 South Africa is a constitutional democracy.  Population of South Africa is 51.19.SOUTH AFRICA – AN INTRODUCTION Located at southern tip of African continent having a surface area of 12. its politics are dominant by the African National Congress.  .8 million (Census 2011)  There are 11 official language of South Africa.090 km2.

. a variety of cultures and traditions as well amazing outdoors for sports and other adventure activities. The currency of SA is South African Rand. communications. legal. well developed financial. diverse wild life. energy.SOUTH AFRICA – AN INTRODUCTION    South Africa is a middle income country with a plentiful supply of resources. SA also offers an extreme scenic beauty. it was the best performing currency against the dollar between 2002 and 2005. and according to Bloomberg Currency Scorecard. and transport sector.

etc.materialistic values  Cape Town .superior attitude  . colonialism and migration have brought in white Europeans.FAMILY AND RESIDENTIAL Urban areas having ethnic groups like indigenous black peoples of S. Indians. Indo-Malays.A.  The nuclear family and the extended family or tribe Rural/Urban residential values  Johannesburg . Chinese.

 Wrapping does matter  . bring flowers. wait for a woman to extend her hand  Birthdays(spatially 21& 40) and Christmas. decent quality chocolates. or a bottle of good South African wine to the not shake hands .  If you are invited to a South African's home.MEETINGS & GIFTS With foreigners – shaking hands while maintaining eye contact and smiling  Women .

BUSINESS ETIQUETTES      Do not need to create long-standing personal relationships Company not known in SA. or telephone. a more formal introduction may help you gain access to decision-makers Most businessmen are looking for long-term business relations. Often use metaphors and sports analogies to demonstrate a point . letter. prefer face-to-face meetings to more neutral communication mediums such as email. Most Africans.

BUSINESS NEGOTIATIONS Woman expects some condescending behavior and to be tested in many ways compare to male  Do not disturb African while they are speaking  Start negotiating with a realistic figure  Decision-making process can be slow and protracted  .

FOOD     Starches and meats characteristic of a farming and frontier society Food plays a central role in the family & community life of all groups except the British Slaughtering and the brewing of traditional cereal beer are essential in securing the participation and goodwill of the ancestors Afrikaners and Coloured people gather at weekends and special occasions at multifamily barbecues called braais .

discovered at Kimberley in west central area Wealth from these fields helped finance the exploitation of the greatest gold reef in the world. conflict between groups centered on the possession of grazing land and livestock 1867. the largest diamond deposits in the world. the country undergoes an industrial revolution of twentieth century and became a major manufacturing economy by 1930 . which was discovered on the Witwatersrand in 1886 Mining.ECONOMY     Black Africans and white colonists.

communications and financial services  .MAJOR INDUSTRIES Diamonds. gold. heavy equipment. platinum. wine. coal. particularly in Africa  Automobile assembly. and rare metals  Ownership mines in other countries. tourism.

DIVISION OF LABOR Women and girls did most forms of agricultural labor  Men and boys attended to the livestock. and warfare  Educational opportunity has expanded for black citizens. politics. a gradual shift from a racial to a class-based division of labor  . cattle raiding. law.

Before colonialism. the aristocratic chiefs symbolized their authority by wearing special animal-skin clothing. and Indians obtained a formal education and a Europeanstyle middle class cultural Since 1994. Despite of the color bar in all economic areas. . people of color have assumed positions in the leading sectors and higher levels of society. and ornaments. some Africans.SOCIAL STRATIFICATIONS     The people were served on the basis of color cast system. Coloured.

POLITICAL LIFE     Political life in black African communities centered on the hereditary chieftaincy. European political life began with the Dutch East India Company in the Cape. British and Afrikaners. . Mandela. remains one of the most accepted political records in the world. Nelson R. The origin and expansion of European colonies and republics began the long and bitter conflicts between African chiefs. The first democratically elected president.

Many black ethnic universities under apartheid have continued to experience political disagreement and financial crises.SOCIALIZATION     Infant care is traditionally the sphere of mothers. There are more than twenty universities and frequent technical training institutes. and older sisters in black and Coloured communities. grandmothers. Christian and Muslim (Coloured and Indian) clergy introduced formal schools with a religious basis in the eighteenth and nineteenth centuries. .

pottery. beadwork.THE ARTS AND HUMANITIES Pre-colonial African cultures produced a wide range of artistic artifacts such as clothing.  Today these traditions are developed in new as well as established forms in elegantly fashioned folk and popular craft work and even painting.  . and external house decoration and design. basketry.

500.  . and  970.  1.PAPER INDUSTRY IN SOUTH AFRICA South Africa is the only country in Africa which produces pulp and paper other than Swaziland.000 tons of chemical wood pulp.  South Africa produces about 370.  316.000 tons of printing and writing paper.000 tons of mechanical wood pulp.000 tons of news-print.

 Pulp and paper’s direct input to South Africa’s balance of payments in 2010 was an extraordinary R4. Mondi.  . and others.PAPER INDUSTRY IN SOUTH AFRICA South Africa is ranked the 15th largest producer of pulp in the world and 24th in paper production.  The main pulp and paper companies functioning in South Africa are Sappi.5 billion.


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