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Business Communication: Successful Oral Presentations

Susan H. Irons Business Communication Kenan-Flagler Business School

Your Goal
To develop strategies and skills for delivering effective and professional business presentations

Susan H. Irons Successful Oral Presentations

For a successful presentation:
  

Analyze the situation Organize your ideas Develop effective delivery techniques

Susan H. Irons Successful Oral Presentations

Analyze the Situation

Speaker: What is your relationship to your audience? Purpose: What is your goal? (To inform? To persuade? To entertain?) Audience: Who are they? What do they know? How will they react?
Susan H. Irons Successful Oral Presentations

For a successful presentation:    Analyze the situation Organize your ideas Develop effective delivery techniques Susan H. Irons Successful Oral Presentations .

Organize Your Ideas       Opening Purpose Preview of main ideas Development of main points Review/summary Closing Susan H. Irons Successful Oral Presentations .

Organize Your Ideas: Opening       Gain attention (unusual fact) Give bottom line Show benefit(s) to listeners Introduce yourself Show your qualifications Clarify topic Susan H. Irons Successful Oral Presentations .

Organize Your Ideas: Purpose  Develop a purpose slide Explain your purpose orally  Susan H. Irons Successful Oral Presentations .

an outline  Make this preview slide your “moving blueprint” for the presentation Susan H. Irons Successful Oral Presentations .Organize Your Ideas: Preview  Offer a table of contents. an agenda.

I want to move on to health care options.Organize Your Ideas: Main Points Each point needs an oral signpost Now that I’ve discussed the salary increase. Susan H. Irons Successful Oral Presentations . The last point I want to make involves implementing the flex-time policy.

Organize Your Ideas: Main Points Each point needs development  Support your generalizations with specific information  Use logically persuasive tools to shape opinions (such as facts. Irons Successful Oral Presentations . analogy. appeals to needs and values) Susan H. history.

” Susan H. .Organize Your Ideas: Conclusion Provide an oral signpost “In conclusion . . Irons Successful Oral Presentations . . .” “To summarize .

Irons Successful Oral Presentations .Organize Your Ideas: Conclusion Review/summarize your main points Then- Refer to opening or  End with actions steps or  Refer to audience benefits Susan H.

Irons Successful Oral Presentations .Organize Your Ideas Why so much repetition? Susan H.

Organize Your Ideas PowerPoint Presentations Font  Design: 6X6 rule  Visuals  Handouts Remember: YOU are the presentation! Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Organize Your Ideas  Use visuals that enhance your message Visuals should relate to your message  help make your point  be consistent   Susan H.

Organize Your Ideas Effective PowerPoint slides are  simple  uncluttered  consistent Susan H. Irons Successful Oral Presentations .

Organize Your Ideas Audiences understand your point an average of 25% faster when communicated via a graphic representation than a text version. Irons Successful Oral Presentations . Susan H.

For a successful presentation: Analyze the situation  Organize your ideas  Develop effective delivery techniques  Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Develop Effective Delivery Techniques       Eye Contact Non-verbal communication Speaking voice Notes Handling questions Team Presentations Susan H.

Irons Successful Oral Presentations .Eye Contact Effective eye communication 5 seconds  x and z patterns  Avoid: Eye dart Slow blink Gazing out the window Lighthouse scan Susan H.

Develop Effective Delivery Techniques       Eye Contact Non-verbal communication Speaking voice Notes Handling questions Team Presentations Susan H. Irons Successful Oral Presentations .

Non-verbal Communication: Posture Upper body posture Lower body posture Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Non-verbal Communication: Movement Eliminate barriers Do the 2-step Susan H.

Non-verbal Communication: Gestures  Use appropriate hand and arm gestures Be natural and open Avoid these pitfalls: Figleaf Parade Rest Sisters of Mercy Jangler Susan H. Irons Successful Oral Presentations   .

Non-verbal Communication: Facial Expressions  Look pleasant  Smile whenever appropriate Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Non-verbal Communication: Energy  Start strong Show enthusiasm End with high energy   Susan H.

Irons Successful Oral Presentations .Develop Effective Delivery Techniques Eye Contact  Non-verbal communication  Speaking voice  Notes  Handling questions  Team Presentations  Susan H.

Susan H.Speaking Voice: Inflection Affects Meaning Effective communication is essential to organizational success. Irons Successful Oral Presentations .

Speaking Voice: Pace The most effective rate of speed for a presentation is between 175 and 190 words per minute. Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Speaking Voice: Volume and Clarity  Articulate well Don’t swallow ends of sentences Don’t drop voice at end of presentation   Susan H.

Irons Successful Oral Presentations .Speaking Voice: Verbal Clutter       Uh Ummmmmm Er You know Like Okay Susan H.

Develop Effective Delivery Techniques Eye Contact  Non-verbal communication  Speaking voice  Notes  Handling questions  Team Presentations  Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Notes  Format Appearance  Do not use the screen as your notes! Susan H.

Irons Successful Oral Presentations .Develop Effective Delivery Techniques Eye Contact  Non-verbal communication  Speaking voice  Notes  Handling questions  Team Presentations  Susan H.

Handling questions     Acknowledge audience members explicitly. Irons Successful Oral Presentations . What if you don’t know the answer? Susan H. Why? Repeat the questions. Why? When answering. don’t look just at questioner.

Develop Effective Delivery Techniques Eye Contact  Non-verbal communication  Speaking voice  Notes  Handling questions  Team Presentations  Susan H. Irons Successful Oral Presentations .

Irons Successful Oral Presentations .Team Presentations  Transitions and cues Handling technology Handling questions   Susan H.

Irons Successful Oral Presentations .Remember Basic Logistics!       Check out your presentation space Confirm the presentation time length Ask about the size of your audience Prepare a back-up plan Practice! Arrive early Susan H.

For a successful presentation: Analyze the situation  Organize your ideas  Develop effective delivery techniques  Susan H. Irons Successful Oral Presentations .