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A BUSINESS MANAGEMENT SIMULATION
Helping to learn management strategy to keep your company ahead of competitors

. These situations/scenarios closely resemble business events and are similar to what one encounter in life of the organisation. COO. you must practice. HOW CHANAKYA IS PLAYED? l l l l l Two days' game is spread over five rounds and will be played by 3-4 member teams. Airline pilots practice on flight simulators likewise the business simulator assists the managers to hone up their skills for making smarter business decisions. The winning criteria will be pre-determined and participants take decisions every round to maximise winning criteria. or fly an airplane. Conflicting situations induce the Student/Manager Participant to take decisions under extreme pressure. like CEO. CHANAKYA: A BUSINESS GAME Chankaya is a computer simulated business management game based on specifically created scenarios that focus on developing the business acumen and hone up the decision making skills of people.e. WHY MANAGEMENT SIMULATION? The philosophy behind the management simulations is "learning by doing" i. if you want to learn dance or play an instrument. analyze competitors. Participants are confronted with business issues such as to develop a strategy. You get to face the pains and gains of running the company. and see the business effect of such decisions. execute tactics.WHAT IS MANAGEMENT SIMULATION ? Management Games is a simulation of real business environment. as in real life situations. Fuctional heads are appointed by team. Each team represents an enterprise. Case will be presented to each team with financial reports. CFO. and CMO.

finances and information. & many more. Jamshedpur FMS.Pune NMIMS-Bombay Xavier Vignana Jyothi .Kanpur IIM.TRACK RECORD The simulation Game is recognized to be the fastest and most cost-effective technique to train and test large number of learners. Honing operative and strategic decision making skills under constraints of time. where you actually manage a muti-million company and benefit with: l u u Understanding the cross-functional relationships among various management functions. u u u u u u u l l l l Beneficiaries from Management Institutes are : u u l IIT. Some of the most recent beneficiaries from the India Inc.Hyderabad Birla Institute of Mgmt Technology Sri Krishna College. Indian Oil Corporation Aditya Birla Group Reliance Industries NTPC Tata Steel ONGC Maruti Udyog Philips Tata Power SAIL Eicher Motors L&T MICO Bharti Enterprises Hero Honda Siemens & many more. Helping in finding and employing the available information for the data analysis of their own and competitor’s business.. l WHAT WILL BE THE LEARNINGS? You will have a realistic and enjoyable learning experience.000 participants in 500 corporates and 200 Business Schools across the country in the last 12 years. l u u u u u u u u .. Understanding the importance of team work under trying business situations and above all. marketing and pricing strategies. Understanding the financial implications of the decisions taken. Exposure of running a company in a simulated environment without causing damage to a live company. Coimbatore.. simultaneously.. Gets a synoptic view of a company’s operations and experience the thrill of running a company in a competitive environment. The decision of every round is fed into a sophisticated computer algorithm that models real world. are : u u u u u u u l Every team will have to work on production.Delhi ICFAI Symbiosis . AIMA has now conducted the Game for over 10. cost management and product development to reach the goal before others.Lucknow XLRI.

Today. 2004. role play. All India Council of Technical Education (AICTE) and some other professional bodies. besides being an active member of the Asian Association of Management Organisations (AAMO). AIMA is represented on a number of policy making committees of the Government of India. “The intricacies of the games emphasized the need for coordinated effort” BHEL “ C h a n a k y a s o f t w a re t e s t s t h e participants managerial skills” Business Standard “We were virtually leaders of a company down to our veins” Aditya Birla For further details just visit our Website or write to us at Games Administrator / Games Manager ALL INDIA MANAGEMENT ASSOCIATION Management House. WHAT THEY SAID “We were able to see the organization from top management Perspective” Siemens Ltd. AIMA is recognised for its national stature. AIMA currently holds the Presidency of AAMO till 2007. unique delivery and swift learning capability. the Indian Institutes of Management. AIMA was intended as a cause group a body to pool management thought in the country.: 011-24626689 E-mail: managementgames@aima-ind. Research. over five decades later.LEARNING VALUES For executives and managers. New Delhi-110003 24608513 Tel. Management Development Programmes.org .aima-ind. 14 Institutional Area. ABOUT AIMA In 1957. For participants. which is the Asia-Pacific regional body of the World Management Council. a case study. Competitions.org Website : http:/www. because of its wide coverage. all the National Management Organisations in the Asia Pacific Region and St Gallen University of Switzerland etc. The Association maintains close links with a number of overseas professional bodies and institutions like the American Management Association. Chartered Management Institute (UK).000 corporates as Institutional Members. National Events. over 30. AIMA's activities include Distance Management Education. Lodhi Road. OJT(On Job Training) or assignment. Publications & Testing services.: 011-24617354 Fax. having taken over from New Zealand in October. the Game is 2 year MBA compressed into 2 days. the All India Management Association (AIMA) was created as an apex body with active support of the Government of India. an organisation to facilitate the furtherance of the profession and its contribution to the society. the game is more effective than other forms of learning such as conventional class teaching. upheld by a broad base of 58 Local Management Associations including two Cooperating Associations abroad. a forum to develop a national managerial ethos.000 professionals as Individual Members and over 3.

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