You are on page 1of 11

Presented by:

Dimbarjit Konsam Roll No. 04 1st Sem, MBA MIMS


October 21, 2013 FMCG Company: P&G 1

Topics
Introduction

History
Growths & Market

Product Portfolio
Operations

Achievements
October 21, 2013 FMCG Company: P&G 2

Introduction
P&G says Our Purpose is to improve lives, now and for generations to come.

Tag Line: Touching lives, improving life.


Proctor and Gamble is one of the biggest brands in the world. After recent acquisition of Gillette, it has become a major player in the Indian FMCG market.

October 21, 2013

FMCG Company: P&G

History
Founders: William Procter, a candlemaker

James Gamble, a soapmaker


Founded: 1837 First President: William Alexander Procter(1890) 150th Anniversary: 1987 Headquarters: Cincinnati, Ohio, United States of America Present CEO of P&G: Alan G. Lafley replaces Robert A.

McDonald
October 21, 2013 FMCG Company: P&G 4

Growths & Market


Starting from Ivory soap to Ivory Lady, Chipso (first soap design for washing machines to Dreft (house-hold detergent), radio soap operas to P&G Entertainment P&G is also a WORLDWIDE OLYMPIC sponsors P&G Companies is also listed on the New York Stock Exchange P&G has grow consistently in last 17 decades Market Capitalization in 2012: 12,838 crores Market Capitalization in 2013: 9,555 crores

October 21, 2013

FMCG Company: P&G

Shareholders

October 21, 2013

FMCG Company: P&G

Income & Expenditure

October 21, 2013

FMCG Company: P&G

Product Portfolio

The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers, Tide, Ariel, Always, Whisper, Pantene, Mach3, Bounty, Dawn, Fairy, Gain, Charmin, Downy, Lenor, Iams, Crest, Oral-B, Duracell, Olay, Head & Shoulders, Wella, Gillette, Braun, Fusion, Ace, Febreze, Ambi Pur, SK-II, and Vicks.
October 21, 2013 FMCG Company: P&G 8

Contd
Billion dollar brands such as tide, ariel, pantene, whisper, pampers and head & shoulders.

Leading brands such as Rejoice- Asias no. 1 shampoo and Vicks- India no. 1 OTC Brand(Over the counter drug)

October 21, 2013

FMCG Company: P&G

Operations
P&G serves approximately 4.6 billion people around the world with its brands

The P&G community includes operations in approximately 75 countries worldwide


It operates in the Beauty, Grooming, Healthcare, Snacks & Pet Care, Baby Care & Family Home Care segments Currently, the board of directors has eleven members P&G Entertainment (PGE) has produced many soap operas, etc. Shiksha & Parivartan- Whisper School Program has helped many children in India by giving them access to health & education
FMCG Company: P&G 10

October 21, 2013

Achievements
In October 2008, P&G was named one of "Canada's Top 100 Employers" by Mediacorp Canada Inc., and was featured in Maclean's newsmagazine.
P&G was also named one of Greater Toronto's Top Employers, which was announced by the Toronto Star newspaper. In 2012, P&G recorded $83.68 billion in sales. Fortune magazine awarded P&G a top spot on its list of "Global Top Companies for Leaders", and ranked the company at fifteenth place of the "World's Most Admired Companies" list. Chief Executive Magazine named P&G the best overall company for leadership development in its list of the 40 Best Companies for Leaders Best US company operating in India under FMCG Sector by the IACC Excellence Awards
October 21, 2013 FMCG Company: P&G 11