Thanda matlab

PRODUCTS IN INDIA BY COCA-COLA
• • • • • • • • • Coca-Cola Thums-up Fanta Limca Sprite Maaza Kinley Georgia Minute Maid

HISTORY OF COCA-COLA
• Invented in may 1886 by Dr. John S. Pemberton in Atlanta, Georgia. • A truly global brand • The world largest selling soft drinks since 1886

MISSION
• To refresh the world in mind, body & sprit. • To create a value in brands & difference everywhere we engage. • To inspire moments of optimism through our brand and action. • Being a global leader in Beverage.

VISION
• Profit: Maximize the return of shareholder. • People: Establish a great place to work where people are inspired to the best they can do • Planet: Being a responsible global citizen that makes a difference.

HR Line Function
VP, Customer Development (Nita Pennardt)

SALES (Christine Dodge)

Customer Support (Bob Canino)

OPERATIONS (Glenn Gemmill)

FINANCE (Matt Hoffer)

HR (Stormy Brown)

Specialized Sales Teams

Sales Operations

Customer Service

Workforce Development

Customer Action Center Annapolis (Maria Klug)
Workforce Optimization

Training & Communication

Quality Assurance

DEPARTMENTALISATION

GEOGRAPHICAL

FUNCTIONAL

GEOGRAPHICAL
The strategic business units
1. 2. 3. 4. 5. North America Africa Asia Europe Latin America

FUNCTIONAL
• • • • • • Marketing Finance Packaging Sales Research & Development Administration

ADOPTED MANAGEMENT STYLES

• DEMOCRATIC • CONSULTATIVE DEMOCRATIC

DEMOCRATIC
• Emphasis on group agreements to generate new ideas. • All the managers and employees involved in ideas and final decision process.

CONSULTATIVE DEMOCRATIC
• Employees allowed to make the ideas. • But final decision made by executives or managers. • Less conflict. • Motivates staff.

Decision of Recruitment
• Need • Threshold criteria & number of people required • Cost benefit analysis • Approval from the immediate as well as higher authority (meetings) • Planning
Mode of selection

Inbound

Outbound

Recruitment process
• Sorting of application (based on demand & capability)
Experience Technical skills & qualification

• Initial interview
Written test Psychometric test GD (persuasiveness, leadership, contribution) Personal interview

Recruitment process
• Assessment center (3-6 days)
Second round interview (Selection Round) Physical test (medical exam/ drug test)

• Background investigation
References

ROLE CULTURE
•All members have a defined job. •Divide themselves into functions like account, marketing, production. •Works by logic & rationality.

TASK CULTURE
Encourage people to work as a team

COMMUNICATION
• Formal organization. • Mainly vertical communication. • Communication tools- e-mail, fax, mobile, pagers, video conferencing….

CONCLUSION
‘ Our geographic reach, our wonderful brands, our range of packages, our financial strengths, our ability to make connections, our marketing and our innovation capabilities’

PRESENTED BY• • • • • • • AVINASH KUMAR DEBASISH GHOSH PRADIP KUMAR GHOSH (Retd. Hurt) RAMANUJ DAS GUPTA RAJESH KUMAR BARMAN SOUTAM SETT SUJON SAHA

THANK YOU

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