APENG03107/01/1/2009-TC HUMANEDGE FEBRUARY 2011 .com RNI No. 7-2-1/A/20/A.com Printed By Sai Krishna Art Printers.com Design: Shaji Joseph Arakkal arakkalshaji@gmail.kailash@humanedgemagazine. Indrojit Choudary. SUBMISSIONS: We encourage submissions to HUMAN EDGE. to send your articles or for any queries write us at uday. We sincerely regret the error. Neemkarnagar.CONTENTS 2 How easy do you think controlling attrition? EDITORIAL Human Resources – an innovative part of business MEANS OF SUCCESS The Power of Values – non-negotiable competency GUEST COLUMN Innovation –The leading edge or the bleeding edge GUEST COLUMN Entrepreneurial behaviour triggered by HR Practices HR PROCESS 3 4 8 10 11 Managing HR M&A Integration – an Opportunity for Creating a Stronger HR Function HR COLUMN 15 It’s all About Having Dialogue… Regularly COVER STORY Workplace Violence – Steps You Should Take to Prevent it HR STRATEGY HR Branding – Handling Identity Crisis HR PROCESS Workforce Planning SPECIAL COLUMN Employee Wellness – Strategies & Initiatives HR COLUMN Trends 2011 at Amity Business School. Manish Sinha Editor-in-Chief: S A Uday Kailash Sub Editor: Shikha Nair Cover & Illustrations: Venki venkiart@gmail. kailash@humanedgemagazine.com Reproduction in whole or in part without written permission of writer and publisher is prohibited Mentors: Indranil Banerjee. Santhoshi Latha Enclave. Hyderabad-500047. Hyderabad-500018 and Published at Flat no 104. Noida EVENT COVERAGE Power Methods for Developing HR HR COLUMN 18 22 26 29 31 33 35 ERRATA: With reference to Issue Dated January 2011. Dr Jaideep Kaur has been addressed as Dr Jaideep Kaur M. Old Safilguda. Editor S A Uday Kailash Please send your original articles and case studies at uday. we have a clarification to make. Published and Owned By S A Uday Kailash and Printed at Sai Krishna Art Printers. Sanathnagar.