You are on page 1of 19

All

All About
About Recreation
Recreation

Brief Description

It is a Multi dimensional concept combining &


presenting Gaming, Cafeteria & Zym all
together under one umbrella.

Fitness with recreation concept.

Snacks & Terrace Cafe.

Project's Contributions to the


Economy

Service sector in India contributes around 52%


of GDP in 2014-15.
It will lead to make people stress free as well as
fit.
Paying taxes will also generate revenue.

About Product
SPAB is the multipurpose caf which provide
fitness too.
SPAB building will have three level namely
Zym at basement,
Gaming at ground floor &
Cafeteria at 1st floor.

About Product

SPAB buliding will include three level

Fitness:-Zym
-Yoga Centre

Game & Entertainment:-Bowling


-Pool
-Table Tennis
-Music

Cafeteria:- Coffee
- Tea
- Fast Food

Competitors
In Zyming
Shubham multizym
In Cafeteria
CCD & Barista

Location & Market Area

Start-up location would be Dhanbad.


Because population of Dhanbad is approx 12
lacs and their income is high.
Locality includes BCCL & lack of Recreation
centre.

Future Scope

If the startup will able to generate good profit


then we will move to next branches in location
like Ranchi, Jamshedpur & Bokaro.

Main Customers

The focus would be on employees and their


family.

Would be teenagers like students.

Would be young employees.

Dimensions
Zyming focus for fitness
Cafeteria for diet supplements
Gaming zone for recreation

Total Demand & Market Share

Jharkhand population per capita income is


31,983.
Standard of living people are moving lower
class to higher class even they are middle level
family.
There are several options for different zone but
still there is no one roof solution.

Selling Price

We will provide Snacks : 25- 100 Rs.


Coffee : 40- 120 Rs.
Zyming : 1000 Rs/ month.
(3 month subscription 2500 Rs.)

Yoga session 2 days / week, charge 250 Rs/ session

Cardio 800 Rs/month.

Gaming would be charge at 50 300 Rs/ hr.

* Exclusive of Service tax

Marketing & Promotional Strategy


Local news paper
Pamphlets
Banners
Cable TV commercial
Free trial for Zym Session of first 3 days
In cafeteria & Gaming zone 50% discount for
first week.

Fixed Capital & its Value (in Rs.)


1. Zym equipments
from China.

- 4.7 lacs

2. Cafeteria Furniture - 45,000

(Approx) imported

(Approx)

3. Gaming zone Furniture 3.25 lacs


4. Bowling Roller

- 4 lacs

5. Fans & Lighting

6. Central AC

50,000

(Approx)

1.5 lacs

7. Cafeteria Equipments 1.5 lacs

Organizational Structure

Project Cost
Fixed Capital - Rs. 15.9 Lakhs
Human Resources :
2 Supervisor (per month)
2 Chef (per month)

- Rs. 24000
- Rs. 20000

5 Emlpoyees (per month) - Rs. 35000


2 Cleaners (per month)

- Rs. 12000

Total

- Rs. 91,000

Building Rent : 3.5 lacs (Per year)


Grand Total : 18.9 lacs

Break - Even Point


After 500
Customer/Month
(Game Zone)

After 60
Customer/Month
(Zym)

Rs 19.4 lac
(in 10 month)

After 1000
Customer/Month
(Cafeteria)

Estimated P&L Account ( After 1 Year)


( in Rs.)
To Salary A/c
10,92,000

( in Rs.)
By Sales A/c
25,80,000

To Rent A/c
3,50,000
To Rates & Taxes
2,40,000
To Depriciation
1,58,000
To Advertising
50,000
To Net Profit Trnsfrd
6,90,000
25,80,000

25,80,000

Estimated Balance Sheet ( After 1 Year)


LLiabilities ( in Rs.)

Assets ( in Rs.)

Fixed Capital
15,90,000

Equipment
14,95,000

Reserve & Surplus


3,50,000

Land
3,50,000
Others
95,000

1940000

19,40,000