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ISL WEEK 5

BASIC PRINCIPLE OF GRAPHIC DESIGN

Effectiveness of teaching aids


Thorough planning that includes a thorough ideas. Consolidation of the various types of graphics production and specific techniques
charts, graphs, diagrams, posters, cartoons etc

Importance of graphic in education


Preparing visual material which is important to deliver apparent meaning to pupils

Principles of Graphic Production


1. 2. 3. 4. 5. Planning Preparation of illustration Colour Alphabet Presentation

Preparation
Determine the type of visuals that will be produced based on:
Existing material or to be listed as stationery Determine the objectives and suitability of the number of pupils to avoid wastage Need to know whether the visual design for screening (slides, film, video) or exhibition (poster, painting)

HOW IT HELPS IN EDUCATION


graphs actually use the media to promote static text, illustrations and still images Linstrom, 1994; Illustrations and drawings seeks 'storytelling', and drew attention of people, places or objects. Linstrom, 1994; chart, graph or diagram provides a visual dimension to various information. Rockley, 1994 photograph shows the detailed information and serves as an icon that represents something.

PRINCIPLES OF DESIGN

BASIC ELEMENT OF GRAPHIC


point
surface

line

shape

space

color

BALANCE
-the distribution of the visual weight of objects, colours, texture, and space. -symmetrical balance, the elements used on one side of the design are similar to those on the other side -asymmetrical balance, the sides are different but still look balanced

EMPHASIS

is the part of the design that catches the viewers attention. Usually the artist will make one area stand out by contrasting it with other areas. The area could be different in size, colour, texture, shape, etc.

MOVEMENT
is the path the viewers eye takes through the work of art, often to focal areas. Such movement can be directed along lines, edges, shape, and color within the work of art.

PATTERN

Is the repeating of an object or symbol all over the work of art.

REPETITION

works with pattern to make the work of art seem active. The repetition of elements of design creates unity within the work of art.

RHYTHM is created when one or more elements of design are used repeatedly to create a feeling of organized movement. Rhythm creates a mood like music or dancing. To keep rhythm exciting and active, variety is essential.

VARIETY is the use of several elements of design to hold the viewers attention and to guide the viewers eye through and around the work of art.

UNITY
is the feeling of harmony between all parts of the work of art, which creates a sense of completeness.

HABIS