EMPLOYEE SATISFACTION

A CASE STUDY IN KURLON, BANGALORE.

SYNOPSIS
SUBMITTED BY

Ankush Kumar (Reg.no: 10B6CMA005)

PROJECT GUIDE

Prof. Bobby Jacob

. (PROFESSOR&DEAN.)

JOINT GUIDE

Prof. Anil
Lecturer MBA

Organization Guide Mr. Rajesh D.N (Sr. Management trainee, Kurlon Bangalore)

KRUPANIDHI SCHOOL OF MANAGEMENT DEPARTMENT OF PG MANAGEMENT STUDIES MBA PROGRAMME -2010-2012 Affiliated to Bangalore University, Bangalore Approved by AICTE,

Synopsis

INTRODUCTION NEED AND IMPORTANCE OF THE STUDY OBJECTIVES OF THE STUDY SCOPE OF THE STUDY METHODOLOGY OF THE STUDY LIMITATIONS OF THE STUDY SUMMARY FINDINGS

INTRODUCTION
HRM is that it is the process of managing people in organizations in a structured and thorough manner. This covers the fields of staffing (hiring people), retention of people, pay and perks setting and management, performance management, change management and taking care of exits from the company to round off the activities. This is the traditional definition of HRM which leads some experts to define it as a modern version of the Personnel Management function that was used earlier.

Human resource management is a branch management that helps managers to recruit, select, train and develop members for an organization. Obviously, HRM is concerned with the people in an organization. Without people organization cannot exist. Recourses like men, money, material and machine are collected and united into a team towards the attainment of a common objective and HRM forms the major component of an organization.

Employees are the backbone of the company as they contribute maximum to the organization. Research shows that satisfied, motivated employees facilitate higher customer satisfaction and, in turn, positively influence organizational performance. Organization s that invests in measuring employee opinions and attitudes, by incorporating employee satisfaction surveys into their existing hr processes, can develop such a workforce.

The steady growth and prospects of any company are to a great extent subject to the people working there. The survival and sustenance of the company in the market calls for adequate attention to different aspects concerning the employees. This entails proper understanding of the factors that not only ensures recruitment of skilful people but also their retention. In order to achieve this objective companies undertake surveys.

NEED OF THE STUDY

A Satisfied employee alone can produce better results, so a survey must be conducted by the management to determine the level of satisfaction among employees, which give an indication of employees and their opinion about the incentives and allowance, welfare and safety measures, work environment etc.

The steady growth and prospects of any company are to a great extent subject to the people working there. The survival and sustenance of the company in the market calls for adequate attention to different aspects concerning the employees. This entails proper understanding of the factors that not only ensures recruitment of skilful people but also their retention. In order to achieve this objective employee motivation and last not the least employee climate condition pevaling in the market.

Hence it is essential to study the level of satisfaction and dissatisfaction among the employees. Therefore an attempt has been made to study the level of satisfaction at kurl-on.

OBJECTIVES OF THE STUDY

Primary objective: To study the level of satisfaction of employees at Kurl-on. Secondary objective: 1. To analyze whether the employees are satisfied with the financial benefits bonded by the company. 2. To know the satisfaction level of employees with non-monetary benefits. 3. To study the level of satisfaction with work environment. 4. To determine the opinion of employees towards the various welfare and safety measures

SCOPE OF THE STUDY The study is an attempt to find the satisfaction level of employees at kurl-on limited. It aims at studying the level of satisfaction of the workers in relation to their work environment, financial incentives, training, safety and welfare measures. It also tries to identify the problems of the workers and aims at suggesting measures for improving employee satisfaction. RESEARCH METHODOLOGY Research means a search for knowledge. It is defined as the objective and formal process of system obtaining, analyzing and interpreting data for actionable decision making.

1. RESEARCH DESIGN: A research design is the arrangement of conditions for collection and analysis of data in a matter that aims to combine relevance to the research purpose with economy in procedure. It is the conceptual structure within which it is conducted. It constitutes the blue print for the collection, measurement and analysis of data. The research design used to analyze the data in the study was DESCRIPTIVE DATA DESIGN .Descriptive research studies are those studies which are concerned with describing the characteristics of a particular individual or a group .in this study, the information provided by the respondents has been analyzed to study the study the level of employee satisfaction at kurlon.

2. DATA COLLECTION: Data collection is more of an art than science. The accuracy of collected data is of great significance for drawing correct and valid conclusions from the investigations. Primary data primary data are those which are called a fresh and for the first time and therefore, it is first hand information. For the purpose of the study data has been collected from the respondents through a structured questionnaire.

Secondary data - secondary data means data which are already available i.e. they refer to data which has already been collected for the first time from companies record, websites and books.

3. RESEARCH INSTRUMENT: Research study adopted in the study is questionnaire which was helpful in deriving the response of the respondents. A questionnaire consists of a number of questions printed or typed in a definite order or on a form. Quite often questionnaire is considered as the heart of a survey operation. Hence it should be carefully structured.

4. SAMPLING PLAN: SAMPLE UNIVERSE: The sample universe of the study was the employees of kurl on limited. Sample frame: the group of units which forms the basis of sampling process is known as sampling units. A list containing all sampling units is known as sampling frame. The sample frame of the study was the employees of kurl on limited.

SAMPLE METHOD: in the sample method convenient sampling method was adopted. This sampling method involves purposive or deliberate selection of particular units of the universe for constituting a sample, which represent universe. In other word the researcher select the easiest population members. From which to obtain information. The researcher uses his or her judgment to select population members who are good prospects for accurate information.

SAMPLE UNIT: The elementary unit or the group or cluster of sample frame may form the basis of sampling process, in which case they are called as sampling units.

Each employee selected for the survey and to whom the questionnaire was distributed forms the sample unit.

SAMPLE SIZE: Size of the sample refers to the number of sampling units selected from the universe for investigation. The sample size of 100 workers has been taken.

Statistical

tools

used

for

the

analysis

of

the

data:

Data collected by the issue of questionnaire has been analyzed using following statistical tools. The statistical tools used for the analysis of data are:

SIMPLE PERCENTAGE METHOD: This method shoes the entire population in terms of percentage. It reveals the number of belonging in a particular category or the number of people preferring a particular thing etcin terms of percentage. The formula used to compute percentage analysis is:

Percentage of the respondents = No of respondents*100 Total respondents Here percentage method is used to find the employees level of satisfaction.

LIMITATIONS OF THE STUDY

This study is limited only to the employees of kurl-on limited.

Due to time constraint in- depth study was not possible. Employees were hesitant in providing their opinion for few questions. Some of the employees were less informative about their preference.

Temporary workers, contractors and trainees were excluded from the study. Summary:In todays competitive world of business, it is very difficult to introduce the product, place it, position it and sell it, but all mentioned depends upon the ability of the company to bring out a good product, place it in the market and sell it. Employees play a very important role in selling the product. The analysis reveals that employees are satisfied with the organization on an overall basis. However, it is necessary for the company to look into facts like involvement of employees in decision making, improving supervision and pay package. Thus, the study would be useful for the organization in framing its HR policies in future.

FINDINGS:

1. Majority of the respondents possess work experience of less than 5 years 2. Majority of the respondents are satisfied with the timings of the shifts of the company. 3. Study reveals that majority of respondents belong to the age group of 20-40 years. 4. It is observed that supervision at kurl-on is strict 5. Majority of respondent prefer commission in the form of incentives in kurl-on. 6. Only few respondents are satisfied with their pay package and are not allowed to take part in decision making. 7. Study reveals that majority of respondents feel that their job is challenging. 8. Study reveals that majority of respondents are satisfied with the work environment. 9. Study reveals that majority of the respondents feels that company thinks for long term welfare of the employees,

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