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PROJECT REPORT ON

COMPETITIVE ANALYSIS OF TATA MOTORS AT SELECT MOTORS, WARANGAL .

Submitted in partial fulfillment of the requirement for the award of degree of MASTER OF BUSINESS ADMINISTRATION To the DEPARTMENT OF COMMERCE AND BUSINESS MANAGEMENT KAKATIYA UNIVERSITY, WARANGAL By IMRAN ULLA BAIG MIRZA Ht.No:-10-162-C-1018 At VAAGDEVI INSTITUTE OF MANAGEMENT AND SCIENCES
BOLLIKUNTA, WARANGAL-506005 (Affiliated to Kakatiya University)

April 2011

Ph. M. WARANGAL-506005 (Affiliated to Kakatiya University) Dr.Phil. DIRECTOR CERTIFICATE This is to certify that Mr. Warangal” and completed the work in partial fulfillment of the requirement for the award of MASTER OF BUSINESS ADMINISTRATION (M.A.M.B. Warangal.. as per the norms stipulated by the KAKATIYA UNIVERSTY.) course. DIRECTOR VAAGDEVI INSTITUTE OF MANAGEMENT SCIENCES . IMRAN ULLA BAIG MIRZA H.A in this college during the academic year 2009-2011 He has done the Project work entitled “COMPETITIVE ANALYSIS of Tata Motors at SELECT MOTORS.Com.T..B.No 10-162-C-1018 is a bonafide student of M. The work is original and has not been submitted for any other Degree or Diploma in part or in full.JAGANMOHAN REDDY M.D.VAAGDEVI INSTITUTE OF MANAGEMENT SCIENCES BOLLIKUNTA.

SANTOSH KUMAR) PROJECT GUIDE DECLARATION .BOLLIKUNTA. (Sri K.T. WARANGAL-506005 (Affiliated to Kakatiya University) CERTIFICATE This is to certify that the project entitled “COMPETITIVE ANALYSIS of Tata Motors at SELECT MOTORS. It is a bonafide work done by him and has not been submitted either in part or full for any other Degree or Diploma of any other University. Warangal” has been prepared by IMRAN ULLA BAIG MIRZA H.No 10-162-C-1018 under my supervision. He has completed this project work as per the rules prescribed by the Kakatiya University for the partial fulfillment of Master of Business Administration Degree.

(IMRAN ULLA BAIG MIRZA) ACKNOWLEDGEMENTS .I hereby declare that the project entitled “COMPETITIVE ANALYSIS of Tata Motors at SELECT MOTORS. I also declare that this is the original work done by me and no part of this work has been submitted either in part or full for any Degree or Diploma of any other University or institution. Warangal” is a bonafide work done by me as a part of the requirement of Master of Business Administration at VAAGDEVI INSTITUTE OF MANAGEMENT SCIENCES affiliated to the KAKATIYA UNIVERSITY during the year 2011.

Bollikunta. for his continuous guidance in successful completion of my project. Warangal. Dr. M. Last but not least I thank my parents. Jaganmohan Reddy.Santosh Kumar. Vaagdevi Institute of Management Sciences. for his support in completion of my project. Warangal. My special thanks to our Director. Vaagdevi Institute of Management Sciences. Bollikunta. I express my sincere gratitude to Sri Ravi Chander Kumar. System administrator. I sincere praise the efforts of Sri K. faculty. I thank all the other staff member who helped me in completion of my project. (IMRAN ULLA BAIG MIRZA) CONTENTS .I thank the management and staff of SELECT MOTORS for permitting me to do the project in their organization. friends who have helped me in successful completion of my project.

5.NO CHAPTER INTRODUCTION RESEARCH METHODOLOGY PAGE 1-11 12-15 1. 3.SL. 2. COMPANY PROFILE DATA ANALYSIS AND INTERPRETATION 29-43 CONCLUSIONS AND SUGGESITIONS 16-28 44-59 QUESTIONNAIRE BIBLIOGRAPHY . 4.

CHAPTER I .

CHAPTER II .

CHAPTER III .

CHAPTER IV .

CHAPTER V .

QUESTIONNAIRES .