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Chamber VOICE
Chamber
VOICE

Winter 2012

·

VOLUME 11

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ISSUE 1

Thursday, Jan. 26, 2012 5:30 p.m. Reception JW Marriott at L.A. Live 900 W. Olympic

Thursday, Jan. 26, 2012

5:30 p.m.

Reception

JW Marriott at L.A. Live

900 W. Olympic Blvd. Los Angeles, CA 90015

Business Attire

Honoring

2012 Chair of the Board LAACO, LTD./ Los Angeles Athletic Club
2012 Chair of the Board
LAACO, LTD./
Los Angeles Athletic Club

PrESEnTing

Civic Medal of Honor
Civic Medal of Honor
Civic Medal of Honor

Civic Medal of Honor

Distinguished Business Leader

Corporate Leadership Award

www.lachamber.com/inauguraldinner.

For sponsorship information, please contact Director of Events Michelle Attebery at 213.580.7585 or mattebery@lachamber.com.

A publication of the Los Angeles Area Chamber of Commerce

. A publication of the Los Angeles Area Chamber of Commerce B usiness and government in

B usiness and government in America have long

understood the importance of international trade. Speaking about free trade in a radio address to the nation in 1988, President Ronald Reagan said, “ e record is clear that when America's total trade has increased, American jobs have also increased. And when our total trade has declined, so have the number of jobs.”

Reagan emphasized that a key factor behind our nation's great prosperity was and always has been an open trade policy that allows American businesses to freely exchange goods and services with people from around the world.

Looking back at the international trade successes of 2011 — local and federal — one can only imagine that Reagan himself would be pleased with the progress made.

In October, the Los Angeles Area Chamber of Commerce applauded Congress when it approved multiple trade agreements that will make it easier for American companies to export to Panama, Colombia and South Korea.

“Congress recognized the urgency of the situation and provided a much-needed lifeline to American businesses,” said L.A. Area Chamber President & CEO Gary Toebben. “At a time when our country’s employers need every advantage they can get to compete in international markets, these cost-free jobs stimuli are exactly what we need.”

With that and other key policy victories in place, as well as programmatic mechanisms achieved throughout the year, the Chamber is poised to seize 2012 and make it the year of global initiatives.

And it could not have come at a better time. With both the City and State locked in budget de cits and an unemployment rate of 11.9 percent in Los Angeles County, the sound of increased container ship foghorns at the Port of Los Angeles and cargo aircra touching down on the tarmac at Los Angeles World Airports should be music to every Angeleno’s ear.

More than 50 percent of air cargo activity at the Los Angeles International Airport (LAX) is international in origin or destination. LAX handles an estimated 79 percent of the region's air cargo, including the most exported air commodity (in tonnage) vegetables, fruit and nuts. Other leading exports include computer equipment; photo, science and medical instruments; paper and pulp products; chemical products; plastics and articles thereof; prepared foodstu s; special classi cation provisions; and aircra products.

Japan alone accepts more than 70,033 tons of LAX's exports annually, which are valued at $4.1 billion.

In 2012 the Chamber will work closely with LAX as well as the Port of Los Angeles; the O ce of Mayor Antonio Villaraigosa; University of Southern California’s Center for International Business Education and Research; and the University of California, Los Angeles Center for International Business Education on the Los Angeles Regional Export Council. A strategic e ort that will be housed at the Chamber, the Council will put more businesses on a path to bene t from international trade by encouraging and assisting them as they look to begin or increase trade activity.

Continued on page 4

received rave reviews  

received rave reviews

 
received rave reviews  

The trip to China with the Los Angeles Area Chamber of Commerce was fantastic (and I am not really a group traveler). The trip was well planned and our travel group was amazing and diversified. Most important, the sta and every detail of the travel was very well executed.

Fran Inman

 

Majestic Realty Co. Traveled with the Chamber in 2010

The Los Angeles Area Chamber of Commerce presents

 

Experience the ancient wonders of India

April 19 - 28, 2012

Tour Rates

FOR MORE INFORMATION GO TO www.lachamber.com

INCREDIBLE INDIA

 

$2,550

per person double single room supplement

 

$670

Open to all Chamber members and guests.

 

A better L.A. is our business

 

2012: A year of recovery and prosperity for Los Angeles

s our cover story details, 2012 is poised to

be a year of growth in international trade for Los

A

 
Calendar of Events Want to know what’s coming up at the lachamber.com/events to view and

Calendar of Events

Want to know what’s coming up at the lachamber.com/events to view and register for upcoming events. Below are some key signature events you don’t want to miss:

to view and register for upcoming events. Below are some key signature events you don’t want
Angeles and global initiatives for the Chamber. With a favorable exchange rate and more U.S.

Angeles and global initiatives for the Chamber. With a favorable exchange rate and more U.S. companies looking overseas to expand their markets, LAX and

the ports of L.A. and Long Beach are becoming even more important to the regional economy. e

Event Highlights

 

timing is right; with an unemployment rate of nearly 12 percent and both the City and the State locked in budget de cits, boosting trade and the jobs associated with trading companies is just what we need.

Increased trade will be due in part to the U.S.-Korea Free Trade agreement signed in 2011 which the Chamber lobbied for continuously for three years. is agreement — along with those signed with Columbia and Panama — is the most commercially signi cant trade agreement in more than 16 years. e three free trade acts will reduce tari s on U.S. exports and help local companies compete in these markets.

 
123rd Annual Inaugural Dinner Join Gov. Jerry Brown and more than 1,200 business and civic

123rd Annual Inaugural Dinner

Join Gov. Jerry Brown and more than 1,200 business and civic leaders at the Chamber’s must-attend kicko of 2012. We will honor new 2012 Chamber Board Chair Karen L. Hathaway, president & managing partner, LAACO, Ltd./Los Angeles Athletic Club and other distinguished honorees at the JW Marriott Hotel Los Angeles at L.A. Live. Contact Michelle Attebery, 213.580.7585 or mattebery@lachamber.com.

When it comes to promoting international trade and global initiatives in L.A.,

Principal for a Day Principal for a Day allows you to be a part of

Principal for a Day

Principal for a Day allows you to be a part of the solution to strengthen public education. e future of our workforce depends on business and civic leaders building relationships with local schools. Shadow a Los Angeles school principal and experience a typical day as an administrator and educator. Contact Gail Levy, 213.580.7594 or glevy@lachamber.com.

the Chamber is, and will continue to be, at the forefront of activity. Late last year, Los Angeles Mayor Antonio Villaraigosa announced that the newly formed Los Angeles Regional Export Council will be housed at the Chamber. is strategic

ort will allow the Chamber to work closely with LAX, the Port of Los Angeles, the Mayor’s o ce, USC and UCLA to assist local businesses as they aim to increase their trade activity.

e

e Chamber will also serve as a Private Sector Liaison O cer for the World Bank and coordinate activities in California with intermediaries such as other

chambers of commerce, business associations, investment and export promotion agencies and regional and national economic institutions.

 
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Los Angeles on the Hill:

Join the Chamber for the annual ACCESS Washington, D.C. trip, where more than 200 business leaders and public o cials convene in Washington, D.C. to advocate for Southern California.

Participants meet with members of Congress and the president's administration on key issues. e trip includes a welcome reception and two breakfasts with high ranking congressional leaders. Contact Jessica Dubo , 213.580.7558 or jdubo @lachamber.com.

ere will be many opportunities to increase exports in 2012, and we are excited to work together with our members and partners to make it a year of recovery and prosperity in Los Angeles. ank you for your continued support of our

e

orts and for all we do together to build a better L.A.

Sincerely,

Sincerely,

Gary L. Toebben President & CEO Los Angeles Area Chamber of Commerce

 

Leadership L.A.

Chamber VOICE is a quarterly publication of the Los Angeles Area Chamber of Commerce 350 S. Bixel St., Los Angeles, CA 90017.

For membership information, contact the Chamber at 213.580.7592 or visit lachamber.com.

the Chamber at 213.580.7592 or visit lachamber.com . e Leadership L.A. fellowship has been helping L.A.'s

e Leadership L.A. fellowship has been helping L.A.'s up-and-coming leaders expand their in uence, develop their career and gain insight into their community since 1987. It is for individuals who are becoming increasingly active in community leadership roles and need to understand the issues shaping the City and County. e early application deadline is Wednesday, Jan. 18, 2012. Contact April Tam, 213.580.7526 or atam@lachamber.com.

The is produced by the L.A. Area Chamber Marketing &

Mandy Denaux, Director of Marketing & Communications, 213.580.7532, mdenaux@lachamber.com mmedina@lachamber.com n aguzman@lachamber.com mlong@lachamber.com ltran@lachamber.com

Chamber Senior Sta

gtoebben@lachamber.com deads@lachamber.com bstilp@lachamber.com drattray@lachamber.com cvalderrama@lachamber.com bwilliams@lachamber.com lligons@lachamber.com athomas@lachamber.com Michelle Attebery, Director of Events, 213.580.7585, mattebery@lachamber.com bkenworthy@lachamber.com

Increase your organization’s visibility in Los Angeles and gain new customers by advertising in the
Increase your organization’s visibility in Los Angeles and gain new customers by advertising in the

Increase your organization’s visibility in Los Angeles and gain new customers by advertising in the L.A. Area Chamber’s publications and Web site. Advertising with the Chamber is available exclusively to Chamber members.

Advertise in:
Advertise in:

newsletter

L.A. Business This Week email newsletter

www.lachamber.com, the Chamber’s nationally recognized website

Contact Monika Medina, 213.580.7516 or mmedina@lachamber.com.

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Chamber

VOICE

Chamber VOICE

10 ways the Chamber helped your business

region. Here are a few ways we helped improve L.A. business:

region. Here are a few ways we helped improve L.A. business: PRESENTED STUDENT SCHOLARSHIPS. Education and

PRESENTED STUDENT SCHOLARSHIPS. Education and business leaders were on hand to award 10

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Helped more than 11,500 students get cash for college

aid and college life workshops at the 10th Annual Cash for College: College & Career Convention at the Los Angeles Convention Center. More than 100

college and career representatives taught about available resources to pay for college. "This event is about giving Angelenos and letting them know college

is within their reach,” said Chamber

Bottom line: A highly trained workforce is vital to the future of L.A.’s economy; thanks to Cash for College, more than

11,500 students are one step closer to college and careers.

Supported new U.S.-Korea Free Trade Agreement11,500 students are one step closer to college and careers. Importers Association (KOIMA) met with day

Importers Association (KOIMA) met with day of business meetings coordinated The Chamber and KOIMA signed an agreement to share information about new and ongoing trade opportunities, thereafter, the pending Free Trade Bottom line: most commercially significant FTA in more than 16 years.

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Named home for Regional Export Council

The Chamber and L.A. Mayor Antonio has been selected to house the Los Angeles Regional Export Council, a collaborative e ort to assist companies looking to begin or increase international trade activity. Los Angeles is the first of four pilot metro areas to partner with the Bottom line: Expanding exporting activity is the key to creating jobs now.

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Partnered in launch of innovation incubator

cutting of the Cleantech Incubator,

one of the original goals of CleanTech Los Angeles, of which the Chamber is

a founding member. The Incubator,

which has already attracted four new and contribute to the region's economy. The facility is estimated to generate 1,680 jobs and $82.5 million by its fifth year. Bottom line: The Incubator will play a key role in building innovative companies in the region that can fuel the country’s clean energy future.

region that can fuel the country’s clean energy future. SIGNED AGREEMENT WITH KOREA IMPORTERS ASSOCIATION (KOIMA).

SIGNED AGREEMENT WITH KOREA IMPORTERS ASSOCIATION (KOIMA). The Chamber and KOIMA signed an agreement to share information about trade opportunities and joint ventures.

Advocated for job creation at City Hallinformation about trade opportunities and joint ventures. More than 300 business leaders converged at L.A. City

More than 300 business leaders converged at L.A. City Hall for the Hall event. Chamber members called Carmen Trutanich and City Council issues to create jobs and strengthen the economy. In conjunction with the event, the Chamber released the second annual

Los Angeles City Council Districts: 2011 Economic Report, which breaks down economic trends and figures by council district. Bottom line: The Chamber is sending the message to City Council members that job creation needs to be their top priority.

Called on Congress to pass America Fast Forward legislationmembers that job creation needs to be their top priority. Boxer, approved Moving Ahead for $109

Boxer, approved Moving Ahead for $109 billion transportation reauthorization bill. The bill includes the America Fast Forward Financing Innovation Act, which would increase the funding for the Transportation Infrastructure Finance & Innovation Act to $1 billion from the current $110 million. Locally, this is a huge step towards implementing the 30/10 program designed to create jobs, relieve Bottom line: The Chamber is a champion of America Fast Forward, which will

jumpstart the local economy and make our region more competitive.

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Appointed to assist local firms find emerging markets

The Chamber was appointed by the World responsible for coordinating activities in California to provide information about the World Bank's projects and services,

and organize seminars, trade missions and matchmaking opportunities for regional firms interested in conducting business in emerging markets. Bottom line: be empowered to expand its assistance to

companies who want to export.

to expand its assistance to companies who want to export. ADVOCATED FOR BUSINESS ISSUES AT CITY

ADVOCATED FOR BUSINESS ISSUES AT CITY HALL. City Hall advocacy event.

Advocated the Hoover Power bill's passage through CongressBUSINESS ISSUES AT CITY HALL. City Hall advocacy event. passed through both houses and signed by

passed through both houses and signed by the president. The bill allocates and hydroelectric power generated at Hoover Dam through 2067. The Metropolitan Water District of Southern California and Los Angeles Department of Water & Power use the hydroelectric power generated at Hoover Dam to support the integration of renewable energy resources, such as wind and solar power. The D.C. event this year. Bottom line: hydroelectric power is vital to ensuring a

Focused on business and education reform legislationBottom line: hydroelectric power is vital to ensuring a The Chamber supported AB 1069, which will

The Chamber supported AB 1069, which will extend California's film tax credit, and helped defeat bills that would impose development; AB 790 (Furutani), which will establish a Linked Learning pilot program; and AB 250 (Brownley), which Brown also signed the California Dream Act, which the Chamber supported. Bottom line: This legislation will help to

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Lobbied for passage of CEQA reform legislation

Brown for signing legislation to streamline environmental review for key construction projects. The two bills — AB 900 and the proposed site of the Farmers Field stadium, are expected to drive hundreds of millions of dollars in economic investment while ensuring all projects meet California Environmental Quality Act (CEQA) criteria. The Chamber was a proponent for both these bills. Bottom line: construction projects will generate significant economic benefit for California.

Seen + Heard at the Chamber

Seen + Heard at the Chamber Jerry West IN SEPTEMBER Chile Alejandro Wol , U.S. Ambassador

Jerry West

IN SEPTEMBER

Chile Alejandro Wol , U.S. Ambassador to Peru Rose Likins, U.S. Charge d’A aires to Brazil Todd Chapman and Vicki Weil of the Business Council on the Chamber to explore business opportunities in Latin America. Mike

Christensen, Port of Los Angeles, expressed excitement about the future of

the port at the Economy & Infrastructure Council. “This year it should be about nothing but jobs,” said California State Sen. Tony Strickland at the Accenture with Beatrice Hidalgo Engagement and Intergovernmental

A airs at the White House, to discuss

making the process easier for small Jerry West spoke on subjects ranging from his sports career to what it takes and there are no leading indicators that point to a double dip recession in the economy, said Economist Chris Thornberg, Beacon Economics, at a

special economic briefing at the Chamber.

IN OCTOBER

CIBER, and Mark Quinn, U.S. Small Business Administration’s Los Angeles Chamber and L.A. Mayor Villaraigosa for the announcement

that the Chamber was selected to house the Los Angeles Regional Export Council. Assemblymember Cameron Smyth and Assemblymember Felipe Fuentes discussed the need for constructive Accenture Hon. Amina Salum Ali, African provided an update on Africa’s improved economic situation. “We are building on a history and commitment of success,” said Marlene Garcia, California Community hall hosted by the Chamber and the General Motors Corporation Mark Reuss spoke about

vital for the future of our economy and certainly for jobs,” said California Energy Commission Chair Robert Weisenmiller

Council. IN NOVEMBER

this right, we shape California for the future,” said Dan Richard, Task Force meeting. Under Secretary of International Trade Francisco Sánchez hosted the Binational Mayor’s Conference at the Chamber. University of Southern California of Business Dean James Ellis discussed the entrepreneurial challenges that await students once they graduate from school ‘all kids’ agenda; it’s not going to be a Los Angeles Unified School District Superintendent John Deasy at the Chamber Board of Directors meeting when discussing the District's new labor agreement. Father Greg Boyle of Homeboy Industries joined Los Angeles Universal Preschool CEO Celia Ayala for a candid discussion on investing in early childhood education. California Insurance Commissioner Dave Jones spoke to the Health Care Council.

U.S. Ambassador to

Richard Drobnick, USC

“If we do

Don't miss out on any action this spring go to www.lachamber.com/events for

a calendar of upcoming speakers and events.

A better L.A. is our business

A better L.A. is our business
A better L.A. is our business
A better L.A. is our business

Gateway to the Global Economy, continued from page 1

is e ort will result in more opportunities for more local businesses,” said Chamber Senior Vice President Carlos Valderrama. “When companies in L.A. tap into opportunities overseas it presents an opportunity for job creation and economic growth.”

e Chamber will be responsible for shaping the Council’s structure and referral process; organizing quarterly regional export partner meetings; developing and maintaining a regional export website; developing target industry and country pro les and reports; and providing research to monitor regional export performance.

As a key partner of the Council, Mayor Antonio Villaraigosa stood with the Chamber to kick o the e ort in October and pledged his and the City’s support. “We in Los Angeles are not waiting for Washington to create jobs,” Villaraigosa said. “We are launching this e ort to help local businesses nd the export assistance they need to grow their businesses and create new jobs.”

e Council will undoubtedly prove to be a vital resource as the Chamber marches forward to bolster trade in the region. Two annual Chamber programs that will expand are World Trade Week and e Americas Business Forum, which helps connect local businesses with markets in the Western Hemisphere.

“Increasing exports of American products and services to global markets can help revive the fortunes of U.S. companies, spur future economic growth and create jobs here at home,” said Under Secretary of Commerce for International Trade Francisco J. Sanchez. “ e Americas Business Forum serves as a critical tool in helping connect small- and medium-sized businesses in Southern California to market opportunities around the Western Hemisphere.”

e U.S. Small Business Administration recently awarded the Chamber a $320,000 California State Trade and Export Promotion (STEP) Grant that will help enhance e Americas Business Forum. A three-year

the

Chamber is poised to seize

2012 and make it the year of

global initiatives.

Los Angeles Area Chamber of Commerce

pilot trade and export initiative, the STEP Program is authorized by the Small Business Jobs Act of 2010 and is designed to help increase the number of small businesses that are exporting, as well as to raise the value of exports for those small businesses so they can grow and create jobs.

e grant also allowed the Chamber to partner with the USC Marshall School of Business and UCLA Anderson School of Management to establish Export Champions, a program that helps companies conduct eld research, market analysis and develop export plans.

In May, the Chamber gathered more than 500 business executives and members of the diplomatic corps for the 85th Annual World Trade Week Kicko Breakfast. BNSF Railway Company Chairman & CEO Matt Rose joined the Chamber and spoke about the importance of international trade to the railroad system in the United States and supply chain challenges the economy faces.

“If there was ever a time when our country stood to bene t from global trade … at time is now,” Rose said. “World Trade Week is not simply about celebrating our international successes, but also serves as a rallying point for local business to become engaged by identifying existing opportunities and acting out on them.”

During World Trade Week, the Chamber recognized Dr. Richard Drobnick, director of the Center for International Business Education and Research at the USC Marshall School of Business and managing director of the

Association of Paci c Rim Universities World Initiative, with the Stanley T. Olafson Award for his unwavering commitment to expand opportunities and foster relations

with the Asia Paci c region.

Yet another key achievement for the Chamber came in October when it was appointed as the ninth Private Sector Liaison O cer (PSLO) to the World Bank, which does billions of dollars in contracts every year. e PSLO is responsible for helping California companies compete for new business stemming from those contracts.

As a PSLO, the Chamber will be responsible for coordinating activities with various business intermediaries, such as chambers of commerce and industry, business associations, investment and export promotion agencies and other regional and national economic institutions.

e Private Sector Liaison O cer role is a natural t for us,” Valderrama said. “We’re already in the business of building awareness for international trade, and now we’ll have access to even greater resources … those of the World Bank. is will be a tremendous bene t to businesses in Los Angeles looking to expand their share of the export market.”

With the achievements of 2011 serving as a solid foundation, the Chamber is now focused on continuing to build awareness about international trade and paving the way for new opportunities.

e Chamber has a role in encouraging the types of policies that improve the business environment in Los Angeles,” said Dr. Ira Kalish, director of global economics at Deloitte Research. “It also has a role in educating public and political leaders about what issues matter most and what impact they can have.”

“Global trade is an important driver of economic activity for greater L.A. As I expect that trade will grow as a share of the national economy, L.A. is well-placed to bene t from this trend.”

Contact Carlos J. Valderrama, 213.580.7570 or cvalderrama@lachamber.com.

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BUSINESS ADVOCACY

SUPPORT

STATEWIDE POLITICAL REFORM:

Statewide Term Limits Reform - Californians for a Fresh Start

BUSINESS CLIMATE

Reforming the City of L.A.'s Uncompetitive Business Tax (Gross Receipts)

The City of Los Angeles levies a gross receipts tax on most businesses, which places the City at a competitive disadvantage. The Chamber remains in strong support of the elimination of the gross receipts tax and stands behind the recommendations of the Business Tax Advisory Committee (BTAC). BTAC has recommended the elimination of the tax in order to bring balance to the tax position of L.A. and encourage business growth.

L.A. City O ce of Economic Analysis

independent review of proposed City legislation to identify the potential job and economic impact. The pilot project was funded for the first year with $250k. The Chamber is working with City Hall to identify a permanent source of funding for fiscal year 2012.

L.A. City Planning & Permit Reform

deal with multiple city departments with di ering standards and timelines. The Chamber strongly supports the Mayor’s e orts to

REGIONAL ECONOMIC ENGINES

Local Ports & Goods Movement

The Port of Los Angeles Chamber advocates for expediting terminal improvement projects, ensuring an economically feasible clean air action plan and a more competitive port infrastructure.

America Fast Forward

known as the 30/10 Initiative, America Fast Forward seeks to partner with the federal government to build a dozen major transportation projects within the next 10 years rather than over three decades. This innovative bipartisan plan will create more reauthorization in 2012.

Los Angeles International Airport (LAX) Modernization

LAX is a $60 billion annual economic engine for our region and supports thousands of local jobs. The Chamber is proud of recent progress to modernize outdated terminals for a better passenger experience. However, there is still a pressing need to reconfigure the

REGULATORY & FISCAL REFORM

L.A. City Budget Crisis & Public Pension Reform

Los Angeles’ pension crisis is the single greatest financial threat to the City’s solvency. The Chamber supports structural reforms

The California Environmental Quality Act (CEQA) Strengthening

CEQA was originally intended to ensure that development projects met environmental standards. However, the law is often abused to stop projects for political reasons wholly unrelated to the environment. In March of 2011, the Chamber convened a wide range scale projects to expedite development and lower the threshold of lawsuits.

REGIONAL STEWARDSHIP

Business Leaders Homelessness Task Force (Partnership with United Way of Greater Los Angeles)

Home For Good

EDUCATION & WORKFORCE DEVELOPMENT

Supporting Investments in Early Education

California was selected as one of nine states to share $500 million in federal “Race to the Top” early learning grant money. The Chamber was a key partner in helping the state compete and played a key role in drafting A Blueprint for Great Schools, which outlined

Taskforce on Student Success

Task Force which embarked on a planning process to examine best practices and e ective models to improve community college achievement. With Chamber support, the task force produced draft recommendations which will be presented to the board of

Encouraging Local Compromise to Improve Education

The Chamber applauds Los Angeles Unified School District and United Teachers Los Angeles for negotiating an important labor contract which is a major step forward in improving education. The Chamber encouraged the agreement, and as a convener and a signer of the L.A. Compact, will be essential in the implementation.

Big dreams for a better L.A.

For more than 120 years, the L.A. Area Chamber has championed L.A.’s port, an international airport, water system, entertainment industry and freeway system. We asked members of the Chamber’s Board of Directors, what’s your dream project or policy idea for the L.A. region that the Chamber can help make a reality?

the L.A. region that the Chamber can help make a reality? Noel Massie California District UPS

Noel Massie

California District

UPS

My dream is that our region becomes a place where educational success is as important as business success. e capital that any business will need rst is human capital, so for L.A. to achieve high economic growth, we must produce high caliber K-12 systems. e education initiatives currently engaged within the Chamber are spot on. e only way to eliminate joblessness and

business loss is to drive world caliber

education systems.

e L.A. region continues to make history by developing innovative technologies for aircra and space systems that promote national security and scienti c achievement. is work provides thousands of productive, rewarding jobs which support not only

our tax base but schools and other infrastructure. My vision is to work with the L.A. Area Chamber to establish business friendly public policies that will ensure L.A. remains the world’s

center of aerospace excellence.

remains the world’s center of aerospace excellence. “ Paul Meyer Northrop Grumman Corporation Valeria Velasco

Paul Meyer

Northrop Grumman

Corporation

excellence. “ Paul Meyer Northrop Grumman Corporation Valeria Velasco Los Angeles World Airports and 2012

Valeria Velasco Los Angeles World Airports and 2012 World Trade Week Chair

My dream is for a world-class transportation system where the whole state would be connected by high speed rail, and where City residents would have highly accessible local

transportation so that most of us could leave our cars at home. Residents would seek housing based on the proximity to public transit. My hope is that the Chamber will continue to help make this dream come true by staying involved in our transportation

development plan.

On time, on point, every month.

SMALL

BIG

BUSINESSES

WHAT IS THE PURPOSE OF SMALL BUSINESS OWNERS ROUNDTABLE?

results for small business owners.

We promise you:

We will start and finish on time. We will stay on point.

We ask you to:

Be present and engaged. Be open to new ideas. O er constructive contributions.

Be open to new ideas. O er constructive contributions. WHO CAN PARTICIPATE? HOW MUCH DOES IT
WHO CAN PARTICIPATE? HOW MUCH DOES IT COST? member and the owner of a small
WHO CAN
PARTICIPATE?
HOW MUCH DOES
IT COST?
member and the owner of a
small business.
This is a membership value
opportunity, so there’s no
cost to participate.
WHERE AND WHEN? Roundtables will be held at the Chamber To register for the Owners
WHERE AND
WHEN?
Roundtables will be
held at the Chamber
To register for the
Owners Roundtable,
visit www.lachamber.
com/events.

WHAT WILL BE THE TOPICS OF CONVERSATION?

We will discuss issues related to business finance, human resources, leadership and management, legal, operations, sales, marketing and technology. And of course, whatever else is on your mind!

technology. And of course, whatever else is on your mind! The Small Business Owners Roundtable is
technology. And of course, whatever else is on your mind! The Small Business Owners Roundtable is

The Small Business Owners Roundtable is chaired by Paul Butler of Newleaf Training & Development. For more information, contact Bridget Netter, 213.580.7576 or bnetter@lachamber.com.

In 2010, 506,500 jobs in the Los Angeles Area were related to international trade

page

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A better L.A. is our business Spotlight on the L.A. Area Chamber’s November trip to
A better L.A. is our business
Spotlight on the L.A. Area Chamber’s November trip to China
Featuring Beijing, Hangzhou & Shanghai
Trade Commissioners
Networking Group
T
he Trade
Commissioners
Networking Group is
a program designed
to support foreign
trade commissioners’
and diplomats’ e orts
to establish better
commercial ties with
local companies
involved in global trade
and investment. is
Trade Commissioner
Flanders Investment and Trade
quarter we spoke to the
group’s co-chair, Tonia
Van de Vyver, trade
commissioner for Flanders Investment and Trade.
I
Chinese culture, received an inside peek at the changing
business climate and took in the country’s ancient
marvels and natural beauty. The trip was organized by
Chamber Explorations
Discovery that specializes in providing great travel
In the afternoon, they visited a cloisonné factory to see
how this traditional enamelware is made. In the evening,
Day 4 – Nov. 11
The group flew to Hangzhou, the capital of Zhejiang
What is the mission of the Trade Commissioners
Networking Group?
Our mission is to bring the trade commissioners of
all the di erent countries represented here in Los
Angeles closer to the local business community to foster
international business cooperation, including trade,
investment, and research and development.
also considered to be one of the most beautiful areas in
to
chamber of commerce and community members from
around the country.
China—as well as build relationships with local business
China; with its lakes, hills and pagodas, it’s a breathtaking
city. Travelers visited Lingyin Temple and a famous tea
plantation that produces a signature “Dragon Well” tea
only grown in this area.
Day 5 - Nov. 12
Chamber Explorations. “China is a big destination for us,”
he says. “Another incredibly popular trip is our new 2012
Discover Cuba tour, which o ers Chamber members a
and culture of this island nation.” Birkett says that he
What happens at a typical meeting?
e group organizes tours and meetings with relevant
local government departments, businesses, universities
and research institutes to explore the possibilities for
cooperation between the companies and organizations of
our respective countries and those local entities.
The group visited the Economic Development Zone today
and learned about the many investment opportunities
available in China. Afterwards, they went on a boat cruise
of the West Lake and enjoyed some extraordinarily
beautiful views of Hangzhou. In the afternoon, they flew
checking into their hotel, travelers enjoyed a great group
to
take around 10,000 passengers on tours in 2012.
Read more about what travelers, including Chamber
Board Member Art Leahy, CEO, Metro, experienced on
dinner at a local restaurant. Afterwards, some members
of the group received traditional foot massages—a relief
after a few heavy walking days.
How are the programs customized to the commissioners’
individual business strategies in L.A.?
e members of the Trade Commissioners Networking
Group have a say in what the program will look like.
Each year, they can give suggestions for activities which
t closely with their own priorities. e decision of
which activity will be included in the program is decided
in a plenary session by everyone present.
Day 6 - Nov. 13
Day 1 – Nov. 8
The group arrived in Beijingand enjoyed a tour of the
“Dragon Lady” in the last dynasty. Then they visited
After lunch they checked in at the hotel and then took
arrival they met their guide and began a fascinating
tour of the City. They visited the Xian City Wall and saw
the famous Terracotta Army at the Terracotta Warriors
the first emperor of China and date back to 210 BC. After a
a
tour of Beijing’s ancient alleyways by rickshaw. They
also enjoyed a great meal and got to know their fellow
travelers.
Day 7 - Nov. 14
How has the program assisted diplomats with making
valuable connections and partnerships in Los Angeles?
e various trade commissioners have a shared interest
in establishing closer connections with the Los Angeles
business community. Organizing visits and meetings
through the Trade Commissioners Networking Group
gives us easier access to important decision makers, who
might not be as accessible if we tried to approach them
each individually.
Day 2 – Nov. 9
The group visited the Temple of Heaven, where emperors
used to pray for the harvest. The complex is more than
600 years old and the architecture and landscape design
rode along the Bund, the riverside boulevard that shows
is
very impressive. Later in the morning they visited
the Forbidden City, the world’s largest surviving palace
complex, where emperors ruled for centuries. After
several important events in Chinese history.
workshop. In the evening, they all met for a farewell dinner
to say Zai Jien (goodbye) to China, and then enjoyed a
class trip!
anks to the visit to e Boeing Co., the Belgian Trade
Commissioner was introduced to the person at Boeing
in charge of developing international cooperation,
and they have been in discussions to organize a trip
to Belgium to introduce Belgian companies to new
technologies from Boeing.
Day 3 – Nov. 10
information, see the feature on page 1, or contact Mandy
Denaux, 213.580.7532 or mdenaux@lachamber.com.
For more information on the Trade Commissioners
Networking Group or to get involved, contact
Carlos Valderrama, 213.580.7570 or
cvalderrama@lachamber.com.
1
1
2
2
3
3

Chamber Snapshots

Scenes from some of the Chamber’s key events in 2011

1. L.A. City Hall advocacy event. 2. Chamber, the Los Angeles County Economic Development Corporation and California State University, Los Angeles. "Let's start reading our history and focusing on what made our state 3. Robert Rodine, The Polaris Group, and 2012 Chamber Board Chair Karen Hathaway, LAACO, Ltd./Los Angeles Athletic Club Omni Los Angeles Hotel at California Plaza.

 

Chamber

VOICE

Southern California's economic engines:

 
By the numbers
By the
numbers

L.A. is boosting the economy through exports

L.A. is boosting the economy through exports

87%

Of world economic growth in the next five years will

40%
40%

Of the nation’s goods from Asia are brought in through the ports of Los Angeles and Long Beach.

Every $1 billion in

 

exports creates more than

in

a time when millions of

L ast year, President Obama stated, “In a time when millions of Americans are out of work, boosting our exports is a short-term imperative.” In his 2010 State of the Union address, the president announced the National Export

Initiative and set a goal of doubling U.S. exports by the end of

2014, helping U.S. companies become more internationally competitive and supporting two million American jobs.

Americans are out of work,

term imperative.

6,000 jobs

95% Of the world’s customers
95%
Of the world’s customers

In the past 25 years went from $224 billion to over

 

Los Angeles has answered the president’s call in a big way. With 1.9 million cargo containers shipped overseas as of November, the Port of Los Angeles announced that it had already broken the previous year’s exporting record. In November, more U.S. goods than ever before moved out of Los Angeles, up 15 percent from 2010.

"Adjusting for in ation, we are on a pace to see the best year ever for California exports," said Jock O'Connell, Beacon Economics' international trade adviser in a statement to the Los Angeles Times. "We've got a fairly minimal exposure to the weaker markets in Europe, and we have bene ted strongly from the weakness of the U.S. dollar, which makes U.S. products a bargain internationally."

Traditionally, importing has been the highlight at the ports of Los Angeles and Long Beach, the country’s rst- and second- ranked container ports, respectively. Together the ports bring in more than 40 percent of all seaborn international cargo coming into the U.S., and by November the Port of L.A. had moved 7.3 million containers into the United States—a one percent increase from last year. However, with foreign markets for U.S. goods growing at a rapid rate, exporting is set to be the new star.

Los Angeles World Airports’s LAX and Ontario airports, has reported a rise in nearly all export categories.

is is good news for local workers, since more than half of the state’s 1.1 million cargo-related jobs can be found in Southern California. More exporting activity means more work for dockworkers, logistics professionals, truck drivers, distributors and railroad workers.

Research indicates that every $1 billion in exports creates more than 6,000 jobs. In October, the Chamber and Mayor Antonio Villaraigosa announced that the Chamber will house the new Los Angeles Regional Export Council to coordinate export services in the L.A. region and connect companies with the services they need to grow their business and create new jobs.

With 95 percent of the world’s customers as well as the fastest-growing markets outside the United States, American businesses have a lot to gain by entering the global marketplace. According to the International Monetary Fund, nearly 87 percent of world economic growth in the next

ve years will occur outside the United States—that means

$1.1 trillion.

15%
15%

of L.A. manufacturers currently export

e exporting surge includes agricultural goods and

more customers than ever for U.S. businesses with exporting capability.

export containers leaving the

   

raw materials like cotton and grains, as well as high- value manufactured goods such as industrial machinery, computers, medical equipment and aerospace components.

e ports are not the only ones to see an exporting boost. e L.A. Customs District as a whole, which also includes

“It’s imperative that Los Angeles take advantage of the growing global market,” says Chamber President & CEO Gary Toebben. “ e boost in exports shows that our region is on the path to a more prosperous future.”

destinations reached a record high

of 195,877

5 6
5
5
6
6

4. Millennium Biltmore Hotel Board Chair Kimberly Freeman, Southern California Gas Company, a Sempra Energy utility, moderated a dialogue about leadership with the day’s honorees, including Ambassador Frank Baxter, State Farm Insurance Companies Bank of America California; Dr. Cynthia Telles, UCLA; 5. agreements, building partnerships and winning business. 6. the Los Angeles Convention Center. More than 11,500 students and their families received information on college and careers.

A better L.A. is our business

A better L.A. is our business
A better L.A. is our business
A better L.A. is our business

Member Advantage

pclark@lachamber.com.

Billboard Connection Outdoor

total campaign budget. Contact Brian

percent o Disneyland, Knott’s Berry Farm, Magic Mountain tickets, and 25 percent

UCLA Anderson School of Management

daycare, boarding, pet parties and more.

Advertising

10

percent o any Executive Education

plus free graphic design with any advertising campaign. Minimum $3,500

Co-Pilots Advisory Boards & Business Services

with any other discount. Call 310.825.2001. CHAMPIONS: Adventure, After School & Sports programs

Architectural Photography & Design

20

percent o team building low ropes

10

percent o architectural photography fees

SEO Networker

10

percent discount on our marketing

213.250.0100

or arcphoto@pacbell.net.

services and free business overview analysis. Contact Ramiro Ceballos,

CoolerEmail, Inc.

Los Angeles LDC, Inc. $250 o any loan application fee or loan

PBF Photography

10

percent o normal hourly rates or

 

Ramiro@seonetworker.com.

 

documentation charge. Loans must be $150,000 or less. Contact Rob Lowe,

15

percent o packages. Contact

 

213.312.9117.

coolermail.com with LAChamber in subject. One discount per account.

patrick@pbfphotography.com.

Move LA

 

Ploutus Advisors, LLC

10 percent o events for the next

20 percent o real estate and financial

12

months. Contact Amy Williams,

SmartSource Rentals

consulting fees. Contact Adnan Tapia,

Universal Reprographics, Inc.

310.310.2390

or amy@movela.org.

15 percent o color copies, posters, b/w

digital printing and copying, CAD plotting and blue printing. Contact Madeline Wilson,

Dickerman & Associates

 

ProAmerica Bank

213.365.7750.

20 percent discount on hourly rate for

Member Highlight

UCLA Conference Center – Lake Arrowhead

10 percent o total conference invoice.

to April. Restriction: Chamber membership to be indicated in writing prior to the contract being accepted

scaloca@ha.ucla.edu.

waiver on applicable loans booked through

business, real estate and general civil

litigation. Contact William Dickerman,

Newleaf Training and Development

310.268.6666 or

30

percent o training and development.

wmdickerman@gmail.com.

ProAmerica Bank

CCS Presentation Systems, Inc.

Fee credits up to $100/mo for six months on applicable new accounts through 1/31/12. Contact Roberto Manzano at 213.787.2833 or

Weisman Hamlin Public Relations

Thomas Investment Management

Weisman, 323.730.0233.

Enterprise Rent-A-Car

30 percent o first year annual fee for

10 percent o with code 32w2630. Call

investment advisory services. Restrictions:

$250,000 Account minimum. Contact Marc

VezTek USA

High-N Mobile Auto Detailing

marc@thomasinv.com.

15

percent discount o all retail prices on all

20 percent o auto wash and detail.

Los Angeles Concrete Lifestyles

info@veztekusa.com.

All City Employees Benefits Service Association

Majestic Hospitality Christopher Henry, 310.895.7925 or chris.

Thank you to the sponsors of the 2011 Cash for College: College and Career Convention.
Thank you to the sponsors of the 2011 Cash for College: College and Career Convention.
Thank you to the sponsors of the 2011 Cash for College: College and Career Convention.

Thank you to the sponsors of the 2011 Cash for College: College and Career Convention.

Thanks to your investment, more than 11,500 students received information on financial aid and career resources.

Title

Valedictorian Fellow Salutatorian Dean Scholar Event Host Media Partners
Valedictorian
Fellow
Salutatorian
Dean
Scholar
Event Host
Media
Partners

10 o per session or $200 for eight sessions.

Sprint Minimum of 15 percent o monthly bill for new and existing accounts. Contact Marvin

A Clear Path: Professional Organizing for Home, Work, and Life

services. (30 percent for nonprofit).

818.662.9731 or info@dynamicdoingness.

com, or go to www.dynamicdoingness.com

Melissa’s/World Variety Produce, Inc.

15 percent o exotic baskets. Contact Lori

Oakwood Worldwide

one bedroom apartment in downtown

800.595.3102. Dynamic Doingness, Inc.

Pegasus Apartment upon approved credit. Come in today. Call

Real Pro-Real Estate Group

15

percent o commission over $1,000,000

Cheap Airport Parking

10 percent o with promo code lachamber at

 

cheapairportparking.org.

Design Theory

SuperShuttle Los Angeles

15

percent o design hourly rate or

transfer. Book online at www.execucar.com;

Robinson Environmental Design

Alcocer, 310.222.5500 ext. 10519.

10 percent o plants, pots, materials, and

specially selected furniture. Contact Ralph

Elite Services

janitorial services. May not be used with any other o er. Contact Rose McCoppin,

323.982.9500

North Bronson Software 213.568.7082 or rick@northbronson.com.

WireMedia Communications, Inc.

10 percent discount o branding, marketing

and design services per hour. Contact Marcy Rye at touchbase@wiremedia.net or

Bark Avenue

10 percent discount on award winning dog

TMO Business Capital $250 o any loan application or any business/

WallyPark

be used with any other o er. Contact Bryan

Republic Services

25 percent o our most competitive rates

for new service. Applies to commercial and Restriction: Residential services not included. mbeckman@republicservices.com.

Fouts Ventures, LLC

10 percent o entire software or website

project. Free hosting for one year. Contact Matthew Fouts, 800.277.5221 or Matthew@foutsventures.com.

Chamber VOICE
Chamber VOICE
Chamber VOICE

Chamber

VOICE

Chamber VOICE

Face to face:

City of Los Angeles Mayor Antonio Villaraigosa

The L.A. Area Chamber speaks with a civic leader on issues a ecting the business community in the L.A. region.

T Los Angeles Mayor Antonio role in international trade and how exporting will grow our local economy.

In October, you announced the launch of the Los Angeles Regional Export Council which will be housed in the L.A. Area Chamber. Why did the Brookings Institution Metropolitan Policy Program choose L.A. as the rst of four metro areas in this pilot program?

Mayor Villaraigosa: Los Angeles is the ideal region for launching an initiative like this. We are the number one region in the U.S. for exports jobs and number one for manufacturing jobs; we have the nation’s busiest ports; and we have a thriving entrepreneurial small business sector full of companies that are ready to take that next big step to exporting their products to markets abroad. Between 2003 and 2008, we saw some of the L.A. region’s exports growth potential: we led the nation in exports job growth, creating nearly 160,000 jobs.

Most importantly though, we were ready to go and had the infrastructure in place for implementation. Increased exports will create quality jobs and additional revenues in Los Angeles, and will help us to pull ourselves out of the lasting impacts of the recession. We are proud to lead the nation as the rst in Brookings’ Metropolitan Export Initiative, but rst and foremost we are ready to get to work now to increase exports and create good jobs.

How will the Regional Export Council create jobs in the L.A. region?

Mayor Villaraigosa: e L.A. Regional Export Council (LARExC) will work to streamline and coordinate the export services network in the Los Angeles Region— meaning that for L.A. companies looking to start exporting or increase their exports, quality help will be easier to nd and the support network will be easier to navigate. e region already has some great export service providers, and many of them specialize in certain aspects of the export process. But these providers operate in silos without coordination; we’ve heard from export-interested businesses that it’s di cult to know where to start, and that getting lost in the process is common.

e number one reason that businesses give for not exporting is fear: It’s easy for a business to feel lost—not only in terms of knowledge of foreign markets but of the regional support network as well. is council will work to remove fear by helping companies know where to get the kind of help they need. If we can help more companies get past the fear aspect and improve the e ciency and

e ectiveness of our support services network, then we will increase exports for L.A. companies.

Only 15 percent of L.A. manufacturers export, but so many more make products that have demand abroad. We have a natural connection to emerging markets in Asia

and Latin America through our Paci c Rim location, our ports and airports, and our diverse population. We have

a unique opportunity to leverage those assets to tap into

economies that are growing much faster than ours here in the U.S., which will grow our local economy and create jobs. When you consider that every $1 billion in exports generates more than 6,000 manufacturing jobs, the potential for job creation is huge.

What types of businesses and industries do you see bene ting most from this partnership?

Mayor Villaraigosa: We are focused on the local industries that have the greatest demand abroad. More than 77 percent of the L.A. region’s exports and 81 percent of export growth are concentrated in just 10 core industries, including manufacturing, professional services and royalties. L.A. is a global leader in aerospace, apparel, clean technology, education, food processing and of course entertainment—and we know that in these sectors L.A. is unmatched.

We are proud to lead the

nation as the first in Brookings’

Metropolitan Export Initiative,

but first and foremost we are

ready to get to work now to

increase exports and create

good jobs.

L.A. Mayor Antonio Villaraigosa

But it is o en tough for businesses to know where their products will be most successful, and so market research will be a necessary component of this initiative. We want to make sure—for example—that a startup clean technology rm with an innovative solution to improving water quality knows that there is great opportunity in expanding markets where resource scarcity is a growing concern. L.A. is where the world creates and innovates, and this initiative will help our businesses tap into the demand that already exists for their products abroad.

e Brookings Institute’s Export Nation report nds that boosting exports is critical to the national economy. Do you nd that other mayors are beginning to embrace metropolitan export initiatives?

Mayor Villaraigosa: Minneapolis, Portland and Syracuse are each involved in the Brookings pilot MEI program, and they are in the development stages of their own

initiatives that will be similar to our Los Angeles Regional Export Initiative. ese cities are looking to Los Angeles to lead the way, but will each draw on their own unique assets and opportunities. As the president of the U.S. Conference of Mayors, I have seen that many cities have begun to appreciate the fact that foreign growth can mean success at home. JPMorgan Chase recently launched its Global Cities initiative with Brookings, and this program will work with the nation’s 100 largest metropolitan areas to determine opportunities for economic development.

I know that exporting will be a major component of this initiative.

How important is it for small businesses to get involved in exporting?

Mayor Villaraigosa: Exporting is important for small

businesses because 80 percent of global economic growth

is

expected to be outside of the U.S. in the coming decade.

If

you’re a small rm that is looking to grow, an export

strategy is critical today. As 95 percent of the world's

consumers are outside of our borders, our rms can no longer expect to nd their growth markets entirely domestically. It can be di cult to nd the right market and to gain familiarity with the export process, but there are support services that are ready to help. LARExC will help make it easier to access the right organizations and ensure that companies stay on track to success.

L.A. is also the nation’s leading small business region, so getting small businesses involved in exports is crucial to the success of the entire region. e City of Los Angeles has some 400,000 businesses, and more than 300,000 of them are small businesses. If we want to grow our local economy, we have to encourage and support the growth of our small businesses. Exports can be a great way to do this.

You recently returned from a trade mission to China, Japan and South Korea, L.A.’s three largest trading partners. Based on your trip, what do you see in the future for L.A.’s relationships with these countries?

Mayor Villaraigosa: China is L.A.’s largest trading partner, and we are fortunate to have this relationship. Over the next four years, Chinese GDP is expected to grow twice as fast as the global rate, and more than three times as fast as the U.S. In the last year alone, two-way

times as fast as the U.S. In the last year alone, two-way trade between the Los

trade between the Los Angeles Customs District and China amounted to $190.4 billion. As China’s economy grows, so will Los Angeles’.

South Korean GDP is expected to grow roughly twice as fast as the U.S. e recently-adopted Free Trade

Agreement between the U.S. and Korea will help us take advantage of this growth—trade between our countries

is expected to grow by $10 billion and generate 70,000

domestic jobs through U.S. exports. Los Angeles is poised to bene t disproportionately because of our geographic location and our historical ties to the Korean market. Japan is the largest source in the City of Los Angeles for jobs and wages from foreign businesses. L.A. is home to the most Japanese-owned businesses in the country, employing 16,200 Angelenos and paying $792 million in wages. Although Japanese growth is not as robust as China’s or Korea’s, it is important that we maintain our special relationship and continue to develop our economic ties.

Based on these encouraging facts, I see a bright future between L.A. and China, Japan and South Korea. As these countries continue to grow, so will our local economy.

In what other ways is your o ce working to raise L.A.’s global pro le?

Mayor Villaraigosa: During my trade mission, I informed our Asian business and political partners on the creation of the Los Angeles Regional Export Initiative, and explained to them how this initiative will work to increase exports from L.A. I can tell you that there is great interest for the goods and services coming from the L.A. region, and they were excited to hear about the work we

are doing.

Furthermore, the recent location of o ces for companies such as BYD and China Telecom in L.A. has generated

a lot of attention. As we continue to attract world class

companies, we are seeing other international companies investigating the various options in L.A. During the trip, we met with top executives from the Bank of Communications and Huawei to discuss their interest in opening o ces in our city. By drawing businesses to L.A., we hope to create a clustering e ect that will attract more companies and create jobs and economic impact.

What does L.A. need to do to remain competitive with other U.S. cities in the international market, and how can the business community support these e orts?

Mayor Villaraigosa: L.A. no longer has the option to sit on the sidelines and wait for businesses to come to us. Oakland, Houston and other U.S. cities have been proactively reaching out to businesses in Asia and developing the relationships necessary to bring about economic opportunities for their cities. It is important that L.A. continues to do the same. LAEDC and the L.A. Area Chamber of Commerce led trips to Asia this year, and my recent trip complements and supports these missions. e business community needs to continue to support these e orts and ensure that foreign companies and investors are aware of the opportunities of doing business with L.A.

Los Angeles International Airport ranks 13th in the world in the amount of air cargo tonnage handled.

page

9

A better L.A. is our business

A better L.A. is our business
A better L.A. is our business
A better L.A. is our business

Focus on small business:

Global Thursdays — Increase Profits:

A bout a year ago, Eniko Weinberger’s company, Butter y Vista Corporation, was just an idea. She wanted to export American food products to Europe, but didn’t have anything to export.

Today, Weinberger has an American food manufacturer and wholesaler signed on with her company to export to Europe. is came to fruition a er Weinberger began meeting with Elizabeth Glynn, business advisor with the California Small Business Development Center (SBDC).

Weinberger’s goal is to have more manufacturers and wholesalers signed on — she has contacted more than 30 businesses already — and is well on her way.

“Now she can build the infrastructure,” Glynn said. “If you build a solid infrastructure, then you can expand. She is building the process and will have a much stronger company." Weinberger and Glynn meet on ursdays as part of Global ursdays at the Los Angeles Area Chamber of Commerce.

e SBDC has a team of business advisors who provide no-cost one-on-one business advising at Global ursdays. e advisors are a resource for small businesses that are looking to export, expand or start up their organization. Besides one-on-one consulting services, the SBDC also hosts workshops that delve deeper into exporting.

“Without her knowledge it would be impossible,” Weinberger said about Glynn. “She’s been very helpful and is very experienced in international trade.”

Small businesses that have questions on exporting abroad are encouraged to use this resource. Common

exporting abroad are encouraged to use this resource. Common roadblocks for small businesses looking to export

roadblocks for small businesses looking to export include:

identifying global markets, global market entry, nancing export transactions, compliance and regulatory matters, getting products delivered overseas or creating an export roadmap.

ere’s a lot of information and access to resources out there,” Glynn said. “What I’m helping them to do is connect the dots so they can implement.”

Small business owners o en don’t have a clear and solid plan, which is what the SBDC advisors give guidance on. e advisors advise the owners to commit time and have dedicated resources in order for their company to grow and succeed.

e business is very competitive,” Weinberger said. “It’s hard work to enter into the market. It takes a lot of time and persistence.”

But Weinberger, who is working on this business venture on the side while working a full-time job, wouldn’t have it any other way. She already has plans to import once her exporting business li s o .

For more information, contact Carlos J. Valderrama, 213.580.7570 or cvalderrama@lachamber.com.

J. Valderrama, 213.580.7570 or cvalderrama@lachamber.com . How to get involved with Global Thursdays you have about:

How to get involved with Global Thursdays

you have about:

Identifying potential global markets Compliance and regulatory matters

Facilitating export operations

Financing your export transactions

overseas

Creating your export roadmap for success

Find out about upcoming workshops and make an appointment today by contacting glynn_elizabeth@smc.edu.

www.smcsbdc.org.

SMALL BUSINESS CORNER

Helping people and organizations be their best

Immediately after Butler who was then working with Hilton International as a regional finance director in Europe was asked to bring his family out of his native England assignment for Hilton Hotels Corporation (then based in Beverly Hills).

for Hilton Hotels Corporation (then based in Beverly Hills). family returned to England and immediately gave

family returned to England and immediately gave themselves a goal to get back to California. “We just loved it here,” Butler says. “Obviously the weather’s better, but we also enjoyed the energy of Los Angeles County, the incredible diversity and the plentiful opportunities in one of the world’s largest economies.”

In addition to his regular duties at Hilton, Butler had previously taught many of Hilton’s senior management classes back in Europe, and so he decided to apply for an entrepreneur visa to return Newleaf Training and Development. “It took nearly two years to get the visa approved, but when we eventually got it, we felt like we’d won Willy Wonka’s

February 2006 and has just completed its fifth year in business. “Having moved 5,000 miles and never having run a business before, we feel very blessed to have not only survived, but to have thrived,” Butler reports.

CB Richard Ellis. Other clients include large private and public educational institutions such as; The California Institute of Technology, Pepperdine University based).

in areas such as leadership, customer service, teamwork, time management and business financial intelligence.

When asked what inspires his personal philosophy of how to run an e ective small business in a highly competitive marketplace, Butler responds by saying, (do to others what you would have them do to you). We focus on really serving our clients to the best of our ability and being fair in all our dealings with our associates and vendors. That seems like common sense, but it surprises me how common sense is just not that commonly practiced in business!”

Newleaf Training and Development has been a Chamber Member since 2007, and Paul Butler is the chair of the Small Business Owners Roundtable. Visit www.newleaf-ca.com, or call 661.288.1004 for further details on their services.

Bottom-Line Benets

B o t t o m - L i n e B e n e fi

Connect 4 Lunch

connections with three other members in an intimate lunch setting. lachamber.com/bottomline.

The Chamber has adopted the next generation eCert technologyin an intimate lunch setting. lachamber.com/bottomline . Certificates of Origin as our standard to process your

Certificates of Origin

as our standard to process your Certificates of Origin.

lachamber.com/ecertify.

Human Resources Expertise

Origin. lachamber.com/ecertify . Human Resources Expertise employersgroup.com/lachamber . Los Angeles Area Rx Card

employersgroup.com/lachamber.

Los Angeles Area Rx Card

Los Angeles Area Rx Card

As a resident of L.A. County, you and your family have access to a a Los Angeles Area Rx Card. lachamber.com/rxcard.

O ce Depot

O

ce Depot

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The Parking Spot

The Parking Spot

and Century. www.lachamber.com/bottomline.

Find out more at lachamber.com/bottomline. pclark@lachamber.com.

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Member Anniversaries

Congratulations to our renewing members! We greatly appreciate your continued support and involvement. *Circle Level Members are in bold.

115-Year Anniversary

Ralphs Grocery Company

70-Year Anniversary

Anthem Blue Cross

60-Year Anniversary

American Research Bureau

30-Year Anniversary

15-Year Anniversary

American Red Cross Blood Services

10-Year Anniversary

Mitra IT

Union Rescue Mission Walden House, Inc.

5-Year Anniversary

Billboard Connection Outdoor Advertising BNY Mellon Conner Freight Law O ces of Dominick W. Rubalcava Miller Ward & Company

Nestlé USA, Inc. ProAmerica Bank Qvantage RTKL Associates, Inc. Sidley Austin LLP Snak King Corporation TMO Business Capital Valley Presbyterian Hospital Westfield Corporation, Inc.

1-Year Anniversary

3shades, a design & marketing firm Alexandria Care Center, LLC Best Buddies, CA CareerBuilder.com

Club Deportivo Chivas USA

Coro Southern California

I Have A Dream

Property ID

David Nahai Consulting Services,

LLC

DeVry University

EMC2 Billing

LA Fashion District

Sprint

Found Animals Foundation

Freebirds at USC aka Tavistock Freeman

Live Nation Merchandise

Gateway Group One

Los Angeles County O ce of Education

The Conference Interpreters, Inc.

Goldline International

Grandpoint Bank

Pacific Western Bank

Welcome to the Chamber

PLATINUM

East Los Angeles College -

The Sheppard

STANDARD

The Cavalry Productions

Cargo Maritime, Inc.

Holiday Inn Express

Legends of Hollywood

R&C Consulting Group, Inc.

Scarlett Hospitality Group

OneWest Bank FSB

800.669.2300

ELAC Foundation Universities & Colleges

Advertising

Video & Film Production

Downtown West Hotels & Motels

Tours, LLC Tour Operators

Rebecca Zhou, 626.780.0099 Consultants

Financial Services

Lentini Design

Ritz Properties, Inc.

GOLD

Emmis Communications

The Svensen-Rodriguez Group (USA), Ltd.

Freight Forwarders/International

Hyder & Associates

Real Estate/Property

Skanska Mike Aparicio, 213.785.0112 Contractors

SILVER

Brookfield O ce Properties Bert Dezzutti, 213.330.8020

Media/Radio Green Hasson & Janks, LLP Margaret Karren, 310.873.1600 Accounting/CPA Haight, Brown & Bonesteel, LLP

Security Walter P. Moore Engineers

Catering|by|Ashley Bill Blackburn, 866.295.1782 Caterers Charlie-Olisa Kaine/Olisa4Gold Healthy Co ee & Organic Tea Company Charlie Olisa Kaine,

Consultants/Records Management Insperity

Community Organizations

Human Resources The Janel Group of

Hilary Lentini, 323.766.8090 Marketing and Design Liberty Hill Foundation Darrell Tucci, 323.556.7200

Management Rosa Mexicano Restaurants - LA Live Restaurants/Full Service

Real Estate/Developers

Alliant Insurance Services

310.967.9359

Los Angeles, Inc.

Loclville.com Internet/Online Community Los Angeles Concrete Lifestyles Health - Weight Management

M.I.B. Chock, LLC Dr. Margaret Chock, 310.829.1612 Consultants/Information

Technology

Mather Consulting Group, Inc.

Julius A. Scarlett, 213.239.4805

ecoSolv Distribution, LLC Rick Fry, 909.982.0125 Energy Conservation Services & Products UCLA Conference Center - Lake Arrowhead

Attorneys/Business & Civil Litigation KKMedia, Inc. Keith R. Kaplan, 866.691.7776 Web Development MB Diversified Energy

Insurance American Well Technologies Construction/Products ARC

Beverages/Co ee & Tea ClearWater R. Morgan Harwith, Manufacturers/Machinery

Creative Vision Studio, LLC Monica M. Hendrix,

Freight Forwarders/International

JDJ Distributers, Inc. Real Estate/Investments Jewish Vocational Service Randy H. Lapin, 323.761.8888

Property Attorneys

Travel Agencies SEO Networker DBA Consultants/Internet Sion Research Associates, Inc. Consultants

Hotels & Motels

Solutions, LLC

Copiers/Sales & Service

800.985.9157

Community Organizations

Stephen Gould Corporation Chris Comstock, 310.338.9050

BRONZE

Energy Conservation Services

Graphic Designers

JT Blinds, Inc.

Packaging/Custom

Advantage, Inc. Printers Alliance Vendor Management Solutions Amy Deak, 888.502.3600 Sta ng

& Products Modern Postcard Fred Hernandez, 800.959.8365 Marketing and Design Operation Hope Lance W. Triggs, 213.891.2900 Economic Development/

Asthma & Allergy of America, CA Chapter aka AAFA Health Care/Services BCIpr Beth Binger, 619.987.6658 Public Relations

CRG, LLC Consultants/International Trade Dream Design Construct, LLC/ BC Professional Drafting Services (BCPDS) Gabriel Bustamante,

Ivan Kinkennon, 818.361.2300 Window Coverings Judith Steele, Ph.D., Consultant Services Consultants/Transportation Kindred | Posey Intellectual

Consultants MBSG Robert Michlin, 818.865.1373 Consultants/Business McKim - Gresh Architect, LLP Jonathan McKim, 602.315.9996

MoZaic Real Estate, Inc.

Sterling Transportation Stephen Taglianetti, 310.338.9333 Transportation Strategic Shift Consultants/International Trade

Financial Information

Bee Catchers

818.290.0330 Alan M. Kindred

Architects

Studio Bert Forma

BA, Inc.

Architects/Engineering

888.499.5558

McTigue

Kevin A. Maldonado, 213.625.3500

Kenyon A. Walker, 213.622.2100 Engineers BPM Windes - Long Beach Accounting/CPA California State Polytechnic

Our Weekly Los Angeles Media PANFA Solutions Sta ng/Technical

Pest Control Benchmark Merchant Solutions Credit and Debit Card Processing

Farmers Insurance Group - Walt Whitney Walt Whitney, 310.559.7300 Insurance Agents

Attorneys/Patent Law Konica Minolta Business Solutions Copiers/Sales & Service

Architects Meathead Movers, Inc. Movers & Storage

Manufacturers' Representatives Sunrise Apartments Antoinette Nix, 949.748-8200 Housing Taya International, Inc. Tommy Wang, 626.507.8091

University, Pomona Universities & Colleges Cappuccine, Inc. Beverages/Co ee & Tea Cessna Aircraft Company

Popular Community Bank - Anaheim Banks Sitrick And Company Holly K. Baird, 310.788.2850 Public Relations Supermedia, LLC

BGreen Lighting Co. David A. Kevorkian, Lighting Black Halo Productions, Inc. Clothing/Designer BookEnds

G Fiori Floral Design

213.765.3365

Florist GABA German American Business Association of California, Inc. Trade Organizations

L.A. Air Cargo Association Trade Organizations LA Computer Fix Computers/O ce Systems Labor Management Services, Inc.

Travel Agencies

Real Estate/Investments N.S.A. International, Inc. Consultants

New York Life-Tassycia McFarlane Tassycia McFarlane,

ThinkLA Susan Franceschini, 310.823.7320 Trade Organizations Thomas Investment Management Marc Thomas, 424.239.9535

GAGUA

323.875.9372

Investment Services/

Manufacturers/Aerospace

Education/Services

Consultants/Financial

Management

Cirque du Soleil Matthew Boone, 866.353.5625

Marketing and Design The Bank of Tokyo -

BridgeArc

Software Developers

Insurance/Workers Compensation

Oday&Sons, LLC

WAMS, Inc.

Entertainment

Mitsubishi UFJ, Ltd.

Good Bye Junk, LLC

Landa's Painting Co.

Allison M. Kirk, 800.421.7151

Distributors

Reginald C. Webster, II,

Mailing Services

Information Technology/Services

City of Hope - Medical Center

Banks/International

British Consulate General/

Contractors/Painting

Profitable Solutions

Watts Village Theater

Hospitals

The Gonzales Law Group

UK Trade & Investment

Waste Management/Rubbish

Law O ces of Amir

Institute, Inc.

Company

Disposal

Soleimanian, Mr. Ticket

Lynn M. Hoopingarner

David Mack, 661.802.1546

CSULA - College of Extended

Consulate O ces

Grand Destinations

310.652.5678

Entertainment

Studies & International Programs Universities & Colleges

Attorneys The J. Paul Getty Trust Education

Broadway Garage Creative Farnaz Maghsoud, 818.929.7908 Graphic Designers

Travel Agencies

Attorneys/DUI - Criminal Defense

Consultants/Management

WilmerHale - Jessica Kurzban Jessica Kurzban, 213.443.5360 Attorneys/Business & Civil Litigation

Faces of the Chamber

Members talk about why they invest in the L.A. Area Chamber

Chamber to really understand what’s going on at a national and international level.” ”The Chamber
Chamber to really understand what’s going on at a national and international level.” ”The Chamber

Chamber to really understand what’s going on at a national and international level.”

”The Chamber is a living rolodex of the best our business community has to o er.”

David Herbst

Monica Banken

Member since 1969

Member since 2003

I can count on the Chamber to give me

a broader national and international

member since 2003. I am also involved in

perspective on policies important to business. I have particularly enjoyed Council and World Trade Week Committee as venues for sharing and analysis with policymakers and and nonprofit sectors.

County of Los Angeles. The chief benefit of L.A. Area Chamber membership is the people you meet. Through my involvement at the Chamber, I’ve met some extremely bright and driven people from a vast array of professions.

bright and driven people from a vast array of professions. “Boeing appreciates the Chamber’s e orts

“Boeing appreciates the Chamber’s e orts in providing makers.”

Jim Herr

The Boeing Co.

Member since 1963

As the chair of the Education & Workforce amazing work that the Chamber does members on a variety of subjects. The Chamber is leading e orts to develop the workforce for the 21st century. That is important to an engineering company like Boeing, whose success depends upon a skilled and educated workforce and a competitive business environment.

educated workforce and a competitive business environment. “The Chamber has a wide range of programs that

“The Chamber has a wide range of programs that seek to create business partnerships and foster new economic opportunities for companies.”

Hiroto Kobayashi

Member since 1962

California. Because of our activities, similar objectives. One of the great benefits of Chamber membership has been our participation in programs that believe that in 2012 the development of will be more important than ever.

2012 the development of will be more important than ever. “The L.A. Area Chamber is a

“The L.A. Area Chamber is a leader in our global trade community. Their support and collaboration is invaluable.”

Bronwen Madden

Deputy Director Center for International Trade

Member since 2007

The L.A. Area Chamber serves as a hub for the international trade community. It provides a platform where we connect on global business issues, coordinate trade activities and advocate for export including World Trade Week and The Americas Business Forum, provide access and insight into international markets. As host to the L.A. Regional Export Council, the Chamber brings together influential stakeholders who work to increase trade activity and create jobs for the region.

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A better L.A. is our business

A better L.A. is our business
A better L.A. is our business
A better L.A. is our business
A better L.A. is our business lachamber.com Our Mission By being the voice of business, helping

lachamber.com

Our Mission

By being the voice of business, helping its members grow and promoting collaboration, the Los Angeles Area Chamber of Commerce seeks full prosperity for the Los Angeles region.

Diamond Club

The Chamber gratefully acknowledges the support of our largest member investors, the Diamond Club, for their help in fulfilling the Chamber’s mission.

AT&T Bank of America Chevron Corporation Clear Channel Outdoor, Inc. Majestic Realty Co. Microsoft Corporation Time Warner Cable The Walt Disney Company Wells Fargo

Be a part of the L.A. Area Chamber’s signature events by becoming a sponsor.

123rd Annual Inaugural Dinner | JAN. 26

Principal for a Day | FEB. 24

Los Angeles on the Hill, ACCESS Washington, D.C. | MARCH 5-7

Di erent sponsorship levels are available. Contact Lee Ligons,

213.580.7523 or lligons@lachamber.com.

The Los Angeles Area Chamber of Commerce is committed to advancing global trade in the region and helping local businesses build international relationships and expand global reach.

For more information or to get involved www.lachamber.com/globalinitiatives.

To read about our global initiatives accomplishments in 2011, scan this QR code with a smart phone.

. To read about our global initiatives accomplishments in 2011, scan this QR code with a
. To read about our global initiatives accomplishments in 2011, scan this QR code with a
in 2011, scan this QR code with a smart phone. explore. experience. expand. Sharpen your business

explore. experience. expand.

Sharpen your business performance with a custom program tailored to your company’s needs.

with a custom program tailored to your company’s needs. From leadership development for top managers to

From leadership development for top managers to communication skills for an entire workforce, UCLA Extension can tailor an educational program to fit your specific needs and deliver it on-site at your workplace.

With a UCLA Extension Custom Program, you:

With over 100 certificates in more than 20 fields, we have the resources and expertise to customize a curriculum that can sharpen the performance of your organization.

Choose from popular programs in International Business, Computers & Information

For more information contact Sig Ferregur at (310) 206-3565 or customprograms@uclaextension.edu .

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