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DUGNAD

ENERGIZING COMMUNITIES
DUGNAD
Dugnad is a Norwegian term for voluntary work done together with
other people.[9] It's a very core phenomenon for Norwegians, and the
word was voted as the Norwegian word of the year 2004 in the TV
programme «Typisk Norsk». Participation in a dugnad is often followed
by a common meal, served by the host.

• In urban areas, the dugnad is most commonly identified with outdoor
spring cleaning and gardening in housing co-operatives. Dugnads are
also a big phenomenon in kindergartens and elementary schools to
make the area nice, clean and safe and to do decorating etc. such as
painting and other types of maintenance. Dugnader occur more widely in
remote and rural areas. Neighbours sometimes participate during house
or garage building, and organizations (such as kindergartens or non-
profit organisations) may arrange annual dugnader.

The Norwegian word "Dugnadsånd" is translatable to the spirit of will to
work together for a better community. Many Norwegians will describe
this as a typical Norwegian thing to have.
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Tradition of collaboration
http://en.wikipedia.org/wiki/Communal_work
WHAT IS IT?
Community project collaboration suite to organize,
coordinate, participate and get recognized for community
service.
Functions: engagement/advertizing, tasks/responsibility,
minutes of meetings, shared documents, project
plans/deadlines, fund raising, financial reporting, peer
review/feedback, public «community service trackrecord»
profile
Monetization:
Ad revenue from local businesses (like google ads)
Small fee from raised funds (like Kickstarter)
Corporate sponsorship of community projects (fee)
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Executive summary
HOW IT IS DONE TODAY
Project description and invitations sent via email, facebook,
posters, passed in person, mailbox, etc.
Project planning tools used:
Paper notes
Excel, Word, Google Documents
Team collaboration tools (Asana, Meetups, etc)
Blogs/websites (closed and open)
Group Email
Listserve (google/yahoo groups)
Document storage (Dropbox, Box, Google Drive)
Tools are not integrated, not interactive, leading to poor
efficiency and frustration of pro-bono organizers
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Tools
HOW IT IS DONE TODAY
No tools to showcast the community project
experience/achievements:
- self-told stories, not possible to verify. Need to be
based on feedback from peers (like LinkedIn’s
recommendations)
- community project experience is either mixed with
professional (LinkedIn), or with private network (Facebook)
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Process
Public community work profiles highlighting skills
(amateur hand work, financial responsibility, fund
raising, procurement, sales skills, coordination, etc)
Trackrecord of completed community projects.
Reviews/feedback from verified users (peers)
participating in the project, «stars» or titles (from
novice to pro).
LIFE HUBS
Need to know what community projects are planned/ongoing.
Community projects are typically linked to «life hubs»:
Neighbourhood (block, street, city level)
School
Workplace
Hobby/Clubs
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Centers of community activity
Register your life hubs to stay on top of all relevant
community projects
NEXT STEPS
http://startupnorway.com/
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