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SAP Community Network

Collaboration and Co-Innovation


for Business Value

Gail Moody-Byrd
Senior Director of Marketing for the SAP Community Network

© SAP AG 2009. All rights reserved. / Page 1


Business Reinvention is the Norm
Extreme Market Forces Demand Constant Enterprise Evolution

Globalization

Speed of Change
Business Networks

Reinvention
as a Constant

 Collaboratio Consumerization
n

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Business Transformation
Driven by Customer Requirements and Competitive Dynamics

From “built to last”… …To “build to adapt”

Consolidation and efficiency Agility and innovation


Command and control Connect and collaborate
Internal R&D Co-innovation
Mechanical Organic
Monolithic Modular
Rigid Fluid

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“Do More with Less”
Companies Are Under Extraordinary Pressure

Increase value, to all stakeholders,


consistently, faster, and better


Increase Value
n Improve business process efficiency

n Optimize current infrastructure


and resources
Increased Workload
n Innovate and differentiate

n
Shorter Cycles

Constrained Resources

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You Need a New Way of Working
Faster – Smarter – Cheaper

Project
List
P
P
nShave time and save costs

nIncrease effectiveness

nAnticipate and capitalize on change

nUp-skill the staff

nFoster collaborative work styles

nFast and effective way to source


Project
List
P solutions when seeking to buy
P
n
P
P

© SAP AG 2009. All rights reserved. / Page 5


SAP Community Network (SCN)
A Rich, Global Network of Communities and Assets

Customers

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Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

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Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

Collaboration

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Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

Collaboration Content

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Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

Collaboration Content Downloads and Tools

© SAP AG 2009. All rights reserved. / Page 10


Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

Collaboration Content Downloads and Tools Skills Development

© SAP AG 2009. All rights reserved. / Page 11


Accelerate & Expand Your Team’s Success
Connect, Collaborate, Co-Innovate with a Network of Experts

Collaboration Content Downloads and Tools Skills Development Marketplace

© SAP AG 2009. All rights reserved. / Page 12


Collaboration
Gain Experience, Answers, & Insight from the Global Network

nExtraordinary diversity of members


nWorldwide membership of
customers, partners, employees
& others
nBusiness, process, and technical
users with substantial SAP
expertise
nVariety of roles in 20+ industries

nCollaborativesupport for every phase


of work from business process
design through platform
implementation and ongoing
optimization

nHighly active and engaged


nConsumers  Contributors 
Mentors
nRecognition and reputation

nAugmented by in-person events


© SAP AG 2009. All rights reserved. / Page 13
Content
Access a massive storehouse of collective experience & insight

nBest and next practices


nInsight from every region and industry
nWide-ranging roles, perspectives,
experiences

nBusiness process information


nBusiness process models
nIndustry solution maps
nBusiness insight

nTechnical and product documentation


nArticles, presentations, FAQs, webcasts
nSAP NetWeaver
nSAP BusinessObjects BI tools
nSAP Business Suite applications
nEnterprise Services library
n

© SAP AG 2009. All rights reserved. / Page 14


Downloads and Tools
Leverage and try with the latest technology and innovations

nDownloads of SAP Software


nSAP NetWeaver main releases
(ABAP)
nSAP NetWeaver CE (Java)
nSAP BusinessObjects trials
nPre-release beta code

nBusiness process models

nEnterprise Services Workplace

nTemplates, plug-ins, and samples

nToolsets & widgets

nCode Exchange

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Skills Development
Empower your team to enhance and extend their expertise

nSelf-directed continuing education


nOnline SAP training and
tutorials
nVideos,demos, Virtual SAP
TechEd

nLearning on Demand – premium

nExtensive catalog and library


nArticles,whitepapers,
presentations
nSort by skill level, date,
source

nPoints and recognition program


nIndication of expertise
nProfessional reputation

nSupports all competency levels

© SAP AG 2009. All rights reserved. / Page 16


SAP EcoHub
Trusted site to discover, evaluate, and buy solutions

nEnabling Accelerated Discovery

nDelivering the Power of Insight

nOffering Trusted Engagement

Solution
Marketplace

© SAP AG 2009. All rights reserved. / Page 17


Diverse Networks
For Business & IT with features for your company and your staff

BusinessObjects

Business
Community
SAP EcoHub Insights on
business intelligence and
Online community-powered information management
marketplace to discover, Business Process
evaluate, and buy partner and Expert Community
SAP solutions
Business analysts and University
consultants share best Alliance
practice business
processes Community
Companies Individuals

Students and
Standards professors learn,
and Open Source connect, collaborate

Common business and


technology standards for
lower-cost integration
SAP Developer Network
Enterprise
IT pros, developers, and enterprise architects
Services Community configure, install, run, optimize, innovate on
Technical

the SAP NetWeaver platform


Customer-driven SOA
specs for development
and deployment in ESR

© SAP AG 2009. All rights reserved. / Page 18


SCN Enables Greater Value
Leveraging the communities maximizes your SAP investment

Efficiencies – reduce wasted resources, cycles, and


money, by re-using existing experiences and solutions

Impact – drive higher quality and better business results


by leveraging the community and known best practices

Speed – accelerate execution through access to


technologies, models, and a network of experts

Insight – innovate and differentiate with the benefit of


collective wisdom and a broad perspective

© SAP AG 2009. All rights reserved. / Page 19


Vibrant & Supportive Communities
Deep resources make your company more effective

~ 2 million members
> 200 countries and territories
~ 30,000 new members / month
Members

~ 1,000,000 unique visitors / month


> 27 million total visits in 2009
~ 20 million pages viewed / month
Traffic

> 200,000 have contributed


> 70,000 last year alone
> 9,000 highly active – lifetime
Contributors > 5,000 bloggers

~ 6,000 posts / day in 200+ forums


> 1 million topic threads
> 6 million total messages
Momentum

© SAP AG 2009. All rights reserved. / Page 20


Delivering Customer Value
Enhanced value-add from leveraging SCN

Florida’s investment in an Siemens' developers actively Pacific Coast Feather found


SAP tax and revenue tap into SDN to enhance best practices in the
management solution work with SAP technologies community to adapt their
yielded a 9:1 ROI SAP solutions for accounting
rules in China

“ Extending our solution… “ Siemens resolves “ By researching our issue in


required a very different NetWeaver-related technical the Business Process Expert
business process. With BPX, problems using SDN 50% community, we saved a lot of
we tapped into experts and faster than through other money in consulting fees and
launched faster leveraging channels.” time in our search for
the work of others.” information.”
Richard Hirsch
Louis Panebianco Senior Portal/SAP NetWeaver® Marielena Withnell
Florida Department of Revenue Consultant Director of Business
Siemens IT Solutions Information Systems
and Services Pacific Coast Feather

© SAP AG 2009. All rights reserved. / Page 21


Delivering Industry Best Practices
Headlines from the Press and Analysts


nferences where customers can meet with IT experts, software developers, and, most important, each other. These

THE
WELCH WAY


nly within the tech industry — and offers a good example of the potential. SAP is one of the leaders in the scale, dive


SAP ranks in the top ten of "the world's most valuable brands based on how they leverage social
media to interact with customers.”
Charlene Li
The World’s Most Valuable Brands. Who’s Most Engaged? Altimeter, August 2009


embers of its community direct access to senior management to provide feedback on products, services, and strategy

© SAP AG 2009. All rights reserved. / Page 22


Make Your Company More Effective
SAP Community Network is Your Critical Advantage

n Extreme market forces are leading companies


to evolve from “built to last” to “built to adapt”

n Reinvention is a constant

n SAP Community Network helps teams


accelerate projects, increase skills, and
expand virtually through collaboration

n With SCN, you can deliver more efficient and


impactful results for your business
n

© SAP AG 2009. All rights reserved. / Page 23


You’re invited to participate!
Leverage SCN at Your Organization

Consume
Join, explore, subscribe, attend …

Engage
Ask, comment, answer, challenge …
n
Create
Contribute new knowledge
Participate in collaborative projects
Share opinions, experiences, insight

© SAP AG 2009. All rights reserved. / Page 24


Questions

© SAP AG 2009. All rights reserved. / Page 25


Thank you!

© SAP AG 2009. All rights reserved. / Page 26


Copyright 2009 SAP AG
All Rights Reserved

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may be changed without prior notice.


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