Mission Statement

Product Development Management and Economics
Group Members: Waqas Ali Tunio, Saud Zafar Usmani, Cdr. Tanveer Anjum and Lt. Cdr. Tahir Mughal

This assignment features Mission Statement of our company (No Sin – I Win) which is currently working on Product Development of Wind Turbine Power Generation System. It details our purpose for existence as it works on a foundation of bringing not only reliance on wind energy and its acceptance amongst masses through awareness programs, but it also focuses on taking advantage of renewable and carbon free nature of this natural and free alternative source to reduce over electricity bills and reliance on ever depleting fossil fuels. (Waqas Ali Tunio – waqasalitunio@gmail.com) (www.scribd.com/waqasalitunio)

Mission Statement Assignment (Product Development Management & Economics)

Group Members: Waqas Ali Tunio, Saud Zafar Usmani, Cdr. Tanveer Anjum and Lt. Cdr. Tahir Mughal

MISSION STATEMENT
Wind Energy Power Generation System
Product Description A Renewable Energy wind Turbine which provides Carbon Free alternative source for power generation with reduced electricity bill for decades        Primary Market       Contributing to achieve Green Globe concepts focused in SubContinent Introduction of Environment Friendly renewable energy source Become Leader in Wind Energy in Pakistan Take advantage of government’s lenient policies for Green and Sustainable Development business initiatives on big scale Manufacture the most durable product available in market Educate people to turn to wind energy through several promotion programs. Target Launch: FQ 2013 Industries in remote areas (e.g. Oil and Gas, Mining etc) Telecommunication flyaway terminals in remote areas Environmental Organizations Remote Areas (e.g. Gorakh Hill, Thar etc) Coastal Belt (e.g. Makran Coastal Highway) Country Side Farm Houses

Key Business Goals

Secondary Market

Assumptions and Constraints

 Environmental Enthusiasts  High Rise Buildings in Urban Areas  Exports to neighbor countries Assumptions  Enough potential exists in market for product  All areas focused are fit for Wind Energy Power Generation  Being first manufacturer of said product in Pakistan, we will hardly be effected by giant international manufacturers  Support from international bodies in achieving above mentioned targets Constraints  Limited precision engineering services/facilities available locally  Lack of awareness regarding renewable energy amongst

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Institute of Manufacturing Engineering & Management, PNEC (NUST), Karachi www.pnec.nust.edu.pk

Mission Statement Assignment (Product Development Management & Economics)

Group Members: Waqas Ali Tunio, Saud Zafar Usmani, Cdr. Tanveer Anjum and Lt. Cdr. Tahir Mughal

 Stakeholders           

masses High initial cost is a hurdle in adoption of this technology Manufacturing operations Shareholders Members of community NGOs Purchasers Users Service Operations Distributors Resellers Government Environmental Organizations

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Institute of Manufacturing Engineering & Management, PNEC (NUST), Karachi www.pnec.nust.edu.pk

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