³ Ten nation One community´
‡ ‡ The Association of Southeast Asian Nations A regionally-based international organisation with ten members. Created in 1967 with five members: Thailand, Singapore, Malaysia, Indonesia and the Philippines


‡ Brunei joined in 1984, Vietnam in 1995, Laos and Myanmar (Burma) in 1997 and Cambodia in 1999. ‡ Total population of 567million people.


‡ To accelerate economic ‡ growth, social progress and cultural development in the region and Promote regional peace and stability through abiding respect for justice and the rule of law in the relationship among countries in the region and adherence to the principles of the United Nations Charter.

‡ Mutual respect for the independence, sovereignty, equality, territorial integrity, and national identity of all nations; ‡ The right of every State to lead its national existence free from external interference, ‡ subversion or coercion; ‡



Non-interference in the internal affairs of one another; Settlement of differences or disputes by peaceful manner; Renunciation of the threat or use of force; and Effective cooperation among themselves.

Economic Integration
‡ ASEAN also focused on economics in addition to security issues. ‡ most of Southeast Asia has been growing economically at quite a rapid pace ‡ greatly increased export industry ‡ successful in reducing the level of tariffs operating

Economic Integration
‡ The 2020 ASEAN Vision to be a single market ‡ Easier movement of capital and promotion of investment. ‡ Free movement of goods and services ‡ Various attempts have been made to create sub-regional integration or co-operation areas within Southeast Asia

China, Japan and South Korea
‡ Aimed at promoting security, economic and transboundary concerns ‡ Create an East Asian Free Trade Zone in long term vision

Framework of Emerging East Asian Regionalization (November, 2004)

ASEAN ³10 Nations 1 market´
‡ ASEAN Aims for ‡ ³Southeast Asia must never remain
static, for anything static is as good Single Market by as dead´ 2015 (Financial Time)(Dato Sri Mohd Najib Tun Razak, P.M. Malaysia) ‡

ASEAN combined GDP is US$ 1.064 trillion, two-way trade of more than that US$ 1.05 trillion, the world¶s third largest trading bloc after EU ‡ ³ASEAN is moving gradually but progressively towards a shared future!´ (Lee Hsien Loong, P.M. Singapore) ‡ and NAFTA.

ASEAN ³10 Nations 1 market´
‡ 56 million tourists came to ‡ ASEAN in 2006, 8 % over 2005, with countries like Cambodia, Lao PDR and Thailand posting doubledigit growth. Medical tourism is attracting more than 1.3 million tourists a year (Thailand). A medical tourist spends an average of US$362 a day vis-à-vis the average traveler's spending of US$144 only.

Total International Visitor Arrivals to ASEAN (1992-2005)

ASEAN (cont.) ³10 Nations 1 market´
‡ China and ASEAN FTA before 2010 will boost the region to1.7 billion consumers, about US$ 1.8 trillion in GDP, and US$ 1.2 ‡ Japan¶s FDI in nontrillion in trade manufacturing industries volume. such as transport, electrical goods and electronics, food and chemicals in ASEAN was 40% higher than Japan¶s FDI in China.

ASEAN (cont.) ³10 Nations 1 market´

‡Singapore was ‡ the 4th largest destination for EU FDI in 2003, after Russia and ahead of China.

‡ Vietnam recorded GPD growth of 8.2%, the world¶s highest after China.

Brunei Darussalam¶s GDP per capital is US$ 30,928.8; A little bit lower is Singapore with US$ 29,499.6 GDP per capital.

‡Although many people in the region are poor, there are millions of wealthy people



‡ ASEAN hosts approximately US$88 billion in U.S. direct investment, ‡ Is the third largest overseas market for U.S. exports ‡ Two-way ASEANU.S. trade totaled US$127 billion in 2003.

‡ Japan is the largest trading partner along with the US (2001: USA21.0%, Japan 20.2%). ‡ ASEAN is the second largest trading partner following the US (2002: US 23.4%, ASEAN 14.2% (JPY 13.4 trillion)).

Foreign Direct Investment in ASEAN by Country and Area (1995-2001)

Source: Ministry of Foreign Affairs (MOFA), Japan (2003). (Note: The ASEAN member countries are excluded).

‡ ‡ ‡ ‡ In 2002, EU-ASEAN trade represented 5.1% of total world trade 16% of ASEAN exports are destined for the EU, which makes it ASEAN¶s 2nd largest export market after the US After EU enlargement, ASEAN will be the EU¶s 3rd largest trading partner. In 2005, the EU was ASEAN¶s second largest export market and the third largest trading partner after the United States and Japan which account for 14% of its trade. EU exports to ASEAN were estimated at 45 billion ¼, while EU imports from ASEAN were valued at 71 billion ¼.

³Today, ASEAN is not only a well-functioning, indispensable reality in the region. It is a real force to be reckoned with far beyond the region. It is also a trusted partner of the United Nations in the field of development." Kofi Annan Secretary-General of the United Nations 16 February 2000

Philip Kotler

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