COCA COLA CO (KO)

6.5
6.0
5.5

Soft drinks and fruit juices

95
Growth Performance Measurement

Ind BEVGS P/E 16.36

85
75
70
65
60
55

5.0

Years

Price

Earn.

Div.

Total Ret.

Bonds

$1314.0 Mils.

4.5

Last 1

7.5

8.0

6.8

10.5

Com

2271.232 Mils.

4.0
3.5
3.0

Last 5

7.1

9.8

8.7

9.6

Book value

15.33

Last 10

4.4

9.1

10.1

6.3

P/E

17.88

Last 25

10.7

11.3

11.3

11.8

Country

50
46

US

42
38

2.5

34

Columbia Pictures
sold 12/31/87

2.0

30
28
26
24
22

1.5 Taylor Wine

merged 1/77

19

Presto Products
acquired 5/31/78

Coca-Cola Bottling
of N.Y. acq 9/28/81

17

1.0

15
14
13
12
11

.90
.80
Aqua-Chem
sold 9/1/81

.70

9 1/2

.60

8 1/2
.50

7 1/2
7
6 1/2
6
5 1/2

.45
.40
Columbia Pictures
merged 6/22/82

.35

.30

4 1/2

.25

3 3/4
3 1/2
3 1/4
3
2 3/4

.20

2 1/2
2 1/4
2
1 3/4

Dist. 0.092 sh. Columbia

Pictures Entertainment
for ea. 8 shs. KO
1/15/88

.10
.09

1 1/2
1 1/4

.08
.07

.06
.05

.04

Adj. for
2 for 1
5/14/90

Adj. for
3 for 1
7/1/86

Adj. for
2 for 1
6/1/77

Adj. for
2 for 1
5/12/92

Adj. for
2 for 1
5/13/96

3/4

1/2
.03
250
200 Copyright 2012 Securities Research Company
150
100
50
'77

'78

'79

LEGEND
Read from Right Scale:
Price
Relative Strength

'80

'81

250M
200
150
100
50
'82

'83

'84

'85

'86

Bottom Band Volume

Moving Avg (48 months)
Recession (Grey Shaded Bars)

'87

'88

'89

'90

'91

'92

Read from Left Scale:

Earnings
Dividends

'93

'94

'95

'96

'97

'98

'99

'00

'01

'02

'03

'04

'05

'06

'07

'08

'09

Charts are updated daily at www.SrcStockCharts.com.

'10

'11

'12