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CHINA COMPUTER MARKET REPORT

Beijing Zeefer Consulting Ltd. November 2011

INTRODUCTION
This report discusses the computer market in China mainly from the following sections. - Size of Computer Market in China Based on Zeefer's China Market Size Formula, by the analysis on China computer market size, industry sales revenue and domestic computer output in 2008 - 2010, this report presents a picture of the real development of computer market in China and changes in the overall market size. - Hot Areas of China Computer Market Based on the comparison and analysis on China's computer production and import in different provinces or cities, this report points out those hot areas in China for computer market deserve most attention. - Top 10 Enterprises in China Computer Industry Based on the comparison and analysis on top 10 leading enterprises in China computer industry in terms of sales revenue, market share and number of employees, the report shows their positions in the computer market in China. Additionally, this report lists basic contact information of the top 10 leading enterprises. - Market Share and Market Structure of China Computer Market This report analyzes the computer market share distribution in China by segments based on enterprises nature (leading enterprises, foreign enterprises, state-owned and private enterprises) and regional markets in China in terms of sale revenue, profitability, production volume, number of enterprises and the value of imports... The report offers data on the market shares of foreign enterprises and enterprises in other forms. It also offers a comparison of profitability by forms of enterprise ownership, presents a picture of the market share of leading enterprises and the distribution of major regional markets in China. In addition, the report figures out the structure and

concentration ratio of the current computer market in China by means of Bain's Market Structure Classification and Index of CR4. - Import and Export of Computer Products In this section, the report includes the main source countries / regions of imported computer products for China and their market shares, the domestic destinations of imported computer products in China and shares for these destinations, major export destinations (countries or regions) for Chinese produced computer products and shares of these destinations, major origins of the exported computer products and their shares. - Computer Industry Standards in China The report lists relevant national standards and/or industrial standards concerning computer products generally accepted in the computer industry in China, including standard names both in Chinese and English as well as their unified code numbers. - Major Computer Importers in China The report lists 10 major importers for computer products in China and provides their contact information such as company name, address, website, telephone number and fax number. - Summary on Key Statistics of the Computer Industry in China Based on the concise analysis on the sales revenue, production volume, number of enterprises, total profit, total loss, total assets, return on the asset and profit margin as well as other key statistics, China Computer Market Report presents the current situation, the growth rate and profitability of the computer industry in China.

DECLARATION
Beijing Zeefer Consulting Ltd. and (or) its affiliates (hereafter, "Zeefer") provide this report with the greatest possible care. Nevertheless, Zeefer makes no guarantee whatsoever regarding the accuracy, utility, or certainty of the information in this report. Further, Zeefer disclaims any and all responsibility for damages that may result from the use or non-use of the information in this report. The information in this report may be incomplete and/or may differ in expression from other information in elsewhere by other means. The information contained in this report may also be changed or removed without prior notice.

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CONTENT
CHAPTER 1 PRODUCT DEFINITION.................................................................1 CHAPTER 2 MARKET SIZE ...................................................................................3 2.1 ANALYSIS ON THE COMPUTER MARKET SIZE.....................................3 2.2 PRODUCTION VOLUME OF MAJOR PRODUCTS IN RECENT YEARS ....................................................................................................................................5 2.3 AN OVERVIEW ON CHINESE ECONOMY................................................6 CHAPTER 3 HOT SPOTS FOR COMPUTER PRODUCTS ACROSS CHINA .......................................................................................................................10 CHAPTER 4 INDUSTRY OVERVIEW................................................................12 4.1 A SUMMARY ON THE INDUSTRY............................................................12 4.2 AN ANALYSIS ON THE PROFITABILITY OF THE INDUSTRY...........13 CHAPTER 5 ANALYSIS ON IMPORT & EXPORT .........................................16 5.1 AN OVERVIEW ON THE IMPORT & EXPORT........................................16 5.2 A DETAILED ANALYSIS ON IMPORT & EXPORT OF COMPUTER PRODUCTS............................................................................................................17 5.2.1 ANALYSIS ON MAJOR COUNTRIES OF ORIGIN FOR THE IMPORTED COMPUTER PRODUCTS..........................................................17 5.2.2 ANALYSIS ON THE MAJOR FLOW DESTINATIONS INSIDE CHINA ................................................................................................................19 5.2.3 ANALYSIS ON MAJOR EXPORT DESTINATIONS ...........................20 5.2.4 ANALYSIS ON MAJOR ORIGINS IN CHINA......................................21 CHAPTER 6 THE MARKET SHARE...................................................................23 6.1 ANALYSIS ON THE CONCENTRATION OF CORPORATE SALES REVENUE ..............................................................................................................23 6.1.1 ANALYSIS ON THE CONCENTRATION OF SALES REVENUE FROM LEADING ENTERPRISES ...................................................................23 6.1.2 COMPARATIVE ANALYSIS ON SALES REVENUE FROM TOP 10 ENTERPRISES WITH INDUSTRY AVERAGE..............................................25 6.2 ANALYSIS ON THE CONCENTRATION BY AREA IN TERMS OF THE MARKET SHARE..................................................................................................27 6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS..............................................................................................29 6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP ...............29

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6.3.2 CHANGES IN THE SHARES OF SALES REVENUE FROM FOREIGN ENTERPRISES AND COMPARISON WITH THAT FROM ENTERPRISES OF OTHER OWNERSHIP ................................................................................31 6.3.3 PROFITABILITY OF FOREIGN ENTERPRISES AND COMPARISON WITH ENTERPRISES OF OTHER OWNERSHIP .........................................33 CHAPTER 7 TOP 10 ENTERPRISES ...................................................................36 7.1 HONGFUJIN PRECISION INDUSTRY (SHENZHEN) CO., LTD. .........36 7.2 DA GONG (SHANGHAI) COMPUTER CO., LTD....................................37 7.3 HONGFUJIN PRECISION ELECTRONIC (YANTAI) CO., LTD. ...........37 7.4 TED-FRONG (SHANGHAI) COMPUTER CO., LTD................................38 7.5 INVENTEC TECHNOLOGY CORPORATION. ........................................39 7.6 WEIXIN ZITONG (KUNSHAN) CO., LTD.................................................39 7.7 LENOVO INFORMATION PRODUCTS (SHENZHEN) CO., LTD........40 7.8 RENBAO INFORMATION TECHNOLOGY (KUNSHAN) CO., LTD...41 7.9 LENOVO (BEIJING) CO., LTD. ....................................................................41 7.10 YINGYUANDA SCIENCE & TECHNOLOGY CO., LTD. .....................42 CHAPTER 8 PRODUCT STANDARD SYSTEMS............................................43 CHAPTER 9 LIST OF MAJOR IMPORTERS.....................................................45

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CHAPTER 3 HOT SPOTS FOR COMPUTER PRODUCTS ACROSS CHINA


Figure 5 Nationwide distribution map of computer body mfg. enterprises above designated size across China

Heilongjiang <4 Jilin <4 Liaoning 6

Xinjian

Inner Mongolia <4 Hebei

Beijing 9 Tianjin 6

Qinghai

Shanxi Ningxia < 4 <4 Gansu Shaanxi Henan <4 Hubei 4 4 Chongqing Guizhou Hunan <4

Shandong 5

Tibet Sichuan 4

Jiangsu Anhui 25 Shanghai <4 16 Zhejiang 5 Jiangxi < 4 Fujian 11

1-3 4-5 6-19 20+

Yunnan

Guangxi

Guangdong 52

1 4 6 20

Hainan

Guangdong, Jiangsu and Shanghai are the major production bases for computer in China. From Jan. to Nov. 2010, enterprises engaged in computer production above designated size in the above three areas added up to 93
10

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6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS

6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP
Figure 17 Changes in the percentage of numbers of foreign computer body mfg. enterprises across China and the comparison of foreign enterprises and enterprises of other ownership

2008
Percentage of foreign enterprises 185 in term s of the num ber of oreign-funded 99 enterprises in 2010

2009

2010

e of ownership

Changes166 in the percentage of 162 num bers of foreign-funded 81 80 enterprises

82

oreign-funded Private Joint-equity Others 50.62% oreign-funded Private Joint-equity Others

49.38%

99 42 11 33 54% 23% 6% 18%

18% 6% 23%

54%

81 21% 41 5% 9 3525% 49% 25% 5% 49% 21%

80 19% nded 43rivate 6% 9


27%30

49% 27% 6% 49% 19%

2008

2009 Private Others

2010

Foreign-funded Foreign-funded Others type of ow nership Joint-equity

In 2010, among the 162 computer body mfg. enterprises above designated size across China, 80 are foreign enterprises, accounting for about a share of 49.38% of all. In terms of the number of enterprises, there were 1 foreign
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