provides learners with practical best-practice
tips for making the most of their career.
Activities are designed to be as practical
as possible to promote active learning.
S
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26
Business Accounting Volume 1
Authors
Frank Wood
Alan Sangster
978 0 273712 12 1 £37.99
Business Accounting
Frank Wood’s Business Accounting
Business Accounting Volume 1, 11
th
edition
Business Accounting Volume 2
978 0 273712 13 8 £37.99
Business Accounting Volume 2 builds on Business Accounting Volume 1 to cover advanced aspects of
financial accounting. It also covers introductory aspects of management accounting suitable for use at all
levels up to and including professional foundation level courses and first-year degree courses.
O Provides easy-to-follow explanations of contemporary accounting practice.
O Includes clear and logical progression through topics.
O Activities designed to reinforce the understanding.
Business Accounting Volume 2, 11
th
edition
Business Accounting
UK GAAP Volume 1
978 0 273718 76 5 £32.99
UK GAAP Volume 2
978 0 273718 80 2 £35.99
O This is the standard introductory text for accounting students and professionals working with UK GAAP
practice and terminology.
O Both GAAP versions maintain the same features and contents as the 11
th
edition version.
Business Accounting: UK GAAP, First edition
Business Accounting is the world’s best-selling textbook on book-keeping and accounting. Now in its
11th edition, it has become the standard introductory text for accounting students and professionals alike.
Business Accounting Volume 1 is used on a wide variety of courses in accounting and business, both at
secondary and tertiary levels and for those studying for professional qualifications.
O Uses IFRS as its framework to
explain key concepts and practice.
O Fully updated review questions for
exam practice.
O Updated worked examples for
areas of difficulty.
8eso0rces ava||ab|e w|th th|s text
0ompao|oo webs|te:
www.pearsooed.co.0klwood.
St0deot 8eso0rces: Over 300 review questions,
including past exam board questions and 100 multiple
choice questions with answers.
Lect0rer 8eso0rces: PowerPoint slides, Testbank and
Solutions Manual.
27
Other Business 16+
Frank Wood’s A Level Accounting
Authors
Frank Wood
Alan Sangster
978 0 273685 32 6 £41.99
This edition of Frank Wood’s A Level Accounting has been restructured to follow the AQA A Level A2
specification and the OCR A2 specification. As well as providing instruction and practice in the
preparation of accounting information, the text stresses the need for students to understand the business
reasons behind accounting techniques.
O Provides comprehensive, detailed and thorough coverage of the AQA and OCR A2 specifications.
O Numerous worked examples, review questions and answers help to reinforce learning.
O Includes recent past questions from the main awarding bodies as well as a useful guide on examination
techniques.
O The text is in five parts:
- Parts 1, 2 and 3 cover the AQA specification.
- Part 4 completes coverage of the OCR specification.
- Part 5 comprises four chapters revising topics normally covered in the first year
of the A Level exam.
Frank Wood’s A Level Accounting, 4
th
edition
Book-keeping and Accounts
Authors
Frank Wood
Sheila Robinson
978 0 273718 05 5 £34.99
This up-to-date, attractive and comprehensive accountancy textbook provides a progressive approach
to learning and the principles of accounting. It covers the requirements of many of the accountancy
professional bodies’ examinations, including AAT, IAB, A Level and OCR.
O Includes ‘Professional Ethics’ in the workplace, which is now a part of many examining bodies’
curriculums.
O Contains four new chapters: The accounting cycle; Business documents; Computers and accounting
systems; Professional ethics.
O ‘Learning Objectives’ at the beginning of each chapter are updated to reflect changes in both the
financial environment and the accountancy examining bodies’ syllabuses.
O The ‘Chapter Summary’ is also revised to enable students to recall the main learning objectives of the
chapter.
O Attractive new full-colour design, diagrams and flowcharts.
Book-Keeping and Accounts, 7
th
edition
Business Accounting
Author
Rob Jones
978 1 902796 41 3 £25.99
Business Accounting adopts a new approach to the teaching and learning of accounting for introductory
courses. Combining the best features of a textbook and a workbook, it covers management and financial
accounting in one stand-alone text, with a comprehensive, student-friendly introduction for accounting
students.
Includes: Principles of accounting; Financial accounting; Double-entry book-keeping; Management
and cost accounting.
Business Accounting
The ‘must have’ book for all GCE AS and A Level accounting students
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Other Business
Leisure and Tourism
Edexcel GCSE Leisure and Tourism
Edexcel’s own resources for the 2009 Edexcel GCSE Leisure and Tourism
specification, so you can be sure your students have everything they need for this
new course.
• Engaging, real-world focus and expert help with planning and assessment.
• ActiveTeach CD-ROM provides interactive activities, video and an electronic
copy of the Student Book, so you can easily produce whole-class interactive lessons
that truly engage your students.
• Teacher Guide also contains schemes of work, dozens of activities with answers,
useful websites, and a glossary of terms for each unit, so you have all the support
you need to get the best from your students.
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28
Other Business
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Economics 14–16
30
OCR GCSE Economics
Building skills for success in economics
Tailored to the latest specification and packed with exam-focused activities, study skills and revision
guidance, our OCR GCSE Economics Student Book focuses on the skills students need for success.
O Endorsed by OCR for use with the 2009 OCR GCSE Economics specification.
O Includes whole-class and individual activities, as well as extra focus on more complex units,
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O Popular Exam Café feature includes structured exam preparation throughout the course.
O Written by experienced subject experts and examiners with a focus on the skills students
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OCR GCSE Economics
Authors
Christopher Bancroft
Amy Chapman
Clive Riches
Student Book
978 0 435849 05 4 £21.50
Student Book
Sample pages from OCR GCSE Economics Student Book
A range of activities
encourage students to think
economically – both on their
own and as part of a group.
Learning objectives
give clarity and structure
to learning.
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31
Economics 14–16
Edexcel IGCSE Economics
A perfect companion to Edexcel’s own IGCSE specification
Edexcel IGCSE Economics provides complete coverage of the new specification.
O Attractive design, engaging features and text extracts make it accessible for every student.
O Examples and case studies have been drawn from a wide variety of international contexts.
O Provides comprehensive coverage from an experienced author to give you complete
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O Includes a revision CD so there’s no need for students to purchase additional revision
resources.
O Reviewed by practising teachers to ensure that the material meets teachers’ needs.
Edexcel IGCSE Economics
Author
Rob Jones
978 0 435991 28 9 £18.99
Student Book
Edexcel IGCSE
Economics
Rob Jones
An economy is a systemwhich attempts to
solve the basic economic problem.
54
Section B: Some Essential Background Economics
Chapter 12: The mixed economy
Set 1
Set 2
(a) Who provides the goods and services shown in the two sets of photographs?
(b) Why do you think there are two sets of providers? Explain your answer.

The public and private sectors
Decision-makers in an economy have to decide what to produce, how to produce
and for whom to produce. In any economy goods and services may be provided by
the public sector or the private sector. In the private sector, individuals or
groups of individuals are free to set up businesses and supply goods and services to
anyone who wants to buy them. In the public sector, a range of organisations such
C
h
a
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t
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1
2
:

T
h
e

m
i
x
e
d

e
c
o
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o
m
y
Getting started...
Goods and services are produced in countries to meet the needs and
wants of consumers. However, the way in which different countries
organise the choice, production and distribution of goods will vary.
Look at the two sets of images to the right
Set 1
Set 2
Economy - a systemwhich attempts to
solve the basic economic problem.
Efficiency - minimising costs and the use of
resources.
Private sector - the provision of goods and
services by businesses that are owned by
individuals or groups of individuals.
Public sector - government organisations
that provide goods and services in the
economy.
Market failure - where markets lead to
inefficiency.
Mixed economy - an economy where
goods and services are provided by both the
private and the public sectors.environmental
problems.
C
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a
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59 59

Lack of information
Markets will be efficient only if there is a complete free flow of information to all
buyers and sellers. Consumers need to know everything about the nature, price
und quulity ol ull products. And hrms nccd to know cvcrytling ubout tlc rcsourccs
and production techniques, for example, used to make a product. However, this is
not always possible. For example, how many UK consumers know all about the
the Croatian property market, Croatian business customs and the Croatian legal
systcm wlcn buying u loliduy rctrcut in tlc scusidc rcsort ol Pulu. A luck ol
information may result in the wrong goods being purchased or produced or the
wrong prices being paid. The government can help here by passing legislation
which forces firms to provide more information about products. However, in recent
years the development of the Internet has improved the flow of information about
products. This has helped to improve the efficiency of markets.
Factor immobility
For markets to work efficiently factors of production need to be mobile. This means
that factors such as labour and capital must be able to move freely from one use to
another. However, in practice, factors can be quite immobile. For example, a
specialised laser machine designed specifically to cut sheet glass may not have any
lurtlcr usc il tlc gluss muking luctory lus to closc down. As u rcsult tlc muclinc
may have to be scrapped which is wasteful. The government may be able to help to
make some factors more mobile, such as retraining workers when their ‘old’ jobs
become redundant. But it can do little to avoid the waste of the machine in the
above example.
C
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Exam practice - Mixed economies
Figure 3 shows the government expenditure as a percentage of
national income for a selection of countries. All of the countries
have mixed economies.
Produce a bar graph from data
Hungary 59.1
Iceland 58.1
Australia 43.6
Switzerland 37.8
Morocco 30.7
India 20.4
Source: adapted from http://anepigone.blogspot.com/

Figure 3 Government expenditure as a percentage
of national income for a selection of countries 2007
(a) What is meant by a mixed economy?
(2 marks)
(b) In Figure 3, which country does the public sector play the
greatest role? Explain your answer.
(2 marks)
(c) How are goods and services mainly distributed in India?
(2 marks)
(d) In Figure 3, which country would you expect taxes to be
highest? Explain your answer.
(2 marks)
(e) Which of the following goods or services is most likely to be
provided by the public sector in a mixed economy?
A Motorways
B Cars
C Personal computers
D Books
(1 mark)
(f) Explain what is mean by efficiency in markets
(2 marks)
(g) In Ahmedabad, and other major cities in India, air pollution
is a very serious problem. Explain why this is an example of
market failure.
(4 marks)
59.1 58.1
43.6
37.8
30.7
20.4
0
10
20
30
40
50
60
70
Hungary Iceland Australia Switzerland Morocco India
Country
Sample pages from Edexcel IGCSE Economics Student Book
Each chapter starts with a
‘Getting Started’ feature, which
introduces the topic of the chapter
and puts it in context.
Margin notes provide
students with additional
information and highlight
points of interest.
Plenty of practice questions
in the text of each chapter help
to test students’ knowledge
and understanding.
Economics 16+
32
A Level Economics, 5
th
edition
Alain Anderton’s best-selling texts – updated for the latest
GCE specifications
These best-selling economics resources have been extensively revised and updated for the latest AS and
A Level Economics specifications. They are now available in two different versions, each incorporating the
changes to the latest GCE specification, including the reduction in the assessment burden from six to
four units.
Student Books
O Two editions: one suitable for OCR, IB, WJEC, CCEA, SQA and HE, the other for AQA.
O Provide comprehensive coverage of the latest specification.
O Support the analysis of economic situations with recent statistics, so your students
have up-to-date information to hand.
O Apply economic theory to real-world situations and integrate economic theories into every unit.
O Easy-to-use resources with a flexible structure, divided into short units.
O Include guidance on how to achieve the highest marks in examinations.
Student Book
Sample pages from A Level Economics Student Book
Comprehensive coverage
of economic theory and
applied economics.
Includes summary exam-style
case studies and short practice
activities to reinforce student
knowledge.
Provides students with full-colour
diagrams and explanations.
Economics 16+
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The best resources for the latest GCE Economics specifications
Economics AS Level Student Book, 5th edition
978 1 405892 34 6 £22.25
Suitable for OCR, IB, WJEC, CCEA, SQA and HE boards
Economics A Level Student Book, 5th edition
978 1 405892 35 3 £29.75
Economics Teacher Guide, 5th edition
978 1 405892 36 0 £79.99
Economics for AQA A Level Student Book, 5th edition
978 1 405892 38 4 £29.75
Economics for AQA Teacher Guide, 5th edition
978 1 405892 39 1 £79.99
Teacher Guides
O Photocopiable resources to save you valuable preparation time.
O Provide exemplar answers to questions in the Student Books.
O Include a comprehensive grid outlining which units from the Student Books can be used with
particular specifications.
Teacher Guide
Sample pages from A Level Economics Teacher Guide
for orange juice could increase. If this were to happen, hard
cheese and orange juice would be substitutes.
(d) If the demand for fatty foods were price elastic, it would
mean that a 17.5 per cent imposition of VAT would lead to a
more than 17.5 per cent drop in demand. The higher the
elasticity, the larger the drop in demand. For example, if fatty
foods had an elasticity of 1.1, a 17.5 per cent tax would lead
to a fall in demand of 19.25 per cent. If elasticity were 2.0, the
imposition of a 17.5 per cent tax would lead to a 35 per cent
drop in demand.
This can be shown on a demand and supply diagram. In
Figure 4 (a), the 17.5 per cent rise in price of EF, resulting from
the shift in the supply curve from S1 to S2, leads to a much
larger percentage fall in quantity demanded from OA to OB.
This can be contrasted with Figure 4 (b) when demand is
inelastic. The fall in demand resulting from the imposition of
tax is much less than in Figure 4 (a).
Question 4
(a) and (b) One of the characteristics of a ‘good’ indirect tax
designed to raise revenue for the government is that it does
not discourage consumption of the product. Not only does
this not alter the patterns of consumer preferences, but it also
raises the maximum amount of revenue for the government
for every pound spent on a commodity. In terms of price
elasticity of demand, this means that indirect taxes should be
levied on goods which have as low an elasticity as possible.
Imposition of VAT on fuel and light and food (with price
elasticities of 0.47 and 0.52 respectively) would raise
significantly more tax per pound spent than the imposition of
VAT on services (with a price elasticity of 1.02).
Data question
1. There is a number of reasons why the government might
want to raise the level of Vehicle Excise Duty on the purchase
of SUVs. One relates to the environment. SUV’s tend to have
very poor fuel consumption. Therefore they contribute more
per mile both to global warming through the emission of
greenhouse gases and to atmospheric pollution in cities such
as London.
However, it could also be argued that the government
might want to increase tax revenues by imposed taxes on
SUVs. With a highly price inelastic demand for these vehicles,
tax revenues are likely to be high.
2. The demand for SUVs is likely to be less elastic than for
ordinary cars. This is because SUVs are a niche market within
the larger car market and buyers of SUVs are less price
sensitive than the ordinary motorist. They have already shown
this by buying an above average cost vehicle and being
prepared to pay the above average cost of running it. So the
imposition of a purchase tax of, say, £2 000 or £5 000 on
SUVs is unlikely to have that much impact on quantity
demanded.
In Figure 5, demand for SUVs is shown to be inelastic. The
imposition of a flat tax of CB has little effect on demand,
pushing it down from OE to OF. Note that because demand is
inelastic, manufacturers will be able to pass on most of the tax
to motorists. Prices increase from OA to OB leaving
manufacturers to pay just CA of the tax per vehicle.
The more elastic the demand curve for SUVs, the greater
will be the fall in quantity demanded following the imposition
of a tax.
3. A ‘significant reduction’ in purchases could be interpreted in
a number of ways, but the economic analysis remains the same
31
0 Quantity
Price
C
D
A
B
S2
S1
Figure 3
0 Quantity
Price
(a) (b)
Price
E
F
D
B A
S2
S1
0 Quantity
E
F
D
BA
S2
S1
Figure 4
Question 1
(a) 101.1p.
An increase in the price of petrol from 28.6p to 32.3p before
tax would have no effect on excise duty. The price including
excise duty would go up 3.7p from 82.3p to 86.0p (32.3p +
53.7p). WithVAT at 17.5 per cent, the cost of VAT would now
be 15.1p rounded to the nearest 0.1p (86.0p x 17.5%). The cost
at the petrol pump would then be 101.1p (86.0p + 15.1p).
(b) 102.0p.
If the government increased excise duty from 53.7p to 58.2p,
the cost after excise duty but before VAT would increase to
86.8p (28.6p + 58.2p). With VAT at 17.5 per cent, the cost of
VAT would be 15.2p (86.8 x 17.5%) rounded to the nearest
0.1p. The cost at the petrol pump would now be 102.0p
(86.8p + 15.2p ).
(c) 94.7p.
If VAT were reduced to 15 per cent, the cost at the petrol
pump would fall to 94.7p (82.3p + [82.3 x 15%]) rounded to
the nearest 0.1p.
(d) 26.6p.
The petrol cost before tax is 28.6p per litre. If the
government subsidised the cost before tax by 2p, the price
would fall to 26.6p per litre.
Question 2
(a)
(b) The equilibrium quantity demanded and supplied is 8
units where demand equals supply.
(c) See Figure 1.
(d) 6 units.
(e) £9.
(f)(i) £1.
The incidence of tax per unit on the consumer is the
difference between the original equilibrium price of £8 and
the new equilibrium price of £9 following the introduction of
the tax. So it is £1.
(ii) £2.
The incidence of tax per unit on the producer is the difference
between the tax per unit of £3 and the incidence of tax on
the consumer, shown above to be £1. So it is £2.
(g)(i) £3.
This is simply the information already given in the question.
(ii) £18.
Total government revenue is the the tax per unit, £3, times the
quantity sold when the tax is applied, 6 units. So the total
government revenue is £18.
(h) £28.
Producers before the tax was imposed received the
equilibrium price, £8, times the equilibrium quantity sold,
8 units, making total revenue of £64. After the tax is imposed,
producers only receive £6 per unit (which can either be read
off the graph or is the new equilibrium price of £9 minus the
tax of £3), and sell only 6 units. So total revenue is £36. So
revenue will change by £64 - £36 or £28.
Question 3
(a) If hard cheese were to become subject to VAT at 17.5
per cent, the supply price would rise by 17.5 per cent at any
given level of output. In Figure 2, this is shown by a shift of the
supply curve to the left from S1 to S2. At a quantity supplied
of OA, the supply price would rise from OF to OG.
Alternatively, at a price of OF, supply would fall from OA to
OB following the imposition of VAT.
(b) The price of hard cheese is most unlikely to rise by 17.5
per cent following the imposition of VAT. This is because part
of the tax increase will be absorbed by producers. In Figure
11.3, the original equilibrium price is OA. With the imposition
of VAT, the supply curve for cheese shifts from S1 to S2
leading to a new equilibrium price of OB. However, OB is less
than OA plus 17.5 per cent. The tax of 17.5 per cent is the
distance BC. So the increase in price of AB paid by consumers
is less than 17.5 per cent. The part of the tax not paid by
consumers, AC, is absorbed by producers who now receive a
lower price for their product.
(c) The imposition of VAT on hard cheese might lead
consumers to buy less hard cheese and turn to healthier
products. This could include orange juice, and so the demand
30
12
Indirect taxes and
subsidies
0
Quantity
5 10 15 16
Demand
Price (£)
15
10
5
Supply part (c)
Supply part (a)
Figure 1
0 Quantity
Price
F
G
B A
S2
S1
Figure 2
Suggested answers to all
questions in the Student
Book are provided.
34
Edexcel’s GCE Economics resources, written by top-selling author Alain Anderton, give you
complete coverage of the latest AS and A Level specifications and address the changes to the
assessment format.
Student Book
O Supports the analysis of economic situations with recent statistics.
O Applies economic theory to real-world situations.
O Integrates economic theories into every unit.
O Easy-to-use with a flexible structure, divided into short units.
Teaching and Assessment Pack
O Specifically designed as a photocopiable resource to save you valuable preparation time.
O Includes exemplar answers to all questions in the Student Book.
O Includes a comprehensive grid outlining which units from the Student Book apply to
particular areas of the Edexcel GCE Economics specification
Edexcel GCE Economics
Edexcel’s own resources for the Edexcel GCE Economics
specification
Edexcel A Level Economics
Author
Alain Anderton
Student Book
978 1 405892 28 5 £29.75
Teaching and Assessment Pack
978 1 405892 29 2 £79.99
Economics 16+
Student Book
Sample pages from Edexcel GCE Economics Student Book
Includes summary
exam-style case
studies and short
practice activities
to reinforce student
knowledge.
Statistics and charts
show recent trends.
Provides students with full-colour
diagrams and explanations.
Comprehensive coverage of economic
theory and applied economics.
www.
See more sample pages at
www.pearsonschools.co.uk/
edexcelgceineconomics.
Economics 16+
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OCR AS and A2
Economics, 2
nd
edition
Developed in partnership with OCR to prepare your students
thoroughly for their exams
OCR and Heinemann are working together as official partners to provide you with material for the latest
OCR A Level Economics specification. Written by an expert author team, each Student Book for AS and A2
guides students clearly through the specification to help them achieve their full potential in exams.
O Reflects the specification’s emphasis on setting the subject in real-life, national and
international contexts.
O An ‘Economist’s Toolkit’ section helps students to understand and apply key skills.
O Provides students aspiring to A* with the Stretch and Challenge activities they need for A2.
O Contains our unique Exam Café section with comprehensive exam guidance and practice
written by examiners.
OCR A Level Economics, 2
nd
edition
Authors
Colin Bamford
Susan Grant,
Stephen Walton
AS Student Book
978 0 435692 20 9 £18.99
A2 Student Book
978 0 435692 21 6 £21.50
Colin Bamford | Susan Grant
(FRQRPLFV
Official Publisher Partnership
AS
Student Book
Sample pages from OCR A2 Economics Student Book
Relevant, up-to-date examples are
worked into the text to ensure lively,
enjoyable learning.
Extension activities stretch
and challenge students.
36
Revision Express Economics
AS & A2, 4
th
edition
This edition of Revision Express A Level Study Guide
for Economics covers AS and A2 in one book, making
revision fast and effective.
• Step-by-step revision – chapters are divided
into two-page sections making it easy to
organise revision.
• Check progression – with short ‘checkpoint’
questions and answers.
• Develop exam technique - with exam-style
practice questions.
• Examiner secrets – get inside information on scoring
high marks.
Revision Express Economics AS & A2, 4
th
edition
978 1 408206 52 2 £14.99
Stanlake’s Introductory
Economics, 7
th
edition
The tried-and-tested, cost-effective economics course
companion for all specifications.
• Provides an easy-to-use introduction to all students
of economics with clear explanations of the
principles underlying economic issues.
• Includes topical case studies of well-known
businesses and profiles of important economists,
placing theory into real-world context.
Stanlake’s Introductory Economics, 7
th
edition
978 0 582405 48 6 £21.60
Economics, 4
th
edition
Economics is a simple and concise introduction to
the core principles of economics, aimed at students
taking their first course in economics. The focus is not
on economic theory but more on how economics can
be used practically. There are lots of clear and simple
explanations with real-world examples and cases.
Economics, 4
th
edition
978 0 273681 07 6 £33.99
Essentials of Economics,
4
th
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This is the market-leading text in introductory
economics. In this fourth edition, John Sloman
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the real world.
Includes:
• colour diagrams with accompanying explanations
to ensure full understanding of a concept
• access to MyEconLab, an online environment that
offers practice tests and a personalised study plan
• the identification of various ‘Threshold Concepts’
that are key to helping you ‘think like an economist’.
Essentials of Economics, 4
th
edition
978 0 273722 51 9 £36.68 (+VAT)
Other Resources
Studies in Economics and Business
Topical books providing thorough coverage
This series is ideal for AS, A2 or IB students looking for in-depth information on particular business and
economics topics.
O Each handy, topic-based book reflects a specification heading, so you can mix and match to suit the
course.
O The series covers European and global perspectives so students can deal with the most up-to-date
exam specifications.
O Specimen exam papers provide assessment practice.
O In-depth coverage of each topic also provides a firm foundation for undergraduate study.
Studies in Economics and Business
Series Editor
Susan Grant is an experienced author and
examiner.
Economics Business
The European Union, 5
th
edition
978 0 435332 35 8 £9.50
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978 0 435332 34 1 £9.50
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978 0 435330 48 4 £9.50
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978 0 435332 26 6 £9.50
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978 0 435330 50 7 £9.50
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978 0 435330 47 7 £9.50
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978 0 435330 46 0 £9.50
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