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L i f E t i m E ac h i E v E m E n t
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Executive chairman, Moosehead Breweries Ltd.
I DON’T WANT TO BE THE BIGGEST; I WANT TO BE AROUND THE LONGEST
The chairman of moosehead Breweries isn’t a classic entrepreneur. after all, derek oland inherited the business from his father, who inherited it from his father and so on. But oland is more than deserving of ernst & Young’s entrepreneur of The Year 2011 atlantic Lifetime achievement award. for one thing, he’s the founding chair of the wallace mccain institute for Business Leadership, which has helped more than 100 entrepreneurs deal with business issues and succession planning. here, he shares his insights on success, his business philosophy and the lessons he’s learned during 50 years in the brewing industry.
> BUSINESS PHILOSOPHY i want to be able to hand the company over to the next generation in better shape than i got it. The second one is that i don’t want to be the biggest; i just want to be around the longest. i’m coming up to 50 years in the brewing industry and i’ve seen an awful lot of small and big companies disappear, particularly in the canadian brewing industry. we’re the biggest canadian-owned brewer in canada, and we’re here in saint John, new Brunswick. There are an awful lot that have gone south and east, and one went west. it’s tremendously satisfying and it’s great for the people here in new Brunswick and the maritimes. we’ve got solid brands, great management.
A n d y H o l l o wA y > p H o t o g r A p H y
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> BIGGEST ACCOMPLISHMENT The single biggest one was bringing the U.s. market to moosehead. it not only gave us tremendous volume and improved our sales and marketing, it allowed us the confidence to move across canada. The other one is that we’re still here. i’ve been able, with the help of a whole lot of great people, to keep this company growing. and i feel very happy that two of my four sons are in the business doing what i did and my father did and what my grandfather did. > BIGGEST CHALLENGE dealing with succession with my brother and my father. i solved it by keeping at it, keeping my head down at the right time. actually, i quit once to make my point and it had the desired effect. my father had decided my brother should be on my level and i said, “no, i want to lead the company and if you make him level with me, it makes things more difficult.” it was difficult, but that’s the price of leadership, the price of success. > DEFINITION OF SUCCESS having a successful business, a successful family life and having respect in the community. Part of that you get by giving back. There are a lot of things people do to make their communities better and i believe in that. That’s why the whole wallace mccain institute for Business Leadership thing is so satisfying, because there are more than 100 people who have gone through or are going through the program from all over atlantic canada who are going to be better businesspeople because of it. > LEADERSHIP it takes vision, guts, determination, intelligence, good luck, fortune, a great idea, great mentors — there are all sorts of things.
> SUCCESSION You’re very fortunate if your sons and daughters successfully take over the business, because too often it doesn’t work. we don’t allow our children to come into the company once they graduate from university. They can work here before, just like any other son or daughter of our employees, but then they have to go out and do their own thing. when they do join the company and they want to, it means they’re making a definite commitment and the company is making a commitment. Three of my four sons have a master’s in business so they’re all well-prepared scholastically, but then they have to compete within the company. i firmly believe that in a family company, unless you have non-family people who have the ability to become the top manager, you’re not going to have a top-notch management team. so many people play the ego game and decide their son or daughter is good enough to run the company when that isn’t always the case. if you set it so that will happen, that’s not a recipe for success. > LONGEVITY we love the business, we’re good at it, we’ve survived because we are good at it and we’ve continued to evolve and work on it. The biggest thing we didn’t do was go public. John sleeman once told me he spent a third of his time just keeping the market happy. That’s not productive time when you’re selling beer and producing it. all you’re doing is trying to beat the market each quarter. The tyranny of the quarterly market must just be awful. in a family company, you don’t get very wealthy, because you keep plowing the money back into the company to make it more efficient and better and grow, but you also have to use that revenue to pay out to family members and buy back the shares with each generation.
Celebrating Canada’s inspired innovators
Congratulations to the winners! ey.com/ca/EOY Dani Reiss
Canada Goose | Toronto
Canada’s Ernst & Young Entrepreneur Of The Year 2011 Ernst & Young Entrepreneur Of The Year 2011 Ontario
Allnorth Consultants Limited Prince George
Pacific special citation, Growth through service excellence
Prairies special citation, Values-based innovation
Regency Fireplace Products Delta
Ernst & Young Entrepreneur Of The Year 2011 Pacific
Questor Technology Inc. Calgary
regional Category Winners
ATLANTIC REGION Business-to-Business products and services Brendan Paddick, Columbus International Inc. Business-to-consumer products and services Kevin Murphy, Murphy Investments Ltd. energy – industrial services Brian Dalton, Altius Minerals Corp. HealtH sciences Jean-Paul Deveau, Acadian Seaplants Ltd. information tecHnology Marcel LeBrun, Chris Newton, Chris Ramsey, Radian6 Inc. professional/financial services Mark Surrette, Knightsbridge Robertson Surrette real estate/construction Besim Halef, Banc Group of Companies QUEBEC Business-to-Business products and services Sean Roosen, Osisko Mining Corp. Business-to-consumer products and services Sylvie Myre Voyages à rabais HealtH sciences Frank Baylis, Krishan Shah, Baylis Medical Company Inc. information tecHnology Mario Bouchard, iBwave Manufacturing Jean-Robert Leclerc, Groupe Biscuits Leclerc service Business Robert A. Frances, Peak Financial Group tecHnology solutions Patrick Ostiguy, Accedian Networks special citation - social entrepreneur Gabriel Bran Lopez, Fusion Jeunesse ONTARIO Business-to-Business products and services Razor Suleman, Achievers Business-to-consumer products and services Dani Reiss, Canada Goose tecHnology John Poulos, Dominion Voting Systems Corp. professional services Vladimir Stritesky, Exp Global Inc. young entrepreneur Matthew Corrin, Freshii media and entertainment Lorne Abony, Mood Media Corp. emerging entrepreneur Kunal Gupta, Polar Mobile real estate/construction Ronald Schlegel, RBJ Schlegel Holdings Inc. special citation - social entrepreneur Greg Overholt, Students Offering Support PRAIRIES Business-to-Business products and services John Binder, Avmax Group Inc. Business-to-consumer products and services Gordon Reykdal, Cash Store Financial cleantecH and environmental services Audrey Mascarenhas, Questor Technology Inc. construction Thomas Fath, The Fath Group emerging entrepreneur Jennifer Carlson Broe, Baby Gourmet Foods Inc. energy development and production Glen Schmidt, Laricina Energy Ltd. energy services Scott Douglas, John Forgeron, Phil Ness, Compass Compression Services Ltd. Hospitality/tourism Tom Donaldson, Edo Japan professional/financial services Mac Van Wielingen, Arc Financial Corp. tecHnology Art Price, Axia NetMedia Corp. PACIFIC REGION Business-to-Business products and services Darby Kreitz , Allnorth Consultants Ltd. Business-to-consumer products and services Attila Koronczay, Boldijarre Koronczay, Éminence Organic Skin Care Inc. cleantecH/information tecHnology Donald McInnes, Alterra Power Hospitality/tourism Vikram Vij, Vij’s Restaurant Inc. manufacturing Robert Little, Regency Fireplace Products mining and metals Keith Neumeyer, First Majestic Silver Corp. professional/financial services John Nicola, Nicola Wealth Management Ltd. real estate/construction John Tilstra, Centra Construction Group Ltd. young entrepreneur Joshua Huen, Dr. Battery special citation - social entrepreneur Diane Johnson, Descriptive Video Works Inc.
Mac Van Wielingen
Ernst & Young is a proud supporter of
ARC Financial Corp. Calgary
Groupe Biscuits Leclerc Saint-Augustin-de-Desmaures
Quebec special citation, Product and marketing innovation
Ernst & Young Entrepreneur Of The Year 2011 Prairies
exp Global Inc. l Brampton
Ontario special citation, Entrepreneurial leadership
Osisko Mining Corporation Montreal
Ernst & Young Entrepreneur Of The Year 2011 Quebec
Marcel LeBrun, Chris Newton, Chris Ramsey
Radian6 Inc. | Fredericton
© 2011 Ernst & Young LLP. All rights reserved.
Acadian Seaplants Limited Dartmouth
Atlantic special citation, Eco and social excellence
Ernst & Young Entrepreneur Of The Year 2011 Atlantic
Founded and produced by
OntariO dani reiss CANADA GOOSE INC.
Beginning with a modest line of jackets and woolen shirts created in a small warehouse in Toronto, canada Goose has grown into an internationally recognized and iconic brand of extreme weather outerwear. dani reiss, the grandson of company founder sam Tick, joined canada Goose in 1997 and became ceo in 2001, taking over from his father, david reiss. Under his leadership canada Goose has continued to expand at home and abroad, opening its european headquarters in stockholm in 2010 and adding another canadian manufacturing facility by acquiring winnipeg-based engineered apparel.
PaCifiC regiOn darBY kreiTz, ALLNORTH CONSULTANTS LTD., Prince George, B.c.
GROWTH THROUGH SERVICE ExCELLENCE
QuebeC sean roosen OSISKO MINING CORP.
sean roosen’s vision helped identify the potential of the canadian malartic gold deposit in northwestern Quebec and led him to acquire the initial claims for the property in november 2004 for just $80,000. while junior exploration companies typically divest their discoveries to large mining companies, roosen resolved to leverage canadian malartic into the creation of a new mid-tier canadian mining company. mission accomplished. in terms of market capitalization, osisko mining is now one of Quebec’s top-10 public companies and its gold mine successfully commenced commercial production in may.
Prairies aUdreY mascarenhas, QUESTOR TECHNOLOGY INC., calgary
The national panel of independent judges comprises past Ernst & Young Entrepreneur Of The Year program award recipients and business, academic and community leaders.
atlantiC regiOn marceL LeBrUn, chris newTon and chris ramseY RADIAN6 more than half of Fortune’s top
100 companies now use the radian6 social media monitoring platform, but the company’s founders — marcel Lebrun, chris newton and chris ramsey — have maintained their maritime flair while competing against well-financed competitors from the United states. along the way they have overcome several significant challenges in expanding their market share to acquire credibility with large multinational clients.
QuebeC Jean-roBerT LecLerc, GROUPE BISCUITS LECLERC, saint-augustin-de-desmaures, Que.
PRODUCT AND MARKETING INNOVATION
They include: Mark Dobbin, president, Killick Capital; Ginny Dybenko, acting executive director, University of Waterloo, Stratford campus; Claude Lessard, chairman and CEO, Cossette Inc.; Jim Case, CEO, Travelers Financial Group; Kevin Wolfe, president, Richmond Equity Management Ltd.; Andrée-Lise Méthot, founder and senior partner, Cycle Capital Management.
Prairies mac Van wieLinGen ARC FINANCIAL CORP.
mac Van wielingen’s unparalleled drive to create long-term value for arc financial through calculated risk management and dedication to people excellence is what has taken his good idea from modest beginnings to new heights of market leadership. Van wielingen realized early on that it takes more than ideas alone to get a business off the ground; an engaged and motivated team is key. Today, Van wielingen continues to commit himself to developing innovative processes and practices that ensure his top talents maintain and share his vision for the future of arc financial.
OntariO VLadimir sTriTeskY, ExP GLOBAL INC., Brampton, ont.
PaCifiC regiOn roBerT LiTTLe REGENCY FIREPLACE PRODUCTS
robert Little’s keen sense of design and strong sense of consumer awareness allows him to continually reinvent the wheel and take regency fireplace Products to the top of the market. his constant pursuit of perfection has resulted in some of the most unique, realistic and efficient fireplaces on the market. from the introduction of the first natural gas fireplace to the complete modernization of the industry’s distribution model, Little’s innovations have irrevocably changed the face of hearth manufacturing. Little is proof that while true entrepreneurs are architects of their own vision, they must pair that outlook with the right kind of innovation.
atlantiC regiOn Jean-PaUL deVeaU, ACADIAN SEAPLANTS LTD., dartmouth, n.s.
ECO AND SOCIAL ExCELLENCE
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december 2 0 1 1
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