Peter Pham Press Release.final 11-21-11

Peter Pham, Former Co-Founder and President of CoIor, Named Partner of

New TechnoIogy Studio

Santa Monica, CA (November 21, 2011) ÷ Science, Ìnc. (www.science-inc.com), today
announced that Peter Pham has joined the company as a partner. Science creates and
acquires and then scales successful digital businesses by bringing together the best
ideas, talent, resources and financing through a centralized platform. Pham's particular
area of focus will be marketing and business development.

"My new role at Science gives me an opportunity to expand upon all my previous roles
as an operator, advisor and an investor in startups, and to bring all these disciplines
together to surface the next generation of successful companies,¨ said Pham. "There's
such a robust start-up culture in Los Angeles right now, it is a very exciting to be in the
thick of all the innovation and the tremendous amount of talent here. Ì'm eager to return
to my roots in Southern California and foster entrepreneurs in its burgeoning tech
market.¨

"Peter has an immense wealth of experience in every aspect of creating, building and
leading startups. He brings incredible bench strength to the Science team,¨ said Michael
Jones, Founder and CEO of Science. "With his deep network in both Silicon Valley and
Los Angeles, he will also serve as a critical bridge between the two technology
communities.¨
Previous to Science, Pham returned to Trinity Ventures as an Entrepreneur Ìn
Residence for a second tenure. Prior to that he was the Co-founder and President of
Color and served as the CEO of BillShrink.com as well Vice President of Business
Development at Photobucket.com where he was the fifth employee. At Photobucket,
Pham was responsible for driving growth to 61M users and leading its $300M acquisition
in 2007 to Fox Ìnteractive Media, a division of News Corporation.
Pham holds a Bachelor's degree in Biological Sciences and a minor in Business
Management from the University of California, Ìrvine.

-out Science, Inc.
Based in Santa Monica, CA, Science, Ìnc. is a technology studio that creates and
acquires then scales successful digital businesses by bringing together the best ideas,
talent, resources and financing through a centralized platform. Science focuses on three
things: developing new businesses, providing emerging startups with operational
strategy and capital, and transforming later-stage Ìnternet ventures with new talent and
innovation. More information about Science can be found at www.science-inc.com or
@scienceinc.

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Media Contact:
Rosabel Tao
Rosabel@rstao.com
213-219-1446

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