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Textual Analysis of


Q’s General style
Q magazine has its logo in the
corner of every magazine and
continues to be the same white
Q and red square background.
This logo takes up a fairly large
portion of the page making it
stand out to the reader. Red
has connotations of danger and
lust which might be associated
with the genres of music that
the magazine focuses on. The
majority of images used on the
cover of the magazines are
close ups, showing the reader
that the magazine has an
intimate relationship with the
artist and making the artist a
more obvious focal point. Upon
first glance, Q magazine
appears to have a simplistic

Analysis of Q
Masthead – The
magazine’s logo is the
main form of branding
and distinguishing factor.
The masthead is in the
corner of the page
instead of the more
conventional banner
style. The red square
contains the white logo
and magazine’s tagline
– Found
and makes
it standonout
of the bottom
the third
strip area, the barcode
indicates the price of the
product to the reader. The
barcode is small and
discreet in the corner of
the page so that the
reader is drawn in by the
content of the magazine
before looking at the price.

Headline- The
headline is the largest
font on the page other
than the logo. The
white text contrasts
with the artists hair
making it stand out to
the reader. The quote
also adds a personal
element to the
headline, making the
reader feel more
connected to the artist,
therefore making them
inclined to read the
Anchoragearticle within. The font
Similar to the
is simple and bold.
headline, the bold
wide font of the
anchorage stands
out to the reader
and the white font
contrasts the

Analysis of Q
Side Banner- The more
well known bands and
important content (e.g.:
'GIG') have a larger font as
this is the key information
that the magazine want
the audience to see first.
The font is in white to
stand out against the
auburn hair of the artist
and adds to the overall
composition of the page.
The magazine has splash
features- bullet pointed
big acts that are included
in the section advertised
likely is
to eye
and reader's
highlights a
specific artist that may
attract the reader to the

Main Image – The photo
of the artist is an extreme
close up, making the
audience feel intimate with
her and emphasising her
importance on the
magazine cover. High key
lighting has been used,
highlighting her face and
making her seem almost
glowing white which
connotes that she is a
positive role model to the
audience. The photo has
been edited to make the
artists auburn hair stand
out against the red logo
and black text, further
highlighting her importance
on the page. The artist's
eye makeup is an aqua
blue that is mimicked
around the page on the
plug and some text, adding

Contents Page
Side Banner- The
banner has an orange
strip at the top of the
column containing
the word 'Features'.
This text is larger
than that below it,
showing it is more
important as it draws
the reader in making
them want to see
what the features are.
Each line of text is
bullet-pointed with a
page number and
there is a line of
spacing between
each feature. The
numbers are the
same orange colour
as the Q logo and
banners, the text is

Banner- The header of the
contents page which has the
heading 'Contents' in a clear,
bold font at the top, insinuating
that it is more important than
the date and edition number in
smaller font on the right side of
the banner. It also contains the
Q logo which is a form of
branding and reminds the
reader that this content is
Text Box – The heading of the
exclusive to the Q magazine
textbox holds the most weight
over the text, showing the
hierarchy of the section. The
word 'Review' is a buzzword and
attracts the reader to the article
within. The textbox also contains
branding in the form of the Q
logo. The layout of the textbox is
four columns with the sub-image
taking up two and features of the
Sub-Image – This is a preview of the
section in the other space.
content within the magazine. It draws
the reader towards that review as the
image of the most well-known band in

Contents Page
Image- The main
focus point of the
page is the image of
Bon Jovi, an
extremely well known
musician. He is
staring directly into
the camera to give
the impression that
he is looking at the
reader and indicating
that the magazine
has a personal
relationship with the
artist. He is dressed
all in black which
makes him stand out
against the white
background. The use
of black and white in

Composition- The page
layout is based on a 3x3
grid with the image and
text box taking up two
thirds of the page. White
space is used to in the
form of spacing between
lines of text so that the
writing is clear, it's also
used in the background of
the photograph to make
the artist stand out. The
colour-scheme of the page
is black, white and orange.
The text, the top strip, the
text box strip and the
musician's clothing all
match. The main points of
focus are the image of the
musician which is the
largest feature of the page
and the title which is the
largest and heaviest body
of text on the page. The

Double Page Spread
Graphic art- The giant
red C, which is the initial
of the artist, covers the
majority of the
background of the text
and draws the reader's
attention to the text
over it. It also makes the
page aesthetically
pleasing as the red
contrasts the black and
whiteQuotewhile matching
the bottoman
and the
lipstick of the
article and is used to
intrigue the reader and
make them want to
know the context of the
quote. The text is bigger
than that of the article
and is bright red to
make it stand out
further. The red also

TextThe hierarchy of the
text consists of the
artist's name which is
larger and in a
different font to the
main body of the
article. 'Cheryl Cole'
rests over the top of
the article as it has
the highest level of
importance on the
page. The
composition of the
left page is based on
a 3x3 grid and there
is a larger ratio of text
over images. The
graphic art and the
image are the main
focus points on the
page. The font style is
the most significant
form of typography as

Double Page Spread
Composition- The page
layout is based on a 3x3
grid with the text taking
up two thirds of the
page. White space is
used to in the form of
spacing between
paragraphs to break up
the large body of text
and make it easier to
read. It has been used in
the background of the
photograph stand out.
The colour-scheme of
the page is black, white
and red. The text, the
sub image and
musician's clothing are
all black and the graphic
art matches the artists
lipstick and the pull
quote. The main points

Image- The artist is
looking away from the
camera, looking
towards the article as if
encouraging the reader
to look there. The artist
looking away could also
exaggerate her role as
a celebrity as she is
depersonalized from the
reader. She is wearing
red lipstick which has
connotations of danger
and lust and the use of
the tight leather
clothing sexualises her,
presumably to increase
audience appeal. The
artist is well lit and
there is no use of
shadow in the
photograph, allowing
her to blend into the
page. The white