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L'entrepreneur aujourd'hui:

évolution, défis et opportunités


~~~~~~
Session 3
The Future of the
Entrepreneur
October 24, 2009

R a n d y M . A ta id e
Pro fe sso r o f E n tre p re n e u rsh ip
RandyAtaide@pointloma.edu
Cohérence partenaires pour le développement
The Future of the Entrepreneur
Overview
1. The Political View
2. The Academic’s View
3. The Worldwide Web View
4. The Enterprise of the Future
5. Social Media
6. The Social Entrepreneur
7.
8.
9.
The Future of the Entrepreneur
The Political View
What do these two gentlemen have to say
about entrepreneurship?
The Future of the Entrepreneur
The Political View -
According to Obama
“It has been the risk-takers, the doers, the
makers of things -- some celebrated but more
often men and women obscure in their labor, who
have carried us up the long, rugged path
towards prosperity and freedom.“

“The answers to our problems don’t lie beyond


our reach. They exist in our laboratories and
our universities; in our fields and our
factories; in the imaginations of our
entrepreneurs and the pride of the hardest
working people on earth.”

“Are you studying business? Go start a company.”


The Future of the Entrepreneur
The Political View -
According to Sarkozy
“ A lo n g sid e th e w o rk e th ic , th e e n te rp rise
sp irit n e e d s to b e th e ce n te rp ie ce o f o u r
e co n o m ic va lu e s! ”

“ M e rit a n d la b o u r a re va lu e s th a t sh o u ld
b e re w a rd e d m o re a n d m o re . W e m u st
a p p la u d a n d b e th a n kfu lto th e Fra n ce
th a t g e ts u p e a rly.”

 " We are going to put two billioneuros


fo r th e d isp o sitio n o f m id d le a n d sm a ll
b u sin e sse s to e n fo rce th e ir e q u ity
The Future of the Entrepreneur
The Academic View

“Entrepreneurship will be the major


academic discipline for business education
in the 21st century.”
Dr. Alan Grant, Provost, Babson College, 1998

“Entrepreneurship Studies—An Ascending


Academic Discipline in the 21st Century.”
Dr. Christine Volkmann, Higher Education in Europe
The Future of the Entrepreneur
The Academic View

“ A p a rticu la r stre n g th o f th e Fre n ch


a p p ro a ch is a lso a stro n g fo cu s o f sm a ll
a n d m e d iu m -size d o rg a n iza tio n s. T h e
" French touch " of entrepreneurship
re se a rch co u ld m a ke a d istin ctive
co n trib u tio n to th e in te rn a tio n a lre se a rch
co m m u n ity a n d th e m a in stre a m d e b a te .”
Lasch, Frank, and Yami, Said. Entrepreneurship
Theory & Practice, 2008.
The Future of the Entrepreneur
The Worldwide Web View

Future of entrepreneurs –
15,500,000X
Future of entrepreneurship –
7,600,000X
Future of entrepreneurship in France –
960,000X
The Future of the Entrepreneur
The Worldwide Web View

Future entrepreneur opportunities –


206 , 000 , 000X !
The Future of the Entrepreneur
The Enterprise of the Future

“Our findings--across industries,


geographies and organizations of
different sizes—paint a surprisingly
similar view of the traits that we
believe will be needed for future
success.”
The Enterprise of the Future, IBM Global Report,
2008
The Future of the Entrepreneur
The Enterprise of the Future

The Enterprise of the Future, IBM Global


Report, 2008
The Future of the Entrepreneur
The Enterprise of the Future

Does the “Enterprise of the Future”


need:

Rigidity or Flexibility?
Hierarchy or Fluidity?
Individualists or Collaborators?
Bureaucrats or Leaders?
Caution or Innovation?
The Future of the Entrepreneur
The Enterprise of the Future

It is abundantly clear that the


“Enterprise of the Future” needs
The Future of the Entrepreneur
Social Media

A very important question for the


entrepreneur -

Is Social Media a Fad?


http :// www . youtube . com / watch?v = fVXKI506w - E
The Future of the Entrepreneur
Social Media

* By 2010 , Gen Y willsurpass the Baby


B o o m e rs.

*96% of all Gen Y’s have joined a social


network.

*Social Media has overtaken porn as the


#1 activity on the web.
The Future of the Entrepreneur
Social Media

* IfFacebook were a country itwould be


# 4 in size.

*The fastest growing segment on Facebook


is 55-65 year old females.

*2009 US Dept. of Education study


concluded that online learners performed
better than their face-to-face peers.
The Future of the Entrepreneur
Social Media

*Email is over. In 2009 Boston College


stopped providing email addresses to
incoming students.

*Wikipedia is likely as reliable as


Encyclopedia Britannica & 78% of its
entries are non-English.
The Future of the Entrepreneur
Social Media

Are you getting sick of Twitter yet?


The Future of the Entrepreneur
Social Media

Twellow
CoTweet
twhirl
TweetDeck
ObjectiveMarketer
TwitterHawk
http :// blog . guykawasaki . com / 2009 / 06 / sites - used - at - san - diego -
venture - group - speech . html # more
The Future of the Entrepreneur
Social Media

Simply stated, entrepreneurs have


previously unimaginable tools available
to them at little or no cost.

This provides the contemporary


entrepreneur opportunities and
advantages far beyond the previous
generation of entrepreneurs.
The Future of the Entrepreneur
Social Media
“Word of Mouth” has become “World of
Mouth.”
The Future of the Entrepreneur
Social Entrepreneurs
B u t a s a m a zin g a s a llo f th e se n e w so cia l
m e d ia to o ls a re fo r th e e n tre p re n e u r,
m a n y o f th e m a re n o t sa tisfie d w ith
sim p ly sta rtin g g re a t b u sin e sse s.

Pie rre O m id ya r
Je ff S ko ll
The Future of the Entrepreneur
Social Entrepreneurs
C h a rle s S ch w a b BillGates
The Future of the Entrepreneur
Social Entrepreneurs
“ T h e co re p sych o lo g y o f a so cia l
e n tre p re n e u r is so m e o n e w h o ca n n o t
co m e to re st, in a ve ry d e e p se n se , u n til
h e o r sh e h a s ch a n g e d th e p a tte rn in a n
a re a o f so cia lco n ce rn a lla cro ss so cie ty.
S o cia le n tre p re n e u rs a re m a rrie d to a
visio n o f, fo r exa m p le , a b e tte r w a y o f
h e lp in g yo u n g p e o p le g ro w u p o r o f
d e live rin g g lo b a lh e a lth ca re . T h e y sim p ly
w illn o t sto p b e ca u se th e y ca n n o t b e
h a p p y u n tilth e ir visio n b e co m e s th e n e w
p a tte rn . T h e y w illp e rsist fo r d e ca d e s.”
Bill Drayton, Founder, Ashoka
The Future of the Entrepreneur
Social Entrepreneurs
The Future of the Entrepreneur
Social Media
Social entrepreneurship in its many
forms, in companies large and small,
French and multi-national, solving
problems that governments and
organizations seem incapable of solving,
is at the heart of the future of
entrepreneurship.
Entrepreneurs move beyond borders.
Entrepreneurs dream the biggest
dreams.
Entrepreneurs build bridges while
others build walls.
The Future of the Entrepreneur
Social Media

Entrepreneurs are you and


I!