Professional Documents
Culture Documents
Manufacturer
Advertisemen
t
RETAILER WHOLESALE DISTRIBUTOR
BUYER
ACCEPTED TRADITIONAL BUSINESS SYSTEM
+
MC Up to
ADV +70%
IMC = MRP
NETWORK DISTRIBUTION BUSINESS SYSTEM
CHANNE L PROFI TS TO YO U
NET WORK MAR KET ING T RADIT IO NAL MA RKET ING
“Movement of a
70 % product or service
OF COST I S EATEN UP
MANUF ACTURI NG BY T HE MIDDL EMAN From the
NAT IONAL DIST RIBUTO R manufacturer to the
• BYPAS S THE
MI DDL EMAN
C & F AGENTS ultimate consumer
• RECEIVE A SUP ER ST OCKIST S through a network of
GOOD
PERCEN TAG E STOCKIST S consumers.”
OF THE
PRO FIT S RETAIL OUT LET S
“I think network marketing has come of age. It’s become
undeniable that it’s a viable way to entrepreneurship and
independence for millions of people.”
Dr. Stephen R. Covey,
Interview in Network marketing Lifestyles
NETWORK DISTRIBUTION IN INDIA