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NEWS RELEASE

For Immediate Release


For More Information:
Kristie Bohm Byrum, APR
The Byrum Innovation Group
864.242.1102
kristiebyrum@byruminnovation.com

REED BYRUM ELECTED TO BOARD OF SC CHAMBER OF COMMERCE


Chair of Greenville’s Byrum Innovation Group Begins Two-Year Service

GREENVILLE, SC, November 20, 2008 – Reed Bolton Byrum, Chair of


Greenville’s The Byrum Innovation Group, has been elected to the Board of the
South Carolina Chamber of Commerce.

The South Carolina Chamber of Commerce is the state’s largest statewide


broad-based business and industry trade association, representing more than
6,500 member companies and more than 600,000 member employees. The SC
Chamber just completed its annual summit at Wild Dunes, where new Board
members took their seats.

Byrum and his partner, Kristie Bohm Byrum, are the key executives of The
Byrum Innovation Group, a strategic counseling firm that delivers Silicon Valley
success to innovative companies operating in the Southeast. The Byrums
founded BIG, Inc., in 2004 and together provide businesses with a collective
experience of almost 50 years of advising corporate America. BIG, Inc., is a
resource partner of SC Launch, a collaborative of the South Carolina Research
Authority (SCRA), Clemson University, the University of South Carolina, and the
Medical University of South Carolina to accelerate entrepreneurial growth of
technology start-ups.

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Byrum is a leading national corporate strategist in dealing with such critical
issues as reputation, positioning and governance. Byrum is expert at positioning
companies in the financial markets and commercial marketplaces. Byrum has
served as a corporate executive for companies, ranging from technology and
biomedical start-ups to the Fortune 100, like EDS and GE Capital, and as a
senior consultant to global and regional counseling firms. He previously taught
communications at The University of Texas at Austin and received a Texas Star
award for career achievement in 2004.

Byrum, former national President and CEO of the Public Relations Society of
America, is currently President of the South Carolina Public Relations Society of
America and a member of the Board of the Southeast District of PRSA. He has
served on the Boards of numerous for-profit and not-for-profit boards in
California, New York, Texas, and South Carolina.

The Byrum Innovation Group and Chernoff Newman of Columbia announced last
week a strategic joint venture that is designed to help large corporate CEOs and
boards of directors successfully advance their businesses – particularly during
these times of economic challenge and uncertainty.

Byrum is one of ten Greenville businesspersons serving on the SC Chamber


Board. Other Greenvillians serving on the SC Chamber Board include: Steven
Brandt, Publisher of The Greenville News; John Creech, Shareholder, Olgetree,
Deakins, Nash, Smoak and Stewart; Anna Ellefson, Shareholder, Haynesworth,
Sinkler, Boyd; Mark Kent, President, KentWool; Ray Lattimore, President and
CEO, Marketplace Staffing Services; Todd Mitchell, Chairman, Elliott Davis;
Michael Riordan, President and CEO, Greenville Hospital System; Kenneth
Smith, Senior Vice President, Fluor; and Dick Wilkerson, Chairman and CEO,
Michelin North America.

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About Byrum Innovation Group (BIG, Inc.):
Byrum Innovation Group is a strategic counseling firm that delivers Silicon Valley success to
innovative companies operating in the Southeast. BIG offers growth and positioning strategies to
increase the value of companies and guides companies through transitions in governance and
reputation.

About the SC Chamber:


The South Carolina Chamber of Commerce, the nation’s first state chamber Accredited with
Distinction by the U.S. Chamber, is the state’s largest statewide broad-based business and
industry trade association representing more than 6,500 member companies and more than
600,000 member employees, with 90 percent of membership comprised of small businesses. As
the unified voice for business and industry, the Chamber is a catalyst for increasing per capita
income and enhancing the state’s global competitiveness in order to improve the quality of life for
all South Carolinians.