You are on page 1of 1

“We Have No Interest in Sustainability”

fur companies in Europe. The owner, Johannes Manakas, is a business man, so this is strictly business.” In a world were the usage of fur is heavivly debated, this statement may seem harsh. Michael Hansen ellaborates on the fur industry; “This is an ancient industry.” He continued, with a smile on his lip,”..even the caveman wore fur.” While continueing our talk on the fur industry, we discuss Manakas’ production methods. Normally fur companies shy away, from this topic, since it is one of the main subjects of discussion. However, Michael, spoke frankly about their way of doing things. “We have mass production in China, Greece and Germany. We attend auctions five times a year in Denmark to buy fur. Denmark provides 15 million mink per year, sold on the auctions.” The Biggest Difference I suspected the global talk on sustainability, corporate resonsibility and the many anti-fur organizations, would have made an impact and decreased sales and demand in fur, so I asked Michael. He stood firmly with his arms crossed explaining, “the only difference in the fur industry, is the price. There are many new rich in Russia and China. They increase the demand for fur, so the prices have gone up.” Manakas, must be complimented for their openess about their business. However, this suggests a big problem in the fashion industry. If big companies are not influenced by the corporate responsibility talk, does the talk it even matter?

Monday 6th February

Fashion 08

Michael Hansen, agent for Europes largest fur company, speaks frankly about their attitude towards corporate social responsibility.

Drama From the Get Go


orporate Social Responsibility (CSR) and sustainability are terms, that have become more and more frequent in the press and in the fashion industry. However, fur does not fit into these terms and this new approach to fashion. So how do fur companies respond to the talk about sustainability?
By Linea, KEA.


Copenhagen International Fashion Fair has just wrapped three days of fashion and business. Many brands focus on sustainability and their approach to corporate social responsibility (CSR). However, there are still a numerous amount of fur exhibitors at CIFF.

Kopenhagen Fur kicked off Copenhagen Fashion Week, with their runway show at Copenhagen City Hall. Whille fur covered women entered City Hall, Anima, a protest organization against fur farmning, protested the useof fur in fashion. Women and men covered in blood with signs reading “Enjoy the Show” tried to send a clear message to the viewers of the Kopenhagen Fur Show. Anima was founded in 2000. They work activily towards securing animal rights and showing the true colours of the fur industry. Achievements Since 2000, Anima has succeeded in making the European Union ban the import of seal products. Also, stopping fox farms in Denmark and the use of dog and cat fur. In the fashion and apparael industry, Anima, has made Danish IC Companies and Spanish ZARA, become fur free companies. Anima believes in educating and teaching consumers and companies the true facts behind the use of fur, to change the industry.

Business is Business

One of the leading fur companies in Europe, Manakas, exhibited at CIFF. Michael Hansen, agent for Manakas, was very upfront with the company’s approach to CSR. “Our company is one of the largest