Expanded Premium Ads
Facebook: Building Essential Connections
How Premium Ads work
Premium Ads that start from your Page are flexible, simple, and social. They create a seamless experience across interactions on your Page, in your media, and in the News Feeds of people and their friends.
Post on your Page.
Choose from 6 kinds of Page posts: status updates (text), photos, videos, links, questions, and events. The post may appear in fan’s News Feeds.
Promote it to get your message out.
The ad is created from the contents of your Page post. Anything you can post on your Page, you can turn into an ad to appear in the right hand column.
Show enhanced social context for friends.
When friends of your Page’s fans see your ad, we’ll automatically expand the ad with enhanced social context about those fans, at no extra cost to you.
Provide more points of engagement for fans.
Fans will see an expanded interface below the ad that lets them like or comment on the post directly from the ad.