Integrated Links LLC

an xcell group company

African & Indian Sub-continent • • • • • • • • .About us. UAE.. The Promoters and Senior Management possess more than 15 years of exposure within the MEA region’s IT & Security industry. Portfolio of clients range from Resellers. Oman & USA Employees: 30 Turnover: USD 62 Million FY 2011 Business Units: Volume Business. B2C Business. • Integrated Links Oman. Value Business XCELL holds strategic partnerships with industry leaders enabling us to have preferred access to the latest technologies for our customers. founded in 2007 World wide branches: UAE. India. Kuwait. VAR’s and System integrators Markets currently addressed : Rest of Middle East. is a growing multi-disciplined Technology provider part of the UAE XCELL Group.

Business Structure VAR. Traditional Channel . SI Channel Value B2C E-commerce B2C Volume SMB.

Sales Revenue by Region .

Revenue by Product Line 14% 11% PC Server 16% 59% CE Others .

Partner’s .

We value those relationships and invest in their long-term development. .Shared Values • Integrity and Respect: The foundation of our business is integrity. Passion for Winning: We aspire to be the best at everything we do. suppliers. shareholders and team members must be conducted with integrity. Teamwork: We invest in our team members and provide a professional. • • Partnership: Strategic business relationships with customers and vendor partners produce mutual benefits. challenging and rewarding environment where we work together as one cohesive team to share ideas and resources. always striving to be the first choice for our customers and vendor partners. • • Ownership: We promote an environment of personal accountability that delivers consistent results against commitments. ethics and mutual respect. vendor partners. We all take responsibility for each team decision. All interactions with customers.

This Vision is supported by two fundamental principles that provide the foundation for all of our activities: Organizational Excellence and Core Values. and implements processes to achieve. • This Quest for Excellence requires hiring. • Our performance will be guided by a clear and concise strategic statement for each business unit and by an on-going Quest for Excellence within all operational and staff functions. developing and retaining a diverse workforce of the highest calibre. each function employs metrics to define. • Attaining our Vision requires superior and continually improving performance in every area and at every level of the organization.Vision • XCELL’s vision is to deliver value and build customer leadership faster. better and more completely than our competition. . To support this Quest. world-class status.


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