Managing People and Performance

Article Critique

ARTICLE CRITIQUING
The article “An Introductory Note on Managing People in the organisation” by Ann Frost and Lyn Purdy focuses on what effective managers need to possess and understand. The main focus of the article is on how the managers can increase the performance and productivity of an organization through management of the most valuable resource of the organization i.e. people. The article highlights on the critical issues that a manager needs to handle to increase the overall performance. The issues dealt are organization structure, organization culture, motivation, cognitive differences etc. The issue rose in the beginning of the article by the authors that efficient managers need to use a blend of both interpersonal skills and motivation and ability of managers to accomplish organizational goals. Understanding what motivates employees, what encourages them to increase performance would help the managers to identify what type of leadership would be effective and what environment is preferred by employees. The concentrated issue raised by the authors regarding organizational structure which helps in creating unique and difficult to imitate capabilities that organization needs for sustainable competitive advantage. It is mostly important in micro level organization. The structure of the organization helps an individual manager to change the pattern of performance through redesign and restructuring. The authors have also provided with the theoretical importance of organizational structure. The article explains the types of organizational structure their importance and organization where they are best suited. The understanding of organization structure helps managers performing their task effectively and efficiently. Organization Culture has also been considered as an important issue for the managers to issue. It deals with how organization members react to different cultures in the organization. There could be different culture within different department within an organization itself. The culture in R&D department and the Manufacturing department’s culture illustrate the difference. The article also talks about manifestations of culture through the use of jargons, stories and the games to motivate them to move ahead in the organization. Employees need to socialize with the culture of the organization; this is also considered during the selection process. The organization also enact to the socialization process through:

Rigorous, multi-step selection and orientation process Signalling the employees what goals, targets, attitudes and behaviour are important for the organization Rewarding the employees to reinforce culture.

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Mukund Upreti (08312)

Managing People and Performance

Article Critique

Thus, organization culture has a huge effect in the performance of the organization. The strategic culture is better in comparison to strong culture to improve productivity. Managers need to identify what cultures are important for them to establish through actions and policies as they have reflective effect on the performance of the organization. The issue further addressed in the article is motivation; the basic assumption by the author which is true is that all managers seek for highly motivated and employees willing to give in their best effort to achieve goals and targets. The authors have discussed on McClelland’s Need Theory where it is discussed that what the factors that motivate employees are. The theory illustrates the three different needs of the employees as: • • • The need for achievement The need for affiliation The need for power

Along with these factors the authors have given emphasis on the Equity Theory or the Process theory of Motivation. The manager needs to identify what is considered important by the employees and what would be the result of lack of reward on equity. The relation of performance and importance of reward are well explained by the authors through Expectancy Theory. The theory emphasizes that employees are motivated through expectancy that is the performance from certain effort, instrumentality is the reward from the level of performance given and valence the individuals importance to the reward. The next issue highlighted is the cognitive difference where the authors assume that these shape the behaviour in organizations. The authors highlight three important cognitive differences that shape organization behaviour are Personality, Learning style, Perception Understanding people’s personality characteristics and individual learning style help a manager to ensure that job assignment and leadership styles are appropriate to the individual. Though the authors have dealt about MBTI as technique for employee and work group development, leadership training, and career planning, they suggested not use MBTI for selection process due to unsuitable questionnaire design. The authors also talk about diversity in organizations, stating how age, gender, religion, ethnicity affect the performance of the organization. Organisation today is very diverse in terms of gender, ethnicity, nationality, etc. So, the manager should understand individual differences and their likely impact to effectively manage the diversity in the organisation and ensure success. Similarly, while dealing with diversity in the workforce, the authors have given several facts regarding composition of workforce in Canadian organization regarding presence of women in workforce, race and ethnicity, age and disabled people.

Mukund Upreti (08312)

Managing People and Performance

Article Critique

The authors have dealt with most of the major issues related to managing people in an organization though there are few short-comings in the article like the authors have not discussed about how the performance should be evaluated or appraised, what communication style should be practiced in the organization. The authors have also limited their issues not concentrating on training and development to motivate employees. Thus, the article clearly shows how a manager can be effective and efficient in understanding, motivating and increasing the performance of the employees may it be within the department or the organization as a whole. This article could be further extended as an extensive research on the organizational level in context of Nepal and examples should be from Nepalese organization

Mukund Upreti (08312)