Lucy Jayne Craigs

Waterside, Ellington, Morpeth, Northumberland, NE61 5JJ l.craigs9997@gmail.com 07890914730

I am in my final year studying BA (Hons) Journalism at Leeds Metropolitan University and wish to pursue a career in PR or Journalism upon graduating. KEY SKILLS I am confident, honest, friendly and hard working. I consistently strive to achieve my highest capability and enjoy a new challenge. I work well individually, as well as a part of a team. I follow instructions well; quickly learning new skills which I can share with others.

Communication skills: I express myself clearly and concisely in written and verbal communication. I contacted companies by telephone, letters and emails to secure work experience placements, where I interviewed clients and the public. In University I have: interviewed and conducted vox pops with the public and professionals, produced radio and television programs, given fluent presentations, produced essays, reports and assignments. I am a Course Representative so attend meetings to discuss the course and issues students have risen. Numerical skills: Ability to; use equations, addition, subtraction, ratios, decimals, fractions, averages and percentages. In retail jobs I calculated sale prices, cashed the till and totaled figures. I’ve used mental arithmetic to calculate figures when working in bars and shops. I can draw and interpret graphs and charts using IT software. This is useful in displaying quantitative data in my dissertation and will prove useful to illustrate journalism/PR pieces as readers are engaged by statistics and visual aids. Information Technology skills: I use Microsoft software: word, excel, publisher and PowerPoint. I use sites Facebook and Twitter to generate traffic to articles or blogs I have written. I understand Search Engine Optimization and the importance of social media in today’s Network Society. In University and on placements I have used: InDesign, InCopy, Wordpress, Final Cut Pro, Audacity, Autocue and various recording equipment. I use Google tools and advance searches to find information not already highly ranked in the public domain which I can create stories from. Analytical/ problem solving skills: I grasp ideas quickly and accurately without losing concentration. I can research, gather and organise information and do this when writing a journalism or PR piece e.g. when I re-wrote a PR clients website. I assess the strengths and weaknesses of an argument and can solve problems rationally; I do this in everyday situations as well as essays and exams, in my Government exam I achieved the highest grade of the course.

ACTIVITIES & INTERESTS _____________________________________________________________________________________ I am interested in fashion and retail, on which I keep a regular blog, and model for Tyne Tees Models along with various other promotion jobs. I enjoy writing; at age 11 I had my first poem published in a children’s creative writing book. Fashion, feature and travel journalism all interest me but I see my future in PR. This year I hope to raise money and go to Ghana to teach English in a local school for one month. EDUCATION & QUALIFICATIONS September 2009 – Present BA (Hons) Journalism, Leeds Metropolitan University Modules include: Media Environment, Research & Writing, Digital Media, Online Technology & Design, Radio, Television, News Sources, Print Journalism, Government & Public Affairs, Media Law, PR, Media Audiences, Future of Journalism, The Public Sphere, Magazine, Broadcast and Dissertation. Predicted grade: 2:1/ 1st

June 2009 St Benet Biscop 6th Form A Level Media Studies – A, Business Studies – B, English Literature – C September 2007 St Benet Biscop 6th Form AS Level Media Studies – A, English Literature – B, Philosophy and Ethics – A, Business Studies – B September 2004 St Benet Biscop Catholic High School GCSE level Media Studies - A*, Religious Education –A, Textiles – A, English Literature – B, English Language – B, Business Studies – B, Mathematics – B, Art – B, Business and Communication systems – B, Double Award Science – CC
WORK EXPERIENCE RETAIL: MOSS PHARMACY, SELECT CLOTHES, CRESSWELL ICES 2005 - 2011

Providing friendly, efficient service, advise and information to customers, using the till, stock taking and ordering, cleaning, restocking shelves, cash handling and cashing up, display making. BAR & CATERING: THE BUCANNEER RESTAURANT, LINDEN HALL COUNTRY CLUB, SHOOTERS BAR, BEDLINGTONSHIRE GOLF CLUB 2006 - 2011

Serving food and drink, providing a friendly efficient service, cleaning, following health and safety regulations, catering to all customer needs and ensuring satisfaction, taking food and drink orders, providing information about the menu and restaurants, providing silver service. PROMOTION: TIGER TIGER, ROUGHILL, VOODOO, THE CHOCOLATE FACTORY 2008 – Present Meeting and greeting customers, handing out flyer and products, monitoring sections of nightclubs, working guest list and looking after VIP customers, promoting the event and inviting customers via social media sites Facebook and Twitter, providing information to customers, selling tickets for events, raising awareness of the brand and club nights. JOURNALISM: NEWS POST LEADER, NEWS GUARDIAN – NORTHEAST PRESS October 2011 One week placement where I wrote up stories and fillers using InCopy, assisted the photographers on location, interviewed public and professionals regarding the Metro train, attended court cases and took shorthand notes, sourced stories, shadowed staff, re-worded press releases and wrote to word counts following deadlines. I had all of my stories and fillers published; including several bylines. PR: HIGHLIGHTS PUBLIC RELATIONS December 2011 One week placement where I met and interviewed clients, wrote press releases, designed and re-worded a website, took part in two photo shoots and attended board meetings for large projects. A press release which I created from an interview I conducted alone made it in to The Journal newspaper with very few changes.

REFERENCES

Sean Dodson Leeds Metropolitan University Civic Quarter Leeds United Kingdom LS1 3HE Keith Newman 4 Ulgham Grange Farm Morpeth

University Tutor

mobile: 07972 180 931 s.c.dodson@gmail.com s.dodson@leedsmet.ac.uk

Highlights PR

mobile: 07814397951 Keith@highlights-public-relations.co.uk

Northumberland England NE61 3AU

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