KATY TRIPSES

109 N. Stadium Blvd, Apt 25 Columbia, MO 65203 katy.tripses@gmail.com Mobile (816) 536-9779 MOJO Media Planner Senior at University of Missouri-Columbia working on a double major in Strategic Communication and Business Management. Able to work well in group settings. Computer skills include: Microsoft Word, Microsoft Excel, Microsoft Powerpoint, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Wide Orbit, Arbitron, and MRI plus. Key professional skills include: Writing Research Analysis

UNIVERSITY OF MISSOURI, Columbia, MO Bachelor of Journalism in Strategic Communication Bachelor of Business Administration in Management Minor in Sociology Anticipated Graduation Date: December 2012

Education

Professional Experience
True Media Columbia, MO May 2011-August 2011 Media Planning/Buying Assistant Worked alongside a planning and buying team for a client in Florida, that included eleven hospitals. Each hospital had its own media plan. Day-to-day responsibilities varied and included the following: • Edited and fact checked plans to be presented to clients. • Researched various media in the North Florida Region available to use in campaigns. • Assisted in buying numerous radio and television spots. • Researched demographic information for various target markets using Arbitron and Sqad Data. KOMU 8 Columbia, MO August 2009 - May 2011 Student Assistant to Promotions Department Hired as a part-time employee after one year as an intern. Provided assistance to Marketing Specialist while gaining valuable hands-on experience. Day-to-day responsibilities varied and included the following: • Wrote scripts and coordinated production and graphics for on-air and radio promos. • Designed sales one sheets to offer sponsorship opportunities for events and programs. • Interacted with viewers on online community calendar and social networking sites. • Cut on-air sweeps promos using Avid News Cutter. Show-Me STATE GAMES Columbia, MO June - July 2009 Intern for Marketing and Media Coordinator Responsible for designing and laying out souvenir program that was distributed to thousands of participants and guests during sporting events. • Composed press releases for various events, including the annual torch run and other volunteer events. • Photographed several sporting events later published on website and several social networking sites. • Assited in hosting the annual Sponsorship Banquet attended by several hundred guests.

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