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Kent BressDirector  Aeronautics and Cross Agency Support DivisionOffice of International and Interagency RelationsNASA HeadquartersWashington, DCMarch 5, 2013
www.nasa.gov 
 
Agenda 
What is Public Diplomacy?
How Does NASA Cooperate Internationally?
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Overview
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Guidelines
What is NASA’s Role in Public Diplomacy and How has it Changed
Over Time?
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Government to Government Cooperation
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International S&T Organizations
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International Education
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Outreach
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Social Media
Summary
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What is Public Diplomacy? 
Term coined in the 1960’s by Edmund
Guillon, dean of Fletcher Schoolof Law and Diplomacy, Tufts
Public diplomacy
 –
 
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deals with the influence of public attitudes on the formation and execution of foreign policies 
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effectively 
 
communicating with publics around the globe - to understand,value and even emulate America's vision and ideas 
(Jill A. Schuker, former Senior Director for Public Affairs at the National Security Council, July 2004)
3Bhopal, IndiaInternational Observe the Moon Night, 2011

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