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Export Business Plan

By Your Name
Axia College of University of Phoenix

Introduction:
Nevada Hills Beer Company
Beer Business
The product-Pale Ale
Beer brewed in
Nevada.
700,000 barrels of
beer brewed annually
Global Beer Industry
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Product Exportation

Exporting definition
Exporting benefits
The export process
Documents and
Regulations
Contracts
Payments

Exporting
Export-external
transportation of
goods or
commodities
Temporary
Exporting
Definitive
Exporting

Exporting Benefits
Maximize profits by exploiting
opportunities in foreign markets
Achieve steady sales and profit gains
trough export sales
Less competitive markets abroad
Risk diversification

Japan-our New Market


5% of Total Beer Market
increasing to 10%.
Market share around 6
532 000 kiloliters
7th Largest Beer
Industry in the World
Citizens with high
disposable Income
More acceptance for
our Beer Product
30% increase in
imported beer sales
200-2003
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The Export Process

To take a decision to export


Definition of the item to export
Identifying the potential Market
Finding a shipper
Knowledge of the Markets Laws
Marketing sales and prices
Contracts
Payment forms
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What to Know Before Exporting?


A well established
producing capacity
Meeting Japanese
quality standards
Calculate all costs
associated with the sale
of the product abroad
Assign of a well written
Contract
Acquire Insurance for
the exporting product
Study the potential
client
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Exporting
Recommendations
Good Attitude and
knowledge of the
Productive Process.
Negotiate intelligently
and meet all
regulations and laws
All items must meet
100% what is
promised.
Having excellent
interpersonal
communications and
smart decision making
skills
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Common Export Documents

Shippers Export Declaration


Commercial Invoice
Certificate of Origin
Bill of Landing
Import Certificate
Insurance Certificate
Export Packing List
Import License
Consular Invoice
Inspection Certification
Dock and Warehouse
Receipts
Destination Control
Statement
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Shippers Export Declaration


The Shipper's Export
Declaration (SED
or Form 7525-V) the most common
of all export
documents used
by the U.S. Census
Bureau to compile
trade statistics and
to help prevent
illegal exports
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Commercial Invoice
A bill for the goods
from the seller to
the buyer.
Used by
governments to
determine the true
value of goods
Used to specify its
form, content,
number of copies,
language to be
used, etc.

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Certificate of Origin
Only required by
some countries
Certificate of
Origin
substitution by a
statement of
origin
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Bill of Landing
A contract
between the
owner of the
goods and the
carrier
Straight bill of
lading-nonnegotiable
Shipper's order
bill of ladingnegotiable

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Temporary Import
Certificate or ATA Carnet
Facilitates the
temporary
importation of
products into
foreign countries
Eliminates
tariffs and valueadded taxes
(VAT) or the
posting of a
security deposit

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Insurance Certificate
Used to assure the
consignee that
insurance will
cover the loss of or
damage to the
cargo during
transit
Usually obtained
from the freight
forwarder.
Important to
protect the
merchandise not to

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Export Packing List


More detailed and
informative than a
standard domestic
packing list
Itemizes the
material in each
individual package
and indicates the
type of package
Both commercial
stationers and
freight forwarders
carry packing list

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Import License
Helps and avoids
problems with
customs in the
destination country
Responsibility of
the importer
Includes a copy
with the rest of our
documentation
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Consular Invoice
Consular Invoice
describes the
shipment of
goods and
information
relevant to the:
Consignor
Consignee
Value of the
Shipment

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Airway Bills

Only handled by
Airway
Shipments
Can never be in
negotiable forms
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Inspection Certification
Required by the
purchaser and
some countries.
Attested to the
specifications of
the goods
shipped
Obtained from
independent
testing

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Dock and Warehouse


Receipt
Transfer of
accountability
Export item
transporting by
the domestic
carrier.
Usage with the
shipper for
export reasons

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Destination Control
Statement
Appears on the
commercial
invoice, and
ocean or air
waybill of lading
Notifies the
carrier and
foreign parties
about the export

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Exporting Regulations
Implement US National Security
Policy
Prevent proliferation of weapons and
technology
Prevents exports to terrorist
Organizations
US Department of Commerce,
Bureau of Industry and Security (BIS)
US Department of State, office of
defense and trade controls (DTC)
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Contracts

Name and addresses of the parties


Product, standards and specifications
Quantity
Inspection
Total value
Terms of delivery
Taxes, duties and charges
Part-shipment, trans-shipment and consolidation of cargo
Terms of payment
Product guarantee
Delay in delivery
Force majeure
Remedial action
Applicable law
Arbitration
Signature of the parties
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Tariffs

Ad valorem tariff
Specific tariff
Revenue Tariff
Protective Tariff
Prohibitive Tariff

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Payments
Cash in advance
Documentary letter
of credit
Documentary
collection or Draft
Open account
Other payment
mechanismsconsignments
Bank letter of
credit
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Foreign Currency Exchange


and Trade
Currency is a unit of
exchange
Facilitates transfer of
goods and services
Forex currency
exchange
Importance of
currency exchangekeeps up profits
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Conclusion
Second Largest
Economy in the
World
Disposable Income
Seventh biggest
beer consumer in
the World
Demand for
Specialty Beers
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References
Butter, G. P. (2006). Organizational Design and Strategy in a
Changing Global Environment. University of Wisconsin
White Water. Retrieved August 17, 2008, from www.frbsf.org
Hanz, P. (2006). International Contracts. International Trade
Forum. Retrieved August 23, 2008, from
http://www.tradeforum.org
Green, M. (2007). Prudent Credit Practices in Export.
International Trade Compliance Experts. Retrieved August
22, 2008, from http://www.inzco.com
Whats new in Exporting. (2008). Export dot Gov Helping U.S
Companies Export. Retrieved August 20, 2008, from
http://www.export.gov

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