Dear respondent, I am a student of Lovely Professional University.

We are making a research project on “Consumer Behavior Towards Advertisements In Social Networking Sites”. We assure that data provided by you would be used only for the research purpose. So, kindly help by filling up the following survey form.

Name

_________________

Email id: ____________________ Gender: ○ Male ○ Female

Phone no.________________ What is your monthly salary? o o o o

Occupation: ○ Working ○Student

Below 10,000 Age: ○ below 18 10,000 to 50,000 ○ 18-20 50,000 to 1,00,000 ○ 20-25 Above 1,00,000 ○ 25-30 --------------------------------------------------------------------------------------------------------------------------

1) Do you use internet ? o Yes o No(proceed further only if your answer is yes) 2) o o o o o List any 5 sites you are aware of. ________________ ________________ ________________ ________________ ________________

3) Out of these how many sites are you aware of ? □Facebook □ Yahoo □ Orkut □Google □ Twitter □ Youtube □ Linkedin 4) Out of these, which websites have you created an account with? □Facebook □ Yahoo □ Orkut □Google □ Twitter □ Youtube □ Linkedin 5) On a scale of 1 to 4 rate the following sites how much you use the following sites 1-Never , 2-occasionally, 3-sometimes, 4-everyday o Facebook ______________ o Yahoo ______________ o Orkut ______________ o Google ______________ o Twitter ______________ o Youtube ______________ o Linkedin ______________

(7.6) o o o Do you think that the no. of hours you spend on these sites has Decreased Same Increased 7) On a scale of 1 to 7 how much would you suggest a friend/relative/colleague about the following sites? Encircle your answer.videos. if it is the only choice? o Yes o No . 1 –definitely not suggest) o Facebook _7_6_5_4_3_2_1_ o Yahoo _7_6_5_4_3_2_1_ o Orkut _7_6_5_4_3_2_1_ o Google _7_6_5_4_3_2_1_ o Twitter _7_6_5_4_3_2_1_ o Youtube _7_6_5_4_3_2_1_ o Linkedin _7_6_5_4_3_2_1_ 8) o o o o o o o o o o On a scale of 1 to 7 how much do you use website for: Chatting _7_6_5_4_3_2_1_ Share pictures. audios _7_6_5_4_3_2_1_ See advertisement _7_6_5_4_3_2_1_ Play online contests _7_6_5_4_3_2_1_ Play games _7_6_5_4_3_2_1_ Online shopping _7_6_5_4_3_2_1_ Online banking _7_6_5_4_3_2_1_ Online ticket reservation _7_6_5_4_3_2_1_ Online entrance tests _7_6_5_4_3_2_1_ Online job search _7_6_5_4_3_2_1_ 9) o o o Do you think online advertisements are genuine? Yes No Can’t say 10) Do you think genuine brands offer better online schemes or offers? o Yes o No 11) Would you buy a product of your choice online.definitely suggest.

12) Would you suggest online advertised offers to your friends/relatives/colleagues? o Yes o Not 13) Would you suggest online advertised offers after getting benefits? o Yes o No 14) Would you like to play in a contest to win a branded product of your interest? o Yes o No o May be 15) Would you like to be featured publicly for a product’s next ad campaign ? o Yes o No 16) Would you like to get updates about your favorite brands online? o Yes o No 17) Would you like to be a member of online social group of your favorite brands? o Yes o No 18) Would you open an advertisement link to reach the next level of your online game? o Yes o No o Don’t play games 19) Do you find all online advertisements relevant to the actual message of advertisement? o Always o Sometimes o Never 20) Would you see an advertisement if suggested by your friend/colleague/relative? o Yes o No o May be 21) Would you block or spam the advertisement if it makes continuous and extensive updates? o Yes o No .

o May be 22) Rate the online advertisement performance on these sites in terms of your agreement and disagreement by circling the concerned no. as described below 1=strongly disagree 2=disagree 3=neither agree nor disagree 4=agree 5=strongly agree Efficiency Easy to find what you need o 1 o 2 o 3 o 4 o 5 Quick access to what you are looking for o 1 o 2 o Ordered stock is always available: o 1 o 2 Always truthful about offers o 1 o 2 3 o 4 o 5 o 3 o 4 o 5 o 3 o 4 o 5 Information given is in organized manner o 1 o 2 o Loads its pages fast o 1 o Simple to use o 1 3 o 4 o 5 2 o 3 o 4 o 5 o 2 o 3 o 4 o 5 Privacy Protects information about your web shopping behavior o 1 o 2 o 3 Does not share personal information with other sites o 1 o 2 o 3 o 4 o 5 o 4 o 5 System availability Always available for business o 1 o 2 o 3 o 4 o 5 This site launches and runs right way .

o 1 o 2 o 3 o 4 o 5 This site does not crash o 1 o 2 o 3 o 4 o 5 Pages at this site does not hang when you enter your order information o 1 o 2 o 3 o 4 o 5 Delivery(Proceed further only if you have done online shopping) It delivers orders when promised: o 1 o 2 o 3 o 4 o 5 Deliver within suitable time frame: o 1 o 2 o 3 o 4 o 5 Quick delivery: o 1 o 2 o 3 o 4 o 5 Protects information about credit card: o 1 o 2 o 3 o 4 o 5 Easy and quick transaction o 1 o 2 o 3 o 4 o 5 THANK YOU FOR FEEDBACK AND TIME .

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