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Madhurendra (2011MB0005) Moumita Barman (2011MB0014) Shishir Sinha (2011MB0021) Vinod Kumar(2011MB00 Manoj Jaiswal(2011MB47) Razi Khan (2011MB0051) Satyajit Ghosh(2011MB0055)

OFFICE -: Hirapur, Dhanbad, Jharkhand

HOSTING WEBSITE FOR OCCASIONS: THE EVENT PLANNER AND SEVICES (www.com as internet is a great boom for advertising and to reach our services or planning to all classes of people everywhere.occasions.com) We will host a website name www. Following will be the details for our websites: HOME ABOUT US SERVICES FAQs CONTACT US . It will give us a psychological edge over other companies. It will cost very little as we can make a website of our own.occasionsplanner.

We provide following types of event arrangement services:       Wedding Anniversary Birthday Theme Party Corporate event Inauguration Ceremony .NATURE OF BUSINESS It is a event service business.

corporate event.MISSION: OCCASIONS is a full service company that provides complete services for weddings. inauguration ceremony etc. .To provide the best quality service to its target customers and to reduce the cost of people in organizing the functions and anniversary. theme party. anniversary. birthday. VISION: To be a market leader in event service provider in Dhanbad region and to spread our business to whole India.

Therefore we offer a host of packages and services specifically tailored to the needs of each client. .OBJECTIVES  To provide best services to make both a pleasurable and a memorable experience.

event etc around the world means that management can no longer be ad hoc  According to recent report published by price waterhouse and cooper the live entertainment segment alone is poised to grow at 20% in the coming years. party. .  As Dhanbad is a coal capital of India so people have money to spend in events so there is a good opportunity to growth of this industry and as per our survey we found that millions of rupees spend in organising wedding and others events.INDUSTRY ANALYSIS  The recent growth of wedding.

 Growing market.  Increasing number of nuclear families.The followings factors are likely to impact for occasion plan:  Rising population and incomes.  Palate and lifestyle changes. .

Company Summary  Founded initially on a part-time basis. Occasions is a small business designed to meet the needs of the ever changing dhanbad  Occasions is established as a partnership with the intention of selling the business when it is established to one of the employees invested in the vision of event planning .

EventPlanningSoftware  3.ResourcesManual . Party Pack  2.Products and Services  1.

.  Step-3 Setting up of an office at a selected place  Step-4 Advertisement through newspapers. mobile. furnitures etc.  Step-2 Purchase of office equipment which consist of computer . 25000 each towards the business. pumplets and word of mouth.Operation plan  Step-1 All the entrepreneurs are contributing Rs.

 Step-5 Consultation with different service providers like caerers .  Step-6 Reaching customers with innovative ideas and plans  Step -7 Survey of sites where event is to be organised  Step-8 Providing services with well identified technologies and facilities . tent houses and decoraters.

Market Segmentation .

Sales Forecast  By beginning on a smaller scale.  A rapid increases during the holiday season will boost sales. Occasions has the foresight to grow at a rapid pace to keep up with demand. then allow that growth to level off at a steady rate. however. we understand that sales of products and services will vary in different months. .  We wish to maintain a steady rate of sales growth.

decorators. .Organizational Structure  The management team within Occasions will be small in the beginning. then contracts with caterers. and bands to fill out the event. who plans events. The primary employee is the founder. disc jockeys.

Vinod Kumar   HEAD OF FINANCE: Mr. Madhurendra Kumar Mr. Razi Khan  HEAD OF PROCUREMENT: Mr. Manoj Jaiswal  HEAD OF IT & INFORMATION: Mr. HEAD OF MARKETING:    Mr. Satyajit Ghosh  HEAD OF PLANNING & PERFORMANCE MANGEMENT: Mr. Shishir Sinha Ms. Moumita Barman .

. Totally new concept in the local market. Credits are available easily due to the tag of ISM.  2. Different services under one roof. Lack of large capital  4.SWOT ANALYSIS  STRENGTH  1.  WEAKNESS  1 .  3.Inexperienced entrepreneur or lack of corporate exposure  2. Tough to create customer awareness.  3.Entrepreneurs are qualified with management education.

 OPPORTUNITY  1.Lack of competitors  2. Totally new concept  THREATS  1.Local administrative policies and restrictions .Emerging markets  3.  3.Local “dharamsalas” and venue halls.Local vendors who provide different services.  2. Small market place  4.

FINANCIAL PLAN                PROJECTED PROFIT AND LOSS ACCOUNT REVENUES REVENUE FROM SERVICES EXPENSES RENT SALARY ELECTRICITY CHARGES TELEPHONE CHARGES INSURANCE EXPENSES PETROL EXPENSE TRANSPORTATION CHARGES OTHER CHARGES PROFIT 1000000 24000 60000 3000 12000 1500 12000 6500 15000 8.000 .66.

            PROJECTED BALANCE SHEET ASSETS OFFICE EQUIPMENT COMPUTER OFFICE FURNITURE MOTOR CYCLE(SECOND HAND) TELEPHONE CASH AND BANK LIABILITY CAPITAL (175000+866000) + PROFIT 8000 18000 8000 30000 2000 975000 1041000 .

Rapid growth of local and surrounding market. The entrepreneur belongs to the management background and the reputed institute like ISM Dhanbad. Dhanbad consists of diversified communities and religion. The nearest competitors are present in Kolkata and Ranchi and hiring them is very costly as accommodation charges are very high. Lack of competitors in the native or nearby markets. . 3. which creates a expanded potential customer group. 6.CONCLUSION 1. The credibility of owners is high due to above mentioned reason. 2. which will be helpful to sustain in competitive advantage. 5. 4.

THANK YOU .

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