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Pragmasys

Turning Customers into Fans

About Pragmasys

Introduction

Pragmasys

Pragmasys Consulting is a boutique firm specialized in the
Customer Relationship Management. Offering an
exclusive blend of consulting and technical expertise to

improve business productivity, increase C-SAT and
reducing IT complexity by bringing existing applications
and systems together into a single unified framework
that supports the reuse of existing applications and data.

Pragmasys Strengths
CRM & Analytics Focused Company
Extensive Knowledge of Insurance, Banking, Retail, Services,
Automotive industry
Delivered more than 35+ Enterprise CRM Projects successfully
in 5 years
90+ MS CRM consultants, one of the largest in India
100 % reference able customers
Global Presence – Pune, New Delhi, Mumbai, Chicago

History and Growth




Developed expertise across
Telco, Automotive, Insurance
&Banking sectors

• Launched Insurance and Banking
Solution built on MS Dynamics CRM
• Successfully Deployed insurance
Solution with Two insurance Customer

• Debt Free turned profitable
• Executed 7 Enterprise CRM Project
• Formed Dedicated ISV Team

2011
2010


Company Formed
5 member team
Executed 2 CRM Projects

5 Offices in 4 Cities (3 India + 1 USA)
90+CRM professionals
5 Overseas Customer
Consulting COE
Rated as one of the best MS CRM Vendor
based on Microsoft C-Sat Survey
• Rated as Best IT SME (CRM) by Silicon
India

2015
2013
2012
• Expanded Footprints in 5 Different
industry verticals
• Grown to Team Size of 35
Consultant

2014
• Signed 4 long term Enterprise CRM
Deals
• Recommended By Gartner for MS
Dynamics CRM in APAC region
• 50+ Team Size
• Expanded presence in 9 different
industry verticals

Awards and Recognition
Featured in Siliconindia – Best SME CRM Company

One of the highest CSAT rating in APAC
region
Featured as recommended partners in APAC for MS
Dynamics CRM

Featured in Accelerate India program as MS Dynamics
CRM Insurance Solution Implementation Partner

Solution Offerings
Turn Key Implementation
Complete implementation of CRM / BI packaged
application starting from Requirements analysis, design,
development, testing, training and deployment

SAS
Software as a service. We also offer subscription model
option to our customers where they can pay per user
per month instead of buying hardware and software
upfront. Customers line Mahindra Two wheelers and
BMW India are enjoying our solutions in subscription
model.

ISV Solutions
CRM solutions specific to industry verticals / functional
modules built on top of Microsoft Dynamics CRM
product. Pragmassurance, PragmaBanco, PragmaSurvey
are some of the solutions we have developed.
Reliance Life is using Pragmassurance, Kaya is using
PragmaCMS, Tata Technologies is using PragmaSurvey.

Implementation Advisory /
Strategy
Be the “Know-How” source of customer to monitor the
CRM implementation project carried out by any other
IT company. This is more of expert services and audit
work to bridge the knowledge gap the customers
implementing CRM applications have within their
organization.

CRM Consulting Services
To define efficient and effective CRM processes and
evaluation the right software solution, creating RFP,
Vendor evaluation

AMS
Application management services. A typical lifecycle
management of the application in terms of support to
end users, fixes and enhancements in the application.

Key Enablers
Objectives

CRM Enablers

Dashboards & KPIs

Lead Performance

Campaign Performance

Sales Pipeline

Service Reports





360 degree customer view
Analytic capability for insight into real time & historical data
Better relationship organization
Closing more business in less time
Consistent and efficient Customer Service


Efficient & Effective Sales force
Scheduling appointments, managing to-do lists, prioritizing
leads, track due dates
Accessibility & Mobility

Performance
Visibility

Improve Revenue
& Customer
Management

Productivity
Improvement

Customer Centric Approach
Improve

Empower

 Collaboration across
offices, braches, contact
centers and multiple
service operations team
 Customer Experience,
satisfaction and
Retention
 Efficiency and
Productivity

 Customer Information
Insight
 Process Automation across
multiple interfaces
 User experience

CRM - 360º
View of
Customer

Streamline
 Service Operations
 Turn Around Time and
efficient end-to-end
request tracking

Measur
eAverage Resolution time
and adherence with TurnAround-Time
 Employee productivity
 Customer complaint
analysis
 Customer Feedback

Complianc
eData Management

Deployment
Architecture
 Auditing

Our Experience
Services, Automotive and
Manufacturing

BFSI

Telecom
BFSI

Travel & Retail

Consulting COE
14

Customers

15

Focused Team
Average Exp. 15+
Years

Select
Clientele

Functional / Trusted Advisor
Architectural








CRM Strategy and Road Map
Sales & Customer Service Effectiveness
Business Intelligence
IT Enabled Transformation
Process Consulting
Architecture & Design Review
License Advisory
Security and Risk Assessment
Integration Advisory

All
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North America Europe

References

100% Reference-able Customer
base
100% Customer retention
Across Industry Experience
Reach of more than 50,000
CRM Users
Strong consulting experience

Success Stories MS CRM Implementation

Case Study : Life Insurance
Reliance Life Insurance: Reliance life is one of the largest life
insurance company in India and is part of Reliance Capital group
companies.
Solution
Result

Client Speak
“Our move to Microsoft
Dynamics CRM is
successful. It directly
enhances employee
productivity and
efficiency, and this will
improve customer
retention in the future.
Pragmasys made the
transition much smoother
and helped mitigate
risks.”

Business need to integrate
all its locations (800+
branches and 2 contact
centers) and customer
touch-points including IVR,
portal and branches on a
centralized enterprise
platform.
RLIC depended heavily on its
legacy CRM system. But this
was only a transaction
platform with restrictions on
scalability.
Solution Implemented :
Pragmassurance(ISV
solution) based on MS
Dynamics CRM.

Improved productivity
and efficiency
- Built-in validations and
synchronized workflows
Centralized data
availability from all
touch-points and
collaboration among
teams
Reduces Turn-AroundTime
- Controlled and
monitored workflows,
integrated information
flow and a 360-degree
view of customers
- eliminates manual hops
and process gaps
Impact on Customer
Retention
- Query time shorten by as

Case Study : General Insurance
Liberty Videocon: Joint Venture between one of the worlds leading
insurance company and leading business group in India. Started
Indian operations in 2012
Result
Solution
Business Led initiative
focusing on best practices to
accelerate gestation of new
business.

Client Speak
“Partnering with
Pragmasys for our CRM
initiative helped us in
multiple ways – adopt
best practices, strong
domain expertise,
before time delivery
and above all a very
committed team.”

Rapid Phased
implementation – First
phase GO-Live in less than
3 months

Business to Go live in less
than 3 months – strong focus
on user adaptability,
business processes and
integration with different
applications and flexibility to
adopt to changing due to
green field operations.

Using Pragmassurance
more than 70% of Customer
Service processes were
mapped using its OOB
functionality and its
integration framework was
used to seamlessly integrate
CRM with Core insurance
and other web applications

Solution Implemented :
Pragmassurance(ISV
solution) based on MS
Dynamics CRM.

Customer 3600 is helping
team understand it
customers and provide
world class service

Case Study : Health Insurance
Religare Health Insurance: also known as RHICL is part of
Religare group which is into multiple businesses.

Solution
Completely business
driven project who
wanted CRM to be very
much aligned with there
company strategy.
Client Speak
“Pragmasys team help
us create our CRM
roadmap and delivered
the solution before
time.”

Complex client servicing
processes, online Sales
process and CTI
integration amongst the
other standard CRM
functions.

Result
Successfully completed
Sales, Service modules
with integration with
Core Insurance
application and Multiple
other systems in 4
Months.
Customer Service
framework was highly
appreciated having
capable of of aligning
itself with complex
business requirements
just using the flow set
as master data
Analytics – Trends,
forecast and dashboards
helped business track
there performance at
each level

Case Study : Capital Markets
Religare Capital Market: RCM is an Asia and India focused Capital
Markets platform, recognized by clients and independent agencies alike
for the quality of its research and execution. 

Client Speak
“We are extremely
happy with the
dedication and hard
work shown by the
team towards this
release. This has
ensured we deliver
every mile stone on
time ”

Solution

Result

To have streamlined
processes for client
empanelment, corporate
access and client
servicing (sales).

Successful delivery of
required functionality
resulting

CRM application was
envisaged as competitive
advantage tool and not
just a transactional
system. It was aimed
primarily at improving
the client experience by
using the right
information at the right
time there by increasing
the revenues.

• Customer 360 Degree
• Integration with
trading
platform
• Managing Customer
interests
- region, sector &
stocks
• Communication
triggers
• Easier user adoption
• Ensure compliance
• Strong analytics –
Dashboards &

Case Study : Automotive
BMW, India: Worlds leading luxury automakers

Solution
To have a world-class
CRM solution as part of
Customer Experience
Management strategy.
Client Speak
“I feel proud that I
have an opportunity to
work with such a
wonderful team. I
would like to take a
moment to thank each
one of you for your
remarkable
contribution and
dedicated effort to
make this project a
success”

CRM system should help
Company and its Partners
(Dealership Network)
Sales, marketing and
Customer service team
provide services meeting
the brand expectations
Need to scalable and
dynamics to meet
business requirements

Result
With the successful
delivery company is
able to deliver
• High Customer
Satisfaction
• Consistent process
across its
dealership network
• ON-Time Customer
follow
ups
• Effective forecasting
• Complete visibility of
Customer
• Strong Analytics and
Reporting
• Used by more than
600
users of BMW and its

Testimonials
Leading Insurance Company
“I am extremely delighted to announce that we have gone live with the first phase of CRM. The project is
been appreciated by all vertical across the company and its partner network.
Partnering with Pragmasys for our CRM initiative helped us in multiple ways – adopt best practices, strong
domain expertise, before time delivery and above all a very committed team.
I would like to thank you and your team for the excellent support you have extended for the project to be a
success.”

Leading Capital Market Company
“I am extremely happy with the dedication and hard work shown by the team towards this release.
Pragmasys’ Business domain knowledge and deep product expertise of Pragmasys team helped RCM in
building competitive advantage and not just a transactional system.”

Big 4 Consulting Company
“We really appreciate your insights and experience in the implementation of MS– CRM project and look
forward to taking the relationship forward to the next level and working with you to jointly serve other
clients in the future.
Pragmasys Team not only showcased its rich knowledge of the application but also went above and beyond
to ensure the successful completion of the project.”

For Inquiry & Details
Pune - Office 1
Pragmasys Consulting LLP
Sargam Tower, Plot #2,
Neelkamal, Karvenagar,
Pune 411 052
Phone # : +91 020 69000770

US Office
Pune - Office 2
Pragmasys Consulting LLP
Pragmasys Consulting LLP,
4th Floor, Gopal House, Near Kimaya Hotel, 1100 Jorie Blvd.
#153 Oak Brook,
Karve Road,
IL 60523
Pune – 411038
630-4181603
Phone # +91 020 25441724

Mumbai Office
Pragmasys Consulting LLP
B wing, 4th floor,
412, Damji Shamji Corporate
Square,
Laxmi Nagar, Ghatkopar East
Mumbai 400075
Phone # : +91 022 25004023

Delhi Office
Pragmasys Consulting LLP
1503, Modi Towers
Nehru Place
New Delhi 110019
Phone # : +91 011 41576966

For Details:
Visit Us: http://www.pragmasys.us or
http://www.pragmasys.in/crm-solutions
Email Us: connect@pragmasys.in or
connect@pragmasys.us