Lawrence L.

Morris 160 Susan Lane Fayetteville, GA 30215 * 678-489-3358 Office or 614-296-5778 Cell

SALES AND MARKETING EXECUTIVE Experience driving strategic growth and product visibility for leading consumer product goods companies. High performance, results oriented individual with Nati onal Accounts and Senior Management experience. CORE COMPETENCIES * National Broker Network ponsibility * Direct Sales and Channel Experience Positioning * Multi-site Operation and Distribution tional Sales Management SALES CONSULTING EXPERIENCE Consultant 2008 - Present * Launched an online produce company into mainstream produce market * Utilized personal broker contacts to organized national broker network for sma ll confection company * Developed sales training manual for printing company. PROFESSIONAL EXPERIENCE Lotte USA 2003-2007 International Gum and Cookie Company Director of Sales and Marketing * Increased volume from $10 million to $20 million * Secured contracts with 7-11, Sobe, Gatorade, Dollar General, and Frito Lay * Launched new cookie, Koala March, for distribution to Eby Brown, HT Hackney, T ree of Life, Nishimoto, and Japan Food Company * Launched new dental gum, Xylitol, for distribution through American Dental Com pany and Patterson Distributing Gilliam Candy Brands/Sophie Mae Candy Company Leading Confectionary Company 1998-2003 *P&L and Budget Res * New Product Branding and * National and Interna

Director of Broker Sales * Increased volume from $17 million to $22 million * Built national network of 30 food brokers * Established first time private label contracts with Cracker Barrel and Costco The Upper Deck Company 1993-1998 Sports Card Licensing Company Region Manager * Increased volume from $3 million to $5.5 million * Responsible for sales in an eight state region * Liaison to NFL properties and MLB assistance team (BAT) Pfizer/Coty 1984-1993

Consumer Products Company National Account Manager 1987-1993 Account Manager 1984-1987 * Increased volume from $7 million to $11.5 million * Assisted category manager with POG's * Set national ads for holiday sales * Managed marketing budgets for Super X, Kroger GO, Hooks Drugs, Revco, and Drug Emporium Life Savers Inc. /Nabisco Brands Consumer Products Company Division Manager District Manager 1982-1984 1976-1982 1976-1984

* Increased volume in division from $13 million to $19 million * Won District Manager of the Year and Division Manager-Presidents Club * Hired, trained and promoted 10 individuals EDUCATION University of Iowa-English Literature