You are on page 1of 28

Ready for taxes?

Here are the effects


of new tax laws for 2011.
PAGE 6
JANUARY 2012
BITS & BYTES
The best technology of 2011.
PAGE 27
COACHS CORNER
Youre already accountable.
PAGE 2
FROM THE CHAMBER
Make positive resolutions this year.
PAGE 7
www.sibiztrends.com
STEVE WHITE/Business Trends
Professional boxing is coming to Staten Island this month, with an evening of pugilism at the Hilton Garden Inn
that includes bouts featuring Staten Island lightweight Nicky Lil Nicky DeMarco (3-2, 2 KOs), as well as
Staten Island super middleweight Tim ONeill (9-2-3, 5 KOs). Pictured at a press conference announcing the
event are, from left, boxers Jorge Diaz, DeMarco and Mikey Faragon, and boxing promoters Gregg Cohen and Sal
Musumeci.
And in this corner...
P u b l i s h e d b y E l a u wi t Me d i a
P r e - s o r t e d
S t a n d a r d
U S P o s t a g e
P A I D
W i l k e s - B a r r e , P A
P e r m i t 9 0
By TIM RONALDSON
Business Trends
If all goes as planned, the
North Shore of Staten Island
might look dramatically different
in 20 years than it does now.
Last month, the Department of
City Planning and city Economic
Development Corporation re-
leased North Shore 2030, a plan
that officials say will create quali-
ty jobs, reconnect people with the
working waterfront through in-
creased public access, strengthen
existing neighborhoods by sup-
porting and creating neighbor-
hood centers, and improve mobil-
ity for residents and businesses.
Through both short-term ac-
tions and long-term planning,
this report represents an impor-
tant step forward in shaping fu-
ture public and private invest-
ment along Staten Islands North
Shore, EDC President Seth W.
Pinsky said at the announcement
press conference. Our 20 year vi-
sion begins today, with projects
underway from St. George to
Mariners Harbor which will lead
to good jobs, increased economic
investment, and additional public
open space for the residents of
Staten Island.
The North Shore is twice as
dense as the rest of Staten Island,
home to 179,000 residents. The
maritime industry has tradition-
ally fueled the area and shaped its
EDC, City
Planning outline
20-year plan to
revitalize Islands
North Shore
please see REPORT, page 26
A plan
for the
North
Shore
By TIM RONALDSON
Business Trends
James Molinaro is in full-fledged prep
mode.
As he is about to enter the second half of
his third and final term as Staten Islands
borough president, Molinaro wants to make
sure that, before he leaves office, some long-
discussed projects are off the ground for the
next leader. He has a strong outlook for the
borough in general and thinks Staten Island
could be primed for a banner year in 2012.
I think there are some great opportuni-
ties for Staten Island. I am very optimistic,
he said. I think the economy is better, in a
sense. And theres a number of things that
are just hanging up there by a little push to
come over the finish line.
Molinaros wish list for the remainder of
his term focuses on three areas: alleviating
traffic, building community, and improving
the overall quality of life for Island residents.
Prez optimistic for borough
please see OUTLOOK, page 13
With two years left in office, James Molinaro has a bright outlook for the Island
By BILLY SPARKLE
Each one of us is already being
held accountable in the different
areas of our life. We may not
know it, and we may not like it,
but we all have what I like to call
Accountability Partners. Some of
those APs can be rather harsh.
And the opportunity is to recog-
nize these harsh Accountability
Partners and upgrade to more
gentle, loving and nurturing APs.
When we arent present to
what is holding us accountable, it
could look like we dont have any-
thing holding us accountable. But
that simply isnt true.
Heres an example that illus-
trates this point. The bills that get
mailed to me each month hold me
accountable to the various com-
panies I receive services from. If I
dont pay attention to these APs
by sending in my payments, what
usually follows are second and
third notices.
If I dont pay attention to the
second and third notices, what
generally follows are threat let-
ters (were going to close your
service down, or turn off your
benefit, etc.). And if I dont pay at-
tention to those Accountability
Partners , my services get discon-
tinued and then I receive some
new APs like bill collectors and
lawyers.
All of these things these APs -
are in my life for one specific pur-
pose to hold me accountable to
the simple agreements Ive made
with my service providers.
I call these the default APs. If I
dont set up my own APs, these
are the defaults that hold me ac-
countable.
What Ive noticed is that the de-
fault APs work just fine although
they may be a lot harsher than
the ones I could set up for myself.
Lets look at the area of health.
The default APs that show up
there are pain, warnings from a
doctor, or general lethargy and
exhaustion. These APs do hold us
accountable they alert us to do
something healthy for ourselves.
But wouldnt it be better if we cre-
ated more nurturing and loving
Accountability Partners? What if
we created a written meal plan,
hired a personal trainer and put
scheduled exercise sessions in
our calendars? What if we al-
lowed those APs to keep us on
track? Surely that would be more
useful than waiting for the pain
or warning of a doctor.
Now going back to my earlier
example, what are some APs I
could set up for myself ? Thats
simple. I could create a budget or
a spending plan and put every-
thing in there that I am planning
to spend for the month. Then dur-
ing the first week of the month I
could go on line and pay the
amounts of money that Ive al-
ready set aside to appreciate my
cell phone company, and my elec-
tric company and my mortgage
holder, etc. And I dont even have
to wait until these bills come in
the mail.
I could simply go online and
pay the bills automatically. I could
2 BUSINESS TRENDS JANUARY 2012
Four Story, 16,000+ square foot development opportunity. Excellent
site for condominium, community facility or investment property.
Building to be built into hillside with proposed views of the harbor and
underground parking garage. Minutes to S.I. Ferry Terminal, shopping
and transportation. Asking $799,000.
Westerleigh -- 4,500 square foot Commercial building with ample
parking on Jewett Avenue for sale or lease. Building is currently a turn
key, 206 person restaurant with bar and kitchen. Sale includes an all-
brick, fully-detached two family home that is contiguous with the
commercial property. Please call for additional information.
Contact our Commercial Division for
more information about:
Sales & Leasing Investment Property
Multi-dwellings Industrial/Manufacturing
Retail Space Raw Land
Warehouses 1031 Exchanges
Office Buildings
Your gateway to better business and better living on Staten Island
285 St. Mark's Place Staten Island, NY 10301
718-273-3800
www.gatewayarmsrealty.com
Our Knowledge, Experience, Teamwork + Integrity =
Results for You
Now Available
Now leasing 1,800 square feet of prime retail space and brand new 1,000-
5,000 square foot office spaces in professional elevator office building.
Located on Hyatt Street with excellent exposure to all municipal buildings,
new court house and St. George Theatre. Call for more info.
10,000 sq. ft. warehouse with office space and ample parking on over
1 acre of M3-1 zoned corner property. Exposure on both Arthur Kill
Road and Industrial Loop. 25' ceilings, overhead bays, possible devel-
opment site. Call Chris for additional information and survey.
LO
W
ER W
ARD
H
ILL
ST. G
EO
RG
E
SALE O
R LEASE
Fidelity Payment Services is a registered ISO/MSP of Wells Fargo Bank, NA, Walnut Creek, CA - Member FDIC and US Bank Minneapolis, MN.
ADVANCED PAYMENT PROCESSING.
SIMPLIFIED.
718-983-9272
doviddovid.com
Advice - Not 1ust Price!
Youre already accountable
COACHS CORNER
please see COACH, page 9
4 BUSINESS TRENDS JANUARY 2012
ROSS SPITALNICK
Senior Vice President
(718) 263-3800 x371
ross@muss.com
NICHOLAS J. FORELLI
Assistant Vice President
(718) 263-3800 x307
nforelli@muss.com
MUSSDEVELOPMENT LLC
BUILDING NEW YORK CITY SINCE 1906
That's what we're all about
718-720-1600
1190 Hylan Boulevard
Staten Island, NY 10305-1920
www.heroldinc.com
Bernard Herold & Co., Inc. - A Name You Can Trust
.....401K Plans....IRAs....TaxDeferred Savings.....
Special to Business Trends
Dr. Clifford A. Mevs was honored with the 23rd annual Dr. Richard M.
Silberstein Memorial Award for his extraordinary service to and ad-
vocacy for children with special needs, by the Staten Island Mental
Health Society. A nationally recognized and pioneering developmen-
tal pediatrician, Mevs is the medical director of the SIMHSs Eliza-
beth W. Pouch Center for Special People. Pictured is SIMHS Presi-
dent/CEO Dr. Kenneth Popler (left) presenting the award to Mevs.
Honoring Dr. Clifford A. Mevs
Special to Business Trends
VizzaV Events presented its Red Carpet Dance School Awards at the
College of Staten Island with a show that entertained and highlighted
the contributions of dance studio owners and their positive effect on
the youth of Staten Island. A portion of the proceeds was donated to
St. Jude Childrens Research Hospital and The Actors Fund. Pic-
tured, from left, are VizzaV staff members Donna Savino, Joan
Jeanne Lamberti and Angela Marie Franco.
Red Carpet Dance School Awards
Fully
Licensed
and Insured
Lic # 1744
B.P.I.
Certified
Contractor
24 HOUR EMERGENCY SERVICE
ResidentiaI CommerciaI IndustriaI
- Replace & Repair boilers
- Furnaces
- Water Heaters
- Sewers & Drains Unclogged
- Code Violations Removed
- Sprinkler System inspections
- Frozen Pipes Thawed
- Sump Pumps
- Toilets and Faucets
- National Grid Authorized Installers
- A.O. Smith & State Authorized Installers
AII phases of pIumbing
No Job Too Big or Small. We do it all!
718-556-0600
125 Lake Ave. Staten IsIand, NY 10303
kcmpIum66@aoI.com
6 BUSINESS TRENDS JANUARY 2012
66 Willow Avenue
Staten Island, NY 10305
347-682-4867
JANET WARREN DUGO
Publisher
ALAN BAUER
General Manager & Editor
STEVE MILLER
Executive Vice President
ED LYNES
Vice President of Sales
TIM RONALDSON
Director of Digital Media
TOM ENGLE
Art Director
STEVE COPPOLA
Director
RICHARD GRADO
Director
ROBERT CUTRONA
Director
LAWRENCE RAMPULLA
Director
DAN McDONOUGH, JR.
Chief Executive
RUSSELL CANN
Chairman of the Board
MICHAEL LaCOUNT, Ph.D.
Vice Chairman
BARRY RUBENS
Chief Financial Officer
Business Trends is mailed each month to the
business and community leaders of Staten
Island. If you would like to receive the paper,
but are not currently on our mailing list, you
can request to be added to the mailing list by
e-mailing your name, title, company,
address, phone, fax and email address to
janet@sibiztrends.com.
To submit a news release, please email
news@sibiztrends.com. For advertising
information, call 347-682-4867 or email
janet@sibiztrends.com.
SPEAK UP
Business Trends welcomes letters from
readers. We look for letters that are 300
words or fewer. Be sure to include your name
and phone number with your letter. We do
not print anonymous letters. Send letters to
news@sibiztrends.com, or 66 Willow Ave.,
Staten Island, NY 10305. Business Trends
reserves the right to reprint your letter in
any medium including electronically.
in our opinion
In 2012, I resolve to...
Work out, be nicer, make more money...and vote, come November
T
he new year is here, and, with
it comes a fresh outlook, a rea-
son for hope. January 1 at 12
a.m. is the one time each year when
everyone can push the re-set button
at least theoretically and start anew.
We promise ourselves that well get
back to the gym (maybe we can stick
to that one past March this year?),
sleep more and live an overall healthi-
er lifestyle. We resolve to be nicer to
people, to donate more to charity and
to be an overall better human being.
We set goals to make more money,
spend less money, and to care less
about money.
All of these are noble goals and
worth doing, but they make the list
every year, without fail, for just about
every human being. In other words,
the new year begins with these things
in mind every year.
So how can we make 2012 different?
What can we do make the new year
more than just a symbolic flipping of a
calendar, a turning of a new leaf, a
starting over?
Lucky for us (especially us extra
lazy folks), 2012 bring us a presidential
election, with President Barack
Obama running against a yet-undecid-
ed candidate, or candidates.
Four years ago, Obama was elected
on the notion that our country needed
a change. Has he brought about that
change, in your mind? If he hasnt,
does he deserve another four years to
do so? Would someone else be better in
that role?
Those are the questions that will be
posed to everyone 18 and older come
November.
But not everyone will heed that call
and answer that question in fact,
most voters in this country wont let
their voice be heard.
Its quite a shame. People in other
countries would kill, quite literally, for
the opportunity to participate in a
democratic government.
If theres one thing we should all re-
solve to do in 2012, it should be to vote
in the presidential election come No-
vember. And then, from there, who
knows maybe we can all start voting
in local and mid-term elections, too!
One step at a time, we guess.
in your opinion
By JOHN J. VENTO
President Obama signed the Three Per-
cent Withholding Repeal and Job Creation
Act on Nov. 21. The law repeals a previous
law that would have required 3% withhold-
ing from payments more than $10,000 made
to government contractors. The cost of re-
pealing the withholding tax will be offset
by changing the eligibility requirements
for certain healthcare credits.
The withholding repeal law was amend-
ed in the Senate to add the Vow to Hire He-
roes Act, which provides incentives for em-
ployers to hire military veterans. The law
creates the Returning Heroes Tax Credit
and the Wounded Warriors Tax Credit.
Under this new law, employers may
qualify for a Returning Heroes Tax Cred-
it of up to $5,600 for hiring a veteran who
has been looking for work for more than
six months. A credit of up to $2,400 may be
available for hiring a veteran who has been
unemployed for more than four weeks, but
less than six months.
The Wounded Warriors Tax Credit
provides a credit of up to $9,600 to employ-
ers who hire an unemployed veteran with
service-related disabilities who has been
looking for work for more than six months.
These tax credits for hiring qualified
veterans apply to individuals who begin
work after Nov. 21 through Dec. 31, 2012.
Employers who hire veterans who do
not qualify for the two credits created by
this latest piece of legislation may be eligi-
ble for a tax credit under the Work Oppor-
tunity Tax Credit, an already existing tax
credit for hiring individuals from certain
targeted groups including veterans.
John J. Vento is a certified public accountant
in private practice and president of Compre-
hensive Wealth Management, Ltd. He may be
reached at (718) 980-9000 or via email at
john@ventocpa.com.
The effects of new tax law
Time Warner Cable goes mobile
Time Warner Cable announced it has
launched its TWC TV app for Android
smartphones, which is a free app enabling
Digital TV subscribers to search for pro-
gram listings, browse TV schedules, con-
trol their set top boxes, program their
DVR, and more, from their smartphone.
The Android smartphone app follows on
the recent launch of the TWC TV app for
Android tablet devices. The smartphone
and tablet app have the same functionali-
ties. Customers can download TWC TV 1.0
from the Android Market, launch it, log in
and scroll through the interactive program
guide to select preferred programming, or
tap the search icon to find shows by title.
For more information, visit the Web site
www.twcableuntangled.com.
By TOM SCARANGELLO
As each January first rolls
around, it gives me a sense of re-
newal. A chance at a fresh start. A
new slate. We can put in the past
all our failures and look to the fu-
ture with a hope that this year
will be different!
Did you know that people who
make resolutions are 100 percent
more likely to accomplish them
than those who dont? I know
what you are thinking; How can
people who dont make resolu-
tions accomplish them? Exactly!
You aint as dumb as you look.
Of course, we see many of the
same resolutions each year. To
lose weight, to stop smoking, to
stop cursing, to drink less, to not
be late, to stop picking our nose
and wiping it on the little rug
under the car driver seat, etc., etc.
It seems we are always trying to
stop things, and what kind of
goals are those? Negative ones!
Why dont we try something dif-
ferent this year? Lets make some
positive goals.
Lets not try to eat less and lose
weight, lets try to eat more often
and just make smaller portions,
thereby speeding up our metabo-
lism and actually settling at our
ideal weight. At the same time,
lets vow to do some physical ac-
tivity three times a week this
year. Do you know that if you
walked three times a week for 20
minutes each day that you could
be 312 miles from your house by
next Christmas? Think how
much you would save on presents!
Lets not stop smoking, lets
switch to a Hooka pipe. You will
make new friends, save thou-
sands of dollars and avoid the
Surgeon Generals cancer warn-
ings. Admit it, whenever you see
someone smoking a Hooka pipe,
you think to yourself they have it
all figured out. They have reached
some deep epiphany that allows
them to be seen blowing prickly
pear flavored smoke into the
night air and not caring that they
look like someone from another
planet. On second thought, stop
smoking and donate the money
saved to the charity of your
choice. You will feel so much bet-
ter for so many reasons.
Instead of stopping cursing,
curse in another language. This
way people wont know you are
calling them a smelly part of
ones anatomy and may even
think you are complimenting
them in a cosmopolitan way. You
will look much smarter, too, and,
they will feel better about them-
selves and crave Mediterranean
food and not know why. Everyone
will be happier, and after all isnt
that your real goal in life anyway?
Dont be late less, be more early.
When you have a three oclock ap-
pointment, show up at 2:48. Then
berate the people who come after
JANUARY 2012 BUSINESS TRENDS 7
Its time for renewal
FROM THE CHAMBER
please see CHAMBER, page 12
JANUARY 2012 BUSINESS TRENDS 9
even use my calendar as an AP
and set little reminders for myself
that say, pay all your bills on the
7th of the month.
These are much softer, gentle
and nurturing Accountability
Partners than the lawyers and
the bill collectors and those sec-
ond and third notice shut down
letters.
When I stopped working as an
employee and started my own
business, I no longer had the
built-in Accountability Partners
that come with a job like bosses,
co-workers and handed-down as-
signments.
I soon got introduced to some
of the default APs that come
with entrepreneurship the un-
paid bills and an upset landlord.
Well, I couldnt take much of that
so I quickly hired a coach, created
a daily phone call with a friend
who was also starting a business
and joined a networking group
that met once a week.
Aided by my newly created Ac-
countability Partners I was soon
on my way to having a thriving
and prosperous business.
So the key here is to begin real-
izing that we already have Ac-
countability Partners and some
of them arent quite as loving or
empowering as they could be.
If we want to give ourselves a
better quality of life, a simple
way to accomplish that is to up-
grade our Accountability Part-
ners.
Does that make sense?
Youre already accountable.
You dont have any say over that.
What you do have a say over is
how nurturing and supportive
your Accountability Partners will
be.
If you want to enjoy a more
prosperous business, then per-
haps its time you gifted yourself
with a higher quality set of Ac-
countability Partners.
Coach Billy works with highly com-
mitted men & women to produce un-
precedented results in their busi-
nesses and their lives. Learn more at
www.billysparkle.com or contact
Billy directly via e-mail at
billy@billysparkle.com.
Youre already
accountable
COACH
Continued from page 2
Drop us a line
Email: news@sibiztrends.com
Mail: Business Trends, 66 Willow Avenue, Staten Island, NY 10305
10 BUSINESS TRENDS JANUARY 2012
Members are fully licensed and insured.
When you hire a NARI-HIC member, you can be sure they have undergone
a rigorous screening process that confirms their stability and record
of providing the absolute best in service.
To choose a contractor with confidence, visit
www.hicofsi.org
or call (718) 356-2323
ATTENTION:
Contractors and Affiliated Businesses --
Enhance Your Reputation
Join NARI-HIC of Staten Island
PLUS -
Meet monthly for networking,
benefit from group advertising,
and more
JOIN
NARI-
HIC!
NARI-HIC of Staten Island is a non-profit Trade Association that promotes
- professionalism
- quality workmanship
- customer satisfaction
in the Home Improvement/Remodeling Industry
S T A T E N I S L A N D
C H A P T E R
BLINDS
OF ALL KINDS
Repairs Sales Installations
Decor-Rite
151 Industrial Loop
718-
967-5559
917-
952-7489
18 years
Sam
e
Location
Free Divorce Workshop
Sat. Jan. 21 11:00 a.m. - 12:30 p.m.
34 Dumont Avenue
Staten IsIand, NY (Grasmere)
All your questions about Divorce answered by
attorney William J. Leininger who has given this
Workshop for 31 years and has appeared on CBS
Morning Show, NBC Today Show, etc. Admission
is free but seats must be reserved by calling
979-5200
D
I
V
O
R
C
E
?
DOORS ACTING UP?
WE CAN HELP!
(718) 447-7338
Doors Repaired Door Closers Repaired/Replaced
Locks Installed Home or Business
Licensed, bonded, fully insured
Frank-Key Services
97 Quintard Street Staten Island, NY 10305
Ask about our
high security
lock options
F
R
E
E
$
1
0


G
A
S

C
A
R
D
w
it
h

s
e
r
v
ic
e

&

t
h
e
m
e
n
t
io
n

o
f

t
h
is

a
d
JANET DUGO/Business Trends
Time Warner Cable held a grand opening event for its new store on Richmond Avenue. Its the companys
first store in New York to feature its new retail concept providing customers with an enhanced hands-on
experience to sample and learn about TWCs suite of TV, Internet and digital phone products and servic-
es. As part of the celebration of the new store opening, Time Warner Cable will donate up to $10,000 to
the Staten Island Childrens Campaign by pledging $1 for each person who visited the store over its first
few weeks in operation. Pictured doing the honors during a ribbon-cutting ceremony are, from left, Jim
Netska of Time Warner Cable, Jay Anderson of the SI Economic Development Corp., Borough President
James Molinaro, Donna Long of the SI Childrens Campaign, John Quiqley of Time Warner Cable, SI
Chamber of Commerce President Linda Baran, former NY Giant footballer Dhani Jones and Chris Van
Name of Time Warner Cable.
Cutting the ribbon on a new store
12 BUSINESS TRENDS JANUARY 2012
OPEN HOUSE
January 12th, 19th and 26th 9:00am to 10:30am
NOTRE DAME ACADEMY
Early Childhood and Elementary School
Pre-K through 8th Grade
78 Howard Ave Grymes Hill Staten Island, NY
www.notredameacademy.org (718) 447-8878 Ext. 307
Become a
DOME SAVINGS
CLUB VENDOR
and reach thousands
of potential customers!
For more information, call
(718) 605-2500
www.domegroup.com
Dome Property Management - managers of
over 100 condo and homeowners association
communities - is now accepting vendors and
merchants to participate in the Dome Savings
Club, an "offer board" of discounted services
and products for the communities it serves.
Join national companies like Time Warner
Cable, Wells Fargo Home Mortgage and local
businesses like Jealan Fireplaces and The Pool
Therapist. To learn more, visit the Offer Board
at www.DomeGroup.com/dscOffers.
you. Matter of fact, you could
even just make a rule that every-
one is late if they arrive after you
at any meeting you attend. Come
to think of it, then, wouldnt it be
true that you could never actually
be late, only those who arrive
after you would be? And when
you think about it, if you did
come late, then all those who ar-
rived before you would technical-
ly be on time. It would almost be a
service to others to show up at
3:20 since you would save all the
3:00 to 3:19 arrivers from being
late. Not only will you be on time,
you will make everyone else more
on time. You, my friend, are a
great humanitarian.
You are on your own with the
nose picking problem because I
dont pick my nose. I would but I
only have two hands.
Drinking less is a questionable
goal. First, theres the real threat
of dehydration. Then theres that
study that showed that a glass of
red wine each day makes your
heart healthier.
Then there are the horrible ef-
fects this could have on the econo-
my. You do not want the unem-
ployment of hundreds of dedicat-
ed bartenders, waitresses and al-
cohol salesmen on your con-
science. It gives me the shivers
just to think about it. Oh wait that
might be the DTs. Uh-oh. I
hope its not too late; I must go
now and save the economy. If you
would like to help let me know
and will meet you there!
Tom Scarangello, a principal with
Scaran Heating, Air Conditioning and
Plumbing, is chair of the Small Busi-
ness Committee of the Staten Island
Chamber of Commerce.
Make positive
resolutions
CHAMBER
Continued from page 1
Legend Award open to students
Legend Business Group is
working with COAHSI (The
Council on the Arts & Humani-
ties for Staten Island) to provide
Staten Island high school stu-
dents interested in visual art the
opportunity to apply for a cash
award and exhibit.
The Legend Award for High
School Artists is open to Staten Is-
land students in grades nine
through 12.
Eligible students interested in
the award should submit an appli-
cation and work sample to Moni-
ca Valenzuela at the COAHSI of-
fice by Feb. 1.
The application can be found at
www.statenislandarts.org. Five fi-
nalists will be selected to exhibit
their work at the Legend Busi-
ness Group Showroom.
One finalist will be selected to
win the First-Place grand prize of
$500. The runner up will receive
$250, and the second runner-up
will receive $100. The awards will
be announced at a public ceremo-
ny in April.
For more information email
mvalenzuela@statenislandarts.org
or call (718) 447-3329 ext. 1004.
JANUARY 2012 BUSINESS TRENDS 13
39 Victory Boulevard
347-466-5699
1854 Hylan Boulevard
718-667-3636
Offer valid on select products. Cannot be
combined with any other offers. Offer code must
be used when placing the order.
Offer expires 1/31/12. Code: sibt1138
Save
$
4
on your next
arrangement or box order.
Visit one oI our area
locations today!
Fast Service Fleet Accounts Flat Rate
Serving Staten Island
For Over 30 Years
Call Phil
Your Personal Service Advisor
Foreign & Domestic
Automatic & Standard
Cars, Trucks & Vans
Free Towing
718-667-5800
2018 Hylan Blvd Staten Island, NY 10306 www.gibraltartransmissions.com
State-Of-The-Art Computer Diagnostics
DOUBLE
TRANSMISSION
WARRANTY
With This Ad
GIBRALTAR
TRANSMISSIONS
Like many others, the borough
president believes that traffic is
Staten Islands biggest problem.
With little to no public trans-
portation options, especially on
the weekends, residents are
forced to hop in their car if they
want to leave their house. About
18 percent of all registered vehi-
cles in New York City are in Stat-
en Island, even though the bor-
ough accounts for only about 5
percent of the citys population.
Every new home that gets built
also adds 2.5 cars to the road on
average, Molinaro said.
Studies are currently being
conducted to improve the bor-
oughs poor bus service, but in
the meantime, Molinaro is work-
ing to modernize Staten Islands
roadways with the use of smart
lights. The first use of such tech-
nology was installed recently at
the College of Staten Island, and
results have already shown an im-
provement of traffic traveling
eastbound of 17 percent and west-
bound of 14 percent.
Right now, the light directs
the traffic. What Im trying to in-
stitute is when the traffic directs
the light, Molinaro said.
Adding to the overburdened
roadways is the fact that Staten
Island lacks true downtown com-
munities, or walkable places
for people to congregate, he said.
As such, some of the projects the
borough president is most en-
couraged by, and focused on help-
ing, are a proposed apartment
and hotel complex at the former
Coast Guard base adjacent to the
Ferry Terminal; The Pointe, a
luxury condominium complex
with waterfront and bridge
views; and a renewal of interest
in the Stapleton community,
which will be fueled by the con-
struction of the Homeport proj-
ect.
My intention was always to
make St. George Battery Park
City West to make it a self-sus-
taining community, Molinaro
said. I think everyone is con-
vinced that we should do that in
St. George.
While not all of these projects
are approved and ready to go the
Economic Development Council
still needs to sign off on the Coast
Guard base project, which has
been in the works for seven
years Molinaro is optimistic
that they can at least get off the
ground before he leaves office.
I like to look at the glass as
being half full, he said. Im very
hopeful. I think we can get a lot
done in the next two years.
Molinaro said he would like to
spend his remaining time in of-
fice continuing to focus on the
overall quality of life in Staten Is-
land, including an area he is espe-
cially proud of the boroughs
dedication to preserving park-
land. Roughly one-third of Staten
Island is permanently protected
from development. In total, 13,000
acres of the Island are dedicated
to parks, with more likely on the
way in the near future.
(Staten Island) is a wonderful
place to live, a wonderful place to
raise your children, and a won-
derful place to be so close to the
greatest city in the world, Moli-
naro said. I think we have a
great borough. We have the most
giving people that Ive ever seen.
Whenever there is a need, they re-
spond. Whenever you call upon
the people of Staten Islandthey
respond. Thats something that
makes my job so much easier.
Prez optimistic
for Island
OUTLOOK
Continued from page 1
Students benefit
from CSI Celestial Ball
College of Staten Island stu-
dents were the beneficiaries
when the Third Annual CSI Ce-
lestial Ball succeeded in raising
more than $500,000 for student
scholarships and support.
A diverse group of nearly 250
people, comprising community
and business leaders, students,
faculty, staff, friends of the col-
lege, and honorees and their fami-
ly members, attended the event at
the Richmond County Country
Club. CSI President Toms D.
Morales presented the Presidents
Medal, with the assistance of
Provost and Senior Vice Presi-
dent for Academic Affairs
William Fritz, to the Ball hon-
orees who were Denis Hughes
(Hon. 11), president of the New
York State AFL-CIO; Dr. Mary
ODonnell, associate professor
and chair of the Department of
Nursing; and Rose Volpe, commu-
nity activist, founder of the
Friends of CSI, and widow of Ed-
mond L. Volpe, the first president
of the College of Staten Island.
Grants, incentives
available to buy a home
Now just may be the best time
in years to buy a house. North-
field Community LDC reports
there are a variety of grants and
incentives available to buyers
seeking homeownership in Stat-
en Island, making home owner-
ship an even more attractive al-
ternative to renting.
The typical rent on a three-bed-
room apartment in a two-family
house is $1,500 to $1,700 or more
per month. Monthly mortgage
payments for the average buyer
with a mortgage of $260,000 to
$330,000 will range from $1,700 to
$2,100. With available government
grants and incentives from mort-
gage lenders (including reduced
closing costs), this monthly hous-
ing cost can be as little as $1,300.
Government grants that are
available include New York Citys
Department of Housing Preser-
vation and Developments 6 per-
cent grant for those earning at or
below 80 percent of the area me-
dian income. A family of four
earning $65,000 qualifies for this
grant. There are also a number of
bank products available to assist
with the purchase of a home in-
cluding: 203K mortgages that
allow you to combine the pur-
chase price of a home with the es-
timated cost of any renovation
into one mortgage; and SONY-
MAs Remodel New York loan that
provides below-market interest
rates to qualified homebuyers for
the purchase and renovation of
homes in need of repair.
14 BUSINESS TRENDS JANUARY 2012
www.netpayny.com
Providing the best service at the best price, 100% guaranteed
The affordable alternative to national payroll companies.
2381 Hylan Blvd. (718) 980-0770
Monthly Update
please see BRIEFS, page 15
Drop us a line
Business Trends welcomes news
and photo submissions.
Email: news@sibiztrends.com
Phone: 347-682-4867
Mail: 66 Willow Avenue,
Staten Island, NY 10305
Northfield Community LDC
provides services at no charge to
assist homebuyers in accessing
these programs. For more info.,
call (718) 442-7351, ext. 227.
VETS program to thank
veterans for service
New York State Assembly
Member Michael Cusick and the
Chamber of Commerce have col-
laborated on a new initiative,
called the VETS program, to
thank Staten Island veterans for
their service. Veterans will be
given an identification card that,
when presented at a participating
business, will enable them to re-
ceive a pre-determined discount
on goods or services.
Businesses wishing to offer a
discount will receive a decal iden-
tifying them as a participant. Ad-
ditionally, each business will be
listed on the websites of both Cu-
sick and the Chamber for the du-
ration of their participation.
Those who decide the program is
not right for their business can
drop out at any time. For more in-
formation or to register your
business, call the Chamber at
(718) 727-1900.
Eden II Programs
receives $30,000 grant
Eden II Programs received a
$30,000 grant from The Brooklyn
Home for Aged Men to help pro-
vide improved services to adults
with autism. This award will
allow a companion to stay with
the programs participants dur-
ing hospital-based care to ensure
that they are well attended to, and
serve as advocates when hospital-
ization is necessary. Also under
the grant, Eden II will provide
specialized instruction and fit-
ness equipment for the adults
they serve, enabling them to
maintaining the best possible
health. Eden II Programs has pro-
vided services to children and
adults with autism since 1976.
Serving more than 500 partici-
pants yearly in ages ranging from
3 to 60, Eden II offers a wide range
of specialized, community-based
programs and other opportuni-
ties.
Project Christmas
delivers 1,800 gifts
Celebrating its seventh year,
JANUARY 2012 BUSINESS TRENDS 15
Agent Funding & Abstract, LLC dba Mortgage Tech Home Finance Registered Mortgage Broker - NYS Banking Department
All Mortgage loans arranged with third-party providers. CORRESPONDENT MORTGAGE BANKER LICENSED BY NEW
JERSEY DEPARTMENT OF BANKING AND INSURANCE
3e|t cmp|oyeo Borrower |rogroms
|urohose or |et|nonoe
Lo|| tor oeto||s
71B2265300
4459 ^mboy |ooo, 3u|te 1, 3toten |s|ono, NY 10312
www.Mortgoge1eoh.net
cmo||. |ntoJMortgoge1eoh.n et
Monthly Update
BRIEFS
Continued from page 14
please see BRIEFS, page 17
Drop us a line
Business Trends welcomes news
and photo submissions.
Email: news@sibiztrends.com
Phone: 347-682-4867
Mail: 66 Willow Avenue,
Staten Island, NY 10305
MONDAY
Kiwanis Club of Richmond Co.:
LaFontana Restaurant, 2879 Amboy
Rd. 7 p.m. For info, call 718-420-
1966.
College of S.I., Small Bus. Dev. Ctr.
Business Counseling: CSI, 2800
Victory Blvd. 9 a.m. to 5 p.m. No
charge. For info, call the SBDC at
718-982-2560.
TUESDAY
Direct120.com, Ultimate Think
Tank: Lorenzos, 1100 South Ave. For
info, visit www.direct120.com.
Kiwanis Club of South Shore:
LaFontana, 2879 Amboy Rd. 7:30
p.m. For info, call 718-370-2770.
Score Business Counseling: S.I.
Bank & Trust, 1550 Richmond Rd. 9
a.m. to noon. No appointment nec-
essary. No charge. For info, call 718-
727-1221.
Business Guild I of the S.I. Cham-
ber of Commerce: Hilton Garden
Inn, 1100 South Ave. 7:45 a.m. Mem-
bers and invited guests only. For
info, call Jeff Tieger at 718-698-
1055.
Business Network Intl. (BNI) Net-
work Alliance Chapter: Z-One
Lounge, 1821 Richmond Ave. 7 to
8:30 a.m. For info, call Timothy
Houston at 718-981-8600.
Rotary Club Staten Island: LiGre-
cis Staten, 697 Forest Ave. 12:30 to
1:30 p.m. Members and guests wel-
come. For info, call 718-370-3140.
College of S.I., Small Bus. Dev. Ctr.
Business Counseling: Chamber of
Commerce, 130 Bay St. 9 a.m. No
charge. For info, call the SBDC at
718-982-2560.
College of S.I., Small Bus. Dev. Ctr.
Business Counseling: CSI, 2800
Victory Blvd. 9 a.m. to 5 p.m. No
charge. For info, call the SBDC at
718-982-2560.
WEDNESDAY
Staten Island Business Council:
Lorenzos at Hilton Garden Inn, 1100
South Ave. 7 a.m. Members and
invited guests only. For info, call 347-
855-4488 or send an e-mail to
info@sibizcouncil.com.
Bucks Business Network: Hamp-
ton Inn, 1415 Richmond Ave. 7:30
a.m. For info, call 877-SIBUCKS or
visit www.sibucks.com.
Kiwanis Club of Brighton: Jodys
Club Forest, 372 Forest Ave. 7:30
p.m. For info, call 718-348-0505.
Kiwanis Club of North Central:
LiGrecis Staten, 697 Forest Ave.
7:30 p.m. For info, call Len Bosso at
347-592-1937.
Rotary Club of Gateway: The Lake
Club, 1150 Clove Rd. 7:15 p.m. For
info, call 718-447-1509.
Score Business Counseling: Cham-
ber of Commerce, 130 Bay St. 9 to
11:30 a.m. Appointment necessary.
No charge. For info, call 718-727-1221.
E.L.I.T.E. (Executive, Leadership,
Interactive, Team, Effort) Net-
working Group: 1110 South Ave. 8
a.m. New members welcome. For
info, call 347-273-1375.
College of S.I., Small Bus. Dev. Ctr.
Business Counseling: CSI, 2800
Victory Blvd. 9 a.m. to 5 p.m. For
info, call 718-982-2560.
THURSDAY
Kiwanis Club of Staten Island:
LiGrecis Staten, 697 Forest Ave.
7:30 p.m. For info, call 718-967-4345
or go to
kiwanisclubofstatenisland.com.
Rotary Club of South Shore: Mari-
na Grand, 141 Mansion Ave. 12:15 p.m.
For info, call 718-987-2061 or visit
southshorerotary.org.
Rotary Club Mid-Island: New Dako-
ta Diner, 921 Richmond Ave. 7:30 to
9:00 a.m. For info, call 718-981-
0700.
Score Business Counseling: SI
Bank & Trust, 1550 Richmond Rd. 9
a.m. to noon. No appointment nec-
essary. No charge. For info, call 718-
727-1221.
Rotary Club of North Shore: LiGre-
cis Staten, 697 Forest Ave. 7 p.m.
For info, call Herb Smith at 718-442-
9047.
Business Network Intl. (BNI) High
Achievers Chapter: Perkins Restau-
rant, 4370 Amboy Rd. 7:30 to 8:30
a.m. For info, call Timothy Houston
at 718-981-8600.
Business Network Intl. (BNI) High
Achievers Chapter: Perkins, 4370
Amboy Road. 7:30 to 8:30 a.m. For
info, call Timothy Houston at 718-
981-8600.
Business Guild II of the S.I. Cham-
ber of Commerce: Hilton Garden
Inn, 1100 South Ave. 7:45 to 8:45
a.m. Members and invited guests
only. For info, call Bob Williams at
718-356-1952.
Business Guild III of the SI Cham-
ber of Commerce: Hilton Garden
Inn, 1100 South Ave. 7:30 a.m. New
members welcome. Call Melody
Minkoff at 718-370-0040.
College of S.I., Small Bus. Dev. Ctr.
Business Counseling: CSI, 2800
Victory Blvd. 9 a.m. to 5 p.m. For
info, call 718-982-2560.
Community Emergency Response
Team (CERT): 7 p.m. For info. and
locations, call John Tidona at 718-
448-7160 or e-mail
portrichcert@yahoo.com.
SATURDAY
Score Business Counseling: St.
George Library, 5 Central Ave. 10
a.m. to noon. Appointment neces-
sary. No charge. For info, call 718-
442-8560.
Score Business Counseling: Rich-
mondtown Library, 200 Clarke Ave.
10 to 11:30 a.m. Appointment neces-
sary. For info, call 718-668-0413.
16 BUSINESS TRENDS JANUARY 2012
718.351.0590
1361 North Railroad Ave
www.esbna.com
Member FDIC
Jeanne Sarno
347.592.1938
EMPIRE STATE BANK
HAS THE RIGHT SOLUTION FOR
COMMERCIAL REAL ESTATE AND
MULTI-FAMILY LENDING
RATES ARE AT AN ALL TIME LOW NOW WITH OPTIONAL
CLOSING COST CREDIT OF UP TO 1.0% OF LOAN AMOUNT
*
Commercial Real Estate
Mixed Use Properties
Multi-Family
Fixed and Adjustable Rate Programs
Up to 25-year Amortization
Personal Loan Officer
Local and Fast Decision Making
Owner-Occupied Properties
Investment Properties*
SBA Lending Specialist*
*Optional Closing Cost Credit not available for SBA loans and Investment Properties.
Optional Closing Cost Credit offer can be withdrawn at any time.
Our local staff of seasoned
professionals understands just
how important it is to give you
the loan thats right for you. So
whether you are looking to
purchase or refinance a property,
Empire has the solution to get it
done Fast and Easy.
WEEKLY MEETINGS
Drop us a line
Email: news@sibiztrends.com
Mail: Business Trends, 66 Willow Avenue, Staten Island, NY 10305
Project Christmas brought to-
gether New Yorkers who hail
from different faiths but cherish
the holiday season and good
works. Together, the group deliv-
ered more than 1,800 gifts to Title
I kindergarten children across
the city. In addition, another 900
holiday gifts went to children at a
homeless shelter and hospital.
Staten Islander Frank Petruzzi
of Richmond Tours, along with
Mike Pacheco Jr., teacher Hany
Rashid, firefighter Joseph Perk
and retired high school principal
Alan Siegel, continued the Proj-
ect Christmas mission this year,
assisted by many local businesses
and individuals.
CSI hosts accounting
fair for students
The College of Staten Island
held an accounting fair to intro-
duce CSI accounting students to
many accounting firms in the
area.
The event is held every year in
late September to coincide with
the accounting industrys need
for recruiting prior to the busy
tax season.
In all, nine firms were in atten-
dance, including the Internal Rev-
enue Service, Pricewaterhouse-
Coopers and Integrated Financial
Services as well as DeSantis,
Keifer, Shall, & Sarcone, and Cice-
ro & LaVerde from Staten Island.
Joining the firms were 65 Col-
lege of Staten Island accounting
students seeking internships and
full-time career positions.
The fair was hosted for a small,
targeted group to ensure that all
of the students in attendance re-
ceived equal time with the firms.
Professor Cynthia Scarinci of the
business department was instru-
mental in enlisting all faculty in
identifying potential student can-
didates for the fair and then col-
laborated with the Career and
Scholarship Center to prepare
them for the event.
JANUARY 2012 BUSINESS TRENDS 17
Ross Spitalnick
P: 718-263-3800 x371
ross@muss.com
Nicholas Forelli
P: 718-263-3800 x307
nforelli@muss.com
MUSSDEVELOPMENT LLC
BUILDING NEW YORK CITY SINCE 1906
Retail Tenants First Floor Office Tenants
Additional Office Space Available
DEMOGRAPHICS:
Radius 1 Mile 3 Mile 5 Mile
Population: 42,470 159,866 300,574
Households: 15,244 57,141 106,423
Median Age: 40.40 39.70 39.10
Avg. HH Income: $95,448 $94,110 $92,094
ELTINGVILLE SHOPPING CENTER
4310-4370, 4434, 4456, AMBOY ROAD, STATEN ISLAND, NY 10312
One Block from Eltingville Train Station & Bus Stop on Richmond Avenue
NO. TENANT RSF
4434-1A Medical Office 4,101
4434-1B United Federation of Teachers 2,646
4434-1C Dry Cleaners 1,973
4434-1D Laundromat 2,053
4456-1A United Federation of Teachers 2,186
4456-1B Allstate Insurance Company 1,811
4456-1C Available 3,700
NO. TENANT RSF
4310 Sovereign Bank 3,615
4318 Available 6,245
4324 Subway 838
4326 China Chalet 4,000
4328 Nail Salon 821
4330 Hair Salon 955
4332 Carvel 1,158
4334 Wines & Liquor 1,691
4338 Florist 1,418
4342 Japanese Restaurant 1,428
4344 Jewelers 957
NO. TENANT RSF
4346 Cards & Gifts 1,882
4348 Available 2,400
4350 Pizzeria 3,355
4354 Travel Agent 1,055
4360 Furniture & Bedding 2,679
4362 Tanning Salon 1,814
4364 Available 1,799
4366 Alfonsos Pastry 1,910
4368 Rite Aid 10,162
4370 Perkins Restaurant 4,891


s
t
a
tena
r
t
s
Staten Arts Photography
www.statenartsphotography.com
Steve White
6 Genesee Avenue
Staten Island, NY 10308
Phone: 718.317.5025
Cell: 917.446.4029
Email: statenarts@aol.com
Weddings
Sweet 16s
Anniversaries
Birthday Parties
Much much more!
..................................
When the news is sweet,
We Tweet!
When the news is bitter,
We Still Twitter!
Follow us at
twitter.com/sibiztrends
Drop us a line
Email: news@sibiztrends.com
Mail: Business Trends, 66 Willow Avenue, Staten Island, NY 10305
Monthly Update
BRIEFS
Continued from page 15
18 BUSINESS TRENDS JANUARY 2012
Memory Lane
789 Post Avenue, Staten Island, NY 10310
Phone: 718-448-8032 Fax: 718-667-8431
Weddings, Anniversarys, Corporate Events,
Bat & Bar Mitzvahs, Birthdays, Sweet Sixteens
and any event you want to be special!
Elegant Catering...
at Reasonable Prices
Proceeds benefit the Alzheimers
Foundation of Staten Island
Special to Business Trends
Assemblywoman Nicole Malliotakis received the Outstanding Com-
munity Service Award from the South Beach Civic Association at
their annual holiday party, held at the Crystal Room. Pictured, from
left, are Joseph McCalister, Malliotakis and RoseAnn McCalister.
Recognized for community service
JANET DUGO/Business Trends
Soroptimist International of Staten Island took a moment at its an-
nual holiday party to recognize two members, Irene Hynes (left) and
Dr. Lina Merlino, who each recently celebrated their 50-year anniver-
sary as members of the club.
Soroptimist recognizes members
The Independent Community
Bankers of America and Empire
State Bank are reminding con-
sumers that now is the perfect
time to join the go local move-
ment by banking locally with a
local community bank.
By banking locally with a
community bank, consumers can
make a real difference in the lives
of their neighbors and the future
of their community, said Sal
Marranca, ICBA chairman and
president.
Community banks give back
right in their community. For ex-
ample, Empires Staten Island
branch, through the leadership of
President Phil Guarnieri, sup-
ports a variety of local organiza-
tions fundraisers and events.
Some that benefit from this sup-
port are the Art Lab, the Down-
town Staten Island Council, the
Emergency Childrens Help Or-
ganization, Gateway Rotary, the
Grace Foundation, Hope for a
Healthier Humanity, North Cen-
tral Kiwanis, the Staten Island
Chamber of Commerce, the Stat-
en Island Economic Development
Corporation, and the Staten Is-
land Museum.
Recently, Guarnieri and the
bank were honored by the Staten
Island Behavioral Network for
their support. Guarnieri also was
named a trustee of the Staten Is-
land Childrens Museum.
Whether located in small
towns, suburbia or big-city neigh-
borhoods, community banks im-
prove Americas communities by
funding nearly 60 percent of all
small businesses under $1 mil-
lion.
20 BUSINESS TRENDS JANUARY 2012
lhclcgrahq - V| dcc
682 IoresI ^ve
718.273.213U
FineArtFotos.com WeddingsByFlint.com
IKILSSI^L
HL^OSH1S
Empire State Bank says go local
Special to Business Trends
The Staten Island Zoo is on its way to having an up-to-date kids
classroom, due to the fund-raising efforts of local Realtors and help
from Z-100 radio host Elvis Duran. The star of Elvis Duran and the
Morning Show added to the enthusiasm as the Staten Island Board
of Realtors celebrated its Winter Wonderland Holiday Gala while rais-
ing dollars for the Zoo. In addition to raising $10,000 to renovate the
childrens learning room at the West Brighton facility, members of
SIBOR contributed scores of new toys to Community Health Action
of Staten Islands holiday-season toy drive for children in need. Here,
SIBOR President Kathy OLeary Garbarino, thanks Duran for adding
to the success of the fund raiser.
Zoo close to updating kids room
Special to Business Trends
Students from Bay Ridge Preparatory School in Brooklyn were
among the attendees at Project Hospitalitys annual Poor Peoples
Dinner at the Hilton Garden Inn, where attendees were served only
bread and soup to recognize the plight of the hungry.
Poor Peoples Dinner
JANUARY 2012 BUSINESS TRENDS 21
We teach your home and business how to act -- whether you're there or not --
by installing a Control4, one-touch automation system.
These are just some of the money-saving, convenient, safety-related actions that will happen
automatically:
LIFE MADE EASY
With APB S.E.L.E.C.T. Automation
S ecurity & Cameras & Remote Monitoring
E nergy Monitoring & Management
L ighting Controls
E ntertainment (Home Theaters)
Computer Networks
T echnology of Tomorrow
Visit our showroom
(by appointment only)
APB Security Systems, Inc.
2047 Victory Boulevard
Staten Island, NY 10314
718-698-8244
SECURITY & SAVINGS
Upon leaving your home, thermostats are pre-pro-
grammed to save heating and air conditioning costs.
Lights will alternate at night to simulate occupancy. All
lights will go on if an alarm triggers and a recorded mes-
sage is blasted to a burglar. Upon returning, selected
lights will automatically light your home.
CONVENIENCE & SAVINGS
One button puts your home in vacation mode
(HVAC, Lighting, Power-Consumer Electronic
Devices, etc. are programmed to save
money). One button activates all holiday
lighting, and you may heat your pool from
your phone.
ENTERTAINMENT
One remote controls all audio
and video throughout your
home from a few televisions
to a complete home theater
room.
ENERGY MONITORING &
MANAGEMENT
We let you monitor every circuit
in your home or business to help
isolate the waste and begin sav-
ing on electricity consumption.
NYS Dept of State Lic #12000034292
Control4 Authorized Dealer
Member NARI-HIC of
Staten Island and CEDIA
STEVE WHITE/Business Trends
Former President William J. Clinton was among the many who came to honor Staten Islander Laura Gra-
ham (at podium) as she received the Seamens Society Safe Harbor Award for her devoted care to foster
children at the organizations recent Black & White Gala.
A very special guest
22 BUSINESS TRENDS JANUARY 2012
Find out how at dealsbyauction.com
(718) 673-6005
Sell Your Property for 1% commission
Visit
dealsbyauction.com
for upcoming auction dates
and hot new deals!
If you have a small business, chances
are you have big plans.
Our financial representatives can help you with your long-
range business plans. By offering innovative solutions that
include risk management, business succession, employee
benefits and personal planning, we treat you like youre any-
thing but small.
Joseph Milano
Managing Director
The Milano Financial Group
(718) 987-8000
joseph-milano.com
Sovereign Bank Building
95l2 1hrd Avenue
rookyn, NY ll209
College of Staten Island - SBDC
2800 Vctory vd.
dg. 2A, Rm. 300
Stuten lsund, NY l03l4
NOW IN TWO LOCATIONS
Dean Balsamini Sr., Director
718.982.2560
Special to Business Trends
Nicotras Ballroom was the setting once again for the Hilton Garden Inns annual Small Business Holiday
Party, where smaller Staten Island businesses come together to party on a large scale. Pictured enjoying
the evening are: back row from left, Robert Libertelli, Dave Albertson, Russell Deinstadt, Jim Easley and
Rick Freeman; and front row, from left, Fran Impellizzeri, Elisa Tursi, Debbie Manfredi, Tracey Dickinson,
Maria Ditta, and Ann Marie Cronin.
Lets have a party!
JANUARY 2012 BUSINESS TRENDS 23
Parisi Rampulla & Lenza, P.C.
78 Martin Avenue | Staten Island, NY, 10314
(718) 761-3333
Business Law, Wills & Estates
www.netpayny.com
Providing the best service at the best price, 100% guaranteed
The affordable alternative to national payroll companies.
2381 Hylan Blvd. (718) 980-0770
1855 Victory Boulevard Staten Island, NY
Room for 2 private offices + 2 staff.
2 blocks from expressway. Walk to most major banks.
Includes Receptionist, Phone system, Cleaning, Maintenance,
Alarm, Internet, RE Taxes (base year)
Shared use of waiting room & 2 conference rooms.
2 assigned off street parking spots.
Current tenants include Appraiser as well as Real Estate, Insurance,
Financial & Travel Agencies.
Contact Jon Salmon at Salmon Real Estate
(718) 273-1200 or Jon@SalmonRealEstatecom
for more information.
Professional Office Suite for Rent
If you are looking for professional office space, our location cannot be beat!
Situated along the busy financial corridor of Victory Boulevard near Manor
Road, this high trafficked location not only provides inclusive office space at
an attractive and affordable price, but the synergies that can be gained by as-
sociating and locating in a busy professional building.
When you take into consideration all that is included, locating your business
here becomes the obvious choice.
JANET DUGO/Business Trends
The Chamber of Commerce honored some of its longest-standing members at its Board of Directors holi-
day luncheon at DaNoi Restaurant. Pictured are some of the honorees, from left: John Kotz of Richmond
Chandelier Co., a 25-year member; Jill, Ethel and Clifford Holtermann of Holtermanns Bakery, 50-year
members; Mark Irving of Consolidated Edison, a 75-year member; and Julie and Pete Monzi of Shamrock
Paints, 25-year members.
Chamber honors long-standing members
JANET DUGO/Business Trends
Santa Claus stopped by Casale Jewelers in Dongan Hills to help continue the stores annual tradition of
raising funds for the Cooleys Anemia Foundation with a holiday light display. Pictured, from left, are Ter-
rie DiFilippo of the Cooleys Anemia Foundation, Mr. Claus, Cory Schifter of Casale Jewelers and Cammie
Brandofino of the Staten Island Chapter of the Cooleys Anemia Foundation.
What do you want for Christmas?
24 BUSINESS TRENDS JANUARY 2012
Join the Staten Island Chamber of Commerce!
Your business resource center, the Chamber provides:
Business Referrals Daily
Networking Opportunities
Legislative Involvement
Community and Media Access
"Help Desk" Hotline
Member-to-Member Discounts
and much more!
For more information about joining
the Staten Island Chamber of Commerce,
contact Jennifer Fontana
at 718-727-1900 or jfontana@sichamber.com
Meet Your Partners in Success
Special to Business Trends
The Eden II Programs received a grant from the Drive for Autism Foundation to purchase iPads for its
students. Autistic individuals whose condition prevents them from speaking are making breakthroughs
with the help of the tablet devices and special applications that allow them to communicate, some for
the first time. Here, Anthony and Carol Ann Trezza, trustees of the Foundation, speak with Eden II Exec-
utive Director Joanne Gerenser (left).
Eden II receives grant
Special to Business Trends
Local community leaders helped staff celebrate the Grand Re-Open-
ing of Island Shores Senior Residence. The ceremony marked the fi-
nalization of a two-year long renovation project, which included new
bathrooms, windows, air units and building facade. Pictured, from
left, are Carol Dunn of the Inter-Agency Council for Aging, Assem-
blywoman Nicole Malliotakis, Joe McAllister of the South Beach
Civic Association and Lori Bowen, director of Island Shores Senior
Residence.
Island Shores re-opens
STATEN ISLAND
NETWORKPLUS
TUESDAY, JANUARY 10
Time: 6:30-9:00 p.m.
Location: Oriental Plaza, 1845 Rich-
mond Ave.
For information, call 716-992-7770
NYS WOMEN INC.
(RICHMOND CNTY.)
WEDNESDAY, JANUARY 11
Time: 6:30 p.m.
Location: Caf Bella Vita, 1919
Hylan Blvd.
For information, call 718-816-5991
RICHMOND CNTY.
BANKERS ASSOC.
WEDNESDAY, JANUARY 11
Location: Mikes Place, 4677 Hylan
Blvd.
For information, call Lou DellaBovie
at 718-370-7037
INDEPENDENT
ASSOC. OF
ACCOUNTANTS OF SI
THURSDAY, 12
Time: 7:00 p.m.
Location: Bocelli, 1250 Hylan Blvd.
For information, call 718-948-0810
POWERFUL YOU!
WOMENS
NETWORKING GROUP
THURSDAY, JANUARY 12
Time: 7:00 10:00 p.m.
Location: Richmond Diner, 3954
Richmond Ave.
$31, includes dinner
For information, call 718-608-1640
WELLS FARGO
FREE HOMEBUYER
WORKSHOP
THURSDAY, JANUARY 12
Time: 7:00 p.m.
Location: 651 Willowbrook Rd.
For information, call 718-982-1700
NYS WOMEN INC.
(STATEN ISLAND)
TUESDAY, JANUARY 17
Time: 6:30 p.m.
Location: LiGrecis Staaten, 697
Forest Ave.
For information, call 718-226-6462
BUSINESS LEADERS
TOASTMASTERS
WEDNESDAY, JANUARY 18
Time: 7:00 p.m.
Location: 43 Ramona Ave.
For information, call Arlene Trunzo
at 718-317-0949
INTERNET
NETWORKING CLUB
WEDNESDAY, JANUARY 18
Time: 7:00 9:00 p.m.
Location: W. Brighton LDC Office,
705 Forest Ave.
For information, call 718-816-4775
NETWORKING PLUS
THURSDAY, JANUARY 19
Time: 8:00 a.m.
Location: Golden Dove, 3281 Rich-
mond Ave.
For information, call 718-966-6289
FREE DIVORCE
WORKSHOP
SATURDAY, JANUARY 21
Location: William J. Leininger Law
Office: 34 Dumont Ave.
For information, call 718-979-5200
SMALL BUS. DEV. CTR.
SEMINAR: FED. & NYS
LAW UPDATES FOR
SMALL BUS. OWNERS
TUESDAY, JANUARY 24
Time: 8:30 a.m.
Location: College of Staten Island,
Building 1P
For information, call 718-982-2560
NEW DAY
TOASTMASTERS
THURSDAY, JANUARY 26
Time: 7:00 p.m.
Location: SI Univ. Hosp., Seaview
Ave.
For information, call 718-816-5991
AMERICAN ASSOC. OF
UNIVERSITY WOMEN
PRESENTATION ON
HUMAN TRAFFICKING
SATURDAY, JANUARY 28
Time: 1:00 p.m.
Location: Wagner College, 631
Howard Ave. Union Building, Rm. 201
For information, call 718-273-5574
24-7
NETWORKING SALES
MONDAY, JANUARY 30
Time: 9:00 a.m.
Location: Z-One Restaurant, Rich-
mond Ave.
For information, call 973-697-8872
WORLD OF WOMEN
MONTHLY MEETING
MONDAY, JANUARY 30
Time: 7:00 p.m.
Location: Marina Grand, Mansion
Ave.
For information, call 718-948-8175
JANUARY 2012 BUSINESS TRENDS 25
MUSSDEVELOPMENT LLC
BUILDING NEW YORK CITY SINCE 1906
Ross Spitalnick
P: 718-263-3800 x371
ross@muss.com
Nicholas Forelli
P: 718-263-3800 x307
nforelli@muss.com
Retail Tenants
NO. TENANT RSF
768 Village Maria Pizzeria 1,050
770 Chinese Restaurant 1,120
772 Dry Cleaners 1,150
778 Grocery Market 8,118
778A CVS 24,332
MANOR ROAD SHOPPING CENTER
754-778 MANOR ROAD, STATEN ISLAND, NY 10314
Excellent Visibility from the SI Expressway
DEMOGRAPHICS:
Radius 1 Mile 3 Mile 5 Mile
Population: 32,964 302,319 497,982
Households: 11,635 107,001 183,295
Median Age: 40.30 37.30 37.60
Avg. HH Income: $94,759 $82,949 $80,002
NO. TENANT RSF
754 JP Morgan Chase 3,600
754A Available 1,700
756 Available 2,600
760 Liquor Store 1,025
762 Carvel 900
764 Dunkin Donuts 1,150
Business Calendar
Drop us a line
Email: news@sibiztrends.com
Mail: Business Trends, 66 Willow Avenue, Staten Island, NY 10305
character, currently employing
2,200 people with an average
salary of $51,000, officials said.
But the North Shore holds po-
tential that the plan, which can be
viewed online at
www.nycedc.com/northshore,
hopes to unlock, mainly
through four strategies:
n Promoting quality jobs and
workplaces that strengthen mar-
itime and industrial businesses,
expand waterfront business op-
portunities, and connect local res-
idents with more diverse employ-
ment opportunities
nReconnecting people with the
working waterfront through in-
creased public access, new views
of the working waterfront and
supporting Community Board 1s
efforts to designate a continuous
multipurpose pathway along
Richmond Terrace
n Supporting and creating
neighborhood centers through
more local retail, services, and
housing options for North Shore
residents and visitors
n Improving connections and
mobility for residents and busi-
nesses through targeted and coor-
dinated intersection and trans-
portation improvements
The North Shore 2030 Plan of-
fers us a promising look into the
future of our North Shore,
Councilmember Debi Rose said.
The plan capitalizes on our
strengths our unique position in
New York Harbor by opening ac-
cess to the working waterfront, by
revitalizing our once booming
neighborhood centers, by increas-
ing transportation options and, in
turn, spurring real economic
growth thats so desperately need-
ed in our communities.
North Shore 2030 focuses on six
targeted opportunity areas St.
George, New Brighton, West
Brighton, Port Richmond,
Mariners Harbor-Arlington, and
Jersey Street. In total, the report
encompasses a five square mile
area from St. George to Howland
Hook, extending one mile inland
to Forest Avenue.
To help jumpstart the plans
vision, officials outlined 51
short-term initiatives called the
North Shore Action Agenda.
Some of the items include:
n The establishment of the In-
dustrial Business Zone program
and Significant Maritime and In-
dustrial areas designation from
the citys Waterfront Revitaliza-
tion program, which will help
promote the creation and reten-
tion of quality jobs on the water-
front
n Continued coordination with
local stakeholders and private de-
velopment community to deter-
mine necessary infrastructure in-
vestments and feasible develop-
ment plans for the Ferry and Ball-
park parking lots in St. George
n Seeking funding to develop
new public access area at Rich-
mond Terrace Wetlands in
Mariners Harbor
The North Shore waterfront is
quickly becoming the in place to
be, Leticia Remauro, Communi-
ty Board 1 chairman, said. Our
coastline contains a diverse mix-
ture of residential, commercial,
retail, transportation and indus-
trial uses, so it was important to
us that the city create a plan that
will blend these varying interests
and insure that every plot of land
is used to its maximum potential.
We believe that the North Shore
Waterfront Study achieves that
goal.
26 BUSINESS TRENDS JANUARY 2012
A plan for the North Shore
REPORT
Continued from page 1
Drop us a line
Email: news@sibiztrends.com
By BILL DUBOVSKY
Situation
The start of a new year is a
good time to review past perform-
ance. While I dont buy or use any
product or service that hasnt
been reviewed as at least very
good by others that I respect,
some things do get better over
time and some disappoint. This
article will review three of my
overall favorites from 2011.
What is it?
The Bose QuietComfort 15
Acoustic Noice Cancelling Head-
phones. Noise-cancelling head-
phones use microphones both in-
side and outside each earcup to
sense and reduce outside noise
electronically. They also use snug
cushion materials to further re-
duce unwanted noise and insure
a comfortable fit.
You can even use these head-
phones without an audio source
to just mask outside noise, or
with the audio cable provided to
listen to music or the audio
tracks of in-flight movies. An op-
tional cable can turn the head-
phones into a smart phone head-
set! They require a single AA bat-
tery that lasts about 20 hours.
Pros
It is impressive to press a but-
ton and instantly shut out most of
the rest of the world while you
are being entertained or just nap-
ping, in absolute silence. You can
use them with any iplayer, CD
player, or with the airlines audio
system. They are lightweight and
comfortable with better than av-
erage frequency range and clarity.
Cons
A bit pricy at $300. I would not
recommend using them if you
have to be aware of your sur-
roundings (traffic, phone ringing,
people trying to get your atten-
tion) because you are really iso-
lated from your environment.
Bottom line
If you travel often or have lots
of outside distractions while
youre listening to your favorite
tunes, you should seriously con-
sider these headphones. They are
awesome.
What is it?
DropBox a free, Web-based file
hosting service operated by Drop-
box, Inc. that uses cloud comput-
ing to enable users to store and
share files and folders with others
across the Internet using file syn-
chronization.
It has a freemium business
model that allows you to store, for
free, up to 2 GB of your docs, pho-
tos and videos in the cloud mak-
ing them available anywhere on
all your devices and/or in a pub-
lic or shared folder, where they
can be made available to all or
just certain people.
You can buy extra space such
as the Pro 50 plan (50 GB for
$99/year) or the Pro 100 plan (100
GB for $199/year.) You can also
earn up to 8 GB free by referring
DropBox to others. Unlike Gmail
that allows you to send up to 25
MB of data to a recipient via
email, or YouSendIt lite, 50 MB,
DropBox will give you the full 2
GB for free.
Pros
Its free, works well, and is easy
enough to use. It uses SSL trans-
fers for synching and stores your
data via AES-256 encryption for
security.
Cons
None really. Amazon has a sim-
ilar service, Cloud Drive with 5
GB along with Cloud Player
which is designed for sharing
MP3 files with all your devices
(except iTunes) but can also store
documents and video. Apple has a
competitive service called iCloud.
Other competitors include: Win-
dows Live SkyDrive, Box.net,
SugarSync, Mozy, ZumoDrive,
SpiderOak, Wuala and Ubuntu
One.
Bottom line
The future of data is in the
cloud and DropBox is a free, easy
and most useful first step in see-
ing the potential of this new way
of interacting. Especially useful
for getting content to and from
iPad2!
What is it?
The best new technology I used
in 2011 was the iPad2. In many
ways its like a large iPhone with
a bigger clearer screen. It runs
many of the same apps that you
can run on your Apple devices,
and your stored files are con-
tained either within your apps or
in the cloud, meaning a com-
puter or service that contains
your files and sends and receives
them to the device wirelessly.
There is almost an app for any-
thing and I really like reading
magazines and electronic books
over the device while traveling,
waiting on lines, or waiting for
appointments.
Pros
Its small, convenient, easy-to-
use, pretty fast, and fun. I find
that I am using it more than my
laptop since the faster boot time
is a plus when looking something
up.
I love the Bamboo app that al-
lows you to write or draw on the
tablet with special stylus and
save, print, email, or archive your
notes. This works great for mind
mapping, sketching a network
configuration, or just doodling.
Cons
Besides being a bit pricy, I miss
the file manager functionality.
The apps have improved greatly
and enable me to get content to
the device, but it can take some
work.
I miss not being able to run
DVDs or transferring files via
USB drives and it also takes some
practice to get the feel of the vir-
tual keyboard. I would have liked
stereo sound on the device and
the lone speaker can get muddled
if you have the cover wrapped
around.
Bottom line
The iPad marks the dawn of a
new way to work and interact
much the same way that smart
phones did for mobile workers.
My updated recommendation
would be to go for the extra bucks
and get the 3G version so you
could get your data even when
there is no free WiFi available.
Bill Dubovsky has a proven track
record of business success spanning
over 30 years in helping hundreds of
organizations improve their prof-
itability. He founded Comtel Informa-
tion Services, a telecommunications
services brokerage. He may be
reached at bill@comtelinfo.com or
at 800-213-4884.
JANUARY 2012 BUSINESS TRENDS 27
Advertising programs in STATEN ISLAND BUSINESS TRENDS are a fraction
of the cost of the alternative of direct mail campaigns. And we can give
you verified statements from the US Postal Service to prove that we
reach your market.
Each month, STATEN ISLAND BUSINESS TRENDS is mailed to all of the
boroughs business and community leaders using a mailing list that
weve developed from a number of leading Staten Island business and
community institutions as well as top-rated list vendors. By advertising
with us, you get to communicate your message to that entire audience.
To download our current media kit, visit
www.sibiztrends.com. Or call us today to
discuss your marketing and advertising needs.
Janet Warren Dugo, Publisher
janet@sibiztrends.com
347-682-4867
Editor-In-Chief- Dan McDonough, Jr.
(dan@sibiztrends.com)
Publisher- Janet Warren Dugo
(janet@sibiztrends.com)
66 Willow Ave. | Staten Island, NY 10305
Phone 347-682-4867 | Fax 866-745-9380
www.sibiztrends.com
WEVE
GOT YOUR FUTURE CUSTOMER
Fact is, weve probably got a few hundred or thousand of your future customers.
And we could be telling them all about you every month!
Here is the best technology of 2011
BITS & BYTES
Telecom Tech Tip of the Month
Depending upon their specific calling patterns, some clients are con-
sidering the best of both worlds Verizon FiOS for broadband Internet
access and Time Warner Cable Business Class for telephone service.
Besides potential monthly savings (which needs to be calculated in
each situation), a small organization will eliminate the old POTS lines
that are most likely to fail, as well as spreading risk between two inde-
pendent technologies and carriers with no single point of failure.
Something to consider.
Located a short distance from Albany, NY, Stuyvesant Outdoor Adventures offers custom tailored
packages and accommodations for serious and casual hunters alike. All of our packages include a
full hunting excursion, licensed guide, field dressing, as well as all meals and accommodations at
our newly remodeled lodge - Stuyvesant Manor; the former estate of Hollywood Icon Sidney Poitier -
which is also licensed as a bed and breakfast.
Whether you're looking for a short getaway, a corporate retreat, a camping weekend or even a seminar
with guest speakers and instructors, Stuyvesant Outdoor Adventures is a perfect spot.
Foz InIoznatIon, to nake a zesezvatIon oz to zeach
ouz tzIp-pIannIng concIezge, caII
(888} 690-0041
FALL AND 8PRINO
Turkey, WhitetaiI Deer (archery,
rifIe, muzzIeIoader), Pheaaant
(fieId and tower), Coyote, Rabbit
and WaterfowI
FBOm WHITBTAIL DBBB AND WILD
T0BHBY TO PHBASANTS, WATBBFOWL
AND mOBB.
Bttgt//eIuw.It/stuyvesmtBumt