A Vision for Community Transformation
a demonstration kitchen (Relish), a healthy café (Nourish) and an outdoor courtyard (Ponder). HGB has agreed to consider upfront funding for phase two of AL!VE commensurate with the community capital campaign’s success. Phase two will allow HGB to relocate its wellness center from the main hospital, provide child care and children’s programming, offer a conference center complete with dedicated conference rooms and a staging area, as well as an expansion of walking trails. Phase two of AL!VE could be completed by the end of 2012. AL!VE’s strategy of providing integrated services that touch all members of the community is already evident. People using the facility for one service are gaining awareness and access to life-saving health care services in another area. For example, mammograms at HGB are up 20 percent since AL!VE opened. “A significant number of women are getting a mammogram for the first time as a result of being here and using another part of the facility,” said Patrick Sustrich, AL!VE’s executive director. “It’s a collaborative space,” said Fulton. “Ultimately, this should be a place where a cross section of the community comes together in a way that improves community health.” A casual observer might be tempted to think of AL!VE as a wellness center. However, it is much more than that. AL!VE is truly being viewed as a community asset that will help make other institutions better. Several organizations in Charlotte have already begun or expanded internal wellness programs as a result of experiencing AL!VE. In a broader sense, AL!VE should be viewed as a vital component of a regional economic development strategy, which stretches beyond Charlotte to the entire mid-Michigan region. AL!VE is a unique community asset that will help draw people to the area to live, work and visit. “Regionalism is more than connecting infrastructure, consolidating resources and collaborating on economic development,” said Rush. “It’s more about a change in mindset, from that of individual perspective to one of a broader vision of responsibility beyond your own walls. Only then will you reach your own full potential – we believe AL!VE is an ambitious example of this approach.”

The interior design of AL!VE creates an energetic atmosphere. Pictured on cover (l-r): Barbara Fulton, Patrick Sustrich and Matt Rush.

When executives at Hayes Green Beach Memorial Hospital (HGB) in Charlotte were taking a hard look at their mission and vision a few years ago, they realized that future growth of the hospital and the community had to be considered together “We knew we had to look at the health and vitality of the community beyond our walls,” said HGB CEO Matt Rush. The concept that emerged from the HGB visioning process became known as AL!VE, an experiencebased, destination health park designed to enhance the overall health and well-being of the community. AL!VE would offer integrated health services, fitness programs, nutrition and cooking classes, community gathering spaces, indoor and outdoor walking paths, youth enrichment and more. Hayes Green Beach purchased an 18-acre site on the west end of Charlotte to construct AL!VE. The former Felpausch Grocery location was perfect in that HGB could use nine acres for the physical AL!VE facility, and reserve another nine acres for community development, including parkland and wellness activities. HGB collaborated with several organizations around the country with experience in building similar projects. The project team was meticulous in developing a plan that integrated programs and services in a way that would encourage total community involvement. “It was a very intentional process,” said Barbara Fulton, HGB”s community and organizational

development director. “We spent a year-and-a-half working on the experience design.” The collaborative approach to AL!VE has also been evident in the fundraising needed to make the ambitious project a reality. The HGB Board of Directors agreed to invest $10 million of the needed $15.5 million needed for the first of two phases. A community capital campaign has already raised $3.0 million of the balance.

“Ultimately, this should be a place where a cross section of the community comes together in a way that improves community health.”
AL!VE celebrated the grand opening of the initial 45,000-square feet in November 2011. A first time visitor is immediately struck not only by the physical impressiveness of the facility but the energy one feels throughout AL!VE. That energy is enhanced by action-oriented branding developed by six employee teams that named each one of the program areas, which include; women’s health (Journey), physical, occupation and speech therapy (Empower), a transition workout area for rehabilitation (Bridge), a multi-purpose gym (Soar), an indoor walking path (Explore),



A Message From The President
The 100th Annual Dinner of the Lansing Regional Chamber of Commerce
Every year since 1912, leaders of the Lansing area business community have gathered for an evening of networking, recognitions and to celebrate exciting developments in the region. The Lansing Regional Chamber’s Annual Dinner has also served as an opportunity for leaders of the Chamber Board to outline their vision for the coming year. On February 22, 2012, we will celebrate the 100th Annual Dinner of the Lansing Regional Chamber of Commerce. Based on the months of planning, I can assure you it will be a memorable event. It has been a privilege to work with a special Annual Dinner subcommittee consisting of several former Chamber Board Presidents, including Patrick Hanes, Marianne Samper and Robert Hughes. The process of developing the program for the 100th Annual Dinner has resulted in many awe-inspiring reflections on the history of this great organization. For example, at the very first dinner on January 15, 1912, outgoing President R.E. Olds was a featured speaker. Olds had been recruited by local business leaders who convinced him to relocate his fledging auto company to Lansing from Detroit. Business leaders literally pooled their money and purchased the vacant Michigan State Fairgrounds property, and offered it to Olds free of charge if he would build a factory on the site. In addition to conducting the business of the Chamber, the Annual Dinner has also served as a time to recognize outstanding accomplishments of those in the business community. Most notably, the ATHENA Award, which is now international in scope, had its origins at the Chamber Dinner in 1982. This year we will announce the recipients of the Community Service, Outstanding Small Business and Legacy Awards, as well as recognize previously announced recipients of the ATHENA Award (Nancy McKeague) and ATHENA PowerLink. (Heidi Brumbach). Many other special plans are in the works, including recognition of all living past presidents of the Chamber Board, as well as a video and special program chronicling the Chamber’s history. I look forward to seeing you on February 22 as we celebrate the 100th Annual Dinner and the history of the Lansing Regional Chamber of Commerce.

2012 Board of Directors
Nancy McKeague
Michigan Hospital Association

Ron Simon
Auto-Owners Insurance

Paula Cunningham
Capitol National Bank


Jeff Hicks
Hicks & Mullett, PLLC

Tim Daman
President and CEO Lansing Regional Chamber of Commerce

Jeff Fineis
Andrews Hooper and Pavlik

Tim Daman
Lansing Regional Chamber

Division Directors
Jason Sanders
Fifth Third Bank

On February 22, 2012, we will celebrate the 100th Annual Dinner of the Lansing Regional Chamber of Commerce. Based on the months of planning, I can assure you it will be a memorable event.

Kevin McKinney
McKinney & Associates

Paula Cunningham
Capitol National Bank

Steven Hess
Accident Fund Insurance Company of America

Lon Bohannon

Dave Mulder
Meijer, Inc.

Dean Transportation

Patrick Dean Pat Gillespie
Gillespie Group

Tim Salisbury
PNC Bank

Spartan Internet Consulting

Ryan Vartoogian David Baker

Heather Shawa-DeCook
Demmer Corporation

Farm Bureau Insurance

Lansing Board of Water and Light

J. Peter Lark

Melanie Bergeron
Two Men & A Truck

Sparrow Health Systems (2007)

Dennis Swan John Brown Bill Kimble

Leslie Brogan

Jackson National Life Insurance

Michigan State University

Mark Burnham

Accident Fund Insurance Co.

Steve Reynolds Jason Sanders
Fifth Third Bank

Emergent Biosolutions

Sean Kirk

Ross Woodstock Spartan Printing, Inc. Hot Prospects Direct



C2AE .................................. 6 MSUFCU ............................. 7 PHP ..................................... 9 Granger ........................... 10 M3 Group ........................ 11 Blue Cross Blue Shield .... 12

Courtesy of The Fresh Image Photography, LLC




News & Events
affecting East Lansing/Meridian Township. To ensure adequate seating, please RSVP to Jason Green at

Wednesday, March 21 Lansing Lexington Hotel Reception: 5:15 p.m. Dinner and Program: 6:15 p.m. – 8:00 p.m. Single tickets $85 Table of eight $630 Register at

Thursday, February 16 ECOnOmIC CLuB, 11:30 a.m. – 1:30 p.m., Kellogg Hotel & Conference Center, East Lansing. Speaker: Catherine Creamer, Executive Director, ArtPrize. Program begins at noon; please arrive early for registration & networking. Single tickets $40, or tables of 8 $300 (includes lunch). Pre-registration is required. To register for this event please visit Wednesday, February 22 AnnuAL DInnER, 5:15 p.m. – 8:30 p.m., The Lansing Center, 333 East Michigan Avenue Lansing, MI 48933. This program includes remarks from the Chambers’ incoming board Chair, honors the outgoing Chair and board members, followed by the presentation of the Community Service, Outstanding Small Business and Chamber Legacy Awards. This is also an opportunity to look back on the past year’s Ten Over the Next Ten, Celebration of Regional Growth and ATHENA recipients. To register for this event & view prices, please visit Thursday, March 1 ChAmBER 360, 8 – 9:30 a.m., Lansing Regional Chamber of Commerce Insurance Capital Board Room, 500 E. Michigan Ave., Ste. 200, Lansing, MI 48912. New, veteran and prospective members are encouraged to attend Chamber 360 to learn about the full range of Chamber benefits and how to maximize your investment. Meet our staff and find out how we are working for you through business growth and advocacy initiatives, exclusive member benefit programs, member exposure, networking and educational event opportunities. This is a FREE event, but space is limited. To register for this event please visit Wednesday, March 7 DELtA GOvERnmEnt RELAtIOns COmmIttEE, 8 – 9 a.m. Lexington Lansing Hotel, 925 S. Creyts Rd., Lansing, MI 48917. The Delta Government Relations Committee meets the first Wednesday of each month to provide a forum for business leaders to discuss important issues affecting Delta Township. To ensure adequate seating, please RSVP to Jason Green at Tuesday, March 13 mEmBER mIxER, 5 - 7 p.m., DBI We Do Office, 500 North Larch St., Lansing, MI 48912. $10 member, $30 non-member. Includes hors d’oeuvres. Wednesday, March 21 EAst LAnsInG / mERIDIAn GOvERnmEnt RELAtIOns COmmIttEE, 8 – 9 a.m. The East Lansing/Meridian Government Relations Committee meets the third Wednesday of each month to provide a forum for business leaders to discuss important issues affecting East Lansing/Meridian Township. To ensure adequate seating, please RSVP to Jason Green at Wednesday, March 21 2012 LEGIsLAtIvE DInnER, Chambers of Commerce of Michigan Legislative Dinner, 5:30 – 8 p.m., Lexington Lansing Hotel, 925 S. Creyts Rd., Lansing, MI, 48917. Tickets: $85 or $630 for a table of eight. To register or for more information, contact Jason Green at or 517-853-6474. Thursday, March 29 ECOnOmIC CLuB, 11:30 a.m. – 1:30 p.m., Kellogg Hotel & Conference Center, East Lansing. Speaker: James L. Herbert, Chairman of the Board and CEO, Neogen Corporation. Sponsored by Capitol National Bank. Program begins at noon; please arrive early for registration & networking. Single tickets $40, or tables of eight $300 (includes lunch). Pre-registration is required. To register for this event please visit

Wednesday, February 1 DELtA GOvERnmEnt RELAtIOns COmmIttEE, 8 – 9 a.m. Lexington Lansing Hotel, 925 S. Creyts Rd., Lansing, MI 48917. The Delta Government Relations Committee meets the first Wednesday of each month to provide a forum for business leaders to discuss important issues affecting Delta Township. To ensure adequate seating, please RSVP to Jason Green at Friday, February 3 stEP(PuRE mIChIGAn stAtE tRADE & ExPORt PROmOtIOn) sEmInAR, 9:00 a.m. – 1:30 p.m., Saginaw Valley State University, 7400 Bay Road, University Center, MI 48710. Attendees will hear how STEP can assist your business start or increase your company’s exports. Tuesday, February 14 mEmBER mIxER, 5 - 7 p.m., Red Cedar Cafe. 1331 East Grand River Ave, East Lansing, MI 48823. $10 member, $30 non-member. Includes hors d’oeuvres. Wednesday, February 15 EAst LAnsInG/ mERIDIAn GOvERnmEnt RELAtIOns COmmIttEE, 8 – 9 a.m. The East Lansing/ Meridian Government Relations Committee meets the third Wednesday of each month to provide a forum for business leaders to discuss important issues

Event cost is complimentary for these enhanced membership levels:
Bronze Gold Silver Platinum



Welcome New Members
Blue Diamond Concierge Burcham Hills Foundation Retirement Communities & Homes Haworth Murphy & Murphy, D.D.S. PR Edge, LLC The Summit Sports and Ice Complex Aim High Sports Modernistic Carpet & Upholstery Cleaning

Chamber Milestones
We’d like to offer a special salute to these great organizations that reached milestone anniversaries as Chamber members this month. Thank you for your continued support through the years!
Financial Services Center, Inc.
40 years 40 years

Please remember to use the member login portion of the Chamber website to keep your contact information up-to-date. This will ensure that you receive all Chamber communications in a timely manner. Contact us at 517.487.6340 if you have any questions or are not receiving our communications.

Musselman Realty Co. Fraser, Trebilcock, Davis & Dunlap, P.C.

Thank You Renewing Members
A.J. Boggs & Company, Inc. A-1 Mechanical Michigan, LLC Acme Roofing & Siding LLC Air Handling Equipment Co., Inc. Alfred Benesch & Company Alliance Payment Solutions, Inc. American Red Cross Great Lakes Region - Blood Services Arialink Canada Dry Bottling Co. of Lansing CMP Distributors, Inc. Coldwell Banker Hubbell BriarWood Comcast Comcast Spotlight Country Stitches Demmer Corporation Doctor’s Approach Dermatology & Laser Center Eaglevision Educational Tours, Inc. Ele’s Place Estes-Leadley Funeral Homes Family Life Financial Services of Michigan Financial Services Center, Inc. FinCor Solutions Fraser, Trebilcock, Davis & Dunlap, P.C. Gadaleto, Ramsby & Associates Genova News Co., Inc. Glenn Brown Productions, Inc. Glenn Farm Seeds, Inc. Godfrey Wise Berg, CPA’s & Advisors, LLC Great Lakes Horticultural Services Hicks & Mullett, PLLC Highfields, Inc. Holiday Inn Express & Suites Human Resource Management Services, LLC Independent Bank J W Auto Sales Jerry’s Automotive Kapnick Insurance Group Lansing Electrical JATC Lansing Towers Lansing, City of Len’s Carpet Care Leon’s Transmission Repair, Inc. Martin-Waymire Advocacy Communications Michigan Health Council Michigan Library Consortium Michigan Millers Mutual Insurance Co. Michigan State University College of Law Michigan State University Foundation Modernistic Carpet & Upholstery Cleaning Musselman Realty Co. Penn Street Bakery Plastic & Cosmetic Surgeons, PC Publicom, Inc. Purity Cylinder Gases, Inc. Seelye Group Ltd. Sohn Linen Service Spartan / Yellow Cab Spartan Water & Coffee Service Stokosa Prosthetic Clinic Summit Community Bank T. A. Forsberg, Inc. TLC-Eyecare & Laser Center, Inc. Trumpie Photography University Reformed Church

35 years

Family Life Financial Services of Michigan
20 years 15 years 15 years 15 years 15 years 15 years 15 years

Arialink Ele’s Place Glenn Brown Productions, Inc. Independent Bank JW Auto Sales Jerry’s Automotive Leon’s Transmission Repair, Inc.
15 years 15 years 10 years

Michigan Health Council Hicks & Mullett, PLLC Plastic & Cosmetic Surgeons, PC
10 years 5 years

Educational Tours, Inc. Glenn Farm Seeds, Inc.
5 years

Human Resource Management Services, LLC
5 years 5 years

Len’s Carpet Care



Chamber Members Entitled to Exclusive Benefits Programs
Membership in the Lansing Regional Chamber of Commerce has its benefits. As a Chamber member, your organization is entitled to participate in nine special benefits programs that offer special savings on valued programs and services, including: Blue Cross Blue shield of michigan offers a wide variety of choices for traditional coverage. Your group contract in the Chamber’s program includes free direct billing and administration assistance; Accident Fund Insurance Company of America is the one and only Chamber program for workers’ compensation coverage in the Lansing region. Members receive a 5 percent discount on premiums and may also qualify for a year end dividend check. Auto-Owners Insurance has special savings programs on commercial and personal lines of insurance. Chamber members are eligible for discounts of 12 percent on business, 10 percent on home and personal umbrella and eight percent on auto insurance. Comcast Business services offers Chamber members exclusive pricing options for cable, Internet and phone. LsJ media offers a 25 percent discount to Chamber members for open rates for any display or mobile advertising on Champion Chrysler Jeep Dodge offers Chamber members preferred pricing on new and used vehicles, a complimentary membership in the Owner Care Program, an additional $500 tradein allowance (where applicable) and 10 percent off all parts and service. sam’s Club offers Chamber members a $10 Sam’s Club gift card if you sign up or renew your membership. If you upgrade to Sam’s Club Plus, you will receive a $25 Sam’s Club gift card. Jmann Consulting Group offers of 10 percent discount on a human resources review. The review recognizes strengths and identifies any needs for improvement in your HR “people practices.” DBI We Do Office allows Chamber members to enjoy discounts up to 60 percent on over 200 best value items. Free next day delivery, no minimum order. For more information, contact Cynthia Eiseler at 517.853.6467 or The Lansing Center in downtown Lansing will be the setting for the historic 100th Annual Dinner of the Lansing Regional Chamber of Commerce. Nearly 1,000 attendees are expected for the festive Annual Dinner, which will be held on Wednesday, February 22 from 5:15 p.m. until 8:30 p.m. The evening’s program will include a celebration of the history of the Greater Lansing region, as well as that of the Chamber. Many of the living past President’s of the Chamber will be in attendance for what promises to be an evening to remember. The Annual Dinner will also serve to recognize the accomplishments of the Greater Lansing business community with the presentation of the prestigious Community Service, Outstanding Small Business and Chamber Legacy Awards. There is still time to register for this great evening of networking, recognitions and celebration, but don’t wait because space is filling up fast. Tickets for the 100th Annual Dinner are $100 and a table of eight is $800. Registration can be completed at www.

Chamber Returns to the Lansing Center for 100th Annual Dinner

The Lansing Regional Chamber will be promoting advertisements to more than 3,800 Chamber members through E-Chamber onTarget—a monthly newsletter that allows businesses to get the word out about their products, services, events and specials. The E-Chamber onTarget is a great opportunity for Chamber members to connect with one another and learn about new business opportunities. Members can sign up to be placed in the newsletter for the month of their choosing.

Businesses wishing to be included should contact Maeve MacDonald at 517-8536456. Advertisements should be emailed to, or members also have the option of sending a 50-word statement, logo and website. A payment of $75 is required to guarantee inclusion in the mailing, and all materials are due on the first day of the mailing month.



Government Relations
Chamber Applauds Joint Fire Chief Decision for Lansing/East Lansing Departments
The Lansing Regional Chamber of Commerce (LRCC) has come out in support of the decision to name a single fire chief to oversee the City of Lansing and East Lansing Fire Departments. Randy Talifarro, who has served as fire chief in East Lansing for the past 11 years will oversee both departments, at least until a regional fire study being directed by Michigan State University is completed. Taifarro was named joint fire chief following the retirement of Lansing fire chief Tom Cochran. “The appointment of Randy Talifarro as joint Lansing/East Lansing fire chief is a positive step forward for our region,” said Kristin Beltzer, LRCC senior vice president for government relations and public affairs. “The Chamber is encouraged to see elected officials are increasingly embracing what we have been promoting for many years—a more regional approach in local government.” In a letter to Lansing Mayor Virg Bernero and East Lansing Mayor Dianne Goddeeris, the Chamber praised the move to name a joint fire chief as being a good move from both a fire services delivery and financial standpoints. The letter states: “The Lansing Regional Chamber of Commerce understands the fiscal challenges being faced

Randy talifarro, the new joint Lansing/ East Lansing Fire Chief.
Photo courtesy of Lansing State Journal

by local governments that are trying to maintain quality services despite declining revenues. It has been our consistent position to encourage city and township officials to explore opportunities to achieve greater efficiency through regionalism, sharing and consolidation of services. We believe that local government reform and regional collaboration are the keys to providing taxpayers with cost-effective government and streamlines services.”

The letter also noted the Chamber’s strong support of the ongoing regional Emergency Services Study involving Lansing, East Lansing and four townships. The study is expected to identify further consolidation opportunities in the region. Results of the fire study are expected in the spring.

“Meeting Architectural and Engineering Challenges with Integrity and Innovation” I 866.454.3923


International Trade
MSU Alum is a “Fan” of Port Lansing
MSU alum Minh Tran has combined his passion for sports and his entrepreneurial spirit and created a rapidly-growing international business called Executive Fan. With the help of Port Lansing, Tran has been able to delay initial costs and give his business the jump-start it needed to succeed. Executive Fan is an innovative, manufacturing, marketing, and distributing company focused on bringing fans unique products that connect them with their favorite sports teams. The first product on the market is a special type of office, packaging, and duct tape with college logos called Fan Tape. This tape can be used for anything from wrapping and packaging gifts and boxes, to designing dorm rooms and book covers. The idea was developed in 2009 by Tran and a few of his friends—all avid sports fans— and they began in a basement, testing samples and working on licensing and market analysis. Their first customer was Meijer, and they have since expanded to include Kroger, Giant Eagle, pharmacies such as Walgreens, and some college book stores. “We knew that people are always tied to their schools, even when they leave,” said Tran. “Now we have fans of our products all over the world, because international students want to stay connected to their favorite schools here in the states.” Tran’s products are produced overseas, however much of their packaging and other components are sourced domestically and locally. Tran is the first user of the General Purpose Zone, which allows the company to access most of the benefits of the Foreign Trade Zone (FTZ) both quickly and easily. These benefits include delaying duty payments, direct delivery of imported goods and clearing customs in Lansing. “Minh Tran is a global entrepreneur that has taken an idea and surrounded himself with the right people to successfully launch his company,” said Brent Case, Vice President of International Business for the Lansing Regional Chamber of Commerce. “He knows how to leverage area resources to benefit his business.” “The biggest challenge for us has been licensing overseas, because of the language barriers and coordinating with multiple partners to make sure we are all on the same page,” said Tran. Tran and his team will continue to develop new, niche products for his customers, as well as to expand his market through national public relations initiatives with other companies. Tran’s advice to young entrepreneurs is to stick with your vision and don’t get off path. “I started at one of the worst times for businesses and I survived” said Tran. “If you believe in it, do it.”
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Members On The Move
Yeo & Yeo, CPAs recognized mark R. Perry, CPA, for 25 years of dedicated service at the firm’s annual holiday celebration held at the Bavarian Inn Lodge in Frankenmuth. mark R. Perry, CPA, has also been reelected to the Yeo & Yeo, P.C. board of directors effective January 1, 2012. two men and a truck a home and business moving company, is pleased to announce that Jeremy neybert of DeWitt has been named as move consultant.
nicole Dilts Paula Johnson Asu Group Board of Directors (l-r): Kim Pavlik, tara O’Connor LaRose, James matthews and Debra Claeys.

Send your news to Maeve MacDonald at mmacdonald@

Jon Coleman

Dennis Dorogi

Breakfast, at which more than 250 community leaders made donations totaling $96,000.

msu Federal Credit union has announced the following promotions: Jon Coleman to Union Branch manager, Dennis Dorogi to Contact Center manager, nicole Dilts to assistant manager of payment services, and Paula Johnson to assistant manager of mortgages.
Blake Johnson Jeffrey R. Kusler

Abraham & Gaffney, P.C., Certified Public Accountants, is pleased to announce three promotions: James C. Frendt, CPA, has been promoted to manager. Kimberly A. soule, CPA, and Rebecca A. Kimball were promoted to senior auditor in the East Lansing office. Capital Area michigan Works!, which administers federally and state-funded programs to help connect employers and job seekers, has brought on Andrea Kerbuski as chief communications officer. The law firm of miller Canfield announces that Eric m. Jamison has joined the firm as an associate in the Energy, Environmental and Regulatory Group in the Lansing, Mich. office.

the Asu Group, headquartered in Okemos, MI is an employee owned corporation that provides services to the insurance industry and self-insured organizations. At its’ recent annual meeting, Debra Claeys was re-elected CEO and president, sarah hartman was re-elected secretary and treasurer. tara O’Connor LaRose was elected chairman and James matthews as vice chairman. Kim Pavlik will rejoin the elected officers as director for 2012. two men and a truck® assisted more than 25 charitable organizations in 2011, with just over 250 man and truck hours and nearly $30,000 in sponsorships, box donations and in-kind contributions. Edward Jones ranked No. 2 in Registered Rep. magazine’s annual survey of the nation’s six largest financial services firms, according to mark Quimby, Financial Advisor in Delta Township. The magazine randomly selects financial advisors nationwide and asks them to rank their firms in various categories. The DeWitt Charter Township board has awarded Granger the Township’s first-ever Outstanding Corporate Citizen Award. BRD Printing Incorporated has acquired the assets of EP Images. EP Images has a reputation

sonya D. Edmond

scott Ring

msu Federal Credit union has announced the following promotions: Blake Johnson and Jeffrey R. Kusler to the newly added position of e-services managers, sonya D. Edmond to Crescent Branch assistant manager, and scott Ring to Headquarters Branch assistant manager. Greenstone Farm Credit services has announced the hiring of tom Peterson as a new financial services officer in its Mason, Michigan branch. Peterson comes to GreenStone having spent the past 15 years as a residential loan officer for Fifth Third Bank.

Families affected by domestic violence and other challenges will get more help following highfields’ Fifth Annual “Strengthening Families”


in the Lansing area as a quality print services company. The addition of their experienced personnel to BRD’s talented staff should greatly increase BRD’s capability to serve the needs of their clients. msu Federal Credit union has debuted its new Spartan Credit Card. The new card includes a picture of Sparty and the word “Spartans” across the front.

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AstI Environmental’s newest product, the Environmental Concerns Inventory (ECI), blends environmental review, end use strategies and development incentives into a single document and interactive map that guides P3s through the redevelopment process. An ECI can help identify solutions to environmental impediments that hinder redevelopment on a single parcel or over a wide area. Greenstone Farm Credit services has been recognized nationally as one of the 101 Best and Brightest Companies to Work For by the National Association for Business Resources (NABR). This honor comes after GreenStone was recently recognized as one of Metro Detroit’s 101 Best and Brightest Companies to Work For by the Michigan Business and Professional Association. Wolverine World Wide’s CEO, Mr. Blake Krueger, will keynote the 10th Annual International Council of Shopping Centers (ICSC) West Michigan Alliance on March 6, 2012 at 1:00 pm at DeVos Place in Downtown Grand Rapids. As part of its continued growth strategy, siena Capital management, LLC, of Grand Ledge is changing its name to Siena Wealth Advisors. Siena was recognized in 2010 and 2011 as one of the top investment adviRoger millbrook steve hicks sory firms in the United siena Wealth Advisors siena Wealth Advisors States by CPA Wealth Provider and Accounting Today magazines. Only four Michigan firms made the exclusive list, and Siena was the only investment advisory firm from Mid-Michigan to be recognized. msu Federal Credit union’s annual Giving Tree campaign provided 149 gifts during the holiday season for children from MSU University Housing & Family Charities Capital Area.

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Economic Club
West Michigan Arts Leader to Address Lansing Economic Club in February
The arts have an important role to play in the vibrant quality of life in any community and in economic development. Catherine Creamer of Grand Rapids based ArtPrize will talk about her organization’s role in helping development in West Michigan during the February Economic Club Luncheon. Creamer joined ArtPrize in March 2011 as executive director and oversees business development and management. She has since worked to strengthen and provide support to both the creative and business components of the organization, including finance, operations and administration. She has experience leading major projects and uses her knowledge and experience to establish new financial opportunities that will enable the organization to reach selfsustainability. Prior to working with ArtPrize, Creamer had business development and management positions with Herman Miller, faculty at New North Center for Design and Business and curriculum research for Kendall College of Art and Design. For the past five years, Creamer has led a consulting firm Catherine Creamer specializing in business development and material design innovation. Her clients included Material ConneXion, Natural Capitalism Institute, DARPA, Dial, Egg Strategy and Herman Miller. Creamer was originally trained as a textile artist and she began her teaching work at Parsons School of Design in NY while exhibiting her work nationally. She has served on the Frederik Meijer Gardens & Sculpture Park executive committee for the last eight years, and has been the president of the West Michigan Environmental Action Council since fall 2010. Creamer has a BFA from Rochester Institute of Technology’s School for American Craftsman with additional executive education from the University of Michigan, Wells College and Massachusetts Institute of Technology. ArtPrize is an international art competition and festival based in Grand Rapids and designed to bring the artists and community members together to exchange ideas and inspire others. It was founded in 2009 by Rick DeVos, and it allows community members to turn their space into venues for artists to display their work and for the public to vote. The February Economic Club Luncheon, sponsored by Rehmann, will be Thursday, February 16 from 11:30 a.m. until 1:30 p.m. at the Kellogg Hotel and Conference Center. Tickets are $40 or $300 for a table of eight. Registration information can be completed at




Chamber In Action
Cutting the ribbon is steve Eyke of LaFollette Custom homes of Williamston. to his right, Williamston mayor Jim DeForest, Ingham County housing Commission Executive Director Bruce Johnston, and City manager tim Allard. to his left is Williamston council member michelle van Wert. Others in the photo include Williamston Chamber of Commerce representatives, business owners, local politicians, etc.

A ribbon cutting was held on Thursday, January 5, 2012, at the 109-115 East Grand River property in downtown Williamston. This development is the first in the State of Michigan to combine MSHDA Rental Rehabilitation funding with MEDC Signature Building and Façade Improvement grants. This property includes 2 condo units, 4 apartments, and Tavern 109, which is a classic tavern with a modern restaurant flair. Tavern 109 is nearly complete and anticipates an official grand opening and ribbon cutting in the near future.

Above: Women’s health and fitness are important programs at AL!vE. Left: AL!vE’s outdoor courtyard (Ponder) is perfect for relaxing and enjoying a casual conversation.
the staff at Complete nutrition celebrates their grand opening at 3029 Preyde Rd, Eastwood towne Center. Picture l-r: tony DeLuca (LRCC), tim Daman (LRCC), steve Reppert, Courtney Reppert, Brian Boudro, Kyle hein and Jason Green (LRCC).

More scenes from AL!VE in Charlotte, the focus of this month’s cover story. AL!VE is an experience-based, destination health park designed to enhance the overall health and well-being of the community.

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