louiecunanan ’ madhumaltisharma’ noemirioual ’ benjaminlarralde

20,000 auditions

1 idol

190,000 arts graduates

10% become self-employed artists

500 manuscripts per month

5 books get published

4,000 mock-ups sent

8 signed contract

we wanted to bridge the gap
(market-driven opportunity)

decision of the FEW

formal institutions

how?
(the concept)

do you know him?

crowdfunding

what do we offer?
(the business idea)

FansNextdoor.com

the idea is simple.

web-based platform

creative people

fans

pledging funds

pooling money

creative projects funded by fans

not a risk-based game

agree on returns

how do we profit?
(revenue model)

commission

culture

individualism

altruism

the brains behind this idea
(the management)

benjamin the idea

madhumalti IT & management

noemie creatives

louie marketing

Technical
MADHUMALTI SHARMA

Functional

BENJAMIN LARRALDE

LOUIE CUNANAN

NOÉMIE RIOUAL

Client

complementary

who·s the customer?
(target market)

meet benoît!

complete a project

high sense of self

formal source of funding

stop signs

passionate

showcase of talent

don·t take no for an answer

BOLD go-getters

french (speaking) market

we have the spectrum.

music

photography

painting

spinning

writing

fashion

design

journalism

film

production

online games & applications

comics

´consumersµ of art

choice is yours

how do we reach you?
(marketing plan)

online

world wide web

social media search engine optimization

offline

events

exhibits

cross marketing synergies

what sets us apart from the rest?
(competitiveadvantage)

first-mover

part of the action

higher success rates

diverse community

scalable

rewards vs ½½½

how are we MAKING it happen?
(realization schedule)

phases

3 mosdev·t

3 mos

9 mos

«2009

2010

2011«

beta site: LIVE

3 mosdev·t

3 mos

9 mos

«2009

2010

2011«

launch + internationalization

3 mosdev·t

3 mos

9 mos

«2009

2010

2011«

service diversification

we can·t do it alone.
(business system & organization)

secured payment processing

additional workforce dependent on growth

potential roadblocks
(risks)

market

technical

legalities

we will grow« slowly but surely.
(financial highlights)

345,000 170,000 ½ 90,000

(Yr2) (Yr3) (Yr1)

pro-forma yearly revenues

65% 35%

monthly project growth rate successrate

assumptions based on benchmarks

30,000 ½cash flow (Yr1)

low upfront investment

30% of EAT
(PayPal fees)

clear cost structure

it can be done. pro(o)f: we are DOING it.

and our total slides give us 101 reasons why this will work.

Q&A

business flowchart

the market

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