MGMT 172 STUDY GUIDE FOR CHAPTERS

We prepared this study guide to help you to learn the most important things without wasting your time on memorizing useless things. We also prepared this study guide to show you what kinds of questions may be asked in an exam regarding chapters. THE EXAM QUESTIONS MAY OR MAY NOT BE EXACTLY THE SAME AS THESE QUESTIONS. In order to minimize cheating and reward those students who understand rather than memorize, exam questions that ask for examples will tell you which industry or sector you should give examples from, e.g. The exam question will state ‘Explain with an example from airlines industry the benefits of ……’ instead of just saying ‘Explain with an example the benefits of …’ Some of the sectors that the exam question may ask for examples from include airlines, hotels, fast-food restaurants, banks, auto manufacturers, travel, real-estate, supermarkets, fashion textiles, clothing, books, etc. IN THE EXAM ROOM, IT IS YOUR RESPONSIBILITY TO CHECK WHETHER THERE IS ANY CHEATING MATERIAL WRITTEN ON DESKS, WALLS, OR ON PAPERS ON THE FLOOR OR STUCK UNDERNEATH DESKS. YOU WILL BE PROSECUTED (MEANING F PLUS DISCIPLINE COMMITTEE) EVEN IF YOU ARE NOT SEEN DIRECTLY READING FROM SUCH MATERIAL. CHAPTER TWELVE AND CHAPTER …… (CAPRON) Read through these chapters focusing on end of chapter summaries, multiple choice questions, and other end of chapter tests. CHAPTER ONE (LAUDON) Dell is using IT to sell built-to-order computers. Levi’s is also using IT to sell customtailored jeans. Which of the following products will be profitable to sell as custom-tailored ? (i.e.as custom-tailored) Which will be the least profitable to sell ? Why? (i) cars (ii) mobile phones (iii) pizza (iv) handbags Using IT in supply chain management, businesses can produce higher quality products, sell them at lower prices, and still make more profit. How can they do this? Explain. Using IT, businesses can design products or services which satisfy their customers more. How? Explain with two examples. How does Levi’s use IT ? Can you think of other industries where companies can use IT in the similar way ?

Give examples of data and information (produced from that data) in DSS of a company in the __________ industry. Give examples of data and information (produced from that data) in Sales and Marketing Information System for a company in the __________ industry. Explain with examples how ERP systems help CRM.How does Marks and Spencer use IT ? Can you think of other industries where companies can use IT in a similar way ? How does UPS use IT ? Can you think of other industries where companies can use IT in the similar way ? Can you give examples of internal and external data and information collected and used by (i) flight capacity planning manager working in an airline in North Cyprus (ii) marketing manager for a furniture company in Magosa (iii) Marketing manager for a car company in your city. What are the benefits of ERP systems compared to traditional systems? Explain with examples. What is a TPS? Give examples of the data inputs and outputs of a TPS of a company working in the ___________ industry. Give examples of data and information (produced from that data) in Management Information System of a company in the __________ industry. Give examples of data and information (produced from that data) in ESS of a company in the __________ industry. CHAPTER TWO Explain how Mango uses IT. . Explain with examples how ERP systems help SCM.

What are the web-based alternatives to EDI ? Why are they better than EDI ? Explain with examples how do net marketplaces help B2B commerce. Internet makes it possible to buy and sell around the world. For which products or services is this important ? For which products or services is this not important ? Explain with examples. Giving an example for each. For which products or services do you think C2C will be most popular ? Explain how clickstream tracking makes web personalization possible ? Explain with examples the advantages of interactive marketing ? Explain with examples the advantages of customer self-service for customers and businesses.CHAPTER FOUR (LAUDON) What is the difference between electronic commerce and electronic business ? What is disintermediation ? What benefits does disintermediation provide to consumers in relation to e-commerce ? What are the disadvantages of disintermediation ? What is reintermediation ? What benefits does reintermediation provide to consumers in relation to e-commerce ? Internet makes it possible to buy and sell 24 hours 7 days a week. For which products or services is this important ? For which products or services is this not important ? Explain with examples. B2C. . What are intranets and extranets ? Explain the benefits of intranets and extranets with examples. For which products or services is this important ? For which products or services is this not important ? Explain with examples. Explain B2B. and C2C. Internet makes it possible for customers to collect a lot of information before they decide to buy something. explain the following terms in relation to e-commerce: (i) Information asymmetry (ii) information reach (iii) information richness (iv) higher enforcement costs What are the value propositions of the following firms? (i) Amazon (ii) Marks and Spencer (iii) BurgerKing (iv) eBay Describe various internet business models. giving two company examples for each.

Explain the difference between push-based and pull-based SC models. Explain with examples the benefits intranets and extranets for (i) push-based SC and (ii) for pull-based SC. For which products or services will m-commerce be especially popular ? What are wireless portals and voice portals ? How do they make m-commerce easier ? How does mobile phone technology help in making micropayments ? What are the difficulties (challenges) faced by m-commerce today ? Explain with examples how wireless applications help in CRM ? Explain with examples how RFID technology helps in SCM ? CHAPTER ELEVEN (LAUDON) Explain with an example the benefits of ERP systems in general. Why is knowledge an asset ? Why does its value increase as people share it ? Explain. Explain with an example how SCM help in JIT strategy. . tacit and explicit knowledge. Explain with an example how SCM systems help minimize bullwhip effect. Describe with examples m-commerce services and applications. giving an example for each. Explain with examples the business value of CRM systems. why two managers with different levels of knowledge may not get the same information out of same data.CHAPTER NINE (LAUDON) Explain with examples the benefits to businesses of wireless networking. CHAPTER TWELVE (LAUDON) Explain with an example involving data and information obtained from that data.

Explain how intelligent agents help in SCM. CHAPTER THIRTEEN (LAUDON) Explain the difference between MIS and DSS with examples from ___________ industry. Explain the benefits of GDSS with examples from __________ industry. . Explain the benefits of GIS with examples from __________ industry. Explain the benefits of expert systems with examples. Explain the benefits of CBR systems with examples. How does an enterprise knowledge portal help knowledge management ? Explain the benefits of CAD/CAM.Explain the difference between knowledge management and organizational learning. Explain with examples from __________ industry the difference between model-driven DSS and data-driven DSS. and investment workstation technologies. Explain the benefits of CDSS with examples from __________ industry. Explain what is knowledge discovery and what a knowledge engineer does. virtual reality. Explain the benefits of ESS with examples from __________ industry.

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