LCD Advertising in Elevators

Your decision to advertise in ‘LCD AD Display’ will help us. reaching a demographic of viewers between the ages of 18 to 55 years. in order to have a good context for bringing dynamic advertisements to a public who is receptive and well connected to the latest technology trends. takes the opportunity to introduce this exclusive type of Advertising which targets the premium consumers of the market.  To inform and educate captive audience. we at MindSet Art. .For the first time in Pakistan.  To disseminate information on your product and Industry by creating awareness. The service is innovative in terms of technology and placement. The Mindset Art LCD AD display are placed in elevators in high traffic buildings.  To create brand and product images.  And to build an institutional image and reach effectively to all target segments with optimum efficiency.

An elevator The ride lasts between 30 and 180 seconds. age category or fields of interest – in the case of office buildings.  Exposure to the Mindset Art clients’ commercials is measurable: An inhabitant of an office building uses the elevator on an average of 4 times a day. . the geographical positioning and the professional profile.  We know about our public details regarding the average income. an ideal time span for Exposure to a commercial.  A visitor gets in contact with the ad twice per visit.Why elevator advertising? We know very well our audience  For each building in the Mindset Art portfolio we can offer information on the number of persons exposed to the elevator advertising: inhabitants. employees and visitors.

This increases the recall rate. The ads generate interest both in the elevator area. Exclusiveness is doubled with repeated exposure to the message. Inside the elevator.   . the eyes and ears of the public are instinctively looking for sources of information/entertainment. There are no external stimuli to distract the audience. a magazine in one hand). There are no other media channels. and further on at home or in the office. refreshes the information in the mind of the receiver and minimizes the effects of possible disruption (a conversation. The target group receives the message along the entire day right before taking important decisions on buying a product or a service. The Mindset Art clients benefit from exclusiveness in the elevator.

The Public  The audience for one campaign can surpass 40000 persons/building/month – adding the number of employees to that of visitors. consumption habits (types of food or media). subjects of interest (business and holidays etc. . Targeting can be made according to the field of activity of the companies in the building. we know the precise interval when the public is exposed to the commercial (8am – 8pm).). Network  The Mindset Art portfolio numbers of office buildings distributed in KARACHI in areas of maximum interest. approximate income.  Moreover.

• • • • • • • • • Telecommunication companies Banks FMCG Public service messages UP coming Events TV Dramas Restaurants Airlines Etc etc. .

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CHUNDRIGAR ROAD Land Mark Plaza (Opposite Jang Press) Techno City (Official address of Samaa & CNBC) Chapel Plaza (Near Pizza Hut) Business & Finance Centre (Opposite State Bank) SADDAR. Old Schon Circle) Bahria Complex 1 (M.JINNAH ROAD Star City Mall (Pakistan's Biggest Mobile Market) Clifton Centre (KPT Under Pass. A. Khan Road) Bahria Complex 2 (M. T. T.A. Baluchistan House) (Clifton) . I. Near two Swords Round About) (Shahra-e-Faisal. CLIFTON & M. Jinnah Road) TENTATIVE BUILDINGS The Plaza Business Avenue The Forum (Clifton Area. Khan Road) Taj Medical Complex (M.BUILDINGS SHAHRA-E-FAISAL Anum Estate (Near Baloch Bridge) Kawish Crown (Near Baloch Bridge) Ibrahim Trade Tower (Near Nokia Sales Office) Progressive Centre (Near Nokia Sales Office) Park Avenue (Citibank office) Fortune Centre (Opposite Citibank) Jason Trade Centre (Opposite Citibank) Kashif Centre (Near Hotel Mehran) I. Khan Road) Bahria Complex 3 (M. T.

of Offices Per Month 1 Anum Estate 2 Kawish Crown Ibraheem Trade 3 Tower 4 Park Avenue 5 Jason Trade Centre 6 Fortune Centre 7 Progressive Centre 8 Kashif Centre 9 Clifton Centre 10 Land Mark Plaza 15 10 12 10 08 12 10 12 10 09 02 02 02 03 02 02 02 02 02 02 12 14 10 12 15 14 16 12 14 12 144 168 120 144 180 168 192 144 168 144 4320 3360 2880 4320 2880 4032 3840 7488 3360 2592 110 89 70 200 130 170 120 144 132 170 112320 87360 74880 112320 74880 104832 99840 194688 87360 67392 11 Techno City 12 Bahria Complex 1 13 Bahria Complex 2 14 Bahria Complex 3 15 Star City Mall Business & Finance 15 12 10 13 15 12 15 10 02 02 02 02 02 02 02 02 15 14 12 14 12 15 15 14 180 168 120 168 144 180 180 168 5400 4032 2880 4368 4320 4320 5400 3360 17 6 10 10 14 16 14 17 180 146 160 150 80 190 140 200 140400 104832 74880 113568 112320 112320 140400 87360 1. of Trips Total Visitor per No. In an Trips in a Per day of Lifts hour trip Day visitor S/n Building No of floors 8 13 9 11 16 13 7 12 6 13 No.952 16 Centre 17 Chappal Plaza Taj Medical 18 Complex Total Visitors in Month .901.Daily / Monthly Visitor Data on approx basis Building wise No.

Package Cost Station : Karachi 08:00 Am to 08:00 Pm 26 working days in a month 18 (list attached) 288 Spots per day in 2 Elevators Transmission Timings: Period No. Of Buildings Frequency : : : 288 spots based on 30 Sec commercial times .

net .Mindset Art Muhammad Atif Khan Director Client Service 0313-2314464 Email : atif@gmx.com atif@mindsetart.

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